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Punch Above Your Weight Class:
Steps to Building a Technology Platform to Even Out the Playing Field

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Real estate is changing...
Every day, it seems like another startup launches to “disrupt” real estate. These startups sport names like OpenDoor, Compass, Purplebricks, and Open Listings. Their value propositions and business models vary widely. But they have one thing in common: They use technology to transform the way real estate is bought and sold.

...Because clients demand it.
Today’s real estate buyers have grown up with technology. It’s part of their world, and they expect it in every aspect of their lives. Give them the breakthrough capabilities they want, and they’ll give you their business and their loyalty. The trick is figuring out what mix of offerings will do the job right…for you.

Build your perfect platform.
As a knowledgeable agent or broker, you have the freedom to pick and choose from a wealth of new real estate technology offerings, all claiming game-changer status. The trick is using the available building blocks to methodically and systematically to create your ideal client experience. Before we go any further, you’ll want to map out your particular home buying and selling process, as well as the roles people and technology play.

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