Clients want real estate on-demand.
Recently, we asked 476 real estate agents how on-demand technology has changed client relationships. Results were surprising. For instance, more than 78 percent of clients expect a response from their agents within an hour, and 19 percent expect it within a mere ten minutes. Wait longer, and you might be jeopardizing your client’s satisfaction and referral.
Technology is making clients smarter.
More than 86 percent of the clients in our survey took the initiative to educate themselves on the home market using Zillow. 70 percent used Realtor.com, 53 percent used Trulia, nearly 29 percent used Redfin, and 21 percent used Homes.com.