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5 Steps to Become a Residential Property Manager 5 STEPS TO BECOME A RESIDENTIAL PROPERTY MANAGER

blog article

Dec 07, 2018

If you like real estate but don’t want to become an agent, you might want to look into how to become a residential property manager. Increasingly people are choosing to rent over buy, which is leading to an increased need for residential property managers. Residential property management is a ...

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9 Tips To Help Real Estate Agents Stay Focused On Work During The Holidays 9 TIPS TO HELP REAL ESTATE AGENTS STAY FOCUSED ON WORK DURING THE HOLIDAYS

blog article

Dec 04, 2018

If you're a real estate agent, the holidays are no time to press pause on work. While it may be tempting to take off two weeks at the end of December because, hey, everyone else is doing it those two weeks could actually be extremely productive for you. Because everyone else is off work, so they...

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10 Real Estate Lead Conversion Emails You 10 REAL ESTATE LEAD CONVERSION EMAILS YOU'LL WANT TO SEND IN 2019

blog article

Dec 01, 2018

You've probably noticed this by now (it is almost 2019, after all), but much of real estate has gone digital. It's no secret that 80% of homebuyers conduct internet research when considering homes to buy, and 89% use the internet to find real estate agents. Millennials will be the largest gr...

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6 Common Real Estate Photography Mistakes Agents Make 6 COMMON REAL ESTATE PHOTOGRAPHY MISTAKES AGENTS MAKE

blog article

Nov 29, 2018

Are you harming your listing’s chances with bad photos? A great listing description isn’t complete without stunning real estate photography to showcase the property yet so many agents make avoidable mistakes when trying to photograph their listings. We spoke to veteran real estate Chris ...

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Real Estate Agent Start-Up Costs and First-Year Expenses to Budget For REAL ESTATE AGENT START-UP COSTS AND FIRST-YEAR EXPENSES TO BUDGET FOR

blog article

Nov 27, 2018

There are many different approaches to supporting yourself financially while you launch yourself into the real estate industry, so if it feels too expensive, don’t panic. With some smart financial planning, you should be able to smoothly launch your real estate career.

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Why Real Estate Agents Are So Wild About Drones WHY REAL ESTATE AGENTS ARE SO WILD ABOUT DRONES

blog article

Nov 27, 2018

f you’ve been noticing that drone usage is on the rise with your real estate colleagues, you’re not seeing things. In fact, the real estate industry is one of the biggest consumers of drones today. This Forbes story goes into detail about how real estate professionals are using drones. H...

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7 Do’s for Open Houses During the Holidays 7 DO’S FOR OPEN HOUSES DURING THE HOLIDAYS

blog article

Nov 26, 2018

Selling a house around the holidays can be a difficult task for your clients. There’s a traditional assumption that this is when the market slows down. Despite that, many real estate agents earn more by capitalizing on less inventory to drive demand for buyers who truly are looking to move bef...

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Instagram Is the Real Estate Agent INSTAGRAM IS THE REAL ESTATE AGENT'S NEW SECRET WEAPON

blog article

Nov 25, 2018

Instagram is the hottest trend in social media. A billion users already know this. Real estate agents are discovering what other industries are also coming to realize: Instagram is a powerful channel for marketing themselves, connecting with customers, and improving their businesses. Instagram is al...

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5 Ways to Create an Effective Real Estate Team 5 WAYS TO CREATE AN EFFECTIVE REAL ESTATE TEAM

blog article

Nov 22, 2018

If you’re an enterprising real estate entrepreneur, you likely experience a high degree of success may be even enough that you’ve considered starting and running a team. If you’ve been thinking about forming a team, make sure you’ve got the right plan in place so that you and...

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Single-Family Starts Post Slight Decline As Builders Grapple With Affordability Issues SINGLE-FAMILY STARTS POST SLIGHT DECLINE AS BUILDERS GRAPPLE WITH AFFORDABILITY ISSUES

blog article

Nov 21, 2018

According to newly released data from the U.S. Department of Housing and Urban Development and the Commerce Department, total housing starts rose 1.5 percent in October to a seasonally adjusted annual rate of 1.23 million units from an upwardly revised September reading. Year-to-date, new housing st...

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Real Estate Transaction Coordinator: What You Need To Know REAL ESTATE TRANSACTION COORDINATOR: WHAT YOU NEED TO KNOW

blog article

Nov 20, 2018

A real estate transaction coordinator has many functions. They: oversee all aspects of buyer and seller transactions from executed purchase agreement to closing, coordinate the title, coordinate inspections, mortgage loan, and appraisal processes, regularly maintain a line of connection with clients...

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Surprising 2018 Trends in American Apartment Size SURPRISING 2018 TRENDS IN AMERICAN APARTMENT SIZE

blog article

Nov 20, 2018

This may come as a major shock to some of you, but the apartment size trends in the US are changing. Whether you live in McKinney apartments in Texas or anywhere else in the US and plan to move into a new apartment in the near future, you may be particularly interested in the information we’re...

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Beyond Real Estate Commissions: How to Increase Your Income as a New Agent BEYOND REAL ESTATE COMMISSIONS: HOW TO INCREASE YOUR INCOME AS A NEW AGENT

blog article

Nov 20, 2018

New real estate agents face plenty of challenges in their first few years in the business. If they can overcome those challenges, a respectable salary awaits. According to data compiled by the National Association of Realtors, the median gross income of REALTORS was $39,800 in 2017, a decrease from ...

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A Step-by-Step Guide on How to Get Into Real Estate A STEP-BY-STEP GUIDE ON HOW TO GET INTO REAL ESTATE

blog article

Nov 20, 2018

Wondering how to get into real estate? These easy-to-follow steps will give you an overview of how to get started in your real estate career. Real estate is a flexible job where you can be your own boss, but sometimes managing your own real estate career means you have to figure out most of the step...

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3 Ways to Boost Your Real Estate Marketing with Video 3 WAYS TO BOOST YOUR REAL ESTATE MARKETING WITH VIDEO

blog article

Nov 20, 2018

If you’re a real estate marketer, you’re probably aware that one of the biggest industry trends in 2018 is the growing prevalence of video. Recent research from Social Media Examiner indicates that not only do nearly two-thirds (63%) of marketers use video content in their social media m...

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How To Warm Up Your Cold Real Estate Leads HOW TO WARM UP YOUR COLD REAL ESTATE LEADS

blog article

Nov 18, 2018

Web leads are tough. These people don’t know you-you're just a name and a grinning headshot on some website. They certainly don’t trust you not yet, anyways. And you don’t know much about them, either. You don’t know where they are in the buyer/seller journey, how many ot...

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5 Advantages of Getting a License for Real Estate Investment 5 ADVANTAGES OF GETTING A LICENSE FOR REAL ESTATE INVESTMENT

blog article

Nov 17, 2018

Many real estate investors ask whether it’s worth the time and money to get a real estate license. There are several advantages of getting a license for real estate investment. Using your own real estate license to find good deals, networking with licensed agents, and making more money with co...

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HAND IN HAND: TECHNOLOGY & REAL ESTATE AGENTS HAND IN HAND: TECHNOLOGY & REAL ESTATE AGENTS

blog article

Nov 16, 2018

Technology might be vastly improving how potential customers search for their future home, but it certainly isn’t replacing real estate agents. A housing consumer study released by Harris Insights found that 90% of consumers use real estate agents to buy and sell their homes this is up 5% from...

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How to Use Social Media to Showcase Your Real Estate Client Testimonials HOW TO USE SOCIAL MEDIA TO SHOWCASE YOUR REAL ESTATE CLIENT TESTIMONIALS

blog article

Nov 15, 2018

In the current and always evolving digital age, a social media presence and maximizing the power of online reviews aren’t just nice extra marketing strategies for real estate they are practically mandatory. And agents are finally catching on. According to the National Association of Realtors, ...

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3 Key Strategies for Being a Better Leader in Real Estate 3 KEY STRATEGIES FOR BEING A BETTER LEADER IN REAL ESTATE

blog article

Nov 15, 2018

One of the biggest mistakes a leader can make is to overload themselves to the point of burnout. AKA “Don’t be a hero.” It’s a common mindset of highly efficient and entrepreneurial people to think, “I can do this, and probably better than most, so I’ll just handl...

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Tips from the pros: How to sell luxury real estate TIPS FROM THE PROS: HOW TO SELL LUXURY REAL ESTATE

blog article

Nov 15, 2018

The luxury home listing and marketing process is so different from any other real estate niche that you simply cannot “fake it until you make it.”You need to enter the niche with solid knowledge of how to price luxury property, the insight as to how to market unique properties and a robu...

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Real Estate Guide: How to Choose an Investment Property REAL ESTATE GUIDE: HOW TO CHOOSE AN INVESTMENT PROPERTY

blog article

Nov 15, 2018

If you're purchasing a property with the sole aim of renting it out or selling it for a higher price, it can make for an excellent investment but buying an investment property does have its pitfalls. For instance, if you fail to follow the No. 1 rule of real estate location, location, the locati...

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Find your Perfect Real Estate Lead – Create a Persona to Optimize Marketing Conversions FIND YOUR PERFECT REAL ESTATE LEAD – CREATE A PERSONA TO OPTIMIZE MARKETING CONVERSIONS

blog article

Nov 15, 2018

According to HubSpot, a persona is, “A semi-fictional representation of your ideal customer based on market research and real data about your existing customers.” Creating a persona will help you determine how to position your real estate brand, the tone of your messages, the appearance ...

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5 Excuses That Real Estate Agents Should Stop Using 5 EXCUSES THAT REAL ESTATE AGENTS SHOULD STOP USING

blog article

Nov 14, 2018

We have heard it all. We have heard all the reasons that real estate agents will use as a scapegoat for them not achieving success. Let's remove that coat of sugar from our analysis, and unveil the bitter truth behind these excuses and how to overcome them.

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Video: How Content Marketing for Real Estate Can Help Sell Properties VIDEO: HOW CONTENT MARKETING FOR REAL ESTATE CAN HELP SELL PROPERTIES

blog article

Nov 13, 2018

Increasingly, marketers are realizing the benefits of content marketing for real estate over traditional types of marketing. From cost savings to increased lead generation, content marketing can do wonders for your real estate business. Real estate professionals are starting to catch on. According t...

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15 Things You Didn’t Know About the Real Estate Industry 15 THINGS YOU DIDN’T KNOW ABOUT THE REAL ESTATE INDUSTRY

blog article

Nov 13, 2018

Writing real estate listing descriptions can be difficult. Especially if you have to do it often and even more so if you don’t consider yourself a writer. To help you hit all the targets that a good real estate listing should have, we’ve put together this handy guide. We lay out all the ...

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15 Real Estate Marketing Mistakes Even Skilled Realtors Make 15 REAL ESTATE MARKETING MISTAKES EVEN SKILLED REALTORS MAKE

blog article

Nov 13, 2018

The video, from Snapchat to Instagram to Youtube, is slowly but surely dominating social media. Considering how immediate and intimate videos are, it’s not hard to see why. Even though the real estate industry is generally a few years behind the curve, smart agents are diving into video in a b...

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New Agent University: Real estate home pages, landing pages and squeeze pages NEW AGENT UNIVERSITY: REAL ESTATE HOME PAGES, LANDING PAGES AND SQUEEZE PAGES

blog article

Nov 13, 2018

Your website is full of pages, from your buyer and seller sections to your about and contact me pages. They are all meant for general consumption, meaning that anyone who finds your site can look at all the pages published. In a perfect SEO world, visitors land most often on your real estate home pa...

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Do Online Real Estate Leads Really Suck? Here’s the Bottom Line. DO ONLINE REAL ESTATE LEADS REALLY SUCK? HERE’S THE BOTTOM LINE.

blog article

Nov 13, 2018

Online leads are what you might call the “black sheep” when it comes to real estate lead generation. Some agents write them off as “trash” and don’t even bother investing a dime. Some swear that it’s a worthy investment that can generate 10-40 percent of their bus...

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Tactical Commercial Real Estate Tips for Office Leasing TACTICAL COMMERCIAL REAL ESTATE TIPS FOR OFFICE LEASING

blog article

Nov 12, 2018

Given the high cost of your company's real estate portfolio, it's understandable that much ink gets spilled discussing property strategy. For those strategies to get executed, though, you also need to have a clear grasp of best practices at ground level. Here are five tactical commercial rea...

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7 Simple Ways to Improve Your Real Estate Social Media Posts 7 SIMPLE WAYS TO IMPROVE YOUR REAL ESTATE SOCIAL MEDIA POSTS

blog article

Nov 10, 2018

Real estate agents with an active social media presence aren’t shy. A study by HubSpot found that real estate businesses post an average of 19.21 posts per week, which was the highest of the industries surveyed (marketing services came in second at 14.21). Yet, research by Sprout Social discov...

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25 Clever Real Estate Ads That Convert Like Crazy 25 CLEVER REAL ESTATE ADS THAT CONVERT LIKE CRAZY

blog article

Nov 09, 2018

Let’s face it, the intimacy and human touch that comes across in real estate video ads is a natural fit for the industry. In fact, most wildly successful agents I know are damn near magnetic and captivating in person, but through email well, let’s just say some of the magic just doesn&rs...

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Housing Affordability: What You’d Get Around the Globe HOUSING AFFORDABILITY: WHAT YOU’D GET AROUND THE GLOBE

blog article

Nov 09, 2018

Affordability looks different depending on the location. The average U.S. salary, for example, gets you 670 square feet, while the average buyer in Britain can only afford around 215 square feet, about 68 percent less. A new report by Homes.com researches the cost-per-square-foot of homes in all OEC...

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How to Write Inspiring Real Estate Listing Descriptions HOW TO WRITE INSPIRING REAL ESTATE LISTING DESCRIPTIONS

blog article

Nov 09, 2018

At some point in your real estate career, you’re going to need the ability to write inspiring real estate listing descriptions to sell properties fast. Being a real estate agent requires you to be a great seller and one of the first impressions potential buyers will have of you is the real est...

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Learning How to Become a Broker? Here’s How the Pros Recruit New Agents LEARNING HOW TO BECOME A BROKER? HERE’S HOW THE PROS RECRUIT NEW AGENTS

blog article

Nov 09, 2018

Part of learning how to become a broker is finding real estate agents to join your team. Your goal is probably to create a brokerage that’s relevant and strong. To do that it’s important to know where to find the best new agents and how to convince them that your brokerage will match the...

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How Vendors Evolve To Serve Brokers And Agents HOW VENDORS EVOLVE TO SERVE BROKERS AND AGENTS

blog article

Nov 09, 2018

With mergers and acquisitions being announced seemingly every week, companies are getting very focused on their value proposition and what they provide. Many real estate technology companies begin by solving the problems of individual agents, who are on the front lines of real estate. It’s als...

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Using Online Leads To Create A “Borderless” Real Estate Office USING ONLINE LEADS TO CREATE A “BORDERLESS” REAL ESTATE OFFICE

blog article

Nov 08, 2018

In a world where more people are questioning the value of a physical office when mobile computing and networks allow practically everything to be done outside the office, the traditional real estate “office” is evolving into a very different animal. Through this evolution, brokers are qu...

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Equity Rich U.S. Properties Increase To New High Of 14.5 Million In Q3 2018 EQUITY RICH U.S. PROPERTIES INCREASE TO NEW HIGH OF 14.5 MILLION IN Q3 2018

blog article

Nov 08, 2018

ATTOM Data Solutions, curator of the nation’s premier property database, released its Q3 2018 U.S. Home Equity & Underwater Report, which shows that in the third quarter of 2018, nearly 14.5 million U.S. properties were equity rich where the combined estimated amount of loans secured by th...

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Now Is The Time to INCREASE Your Real Estate Marketing NOW IS THE TIME TO INCREASE YOUR REAL ESTATE MARKETING

blog article

Nov 07, 2018

Is the housing market is slowing down because of the upcoming holidays? Who knows? You may be right. So should you just go ahead and close down your business for a month, and turn on your automatic vacation email response? We would argue no.

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Real Estate Technology Startup Luxury Presence Closes $2.13 Million Seed Round REAL ESTATE TECHNOLOGY STARTUP LUXURY PRESENCE CLOSES $2.13 MILLION SEED ROUND

blog article

Nov 07, 2018

Luxury Presence, a technology company providing real estate marketing and website design services to the world’s leading agents and brokers, today announced a $2.13 million seed round of funding led by Switch Ventures with investments from StartX, Stanford Graduate School of Business professor...

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HOUSING DISCRIMINATION’S TROJAN HORSE: SOCIAL MEDIA HOUSING DISCRIMINATION’S TROJAN HORSE: SOCIAL MEDIA

blog article

Nov 07, 2018

Facebook, Pinterest, Instagram, and Snapchat distracting you from work and going to bed since 2004. Social Media can do more than just occupy your day Facebook has been under fire for sustaining algorithms that conceivably keep certain demographics from seeing particular advertisements. Lisa Rice, p...

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5 Ways to Handle Phone Anxiety in Real Estate 5 WAYS TO HANDLE PHONE ANXIETY IN REAL ESTATE

blog article

Nov 07, 2018

We know where the anxiety comes from in cold calling: fear of rejection and lack of preparation to handle a situation “live.” Also, for those introverts in real estate, this part of the job can be particularly taxing. So how can you help yourself overcome these jitters and grab that phon...

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Thinking of adding real estate video marketing to your 2019 business plan? THINKING OF ADDING REAL ESTATE VIDEO MARKETING TO YOUR 2019 BUSINESS PLAN?

blog article

Nov 06, 2018

We sure hope you didn’t sink a ton of money into your Facebook real estate video marketing over the past couple of years. If you did, it was no doubt because of the amazing stats the platform was posting as a lure to add additional advertisers.

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Social Media for Real Estate: 5 Social Media Hacks to Grow Your Business SOCIAL MEDIA FOR REAL ESTATE: 5 SOCIAL MEDIA HACKS TO GROW YOUR BUSINESS

blog article

Nov 06, 2018

Social media for real estate marketers is a powerhouse. These are free platforms that marketers can use to share their businesses with the public, generating plenty of returning customers in the process. These five social media hacks are a great place to get started growing your real estate marketin...

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Getting started in real estate investing according to the experts GETTING STARTED IN REAL ESTATE INVESTING ACCORDING TO THE EXPERTS

blog article

Nov 05, 2018

REALTORS® are natural entrepreneurs who constantly look to grow their businesses and increase efficiencies. As I travel the country, the most common questions I receive are “How do I break into investing in real estate?” and “Where do I go to get training to take the next step?...

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3 Things to Consider Before Listing Your Home as a Short-Term Rental 3 THINGS TO CONSIDER BEFORE LISTING YOUR HOME AS A SHORT-TERM RENTAL

blog article

Nov 05, 2018

The sharing economy is a 21st-century phenomenon that's expected to grow from $15 billion in 2014 to $335 billion by 2025. A recent COUNTRY Financial Security Index revealed that over half of Americans (54 percent) are currently participating in the sharing economy, including using services such...

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Your real estate website gets even better with a content audit YOUR REAL ESTATE WEBSITE GETS EVEN BETTER WITH A CONTENT AUDIT

blog article

Nov 01, 2018

What exactly is a content audit? Well, every time you promote one of your blog posts on social media, you are engaging in “content marketing.” And if that kind of marketing works for brands such as Procter & Gamble, Microsoft, and Toshiba, it should work for any real estate agent, ri...

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Marketing ideas for new real estate agents MARKETING IDEAS FOR NEW REAL ESTATE AGENTS

blog article

Nov 01, 2018

New agents focus on establishing and building their businesses by adopting tools that help them market to neighborhoods, impress buyers, showcase their professionalism, and nail listing presentations. Here are five tips on how to achieve those goals.

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5 Reasons Real Estate Investors Should Hire a Marketing Assistant 5 REASONS REAL ESTATE INVESTORS SHOULD HIRE A MARKETING ASSISTANT

blog article

Nov 01, 2018

Time, money, and energy: Those are three things we all want more of, for obvious reasons but they’re also the three things that are most difficult to get more of. As a part-time real estate investor, you likely know this all too well. You’re regularly juggling multiple tasks: from search...

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CRE Investors Applaud Brooklyn Retail, Industrial, and Office Sectors CRE INVESTORS APPLAUD BROOKLYN RETAIL, INDUSTRIAL, AND OFFICE SECTORS

blog article

Oct 31, 2018

Several years ago, the New York City borough consistently made headlines for being a surprising commercial real estate investment destination as an alternative to Manhattan. However, it’s now gained more prominent stature, and those comparisons to its neighbor are no longer necessary.

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6 Scary Movies on Netflix That Are Vaguely About Real Estate 6 SCARY MOVIES ON NETFLIX THAT ARE VAGUELY ABOUT REAL ESTATE

blog article

Oct 31, 2018

Are all your prospects out celebrating the holiday? If so, maybe tonight is a good night to have a horror movie marathon? Here are 6 scary movies you can watch on Netflix tonight that are vaguely about real estate. We have compiled a list of horror/thriller films that are ever so slightly about real...

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How to Sell a Property With a Creepy Past HOW TO SELL A PROPERTY WITH A CREEPY PAST

blog article

Oct 31, 2018

Trying to sell a haunted house? While a property with a spooky backstory might be a turnoff to some buyers, to others it could hold just the right intrigue to get them truly passionate about making a purchase. Whether you believe in ghosts or not, homes with spooky mythologies are listed for sales e...

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Real Estate Marketing: Why Photography is a Realtor’s Secret Weapon REAL ESTATE MARKETING: WHY PHOTOGRAPHY IS A REALTOR’S SECRET WEAPON

blog article

Oct 30, 2018

If you are a realtor or work in a real estate agency, get your camera ready or find a Real Estate Photographer. You can have the best website in the world, but if your pictures are low quality your site is less likely to appeal to people. In today’s digital world, having quality real estate ph...

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3 Tips for Marketing to Millennial Real Estate Buyers 3 TIPS FOR MARKETING TO MILLENNIAL REAL ESTATE BUYERS

blog article

Oct 30, 2018

Consider this: more than a third of all home buyers came of age in the digital age. That’s right millennials, those aged 36 and younger, now makeup 34% of home buyers, which is the largest chunk of any generation buying homes right now. These digital natives have a buying process that’s ...

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12 real estate softwares for your brokerage 12 REAL ESTATE SOFTWARES FOR YOUR BROKERAGE

blog article

Oct 30, 2018

If you're enlisting the help of real estate software to help you manage each task, you could cut the time you spend on each activity and boost your productivity in the meantime. In this guide, we're sharing a list of 12 incredible real estate software you can use for each major task you'...

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How Small Connections With People Can Lead To Huge Real Estate Success HOW SMALL CONNECTIONS WITH PEOPLE CAN LEAD TO HUGE REAL ESTATE SUCCESS

blog article

Oct 30, 2018

Compound interest arises when interest is added to the principal, so that, from that moment on, the interest that has been added also earns interest. This addition of interest to the principal is called compounding. It's the same concept by making small connections with people to build up your n...

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What Are the Different Types of Commercial Leases and What Can They Offer You? WHAT ARE THE DIFFERENT TYPES OF COMMERCIAL LEASES AND WHAT CAN THEY OFFER YOU?

blog article

Oct 29, 2018

Taking out a commercial lease can be a daunting prospect, especially when you aren’t familiar with the terminology. As one of the most important aspects of starting and running a business, it’s vital that you know the basic terminology to get the best deal, and best lease, for your busin...

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This real estate market will see almost 12% in appreciation THIS REAL ESTATE MARKET WILL SEE ALMOST 12% IN APPRECIATION

blog article

Oct 29, 2018

The new VeroFORECAST is now out with predictions that the 10 Metropolitan Statistical Areas at the top of the report will appreciate from 9.3 to 11.7% through September 1, 2019. The report, which covers the residences of 82% of the U.S. population in 358 MSAs, also forecasts an average rise in prope...

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Are You Unintentionally Violating Fair Housing Laws? A Quick Refresher for Real Estate Agents ARE YOU UNINTENTIONALLY VIOLATING FAIR HOUSING LAWS? A QUICK REFRESHER FOR REAL ESTATE AGENTS

blog article

Oct 27, 2018

One cool strategy that has been discussed lately is the concept of becoming a "neighborhood expert" learning everything you can about an area (especially things that can't be easily found online) and then branding yourself as the go-to resource for that location. The first time I heard...

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How to Get Clients in Real Estate Using a Low-Key Approach HOW TO GET CLIENTS IN REAL ESTATE USING A LOW-KEY APPROACH

blog article

Oct 27, 2018

Real estate agents earn a living by facilitating deals to earn a commission. The driving force to pay bills and meet income expectations can lead to off-putting and unproductive sales strategies. Avoid the urge to engage in the loud barter of a carnival barker. Instead, become a conversation starter...

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The Green MLS: How it Helps YOU and YOUR Clients THE GREEN MLS: HOW IT HELPS YOU AND YOUR CLIENTS

blog article

Oct 25, 2018

A key part of any real estate transaction is the Multiple Listing Service (MLS). For sellers, it’s the foundational start for marketing their home, as its data feeds popular consumer sites like Zillow and Realtor.com. For buyers, it’s where to find accurate information on a home and its ...

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5 Real Estate Marketing Ideas for Halloween 2018 5 REAL ESTATE MARKETING IDEAS FOR HALLOWEEN 2018

blog article

Oct 25, 2018

The best way to connect people is by throwing a little soireé. There is no need to go extravagant, but throw one like you normally would for your past clients but use a Halloween theme. Here is one holiday where traditional print marketing can rise from the grave and prove to skeptical millen...

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5 Proven Fundamentals That Sell Real Estate Fast 5 PROVEN FUNDAMENTALS THAT SELL REAL ESTATE FAST

blog article

Oct 25, 2018

Over the past decade, I've managed to sell a lot of properties without the assistance of a real estate agent. These were properties that I owned and was selling in my “limited capacity” as a real estate investor. After going through the process time and time again, I've learned t...

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Best Practices for Real Estate Social Media BEST PRACTICES FOR REAL ESTATE SOCIAL MEDIA

blog article

Oct 25, 2018

Social media has been a popular marketing tool for a while now, but have you considered utilizing certain platforms to sell real estate? If not, you are missing out! Your audience is online and the best way to reach the average web surfer is through social media. Most house-hunting now starts with a...

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10 Apps that boost your real estate marketing firepower 10 APPS THAT BOOST YOUR REAL ESTATE MARKETING FIREPOWER

blog article

Oct 25, 2018

For this year’ awesome apps article, we’ve focused on apps REALTORS® can use to quickly and effectively ramp up their marketing firepower. Some of these apps have been around for a while, while others are new. Nevertheless, they all provide a unique and polished offering.

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Seven Ways to Make Your Property Tour More Effective SEVEN WAYS TO MAKE YOUR PROPERTY TOUR MORE EFFECTIVE

blog article

Oct 24, 2018

If you're looking to lease new space for your business, at some point you will go on a property tour. A tour is a great opportunity to see every space that you are considering, and following these seven tips will help you maximize every step.

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5 Reasons Why Now is the Time to Sell Your CRE 5 REASONS WHY NOW IS THE TIME TO SELL YOUR CRE

blog article

Oct 24, 2018

No one, not even the most seasoned commercial real estate investor, has the ability to time the market. It’s anybody’s guess as to when the current real estate market turns from a seller’s market to a buyer’s market. It could happen today, next week, next month or five years ...

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The Top 5 Traits of Successful Commercial Real Estate Brokers THE TOP 5 TRAITS OF SUCCESSFUL COMMERCIAL REAL ESTATE BROKERS

blog article

Oct 24, 2018

As a commercial real estate broker, you are essentially an entrepreneur. You get paid on commission and you are building your own business. To be successful in this field, persistence and the desire to succeed are necessary traits. You will have good days where everything seems to be working out per...

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Marketing 101: Everything New Real Estate Agents Need to Know MARKETING 101: EVERYTHING NEW REAL ESTATE AGENTS NEED TO KNOW

blog article

Oct 24, 2018

Starting a new career is a big deal. It can be exciting and thrilling. It can also be nerve-wracking and overwhelming. For those just beginning in real estate, we’ve compiled everything new real estate agents need to know about establishing and marketing your new business. We’ve collecte...

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Industrial Real Estate Assets Increase in Complexity INDUSTRIAL REAL ESTATE ASSETS INCREASE IN COMPLEXITY

blog article

Oct 23, 2018

Commercial real estate’s industrial is arguably the strongest sector of any asset type. In the U.S., the second quarter had strong fundamentals across the board, according to reports by Newmark Knight Frank and other firms, with the vacancy at near-record lows and continually rising rents. Thi...

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How to be a Real Estate Agent: Top 3 Phrases Never to Say to Clients HOW TO BE A REAL ESTATE AGENT: TOP 3 PHRASES NEVER TO SAY TO CLIENTS

blog article

Oct 22, 2018

Learning how to be a real estate agent is a process that never truly stops. The highest earning agents continue to enhance their careers each year by staying updated on best practices. However, if there are one thing rookie real estate agents should know it’s how to talk to their clients. Ther...

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101 Real Estate Rockstars to Follow on Twitter 101 REAL ESTATE ROCKSTARS TO FOLLOW ON TWITTER

blog article

Oct 20, 2018

We sourced the web for some of the hottest real estate individuals and organizations who regularly blog and tweet about their experience with selling, buying and/or renting properties. To be honest, there aren't many real estate bloggers or thought leaders on the internet worth mentioning or fol...

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The Simple Ingredients of Building a Successful Real Estate Business THE SIMPLE INGREDIENTS OF BUILDING A SUCCESSFUL REAL ESTATE BUSINESS

blog article

Oct 20, 2018

You want the same things in life as I do. As all of us do. To start or build a real estate business that you find purpose in. You want to be happy. To feel in control. To make progress. To earn enough money to fuel a lifestyle that leaves you time for growth and the people you love. But deep down yo...

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Common Financial Mistakes Real Estate Agents Make That Affect Profit COMMON FINANCIAL MISTAKES REAL ESTATE AGENTS MAKE THAT AFFECT PROFIT

blog article

Oct 20, 2018

When you made the decision to become a real estate agent, being your own boss and setting your own schedule was probably at the top of your pros and cons list, right along with the uncapped income possibilities. Chances are, it was easy to fall into the role of entrepreneurship, but what about your ...

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IT’S ALIVE, IT’S ALIVE! DIGITAL MORTGAGES AWAKEN A NEW REAL ESTATE MARKET IT’S ALIVE, IT’S ALIVE! DIGITAL MORTGAGES AWAKEN A NEW REAL ESTATE MARKET

blog article

Oct 19, 2018

We are living in a new digital era and mortgage applications are morphing into new creations. This past Tuesday at the Mortgage Bankers Association Annual Meeting in Washington D.C., representatives from Wells Fargo and Bank of America spoke about their new digital mortgage application process that ...

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A CLIENT-BASED APPROACH TO REAL ESTATE FOR AN ENHANCED CUSTOMER EXPERIENCE A CLIENT-BASED APPROACH TO REAL ESTATE FOR AN ENHANCED CUSTOMER EXPERIENCE

blog article

Oct 17, 2018

Buying and selling a home is such a personal process. Whether you are a broker or an agent, you need to know exactly what your client wants and needs to find the perfect home to suit their lifestyle. Additionally, purchasing a home is a major financial investment, your clients need to feel comfortab...

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A real estate agent’s playbook for creating Facebook lead ads A REAL ESTATE AGENT’S PLAYBOOK FOR CREATING FACEBOOK LEAD ADS

blog article

Oct 16, 2018

Today, more than 80 percent of Internet users are active on Facebook. As the world’s most popular sharing medium, the social media giant reaches all ages, genders, lifestyles and geographic regions, making it more inclusive than anyone purchased client list, according to The Real Estate Agent&...

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Should Real Estate Investors Get Their Realtor’s License? SHOULD REAL ESTATE INVESTORS GET THEIR REALTOR’S LICENSE?

blog article

Oct 15, 2018

A 6% commission on a $200,000 property is a huge expense to cut out when you’re flipping houses. After all, your listing agent did little more than take a few photos! And you have to shell out $12,000?! And doesn't being a Realtor bestow countless blessings and advantages upon you as a rea...

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5 Lead Generation Mistakes to Avoid in Real Estate 5 LEAD GENERATION MISTAKES TO AVOID IN REAL ESTATE

blog article

Oct 15, 2018

Whatever your lead generation strategies are, you’ve likely fallen into a few of these common traps. Fear not! Trial and error is part of what makes any business thrive. We’ve put together a list of the Top 5 mistakes we see clients make when it comes to lead generation. If you can avoid...

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7 Myths You Should Stop Believing Before Getting Into Real Estate 7 MYTHS YOU SHOULD STOP BELIEVING BEFORE GETTING INTO REAL ESTATE

blog article

Oct 12, 2018

Getting into real estate can be one of the most exciting decisions of your career, but don’t be fooled by common myths about the business. While real estate agents are some of the happiest professionals in the country, there are still some secrets about the industry you might not realize until...

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Reconstructing the Real Estate Business Model: Document Management Software RECONSTRUCTING THE REAL ESTATE BUSINESS MODEL: DOCUMENT MANAGEMENT SOFTWARE

blog article

Oct 12, 2018

The real estate industry currently faces many unique challenges, according to a recent National Association of REALTORS report. However, many of these concerns can be addressed with document management software (DMS) and improved business process management. According to NAR, one challenge is the la...

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How Do You Convert Real Estate Leads From the Internet HOW DO YOU CONVERT REAL ESTATE LEADS FROM THE INTERNET

blog article

Oct 11, 2018

Remember back in the year 2000 when everything was exciting online? Hit counters at the bottom of every site. And a wild west frontier for real estate agents to explore the untapped potential of online real estate leads. Fast forward to today, and with so much time passed most agents are still stuck...

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Real Estate Pros: Know These 5 Issues Faced When Inheriting A House REAL ESTATE PROS: KNOW THESE 5 ISSUES FACED WHEN INHERITING A HOUSE

blog article

Oct 11, 2018

The recent death of legendary singer-songwriter Aretha Franklin initially posed a quandary for her four surviving sons. Because she didn’t leave a will, her $80 million fortune including Franklin’s numerous real estate holdings likely will take longer to divide, and the process could bec...

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7 Habits Of Highly Successful Real Estate Agents 7 HABITS OF HIGHLY SUCCESSFUL REAL ESTATE AGENTS

blog article

Oct 10, 2018

We all learned the positive effect of good habits in our lives, thanks to Stephen Covey’s 7 Habits. In the life of a real estate agent, there are 7 habits of highly successful real estate agents that can take your career to the next level. You’re an active listener trying to actually und...

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The Number 1 Role You Need for a Successful Real Estate Team THE NUMBER 1 ROLE YOU NEED FOR A SUCCESSFUL REAL ESTATE TEAM

blog article

Oct 10, 2018

As you look to grow your real estate team, knowing what roles will best benefit your business immediately and in the long term can be tricky. When just starting out, many team leads continue as the primary contributor to the team while taking on the added management responsibilities of the greater b...

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17 Social Media Tricks You Need To Sell Your Home 17 SOCIAL MEDIA TRICKS YOU NEED TO SELL YOUR HOME

blog article

Oct 09, 2018

It’s no doubt that social networking has become the way of the world. Users have discovered that it is possible to make a living off of their accounts. Whether it be through branding, marketing, or sales, people are using this technology to their advantage. But, with an overload of influencers...

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How to Handle Ethical Complaints in Real Estate HOW TO HANDLE ETHICAL COMPLAINTS IN REAL ESTATE

blog article

Oct 09, 2018

Building trust and relationship with your clients means adhering strongly to the real estate code of ethics. Commonly known as the NAR® code of ethics, named after the guidelines established by the National Association of REALTORS®, the code is more than just a set of rules but a tool that h...

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5 NORTH TEXAS LANDSCAPING IDEAS TO BOOST YOUR RENTAL PROPERTY’S MARKETABILITY 5 NORTH TEXAS LANDSCAPING IDEAS TO BOOST YOUR RENTAL PROPERTY’S MARKETABILITY

blog article

Oct 09, 2018

You know the old saying, you only get one chance to make a first impression? When you’re talking about rental properties, that first impression comes from your landscaping. The lawn and landscaping or, in other words, the curb appeal is the first thing potential tenants see when they look at y...

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Real Estate Advertising Trends You Should Be Aware of This Holiday Season REAL ESTATE ADVERTISING TRENDS YOU SHOULD BE AWARE OF THIS HOLIDAY SEASON

blog article

Oct 09, 2018

Paid advertising is never static, as a direct result of supply and demand. Your cost-per-lead will fluctuate depending on the number of homebuyers relative to the number of advertisers in the market. Seasonality also impacts search traffic! Luckily, there are some patterns you can follow. Here are a...

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10 Knock-Your-Socks-Off Real Estate Marketing Ideas 10 KNOCK-YOUR-SOCKS-OFF REAL ESTATE MARKETING IDEAS

blog article

Oct 08, 2018

Rather than spend an hour writing a post, why not pull out your phone and record your message? Topic ideas: info about a new listing, tips for cleaning up credit or how to stage your home to sell. Talk to the locals about their favorite local authors and musicians. Then, hire them to do a book readi...

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Real Estate Rules in the Big City: Insights From the Seller’s Corner REAL ESTATE RULES IN THE BIG CITY: INSIGHTS FROM THE SELLER’S CORNER

blog article

Oct 08, 2018

Today's New York City real estate market requires caution and care on the part of sellers. This is no time for ambitious, "it only takes one buyer" pricing. Many buyers who retreated to the sidelines in the past couple of years have returned to the market, knowing that their dollar wil...

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3 Key Ways Best Real Estate Agents Leave Their Comfort Zones 3 KEY WAYS BEST REAL ESTATE AGENTS LEAVE THEIR COMFORT ZONES

blog article

Oct 07, 2018

Some of the best real estate agents in the business today know how important it can be to go outside your comfort zone in order to keep and retain profitable clients. Getting stuck in a rut with the same strategies that only bring you moderate success isn’t the best way to earn more. Instead, ...

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Real Estate Yard Signs: 9 Design Trends & Insights for 2018 REAL ESTATE YARD SIGNS: 9 DESIGN TRENDS & INSIGHTS FOR 2018

blog article

Oct 06, 2018

As far as Realtor cliches go, the real estate yard sign is right up there with the maroon blazer and overeager handshake. Realtors love yard signs and that’s that. Right? Well, since real estate technology seems to be moving at the speed of light these days, we decided to take a fresh look at ...

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6 PROPERTY MANAGEMENT SEO TIPS TO GET MORE LEADS FROM YOUR WEBSITE 6 PROPERTY MANAGEMENT SEO TIPS TO GET MORE LEADS FROM YOUR WEBSITE

blog article

Oct 05, 2018

SEO stands for search engine optimization, which is the process of altering your website content and code to get your website pages ranked higher in search results. Search engines like Google and Bing want to spit out the best, most relevant results for the user’s search query. The problem is,...

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5 Excuses Real Estate Agents Can Use For Text Messages That Generate Referral Leads 5 EXCUSES REAL ESTATE AGENTS CAN USE FOR TEXT MESSAGES THAT GENERATE REFERRAL LEADS

blog article

Oct 04, 2018

A simple text message can set a chain reaction of events that can lead to a transaction. You dropping in to say hi can quickly lead to a referral you wouldn’t otherwise have. What is stopping you from casually sending a text message to your past clients? Did you know that the majority of real ...

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Q4 is Here: 5 Ways Successful Agents End Strong and Build Momentum Q4 IS HERE: 5 WAYS SUCCESSFUL AGENTS END STRONG AND BUILD MOMENTUM

blog article

Oct 04, 2018

The fourth quarter often brings a slowing market, lots of time away from the office, and a mentality to wind down and delay priorities until the new year. So, it might come as a surprise that mega agents and real estate leaders believe Q4 brings some of the best opportunities to claim market share a...

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E-Commerce, 3PLs Push Industrial CRE’s Dominant Run E-COMMERCE, 3PLS PUSH INDUSTRIAL CRE’S DOMINANT RUN

blog article

Oct 02, 2018

The industrial commercial real estate has experienced a great run over the last few years, and its performance didn’t slow down during the first half of 2018. After all, current macroeconomic trends are creating a favorable environment for the entire industry. Consumer sentiment is the highest...

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Are Your Emails Annoying Your Real Estate Leads? ARE YOUR EMAILS ANNOYING YOUR REAL ESTATE LEADS?

blog article

Oct 02, 2018

Reaching out to your real estate leads on a regular basis with email is important for staying top of mind but at some point, does it start to backfire?  There’s a fine line between staying in touch and being annoying.

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4 Types of Content Real Estate Marketers Need to Be Using 4 TYPES OF CONTENT REAL ESTATE MARKETERS NEED TO BE USING

blog article

Oct 02, 2018

As the real estate industry shifts, it’s time for marketers to shift with it. These four types of content are keys to marketing real estate in the digital age. The real estate world has seen seismic shifts over the past few decades. Yet, it has been slower to change than other industries, whic...

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7 Web Design Tips For Real Estate Websites 7 WEB DESIGN TIPS FOR REAL ESTATE WEBSITES

blog article

Oct 01, 2018

All real estate websites should be oriented around real estate photography. Make sure your site supports the use of high-quality photos in slideshows and listings to allow for better property viewing. Today’s buyers search properties extensively online before they pick up the phone to talk to ...

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7 Myths About Real Estate Leads We Can Finally Put to Rest 7 MYTHS ABOUT REAL ESTATE LEADS WE CAN FINALLY PUT TO REST

blog article

Oct 01, 2018

Growing a successful real estate business means creatively and strategically generating leads. In addition to referrals, many real estate professionals turn to “online leads” to generate more business. This could be in-house digital marketing (through Google and Facebook Ads) or paying f...

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New Agents: Avoid These 3 Real Estate Mistakes That Will Blow Up A Deal NEW AGENTS: AVOID THESE 3 REAL ESTATE MISTAKES THAT WILL BLOW UP A DEAL

blog article

Sep 29, 2018

Things fall apart, bodily solids hit the fan. Real estate mistakes happen. The problem is that, especially when it happens in a real estate deal, there are a whole lot of people impacted. Experienced agents know how easy it is to become distracted, especially when they’re overworked. New agent...

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Buying a Home in a Gig Economy BUYING A HOME IN A GIG ECONOMY

blog article

Sep 27, 2018

A gig economy refers to a workplace in which temporary or flexible jobs are the norm, such as freelance or contract work, as opposed to permanent, full-time jobs.  There is no fixed salary, so income may be irregular and sometimes it may not even be documented.  Future income is also unpre...

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LEVERAGING THE POWER OF CONFIGURABLE REAL ESTATE CRM LEVERAGING THE POWER OF CONFIGURABLE REAL ESTATE CRM

blog article

Sep 26, 2018

CRM stands for customer relationship management, but depending on your role within the real estate industry, it can mean many different things. Some agents regard CRM as software designed to help manage clients. Some view CRM to be a business philosophy designed to streamline productivity and profit...

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How to Succeed in Your First Year as a Real Estate Agent HOW TO SUCCEED IN YOUR FIRST YEAR AS A REAL ESTATE AGENT

blog article

Sep 25, 2018

When you’re just starting out in the real estate industry, it’s natural to focus all your time and attention on passing the real estate exam and getting your license. Translating what you’ve learned into an actionable business plan and sales strategy can be difficult without the ri...

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QuantmRE: A New Way To Invest In Real Estate QUANTMRE: A NEW WAY TO INVEST IN REAL ESTATE

blog article

Sep 25, 2018

It’s true: everywhere you look, there are articles about cryptocurrency and blockchain technology. QuantmRE hopes to disrupt real estate investment by using both of those technologies to their advantage. The company recently launched a solution for equity freedom. The QuantmRE Network provides...

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Using Messaging Platforms for Real Estate to Deliver Content USING MESSAGING PLATFORMS FOR REAL ESTATE TO DELIVER CONTENT

blog article

Sep 25, 2018

The 4 biggest messaging platforms now have more users than the 4 biggest social media platforms. Here’s how marketers are leveraging messaging platforms for real estate to deliver content to target audiences. Gone are the days when social messaging platforms were just about chatting or making ...

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5 Reasons Agents Feel Real Estate’s One of the Best Careers 5 REASONS AGENTS FEEL REAL ESTATE’S ONE OF THE BEST CAREERS

blog article

Sep 25, 2018

Real estate is one of the best careers for overall happiness, according to a recent survey of workers across the country. As a group, real estate agents are optimistic about their careers and the future of the industry. Many real estate agents get into the job because with real estate you can manage...

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How to Organize New Real Estate Listings and Connect with Potential Buyers HOW TO ORGANIZE NEW REAL ESTATE LISTINGS AND CONNECT WITH POTENTIAL BUYERS

blog article

Sep 24, 2018

Businesses continue to strive to have a paperless office after a decade of implementing the latest technologies. Despite these advances, real estate continues to generate seemingly endless paperwork. The paper chase including listing paperwork, marketing materials for clients, contracts, inspections...

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Innovative Ways to Discover Emerging Trends in Real Estate INNOVATIVE WAYS TO DISCOVER EMERGING TRENDS IN REAL ESTATE

blog article

Sep 24, 2018

Competent real estate agents know the current market trends. But outstanding agents recognize the emerging trends in real estate. Staying ahead of the curve makes an agent more valuable to clients. Some of the top industry earners detect patterns and potential market changes before they happen. Cons...

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REAL ESTATE LINGO WHAT IS TITLE INSURANCE? REAL ESTATE LINGO WHAT IS TITLE INSURANCE?

blog article

Sep 24, 2018

Purchasing a home is both exciting and terrifying most of the terms you come across are alien to you, which might make you hesitate before signing on the deal. Most first-time homebuyers believe that title insurance is “just another fee” they have to pay to buy a home. It may surprise so...

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How to select the right Software for Property Management HOW TO SELECT THE RIGHT SOFTWARE FOR PROPERTY MANAGEMENT

blog article

Sep 24, 2018

Leasing out condos or premium apartments to buyers does not end with the handover. Instead, it goes a long way almost in a cyclical manner to oversee the operations and management via close monitoring. Dynamically managing multiple residential or commercial real estate establishments could, in fact,...

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4 Investment Property Strategies Any Beginner Can Master 4 INVESTMENT PROPERTY STRATEGIES ANY BEGINNER CAN MASTER

blog article

Sep 22, 2018

As part of our contributor series, Daniela Andreevska, content marketing director at Mashvisor, talks about investment property strategies. Mashvisor provides a real estate analytics tool which helps real estate investors quickly find traditional and Airbnb investment properties. One of the best asp...

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Why Landlords Need to Focus on Real Estate Investment Not Software Development WHY LANDLORDS NEED TO FOCUS ON REAL ESTATE INVESTMENT NOT SOFTWARE DEVELOPMENT

blog article

Sep 21, 2018

Having arrived in property via the traditional route of a property degree and the subsequent RICS qualification, I consider myself to be relatively typical of people working in our industry  I have little-to-no experience in developing, building, buying, or specifying software solutions. Howeve...

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How Drive Time Will Change Real Estate HOW DRIVE TIME WILL CHANGE REAL ESTATE

blog article

Sep 20, 2018

People no longer measure distance in miles or kilometers. We measure distance in time. In this post, we'll explore how this will impact real estate in a big way. We'll also explain how adding the ability to search by drive time to your REW website will have huge benefits to home buyers and y...

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8 Ways to Earn Higher Landlord Returns with Preventative Maintenance 8 WAYS TO EARN HIGHER LANDLORD RETURNS WITH PREVENTATIVE MAINTENANCE

blog article

Sep 20, 2018

For months or even years, they ignore their rental properties. Then, suddenly, panic mode sets in when the property needs a new furnace, or a new water heater, or new gutters (you know where I'm going with this). Personal finance legend J.D. Roth makes the case in his (excellent) book Your Money...

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4 Must Have Fall Real Estate Lead Generation Techniques 4 MUST HAVE FALL REAL ESTATE LEAD GENERATION TECHNIQUES

blog article

Sep 20, 2018

While fall isn’t as slow a real estate season as winter, it does begin a significant slide around the end of October. This is when you may find yourself digging deep into your CRM for fall real estate lead generation that will keep you going over the winter. While contacting folks in your data...

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Five Unique Real Estate Marketing Ideas to Get Attention Instantly FIVE UNIQUE REAL ESTATE MARKETING IDEAS TO GET ATTENTION INSTANTLY

blog article

Sep 19, 2018

Effective marketing means more than being louder and bolder than the competition – although sometimes that works. The goal is to have a unique voice that reaches people. A compelling message resonates with them by addressing a need, question, or desire. An effective marketing campaign transfor...

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Six Qualities Found in the Best Real Estate Agents SIX QUALITIES FOUND IN THE BEST REAL ESTATE AGENTS

blog article

Sep 19, 2018

People from all walks of life take a course and pass the real estate agent state exam. But this is only the beginning. A successful career in real estate requires more than education, licensing, and a desk at an office. The leading real estate agents know the secrets to success. Discover the six qua...

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5 Ways to Generate Higher Quality Real Estate Leads 5 WAYS TO GENERATE HIGHER QUALITY REAL ESTATE LEADS

blog article

Sep 19, 2018

Let’s be frank about lead quality. At the end of the day, it’s important for agents to remember that just because a lead isn’t ready to buy right now, or even if they say “No,” this does not mean that they are a dead-end or “trash” lead. Leads take time. Esp...

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Commercial Real Estate’s Data Revolution is Here Are You Ready COMMERCIAL REAL ESTATE’S DATA REVOLUTION IS HERE ARE YOU READY

blog article

Sep 18, 2018

Transformation is underway in the commercial real estate with data fast becoming the most important competitive differentiator for today’s landlords and brokers. In an industry long dominated by people being successful doing things the way they’ve always done them, there has been little ...

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Top 10 Qualities That Matter Most to Commercial Real Estate Tenants TOP 10 QUALITIES THAT MATTER MOST TO COMMERCIAL REAL ESTATE TENANTS

blog article

Sep 18, 2018

Owning a commercial property is only half the battle. To make it valuable in the eyes of future tenants, it has to be more than just a building. The question is: What does a tenant look for when deciding on a space to run their business? A significant amount of time and research precedes that final ...

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How to Use YouTube in Real Estate Marketing HOW TO USE YOUTUBE IN REAL ESTATE MARKETING

blog article

Sep 18, 2018

YouTube is the perfect platform for real estate video marketing a powerful tool in this business. Many trends are emerging in real estate right now. From short-term rentals, private and alternative investments, fractional investing, micro units and millennial buyers, among others, these are the new ...

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Must-Know Social Media Strategies for Real Estate MUST-KNOW SOCIAL MEDIA STRATEGIES FOR REAL ESTATE

blog article

Sep 18, 2018

Social media fits real estate marketing like a glove but only if it’s done right. These social media strategies for real estate will help you effectively tap into new sources of leads. Real estate is a people business. That’s why you should leverage a marketing tool that is also all abou...

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The Starbucks Effect – How Starbucks Stores Affect Home Values THE STARBUCKS EFFECT – HOW STARBUCKS STORES AFFECT HOME VALUES

blog article

Sep 15, 2018

Having a Starbucks location nearby is great for coffee drinkers. However, did you know the benefit it has for homeowners? The Starbucks effect adds value to help homeowners maximize their real estate investment. While people can have differing opinions about Starbuck see all of the mania surrounding...

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Leveraging Technology to Build a Thriving Real Estate Brokerage Business LEVERAGING TECHNOLOGY TO BUILD A THRIVING REAL ESTATE BROKERAGE BUSINESS

blog article

Sep 15, 2018

Building a top-performing real estate brokerage business from the ground up can seem daunting. On one hand, you’re responsible for managing all the back-end responsibilities associated with owning a business. On the other hand, you’re tasked with responding to the needs of your agents wh...

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Why Every Agent or Broker Should Have a Real Estate App WHY EVERY AGENT OR BROKER SHOULD HAVE A REAL ESTATE APP

blog article

Sep 15, 2018

Real estate technology is constantly evolving. We live in a world that's downright obsessed with smartphones, tablets, and overall screen time. Yet, mobile apps are still a highly underutilized marketing channel for real estate businesses, often ignored completely in even the most competitive of...

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Housing Affordability in Texas HOUSING AFFORDABILITY IN TEXAS

blog article

Sep 14, 2018

The Texas Housing Affordability Index (THAI) is a statistic compiled quarterly by the Real Estate Center at Texas A&M University that measures how affordable it is to purchase a home in different cities and counties around the state. The study compares the median household income with the income...

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16 Best FREE Real Estate Apps for 2018 16 BEST FREE REAL ESTATE APPS FOR 2018

blog article

Sep 14, 2018

If you’re a new agent, or even an experienced agent looking to free up some cash for Zillow Premier Agent or Facebook ads, finding awesome free real estate software isn’t easy. Luckily, we have you covered. We put together this list of the best free real estate software and apps availabl...

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11 Real Estate Marketing Strategies 11 REAL ESTATE MARKETING STRATEGIES

blog article

Sep 12, 2018

Let’s face it. Even your best real estate marketing ideas from a few years ago might be on shaky ground in 2018. Here are just a few of the crazy changes that will affect how you market your business in 2018. Facebook just announced a massive change to their news feed that pushes your content ...

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Real Estate Signage: How To Create Signs That Sell REAL ESTATE SIGNAGE: HOW TO CREATE SIGNS THAT SELL

blog article

Sep 11, 2018

Real estate signs say more about you and your residential or commercial real business than they do about the properties they advertise. Let’s look at the best practices for creating unique and custom real estate signs that raise awareness about your brand and start a conversation with your pot...

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How You Can Create a Master Real Estate Agent Marketing Plan HOW YOU CAN CREATE A MASTER REAL ESTATE AGENT MARKETING PLAN

blog article

Sep 10, 2018

A marketing plan gives real estate agents direction, motivation, and goals to achieve. The most successful agents create a written marketing plan at least once a year. An effective plan is clear, concise, and comprehensive. Learn how you can create a master real estate agent marketing plan to take y...

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The 5 Tricks to Get More Real Estate Referrals THE 5 TRICKS TO GET MORE REAL ESTATE REFERRALS

blog article

Sep 10, 2018

Getting high-quality real estate referrals can be difficult if you don’t know where to turn or how to ask for them. We’ve laid out our top five proven tricks for winning more referrals so you can build your real estate business.

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New Ways to Utilize Technology in the Real Estate Space NEW WAYS TO UTILIZE TECHNOLOGY IN THE REAL ESTATE SPACE

blog article

Sep 10, 2018

Technology. Disintermediation. Agent-enabled tech. Tech-enabled agent. Portals. And on and on. There's a battle raging across residential real estate and people are collecting bannermen and women faster than the season finale of Game of Thrones. Do we keep hearing different versions of the same ...

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The Best Markets to Buy a Rental Property in the U.S. in 2018 THE BEST MARKETS TO BUY A RENTAL PROPERTY IN THE U.S. IN 2018

blog article

Sep 08, 2018

Regardless of the fact that this has become a cliché in the industry, no one in their right mind can reject the importance of location for the profitability of a rental property. This is because the place where your real estate property is located will determine so many things such as the pro...

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2020 BRINGS CLEAR VISION AND A NEW REAL ESTATE MARKET 2020 BRINGS CLEAR VISION AND A NEW REAL ESTATE MARKET

blog article

Sep 07, 2018

It seems as though economists are quite convinced of their upcoming vision for the year 2020. The housing market is still a seller’s paradise with slow construction and aging-in-place homeowners, buyers are having to seriously compete for the house of their dreams. According to real estate eco...

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8 Tips for Cutting Your Losses in Real Estate 8 TIPS FOR CUTTING YOUR LOSSES IN REAL ESTATE

blog article

Sep 06, 2018

Some investors who’ve put a few grand down on a deal (that all of a sudden makes no sense) have decided that because they don’t want to lose their earnest money, they’ll close on it anyway and try to figure out a way to salvage the deal. Sometimes the best financial strategy is jus...

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7 Advantages of a Real Estate Team and 3 Things to Watch Out For 7 ADVANTAGES OF A REAL ESTATE TEAM AND 3 THINGS TO WATCH OUT FOR

blog article

Sep 05, 2018

Real estate teams have evolved into a powerful business strategy for solo real estate entrepreneurs looking to expand their operations and become more profitable. The hype is undeniable but unequivocally valid: When organized and operated correctly, real estate teams offer numerous benefits that age...

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What Are The Different Types of Mortgage Loans For Real Estate Investment WHAT ARE THE DIFFERENT TYPES OF MORTGAGE LOANS FOR REAL ESTATE INVESTMENT

blog article

Sep 05, 2018

When you start searching for mortgage options, you will probably find out that there are different types of mortgage loans to choose from. With so many types of mortgage loans, you may most likely don’t know where to begin. You know you need to pick the best mortgage rate, however, you ought t...

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3 Steps to Sending Stunningly Effective Realtor Email Newsletters 3 STEPS TO SENDING STUNNINGLY EFFECTIVE REALTOR EMAIL NEWSLETTERS

blog article

Sep 04, 2018

Realtors have a lot of ammunition for creating fantastic email newsletters, including detailed knowledge of your region, inside information about the local housing market that is valuable to buyers and sellers, and beautiful property imagery. Here are three ways to get the most out of the real estat...

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How Top Industry Earners Gauge the Current Real Estate Market HOW TOP INDUSTRY EARNERS GAUGE THE CURRENT REAL ESTATE MARKET

blog article

Sep 03, 2018

Gauging the real estate market is more than collecting sales data and median prices. Property location, potential ROI, and other factors determine the state of the market now and where it could go shortly. Successful real estate agents know how to assess these figures to best help their clients. Dis...

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Best LinkedIn Marketing Strategies for Real Estate Marketing BEST LINKEDIN MARKETING STRATEGIES FOR REAL ESTATE MARKETING

blog article

Sep 03, 2018

LinkedIn isn’t just restricted to entrepreneurs or C-level officials. A lot of real estate agents and realtors are taking full advantages of the platform and seeing results using it. If you’re not much used to LinkedIn marketing it’s time to take full advantages because it’s ...

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How Real Estate Agents Can Leverage LinkedIn for Networking HOW REAL ESTATE AGENTS CAN LEVERAGE LINKEDIN FOR NETWORKING

blog article

Aug 31, 2018

When it comes to marketing and LinkedIn, the typical user will connect with people by adding them to their network and never interact with that person. To properly utilize LinkedIn, you need to consistently be active on the platform. When connecting with people through LinkedIn it’s important ...

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Post to Post: The Correct Way To Generate Real Estate Leads on Facebook POST TO POST: THE CORRECT WAY TO GENERATE REAL ESTATE LEADS ON FACEBOOK

blog article

Aug 30, 2018

A lot of agents create a post, then sit back with the expectation that leads will start pouring in, but you and I both know that’s not how it works. The correct way to use Facebook is by posting AND commenting.  In other words, creating relevant content and sharing it on Facebook, as well...

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How Top Agents Use Video Emails to Convert Real Estate Leads HOW TOP AGENTS USE VIDEO EMAILS TO CONVERT REAL ESTATE LEADS

blog article

Aug 30, 2018

The video is hot. And for good reason. It’s an easy way to put a face to your brand, humanize your marketing message and really connect with your prospects. Adding video to your emails can seriously boost your results too. According to BombBomb, the industry’s leading video platform, of ...

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Real Estate Tech Round Up: AI, Blockchain And New Apps REAL ESTATE TECH ROUND UP: AI, BLOCKCHAIN AND NEW APPS

blog article

Aug 29, 2018

Commercial application of Artificial Intelligence. eVest Technology, a commercial real estate software that automates the capital raising process, announced the launch of a software built for real estate professionals by real estate professionals. The program offers unique algorithms that aggregate,...

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Real Estate Advertising Ideas: Using Video Calls to Action REAL ESTATE ADVERTISING IDEAS: USING VIDEO CALLS TO ACTION

blog article

Aug 27, 2018

Effective real estate advertising ideas include professional photos and videos. Real estate is a visual industry. People want to see homes for sale and try to visualize themselves living in them. Discover how to use video calls to action to sell houses and help buyers find their dream home.

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FOR BUYERS: 5 DOS AND DON’TS ON PROPERTY TOURS FOR BUYERS: 5 DOS AND DON’TS ON PROPERTY TOURS

blog article

Aug 27, 2018

Property tours are fun! You get to imagine yourself living in new spaces and, perhaps, learn something new about your priorities and preferences. It’s also relatively easy to make mistakes while touring properties mistakes that could anger the seller, hurt your negotiating position, or worse. ...

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How to Get Real Estate Listings That Inspire Envy in Your Competitors HOW TO GET REAL ESTATE LISTINGS THAT INSPIRE ENVY IN YOUR COMPETITORS

blog article

Aug 27, 2018

Getting real estate listings is the bread and butter of being a real estate agent. Listing properties produces income and gives agents an opportunity to show their localized expertise. Learn how to get real estate listings that inspire envy in your competitors. During open houses, neighbors often dr...

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4 Must-Have Fall Real Estate Lead Generation Techniques 4 MUST-HAVE FALL REAL ESTATE LEAD GENERATION TECHNIQUES

blog article

Aug 23, 2018

While fall isn’t as slow a real estate season as winter, it does begin a significant slide around the end of October. This is when you may find yourself digging deep into your CRM for fall real estate lead generation that will keep you going over the winter. While contacting folks in your data...

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4 Real Estate Tips for Instagram That You Haven 4 REAL ESTATE TIPS FOR INSTAGRAM THAT YOU HAVEN'T HEARD BEFORE

blog article

Aug 22, 2018

Post this content. Post that content. Make it engaging. And so on. So many articles are focused on posting content. They forget that a big part of the social media platform is being social. If all you do is a post, you are treating your feed like a bulletin board. Treat it more like a networking eve...

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How to Get More Eyes on Your Real Estate Listings HOW TO GET MORE EYES ON YOUR REAL ESTATE LISTINGS

blog article

Aug 21, 2018

Sometimes you get lucky and you have the perfect lead-in mind for your brand new listing. It’s in the perfect neighborhood, matches their “must-haves,” and rests comfortably within their budget. Other times, you aren’t quite so lucky. Fortunately, that’s where your mark...

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Five Real Estate Direct Marketing Strategies with Compelling Calls to Action FIVE REAL ESTATE DIRECT MARKETING STRATEGIES WITH COMPELLING CALLS TO ACTION

blog article

Aug 21, 2018

In a competitive market, agents must stand out from the competition and explain what makes them the right choice. Unlike mass marketing sent to everyone, direct marketing reaches your target market and encourages them to take action. Discover five real estate direct marketing strategies with compell...

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5 Reasons You Want Organic MLS Integration for Your Real Estate Website 5 REASONS YOU WANT ORGANIC MLS INTEGRATION FOR YOUR REAL ESTATE WEBSITE

blog article

Aug 20, 2018

When it comes to displaying listings on your website, you have plenty of options. There are pros and cons to all the IDX solutions out there, and what might be good for you, might not work for someone else depending on your business goals. Without a doubt, the strongest IDX solution out there right ...

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Hyper Local Real Estate Marketing: Time To Get On Board HYPER LOCAL REAL ESTATE MARKETING: TIME TO GET ON BOARD

blog article

Aug 16, 2018

Hyperlocal real estate marketing is finally catching on with the big portal websites. Whether or not your brokerage is ready is no longer the question. The question now becomes, what can you do differently to provide a hyper-local real estate marketing experience that is different from everyone else...

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4 PROPERTY MANAGEMENT MARKETING IDEAS TO ATTRACT MORE CLIENTS 4 PROPERTY MANAGEMENT MARKETING IDEAS TO ATTRACT MORE CLIENTS

blog article

Aug 15, 2018

Consumers are empowered and digitally-savvy, and now that the digital transformation has firmly taken hold, they know how to filter out the noise of online advertisements and find the data they need to make informed decisions. Even the traditional buyer’s funnel has changed. Purchasing decisio...

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5 Must-have CRM Integrations to Optimize your Real Estate Business 5 MUST-HAVE CRM INTEGRATIONS TO OPTIMIZE YOUR REAL ESTATE BUSINESS

blog article

Aug 14, 2018

Just a friendly reminder when it comes to CRM: Buyer beware of the “complete CRM.” Unfortunately, this is usually code for a company trying to create a beast-of-a-system from scratch. (And typically not succeeding.) Instead, you should look for a system that has CRM integrations with oth...

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WHY INTERNATIONAL REAL ESTATE INVESTORS NEED A DOMESTIC U.S. CONTACT WHY INTERNATIONAL REAL ESTATE INVESTORS NEED A DOMESTIC U.S. CONTACT

blog article

Aug 14, 2018

We get it as a long-distance investor, finding a local property management company to manage your properties is tough. You have no idea who a company is, what kind of work they do, and whether you can trust them with your investment. Literally, all you have to go on is what you read online. But the ...

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Top 5 Ways to Use Alexa for Your Real Estate Business TOP 5 WAYS TO USE ALEXA FOR YOUR REAL ESTATE BUSINESS

blog article

Aug 13, 2018

There is a lot of buzz around voice assistants and what robots can do for businesses in 2018. What could it mean for real estate? How much can Alexa (Amazon Echo) really do? The tech is still very new. Will, it completely transform the way you run your business, or even eliminate the need for agents...

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Five Fun and Inspiring Real Estate Business Marketing Ideas FIVE FUN AND INSPIRING REAL ESTATE BUSINESS MARKETING IDEAS

blog article

Aug 13, 2018

Most real estate agents follow a similar marketing pattern to sell homes. First, the property description and images appear on MLS. The agent places ads in local publications and adds the property listing to social media. Then an open house is held, and the agent follows up with brokers and clients ...

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7 Need-To-Know Nuggets About SEO And Real Estate 7 NEED-TO-KNOW NUGGETS ABOUT SEO AND REAL ESTATE

blog article

Aug 11, 2018

Many real estate professionals use paid marketing to get leads.  After all, it’s an effective strategy to obtain quality leads. However, it has some downsides. To start, you’ll need to continuously spend on these leads and bid for keyword phrases using Internet search engine results...

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10 Essential Features of a Highly Effective Property Website 10 ESSENTIAL FEATURES OF A HIGHLY EFFECTIVE PROPERTY WEBSITE

blog article

Aug 10, 2018

Just like any other business, commercial real estate companies need a strong online marketing strategy to showcase properties and stand out from the competition. Recent studies* have shown that almost 80% of tenants and investors will start their property search online. This means your property webs...

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4 Ways To Use LinkedIn for Realtor Marketing Success 4 WAYS TO USE LINKEDIN FOR REALTOR MARKETING SUCCESS

blog article

Aug 10, 2018

As a publishing platform inhabited by professionals, business executives and job-seekers, LinkedIn offers an opportunity for Realtors to go beyond just posting listings toward marketing their overall value in their community. LinkedIn is primarily a professional-to-professional communication tool. S...

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How to Build an Effective Real Estate Community Page HOW TO BUILD AN EFFECTIVE REAL ESTATE COMMUNITY PAGE

blog article

Aug 10, 2018

Succeeding in real estate requires a fine mix of skill, savvy, and knowledge. While the first two are best gained and developed over years of hard work in the business, knowledge is a crucial advantage that any real estate professional can flaunt and harness right from the start. A keen and comprehe...

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12 Tips On How Best To Use Instagram For Your Real Estate Marketing 12 TIPS ON HOW BEST TO USE INSTAGRAM FOR YOUR REAL ESTATE MARKETING

blog article

Aug 10, 2018

When it comes to social media and real estate marketing, you need to be on as many platforms as possible.  Instagram has proven to be great for real estate agents.  With the millions of users and billions of likes per month, you are missing out on a huge opportunity if you are not marketin...

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How Home Buyers Can Keep Cool in a Hot Housing Market HOW HOME BUYERS CAN KEEP COOL IN A HOT HOUSING MARKET

blog article

Aug 10, 2018

It's summer in Texas which means scorching hot weather. In 2018, it also means a hot housing market, especially for entry-level buyers trying to find an affordable home. That's the primary takeaway from the latest housing report issued by the Real Estate Center at Texas A&M University. T...

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5 social media tips for real estate you can 5 SOCIAL MEDIA TIPS FOR REAL ESTATE YOU CAN'T AFFORD TO OVERLOOK

blog article

Aug 10, 2018

Social media can help realtors find a wide audience, in the right area and at the right time. Even with limited resources, savvy realtors can build meaningful relationships and earn more clients. A staggering 94% of millennial homebuyers are taking their search online. This creates incredible opport...

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7 Major Trends That Will Impact the Construction Industry 7 MAJOR TRENDS THAT WILL IMPACT THE CONSTRUCTION INDUSTRY

blog article

Aug 08, 2018

The construction industry is always changing and evolving. Every year new trends appear within the industry, from technological advancements to a stronger focus on sustainability. If you run a construction company and you want to make sure you stay ahead of the game, it can be useful to be aware of ...

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A Realtor A REALTOR'S GUIDE TO FACEBOOK ADVERTISING

blog article

Aug 08, 2018

Advertising On Facebook Is A Great Option For Realtors - Here's A Quick Guide To Getting Started. Money can go a lot further with Facebook advertising, compared to search engines like Google - where Zillow and Realtor.com tend to dominate the paid advertisements - offering a better ROI in a tigh...

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Top 10 States for Highest Real Estate Agent Income TOP 10 STATES FOR HIGHEST REAL ESTATE AGENT INCOME

blog article

Aug 08, 2018

The average real estate income an agent can expect to make annually is highly dependent on the market. Both the state you live in and the community you work in have an impact on the amount of money you can expect to earn from real estate. Do you live in a state with high reported income for real est...

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How to Generate Real Estate Leads Online as a 2nd Career Agent HOW TO GENERATE REAL ESTATE LEADS ONLINE AS A 2ND CAREER AGENT

blog article

Aug 07, 2018

It seems like all the lead generating advice for real estate agents out there is geared towards 20-30 somethings, full of youthful, tech-savvy energy. This is shockingly silly given that a vast percentage of successful real estate agents are actually 2nd career agents.

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HOW TO FIND LONG-TERM TENANTS FOR YOUR RENTAL PROPERTIES HOW TO FIND LONG-TERM TENANTS FOR YOUR RENTAL PROPERTIES

blog article

Aug 07, 2018

When it comes to filling your properties, not all tenants are created equal. The best-case scenario for investors? Finding tenants who are looking for a long-term home, not just a place to stay for a few months or a year. Long-term tenants provide consistent income that you just won’t find if ...

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How to Use Recent Real Estate Sales Data to Corner Your Target Market HOW TO USE RECENT REAL ESTATE SALES DATA TO CORNER YOUR TARGET MARKET

blog article

Aug 06, 2018

Most real estate pros develop a niche and craft marketing campaigns to reach out to potential clients. Recent real estate sales data helps real estate agents select a viable niche. Updated data reveals what your target market wants so you can answer their questions and fulfill their needs. Learn how...

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The rise of AI in Construction Technology THE RISE OF AI IN CONSTRUCTION TECHNOLOGY

blog article

Aug 01, 2018

It is no secret that Artificial intelligence and other technologies have disrupted the current business scape and changed the way business is conducted. The construction industry is no exception.  Use of newer technologies has helped optimize operations including risk management, subcontractor ...

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Cities Seek Partnerships for Affordable Housing Projects CITIES SEEK PARTNERSHIPS FOR AFFORDABLE HOUSING PROJECTS

blog article

Jul 31, 2018

The lack of affordable housing has become a national problem. The Urban Institute reports that for every 100 low-income American households seeking affordable apartments, fewer than 30 units are available. And the National Apartment Association reports 4.6 million new units will be needed by 2030.&n...

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5 TRAITS OF AN ETHICAL LANDLORD 5 TRAITS OF AN ETHICAL LANDLORD

blog article

Jul 31, 2018

In this day and age, pretty much anyone can buy a few properties and become a landlord. But being a landlord is about a lot more than owning property. You’re literally responsible for another person’s living situation; it’s your job to handle repairs and maintenance, to manage trus...

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Build Real Estate Backlinks: What Every Real Estate Professional Needs To Know BUILD REAL ESTATE BACKLINKS: WHAT EVERY REAL ESTATE PROFESSIONAL NEEDS TO KNOW

blog article

Jul 30, 2018

In today’s world, one of the battlefronts to build real estate backlinks online lies in overall web presence. Real estate professionals should always be thinking about SEO on their website. It’s pretty simple really, the easier it is to find you online the more leads come through the doo...

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Four Ways to Use Email to Improve Your Real Estate Marketing FOUR WAYS TO USE EMAIL TO IMPROVE YOUR REAL ESTATE MARKETING

blog article

Jul 28, 2018

Email Is A Great Format For Targeted And Successful Real Estate Marketing. Like with all inbound marketing efforts, sending appropriate and valuable information to a targeted audience will resonate with them and make an impact. Email is the perfect way to send specific and helpful information (with ...

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DO YOU NEED A REAL ESTATE INVESTMENT TEAM? DO YOU NEED A REAL ESTATE INVESTMENT TEAM?

blog article

Jul 24, 2018

The most successful people in the world all have one thing in common they have an incredible team in their corner. For a real estate investor, the right real estate investment team can mean the difference between floundering investments and a huge success. But what, exactly, does the right real esta...

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The Six Most Common Mistakes When Buying Residential Land Real Estate THE SIX MOST COMMON MISTAKES WHEN BUYING RESIDENTIAL LAND REAL ESTATE

blog article

Jul 24, 2018

You’ve probably heard home buying horror stories before. Everyone knows someone that got stuck in a mortgage they couldn’t afford or find out too late that their dream house was crawling in termites. Residential land buying mistakes are very different from home buying ones, but both have...

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Purchasing Investment Properties at a Real Estate Auction PURCHASING INVESTMENT PROPERTIES AT A REAL ESTATE AUCTION

blog article

Jul 23, 2018

Homes sold at auction are often foreclosures. The lender wants to make a quick sale and get a portion or most of their investment back. Depending upon the equity in the home, this means you can sometimes find good deals through these auctions. Take the time to reach out to your local banks and let t...

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6 Mistakes to Avoid When Starting a Real Estate Career 6 MISTAKES TO AVOID WHEN STARTING A REAL ESTATE CAREER

blog article

Jul 20, 2018

Before you can even sell a house, you have to sell yourself as an expert in your chosen area and its housing market. According to the National Association of REALTORS (NAR), 87% of buyers and 89% of sellers used the services of a real estate agent in their housing transactions. As you are taking the...

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2018 Real Estate Trends: What You Need to Know 2018 REAL ESTATE TRENDS: WHAT YOU NEED TO KNOW

blog article

Jul 20, 2018

Real estate season is here, and experts are predicting the hot market conditions will continue throughout the summer in many states. Thinking of buying or selling? Here are the 2018 real estate trends you need to know, and what the hot market means for your house.

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Carving Out Your Real Estate Niche Neighborhood CARVING OUT YOUR REAL ESTATE NICHE NEIGHBORHOOD

blog article

Jul 20, 2018

Whether you’re a brokerage targeting one real estate niche, multiple neighborhoods or an agent trying to stay on top of one or two neighborhoods, we’ve got strategic advice on how to separate yourself or firm online.  Not all neighborhoods are in the MLS. So, if you want to dominate...

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5 Essential Real Estate SEO Tips and Strategies For 2018 5 ESSENTIAL REAL ESTATE SEO TIPS AND STRATEGIES FOR 2018

blog article

Jul 19, 2018

How are real estate brands and publishers using content to rank higher? What are their real estate SEO strategies, and how can you adopt them for your own business and claim your market share in the future? Tackling real estate SEO is tricky, and requires the perfect blend of broad content and hyper...

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5 Essential Real Estate SEO Tips for 2018 5 ESSENTIAL REAL ESTATE SEO TIPS FOR 2018

blog article

Jul 19, 2018

How are real estate brands and publishers using content to rank higher? What are their real estate SEO tips and strategies, and how can you adopt them for your own business and claim your market share in the future? Tackling real estate SEO is tricky, and requires the perfect blend of broad content ...

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3 IMPORTANT DIFFERENCES BETWEEN REAL ESTATE AGENTS 3 IMPORTANT DIFFERENCES BETWEEN REAL ESTATE AGENTS

blog article

Jul 16, 2018

All real estate agents must be licensed. Each state sets its own requirements, in terms of the minimum number of hours spent in real estate education. Before receiving a real estate license, agents must also pass an exam that covers national, as well as state and local real estate laws, standards, a...

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6 Ways to Improve Your Real Estate Newsletter 6 WAYS TO IMPROVE YOUR REAL ESTATE NEWSLETTER

blog article

Jul 15, 2018

Are you spending all your energy on social media marketing and less on sending out newsletter-type emails? If you’ve already built a solid email marketing list then maybe it’s time to revive your newsletter strategy. With the goal of improving email open rates and conversion, we’ve...

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CRM Strategies Top Real Estate Teams Leverage CRM STRATEGIES TOP REAL ESTATE TEAMS LEVERAGE

blog article

Jul 13, 2018

Like any powerful tool, a CRM is only as good as the person using it. It doesn’t matter how many hundreds or thousands of capabilities the CRM has if the user doesn’t know what they’re doing it’s about as useful as a phone with no battery. Think about your CRM for a minute. T...

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Real Estate Tech Ethics – Are You Violating Your Client’s Privacy? REAL ESTATE TECH ETHICS – ARE YOU VIOLATING YOUR CLIENT’S PRIVACY?

blog article

Jul 12, 2018

We’re living amidst an avalanche of technology and a lot of it is pertinent to the real estate industry. Some of it seems to have snuck up on us, however, and it’s a bit like the Wild West out there. Believe it or not, there are real estate tech ethics that professionals can, and should,...

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Mid-Year Update: The Status of Affordable Housing in Greater Boston and What’s Next MID-YEAR UPDATE: THE STATUS OF AFFORDABLE HOUSING IN GREATER BOSTON AND WHAT’S NEXT

blog article

Jul 11, 2018

During his second inaugural address, Boston Mayor Marty Walsh recommitted himself to tackling Greater Boston’s housing shortage, vowing to “increase [Boston’s] targets for low-income homes, moderate-income homes, senior housing, and overall units.” Now that we are over halfwa...

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Real Estate Marketing With Instagram: Why You Should Use Influencer Event Marketing REAL ESTATE MARKETING WITH INSTAGRAM: WHY YOU SHOULD USE INFLUENCER EVENT MARKETING

blog article

Jul 10, 2018

Marketing with Instagram is an underutilized marketing strategy in real estate. Have you ever thought of using Instagram influencer event marketing as a way to promote a listing? Here are some reasons to consider it. Having your brand, product, or service recognized on Instagram will require a lot o...

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5 Reasons to Outsource Your CRE Marketing 5 REASONS TO OUTSOURCE YOUR CRE MARKETING

blog article

Jul 10, 2018

Running a commercial real estate business is incredibly demanding. Time is not on your side. Managing staff. Sourcing new deals. Juggling properties. Working with clients. You have your hands on many different areas of the business, which often times pushes marketing to the bottom of the to do list....

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Real Estate Due Diligence: How to Inform Good Home Buying Decisions REAL ESTATE DUE DILIGENCE: HOW TO INFORM GOOD HOME BUYING DECISIONS

blog article

Jul 10, 2018

Are you doing your due diligence as a buyer agent? Purchasing a property especially a home is an important and emotional decision. Before you begin to show properties, you should be aware of your responsibilities as a real estate licensee, as well as the risk and liabilities that come along when wor...

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4 Quick Real Estate Marketing Tactics That Actually Work 4 QUICK REAL ESTATE MARKETING TACTICS THAT ACTUALLY WORK

blog article

Jul 07, 2018

For some agents, “innovative marketing” consists of email blasts and posting a listing on Zillow. But if you’re looking to stand out whether you’re looking for cash buyers, sellers, or just overall awareness around your brand marketing (and marketing correctly!) is crucial.&n...

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Commercial Real Estate Trends for 2018 COMMERCIAL REAL ESTATE TRENDS FOR 2018

blog article

Jul 06, 2018

The state of the market remains positive for 2018. Last year investments in commercial real estate proved to be fruitful, and this year promises to be strong too. There are several trends to keep an eye on for the year. Looking at the current state of the economy, there are no foreseeable circumstan...

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3 Must-Haves In Your Summer Real Estate Marketing Plan 3 MUST-HAVES IN YOUR SUMMER REAL ESTATE MARKETING PLAN

blog article

Jul 04, 2018

Summertime is finally here and with it comes a new quarter and a chance to execute on your real estate marketing plan. How do you make sure your real estate marketing plan moves you forward this quarter and brings your business to the next level? It starts with being strategic, setting goals and hol...

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Has Your Commercial Real Estate Marketing Strategy Gone Stale HAS YOUR COMMERCIAL REAL ESTATE MARKETING STRATEGY GONE STALE

blog article

Jul 02, 2018

As with many other industries, the commercial real estate is a field that is steeped in tradition and many years of an established methodology. Naturally, this tradition found its way into commercial real estate marketing strategies. However, the marketing industry is always on the move. It changes ...

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Houston, TX Real Estate Market Trends & Analysis HOUSTON, TX REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Jun 28, 2018

The Houston real estate market took a significant hit when Hurricane Harvey decided to let its presence be known in August of last year. Similar to that of Hurricane Katrina (the natural disaster that leveled New Orleans in 2005), Harvey was responsible for the unspeakable tragedy and upwards of $12...

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Private Mortgage Insurance Basics PRIVATE MORTGAGE INSURANCE BASICS

blog article

Jun 28, 2018

Whether you’re buying your first home, moving or simply investing in new real estate, it is crucial to understand the elements of a mortgage before you take out a loan. Particularly, there are cases when banks will require you to get private mortgage insurance that you should be prepared for. ...

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Government Home Loans For Buyers GOVERNMENT HOME LOANS FOR BUYERS

blog article

Jun 28, 2018

When buying a home, especially for the first time, it can be helpful to see if you qualify for any government home loans or grant programs. These types of loans tend to carry extremely low-interest rates and close just as quickly as traditional financing, despite misconceptions. With these benefits,...

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Santa Barbara, CA Real Estate Market Trends & Analysis SANTA BARBARA, CA REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Jun 27, 2018

The Santa Barbara real estate market continues to find itself at the forefront of California’s own real estate push. The coastal city is nothing, if not flourishing in today’s post-depression marketplace. Even then, flourishing could grossly misrepresent what’s happening to real es...

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Top 3 New Technologies for Land Agents TOP 3 NEW TECHNOLOGIES FOR LAND AGENTS

blog article

Jun 27, 2018

As the land real estate industry continues to mature, it’s essential to keep up with the ever-changing and nonstop growth of it all. Using the latest technology not only allows you to better help your clients but also makes it easier to communicate with them and get to the closing process even...

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Is The FHA 203K Loan Right For Me? IS THE FHA 203K LOAN RIGHT FOR ME?

blog article

Jun 26, 2018

Whether you are a first-time home buyer inspired by home renovation shows, or a savvy shopper in search of a great real estate deal, the 203k loan may be just what you were looking for. Read on to learn all about the FHA loan program designed for those who want to buy a fixer-upper, the pros and con...

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5 Ways to Generate More Online Leads for Your Property 5 WAYS TO GENERATE MORE ONLINE LEADS FOR YOUR PROPERTY

blog article

Jun 26, 2018

Having a property website for your listing can have many benefits and helps set the foundation for all of your online marketing activities. Not only can a property website help you stand out and differentiate from competing for property listings but it can help immediately capture interest and engag...

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Real Estate Investing Advice: How To Know if a Beachfront Condo is Worth It REAL ESTATE INVESTING ADVICE: HOW TO KNOW IF A BEACHFRONT CONDO IS WORTH IT

blog article

Jun 26, 2018

When the temps start rising and the days grow longer, it's easy to imagine why you would want to spend more time on the shore. And, a beachfront condo can be a great investment when you aren't using it yourself. About this time each year, people begin putting up seaside properties. In fact, ...

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10 Ways to Grow Your Real Estate Brand on Facebook 10 WAYS TO GROW YOUR REAL ESTATE BRAND ON FACEBOOK

blog article

Jun 25, 2018

Hundreds of local and international real estate businesses have similar names. If you want to come out on top, you have to secure your business name in every relevant social media channel. Do this with your Facebook page URL and the name that appears beside your profile photo. You may include your c...

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Buying A Home With A Reverse Mortgage BUYING A HOME WITH A REVERSE MORTGAGE

blog article

Jun 25, 2018

Often misunderstood, and even more frequently forgotten about, reverse mortgages aren’t given the attention they deserve from the retirement community. Whether it’s blind ignorance or sheer negligence, far too many people are unaware of exactly what a reverse mortgage could do for their ...

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12 Real Estate Email Newsletter Ideas That Will Boost Your Open Rates 12 REAL ESTATE EMAIL NEWSLETTER IDEAS THAT WILL BOOST YOUR OPEN RATES

blog article

Jun 25, 2018

When it comes to effectiveness, email marketing ranks way up there.  It will help boost not only awareness but both conversion and retention rates.  With that being said, selling to your contacts is not the goal with your email marketing strategy.  You want to use this medium to furth...

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The State of Social Media: Algorithms and Real Estate Marketing in 2018 THE STATE OF SOCIAL MEDIA: ALGORITHMS AND REAL ESTATE MARKETING IN 2018

blog article

Jun 24, 2018

Do you use social media in your real estate marketing to market listings, brand your business, and grow your network? Understanding social media algorithms on each platform can seem daunting. Not only does each platform prioritize different types of interactions, their algorithms prioritize differen...

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Seller Financing Real Estate 101 SELLER FINANCING REAL ESTATE 101

blog article

Jun 22, 2018

As a real estate investor, it is crucial to keep all of your options in mind when it comes to selling or buying a new property. There are numerous non-conventional financing methods that can offer unique benefits, no matter what side of the deal you are on. Among these opportunities is seller financ...

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3 Misconceptions about Property Insurance 3 MISCONCEPTIONS ABOUT PROPERTY INSURANCE

blog article

Jun 22, 2018

Through our more than 40 years in the insurance industry, we’ve heard some truly solid insurance advice from the thousands of property and casualty agents who do business with us. Yet, clients form misconceptions about property insurance, and without some fundamental insights, misinformation c...

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Crowdfunding Real Estate 101 CROWDFUNDING REAL ESTATE 101

blog article

Jun 21, 2018

Have you ever considered crowdfunding real estate? Not only is this investment strategy a great way to diversify your portfolio, it is also relatively cheap and easy to get started. If a lack of capital and funding is the thing that has been keeping you from achieving your real estate investing goal...

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Is Buying Real Estate A Good Investment? IS BUYING REAL ESTATE A GOOD INVESTMENT?

blog article

Jun 21, 2018

Investment real estate has a relatively low risk. The value of investment properties may decline over time if the neighborhood is going downhill, but you should be able to see that trend and sell the properties long before the home is worth half its prior value. Stocks could lose 50% or 90% of their...

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How Utilizing Drones on Construction Sites Can Help Improve Efficiency and Safety for Your Company HOW UTILIZING DRONES ON CONSTRUCTION SITES CAN HELP IMPROVE EFFICIENCY AND SAFETY FOR YOUR COMPANY

blog article

Jun 20, 2018

The construction industry has advanced dramatically over the past few years. A few hundred years ago, a custom built home would have been all but a dream. Now, they fill up real estate across the US. Other advancements have changed the way homes are designed, where they are built, how they are heate...

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How To Capture Real Estate Website Leads Using A Landing Page HOW TO CAPTURE REAL ESTATE WEBSITE LEADS USING A LANDING PAGE

blog article

Jun 20, 2018

Landing pages are standalone web pages, separate from your real estate website, that are designed for a very specific call-to-action. Visitors typically get to these landing pages by way of paid ads (more on this below). Unlike your website homepage, which greets visitors and encourages them to expl...

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27 Commandments to Your First Successful Real Estate Wholesale Deal 27 COMMANDMENTS TO YOUR FIRST SUCCESSFUL REAL ESTATE WHOLESALE DEAL

blog article

Jun 20, 2018

Real Estate Wholesaling is the process of placing a property owner under contract for a specified price and either assigning or doubling closing on that property to a cash investor for a predetermined fee.  Real estate wholesaling has several small intricacies that make a seemingly smooth deal ...

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How much Home Insurance do I need HOW MUCH HOME INSURANCE DO I NEED

blog article

Jun 20, 2018

If your home is damaged or destroyed you want to make sure that you are carrying enough insurance to rebuild your home, replace all of your possessions and be able to afford to live somewhere else while your house is being fixed. Homeowners insurance will help with all of these costs but you need to...

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7 Ways to Integrate Social Media and Your Real Estate Website 7 WAYS TO INTEGRATE SOCIAL MEDIA AND YOUR REAL ESTATE WEBSITE

blog article

Jun 20, 2018

Your social media marketing strategy should be built to encourage users to visit your website where they can get and share more complete information about you and your services.  But before you can do that you have to integrate your social media platforms with your real estate website.

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Real Estate Marketing Trends That You Can’t Ignore REAL ESTATE MARKETING TRENDS THAT YOU CAN’T IGNORE

blog article

Jun 20, 2018

According to The National Association of Realtors® (NAR), 2018’s real estate market is dominated by two factors: a strong demand from buyers but a limited inventory and an influx of ready-to-buy, first-time buyers. Due to this, the real estate industry is looking at rising prices and appre...

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Non-Conventional Home Loans NON-CONVENTIONAL HOME LOANS

blog article

Jun 19, 2018

One of the biggest mistakes potential homebuyers can make is assuming that they cannot qualify for a mortgage. The availability of non-conventional home loans is on the rise, making it possible for a larger proportion of consumers to buy property, even if they do not have perfect credit or are unabl...

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Are Rent-To-Own Homes In Your Future? ARE RENT-TO-OWN HOMES IN YOUR FUTURE?

blog article

Jun 18, 2018

Often an afterthought, rent-to-own homes are not given the respect they deserve in the real estate community. Likewise, there’s an entire population of buyers that don’t see these lease-to-own homes for what they really are: a viable, alternative method for financing a real estate asset....

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6 FOOLPROOF STRATEGIES FOR REALTORS TO EARN TRAFFIC, LEADS & HOME SALES 6 FOOLPROOF STRATEGIES FOR REALTORS TO EARN TRAFFIC, LEADS & HOME SALES

blog article

Jun 18, 2018

As digital technology and homebuyer expectations advance and evolve, so too must your real estate marketing plan. Specifically, you need to start thinking digital 86% percent of home buyers consider real estate websites the most useful source of information when buying a home. In fact, 44% of all ho...

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Protecting Your Home: Understanding Your Home Insurance Policy PROTECTING YOUR HOME: UNDERSTANDING YOUR HOME INSURANCE POLICY

blog article

Jun 17, 2018

As a homeowner, one of the most important aspects of your home isn’t something you use daily. And it isn’t something flashy you show off to friends. It’s your homeowner's insurance policy, and it protects you in more ways than you may think, helping you rebuild your home or rep...

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Creative Ways For REALTORS To Use Instagram Story Highlights CREATIVE WAYS FOR REALTORS TO USE INSTAGRAM STORY HIGHLIGHTS

blog article

Jun 15, 2018

The food blogger could create a Highlight for each of those topics and populate those Highlights with pertinent content each week. When someone visits their profile and clicks on the Highlight named “Weekly Recipes,” for example, they can check out a reel of all the recipes the food blog...

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Real Estate Finance Books To Boost Your Biz In 2018 REAL ESTATE FINANCE BOOKS TO BOOST YOUR BIZ IN 2018

blog article

Jun 15, 2018

We have said it before and we’ll say it again: the key to being a successful entrepreneur is to never stop learning. Whether you are looking to diversify your portfolio or improve your existing business ventures, real estate finance books are a great place to start. By reading and learning mor...

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Why Every Real Estate Agent Needs a Website WHY EVERY REAL ESTATE AGENT NEEDS A WEBSITE

blog article

Jun 14, 2018

The Internet has become an important tool in the home search process. Real estate agents who do not have a website or listing may be missing out. Although most agents rely on their leads from referrals and repeat business, it’s important to utilize a website to establish name recognition for b...

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How to Avoid Any Mistakes Investing in Real Estate HOW TO AVOID ANY MISTAKES INVESTING IN REAL ESTATE

blog article

Jun 13, 2018

Investing in real estate can be a profitable business venture, but it is hardly a get-rich-quick scheme. Real estate investment can build wealth, provide an inheritance for your children, and can help you achieve the American Dream. But it can also lead to financial frustration or more seriously, a ...

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Fort Collins, CO Real Estate Market Trends & Analysis FORT COLLINS, CO REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Jun 13, 2018

The Fort Collins real estate market can be summed up by a simple term most people may misinterpret without further explanation: boring. That’s not to say real estate in Fort Collins isn’t in an interesting place, but more so a declaration of steady momentum. If for nothing else, the Fort...

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Is It A Good Time To Buy A House? IS IT A GOOD TIME TO BUY A HOUSE?

blog article

Jun 06, 2018

The best time to buy a house is when you are ready. Nothing serves as a better indicator of whether or not you are ready to buy than your own circumstances. However, summer is nearly upon us, and what many are calling the best time to buy real estate is gearing up for what looks to be an active buyi...

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New Study: Entrust Reveals 2018 Real Estate IRA Trends NEW STUDY: ENTRUST REVEALS 2018 REAL ESTATE IRA TRENDS

blog article

Jun 06, 2018

From single-family houses to apartment buildings and commercial properties, Entrust clients have a long history of investing in real estate to bolster and diversify their retirement savings portfolios. Our new 2018 Real Estate Investor Market Research Report offers analysis and insights into where a...

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3 Benefits of Working in Real Estate if You Need a Side Gig 3 BENEFITS OF WORKING IN REAL ESTATE IF YOU NEED A SIDE GIG

blog article

Jun 06, 2018

More than 44 million Americans have a side hustle, according to Bankrate. Especially for millennials, side hustles have become important to make enough money to take adult financial steps. The benefits of working in real estate for your side hustle? There are a few. Real estate is a career that you ...

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How Blockchain Technology Would Transform the Real Estate Industry HOW BLOCKCHAIN TECHNOLOGY WOULD TRANSFORM THE REAL ESTATE INDUSTRY

blog article

Jun 05, 2018

As of now, most of the real estate related transactions aren’t completely transparent because of the involvement of several middlemen like brokers, inspectors, lawyers, notary public, escrow companies, etc. But, here are the ways Blockchain helps in forming a completely transparent real-estate...

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Traditional Real Estate Marketing Techniques Attract Senior Buyers TRADITIONAL REAL ESTATE MARKETING TECHNIQUES ATTRACT SENIOR BUYERS

blog article

Jun 05, 2018

Don’t overlook two generations with plenty of purchasing power Baby Boomers and The Silent Generation. Some of these seniors might not be online or know how to use a computer. But many of these vibrant older adults are actively buying property for retirement or investment purposes. Discover so...

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Real Estate Promotional Ideas for Top Tier Real Estate Companies REAL ESTATE PROMOTIONAL IDEAS FOR TOP TIER REAL ESTATE COMPANIES

blog article

Jun 05, 2018

Top tier realty companies are well-versed in traditional marketing techniques. The best real estate professionals need to implement unique strategies to continue expanding their empires. Profitable real estate companies achieve lofty goals with innovative real estate promotional ideas. As simple as ...

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5 Considerations When Developing a Succession Plan for Your Construction Business 5 CONSIDERATIONS WHEN DEVELOPING A SUCCESSION PLAN FOR YOUR CONSTRUCTION BUSINESS

blog article

Jun 05, 2018

Succession planning can be a huge deal for any family-run or owned business, including construction firms. The process is something that should be handled with patience and care. Poor succession planning can ruin a company and have a negative impact on personal matters. However, thoughtful successio...

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15 Benefits of Wholesaling Real Estate 15 BENEFITS OF WHOLESALING REAL ESTATE

blog article

Jun 05, 2018

Wholesaling real estate is the practice of acquiring properties at discounted prices and reselling them for profit. A real estate wholesaler enters into a contract with a property seller, markets it to potential buyers, and assigns the contract to the most appropriate buyer. The profit that the whol...

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Maui, HI Real Estate Market Trends & Analysis MAUI, HI REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Jun 04, 2018

The Maui real estate market is already at the forefront of today’s housing renaissance, and nearly every indicator suggests the island will continue its positive trends. More importantly, however, it looks like the island has found what appears to be the beginning of a solution to the same inv...

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Best Personal Finance Software For Real Estate Investors BEST PERSONAL FINANCE SOFTWARE FOR REAL ESTATE INVESTORS

blog article

Jun 02, 2018

As entrepreneurs and investors, we know that smart decisions are well-informed and backed by facts. We know the numbers always have to add up. However, when it comes to personal finances, many of us choose to live in the dark, either because it can seem like a complicated topic or because we are afr...

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Summer Home Maintenance Checklist For Homeowners & Investors SUMMER HOME MAINTENANCE CHECKLIST FOR HOMEOWNERS & INVESTORS

blog article

Jun 01, 2018

Whether you are gearing up to host a backyard barbecue or you simply need to perform seasonal maintenance, a summer home maintenance checklist is essential for all property owners. There are several tasks property owners will want to complete as the weather warms up, such as roof and gutter cleaning...

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3 Tips for Scoring Repeat Business Through Organic Referrals in Real Estate 3 TIPS FOR SCORING REPEAT BUSINESS THROUGH ORGANIC REFERRALS IN REAL ESTATE

blog article

Jun 01, 2018

In a world of online marketing and social media, one path some agents are taking to success is a somewhat old-fashioned one: repeat business and organic referrals in real estate. That’s what works for real estate agent Alex Glaser. The 32-year-old Richmond, Virginia, agent estimates that betwe...

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Six Real Estate Social Media Marketing Tips Every REALTOR® Should Know SIX REAL ESTATE SOCIAL MEDIA MARKETING TIPS EVERY REALTOR® SHOULD KNOW

blog article

May 31, 2018

A lack of consumer engagement is one of the reasons REALTORS lose potential deals. With the interactive nature of social media, there are countless opportunities to connect with clients and communicate effectively. The first step is to establish specific social media accounts for your business. The ...

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The Fair Housing Act: What Real Estate Pros Need to Know THE FAIR HOUSING ACT: WHAT REAL ESTATE PROS NEED TO KNOW

blog article

May 30, 2018

The United States has a long history of civil rights legislation and court rulings. Today, there are a number of protection measures to help prevent discrimination against protected classes of people. This is not only the law. It is simply a good business sense to treat all consumers with the same r...

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HOME BUYING TRENDS: WHAT TO KNOW ABOUT MILLENNIALS HOME BUYING TRENDS: WHAT TO KNOW ABOUT MILLENNIALS

blog article

May 30, 2018

Generational changes influence just about every aspect of any market.  From the way, that information is consumed to style preferences and beyond.  This fact is evident in the growth of Millennial home buyers.  A Millennial is anyone born between 1981 and 1996; making the youngest of ...

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How buyers & sellers choose their real estate agents in a digital age HOW BUYERS & SELLERS CHOOSE THEIR REAL ESTATE AGENTS IN A DIGITAL AGE

blog article

May 28, 2018

We recently hired a third-party research company to interview anonymous buyers and sellers who bought or sold property, worth between $300,000 to $1.5 Million, within the past 12 months. The participants were asked a series of questions over an hour-long interview to help us better understand their ...

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Palm Springs, CA Real Estate Market Trends & Analysis PALM SPRINGS, CA REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

May 28, 2018

The Palm Springs real estate market represents a strict departure from the rest of the state of California. Whereas the majority of The Golden State appears to be firing on all cylinders, Palm Springs seems fine playing the contrarian role. For all intents and purposes, Palm Springs isn’t cont...

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7 THINGS A FIRST-TIME BUYER SHOULD DO BEFORE STARTING A HOME SEARCH 7 THINGS A FIRST-TIME BUYER SHOULD DO BEFORE STARTING A HOME SEARCH

blog article

May 28, 2018

Buying your first home is a big step! It’s wonderful to dream dreams, and it’s easy to get swept up in the excitement of searching property sites like realtor.com. Before going too far, however, it’s a good idea to hit the “pause” button and consider these more serious ...

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13 Beach House Decorating Ideas From Real Estate Pros 13 BEACH HOUSE DECORATING IDEAS FROM REAL ESTATE PROS

blog article

May 28, 2018

A beach house can be a delight to own and live in.  They make great second homes and investment properties for the family to enjoy and rent out weekly during the high season. The only frustration you might have is the decorating. Maybe your beach house is looking dated, or perhaps you're pl...

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Networking with Local Real Estate Agents NETWORKING WITH LOCAL REAL ESTATE AGENTS

blog article

May 28, 2018

Networking is critical for the growth of any business because being able to make connections with the right people can help you meet the goals you’ve set for your business and ultimately make your business more profitable.  Real estate investing is no different.  Real estate investin...

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GDPR And How It Impacts Your Real Estate Business GDPR AND HOW IT IMPACTS YOUR REAL ESTATE BUSINESS

blog article

May 25, 2018

By this time, you most likely have heard of GDPR or General Data Protection Regulation. But if you’re like many others, you’re probably still unclear on what it is all about and how it impacts your business. GDPR is a set of new Europe Privacy Laws that govern how private information is ...

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Are You Ready to Invest in Real Estate Full Time? ARE YOU READY TO INVEST IN REAL ESTATE FULL TIME?

blog article

May 25, 2018

Investing in real estate is one of the few professions you can earn a full-time income in part-time hours. You don’t need to stare at a computer screen or punch numbers for eighty hours a week to earn a living. With just a few deals a year can supplement, or in some cases even exceed your full...

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Advantages of Refinancing a Multifamily Property ADVANTAGES OF REFINANCING A MULTIFAMILY PROPERTY

blog article

May 25, 2018

If you’re looking to grow your real estate business or increase the value of your current multifamily property, what are your options? You could sell your property, but there’s the risk of not getting the full value if you sell too early or if the property needs rehab to increase its val...

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How To Increase The Home Value Of Your Vacation Rental Property HOW TO INCREASE THE HOME VALUE OF YOUR VACATION RENTAL PROPERTY

blog article

May 24, 2018

Do you want to learn how to increase the home value of your vacation rental property? Well, that’s you and every other vacation rental owner. The fact of the matter remains: the vacation rental property market is full of hopeful investors looking for new ways to add to their portfolios. This d...

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3 Ways To Make Positive Real Estate Feedback Work For You 3 WAYS TO MAKE POSITIVE REAL ESTATE FEEDBACK WORK FOR YOU

blog article

May 23, 2018

When people decide to buy real estate, social proof matters a lot. If, for example, they get an honest recommendation about your agency by a friend, they will certainly prefer it over other agencies that no one has experience with. Positive social proof can also push people to make real estate moves...

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Long Term Vacation Rentals Or Short Term: Which Strategy Would You Choose? LONG TERM VACATION RENTALS OR SHORT TERM: WHICH STRATEGY WOULD YOU CHOOSE?

blog article

May 22, 2018

With the advent of platforms such as Airbnb bringing much popularity to short-term rentals, it may feel as though long-term vacation rentals have taken a bit of a back-burner position. As an investor, would you choose between longer-term tenants or higher turnover? Both long-term vacation rentals an...

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The Best Way To Succeed When Buying A Vacation Rental Property THE BEST WAY TO SUCCEED WHEN BUYING A VACATION RENTAL PROPERTY

blog article

May 21, 2018

Buying a vacation rental property represents the culmination of hours of hard work, an acute attention to detail, and a thirst for the one thing passive income investors covet the most: cash flow. That said, there’s a lot to learn before taking the leap yourself. From learning how to buy a vac...

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Boise, ID Real Estate Market Trends & Analysis BOISE, ID REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

May 21, 2018

The Boise real estate market has become the single greatest beneficiary of Idaho’s booming economy. Appreciation rates in the last year have outpaced the national average, and there’s nothing to suggest they want for the next 12 months. For all intents and purposes, the Boise real estate...

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Why you need Homeowner Insurance WHY YOU NEED HOMEOWNER INSURANCE

blog article

May 21, 2018

Your home is probably one of the biggest assets you own and if it is damaged or destroyed it can be financially devastating. Unfortunately, a house is vulnerable to a wide variety of risks. Fires, storms, wind, hail and even injuries that happen at your home can lead to damage or lawsuits making hom...

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Spotlight: Real Estate Agent Facebook Strategies That Work SPOTLIGHT: REAL ESTATE AGENT FACEBOOK STRATEGIES THAT WORK

blog article

May 18, 2018

As a real estate agent in Eureka, Missouri, Josh Khan, of The Josh Khan & Katie Busk Team, took a creative approach to create real estate agent Facebook strategies that would grow his business. He had been to training seminars where different social media strategies were taught, but he noticed e...

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Rental Property Maintenance Tips You Won’t Want To Miss RENTAL PROPERTY MAINTENANCE TIPS YOU WON’T WANT TO MISS

blog article

May 18, 2018

As a landlord, you are responsible for rental property maintenance, which means keeping your rental property up to code and in good condition for your tenants. A go-to system for repairs and maintenance issues can help save you time and money in the long-run. Keep reading for more tips on rental pro...

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How to Choose the Right Builders Risk Policy for Your Contractor HOW TO CHOOSE THE RIGHT BUILDERS RISK POLICY FOR YOUR CONTRACTOR

blog article

May 18, 2018

When contractor clients are looking for a course of construction insurance policy, that means, as their agent, you must be ready to navigate numerous builders risk options to issue the right coverage. The question is: how can you quickly select the right policy for each contractor’s project? T...

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3 Qualities to Look for in an Effective Property Manager–from the Owner of a Property Management Firm 3 QUALITIES TO LOOK FOR IN AN EFFECTIVE PROPERTY MANAGER–FROM THE OWNER OF A PROPERTY MANAGEMENT FIRM

blog article

May 18, 2018

Property management is a profession that overlaps and intersects with many other fields, such as accounting, marketing, construction, law, insurance, and many more. This makes it very hard to find or identify a good property manager versus an average or below-average one. The three qualities of an e...

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Everything You Need To Know About The Eviction Process EVERYTHING YOU NEED TO KNOW ABOUT THE EVICTION PROCESS

blog article

May 16, 2018

The eviction process is often touted as the most significant ultimatum in today’s real estate landscape — you either pay for your transgressions or you will be forced to vacate the premises. No other course of action carries more weight than the threat of eviction notices. It is worth no...

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6 Key Characteristics That Lead to Investor Success in Real Estate and Beyond 6 KEY CHARACTERISTICS THAT LEAD TO INVESTOR SUCCESS IN REAL ESTATE AND BEYOND

blog article

May 16, 2018

Though some people might imagine a wealthy, besuited urbanite operating out of a high-rise office in downtown Manhattan or LA, that’s an outdated notion. It may have been true once, for the most part, but we’re now in a new era for the industry, and real estate investors now come from al...

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The 6 Types of Commercial Real Estate Properties THE 6 TYPES OF COMMERCIAL REAL ESTATE PROPERTIES

blog article

May 16, 2018

The first step of any successful CRE career is learning about the types of sectors that make up the commercial real estate, which is defined as properties that have the potential to generate profit through capital gain or rental income. While you may know the basics, each sector comprises different ...

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Influencer Marketing for Real Estate INFLUENCER MARKETING FOR REAL ESTATE

blog article

May 15, 2018

Influencer marketing is a relatively new method in real estate, but one you should definitely try. Reaching a larger audience beyond your usual target paves the way to establishing your brand’s presence on a much larger scale. This can significantly boost your business and set yourself up as t...

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4 Ways Tech Boosts Collaboration in Design and Build Construction 4 WAYS TECH BOOSTS COLLABORATION IN DESIGN AND BUILD CONSTRUCTION

blog article

May 14, 2018

Collaboration is a vital part of the building and infrastructure design and construction process. Email just doesn’t cut it as a collaboration tool anymore. Explaining ideas to multiple collaborators results in long threads that are hard to keep track of, and unanswered questions and unhelpful...

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How to Sell Commercial Real Estate: 6 Things You Need to Know HOW TO SELL COMMERCIAL REAL ESTATE: 6 THINGS YOU NEED TO KNOW

blog article

May 14, 2018

Selling commercial real estate can be a lucrative career choice. Whether you are an experienced residential real estate agent or you are just beginning your real estate journey, there can be a lot of surprises when making the transition into commercial real estate sales. Being prepared for those sur...

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5 Reasons Why it’s Critical for Your Leasing Team to Have a Mobile Strategy 5 REASONS WHY IT’S CRITICAL FOR YOUR LEASING TEAM TO HAVE A MOBILE STRATEGY

blog article

May 11, 2018

Commercial real estate leasing is one of the world’s most mobile professions. After all, if a leasing rep or broker is sitting at their desk and entering information into a spreadsheet more than they’re out in the field, viewing buildings, meeting with potential tenants and taking them o...

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Rental Properties 101: How To Find Tenants RENTAL PROPERTIES 101: HOW TO FIND TENANTS

blog article

May 10, 2018

Curious about how to find tenants to fill your vacant rental property? There are plenty of tried and true secrets that will help landlords and property managers accomplish just that. Landlords with low vacancy rates are a hot commodity, so how can you become one? Despite what you may think, landlord...

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How To Diversify Into Real Estate HOW TO DIVERSIFY INTO REAL ESTATE

blog article

May 10, 2018

Real estate is known to be one of the greatest wealth creators known to mankind, with a majority of the wealthy having a great share of their portfolio in real estate. It is no wonder we have seen large numbers of people flocking into the space trying to strike it rich! But what are the different wa...

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Social Media Marketing Tips Investors Shouldn’t Ignore SOCIAL MEDIA MARKETING TIPS INVESTORS SHOULDN’T IGNORE

blog article

May 09, 2018

The advent of social media marketing has altered the way entrepreneurs in every industry do business, and real estate investors are certainly no exception. The advantages of a social media marketing strategy are simply too great to ignore, and you are doing yourself a severe disservice if you neglec...

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Socio-Cultural Trends Shaping Commercial Real Estate SOCIO-CULTURAL TRENDS SHAPING COMMERCIAL REAL ESTATE

blog article

May 08, 2018

The commercial real estate is currently undergoing a lot of change. Economic developments, social movements, and technological shifts are all helping to shape the CRE landscape. Read ahead to learn about just a few of the trends impacting the industry and implications for how they will affect demand...

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The Best Ways To Find Renters For Your Property THE BEST WAYS TO FIND RENTERS FOR YOUR PROPERTY

blog article

May 07, 2018

Thanks, largely, with the advent of technology, rental advertising has undergone a dramatic shift in a relatively short period of time. Understanding how to find tenants in today’s market isn’t what it used to be, and the sooner passive income investors realize that the easier it should ...

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Seattle, WA Real Estate Market Trends & Analysis SEATTLE, WA REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

May 07, 2018

The Seattle real estate market is at the forefront of what many are calling a residential renaissance. Few markets, if any, are as hot as the Emerald City is at the moment, and recent trends are expected to be anything but short-lived. Nearly every fundamental indicator, for that matter, is pointing...

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Are You Still Managing Your Own Properties? ARE YOU STILL MANAGING YOUR OWN PROPERTIES?

blog article

May 04, 2018

There are legitimate pros and cons to almost every action you take in business. If you talk to ten people, five will be staunchly in favor of your action and the other five will have a completely different opinion. This is the case with property management. There is no disputing the value of a dedic...

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Construction is Booming in the U.S. Office Sector CONSTRUCTION IS BOOMING IN THE U.S. OFFICE SECTOR

blog article

May 03, 2018

There may be fears of a lack of labor in the construction industry, but that has apparently not impacted a boom in the pipeline being experienced in commercial real estate’s office sector. There is a vast amount of office development taking place across the country, depending on the locale, ac...

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How To Become A Landlord: 14 Tips From The Pros HOW TO BECOME A LANDLORD: 14 TIPS FROM THE PROS

blog article

May 02, 2018

Making the decision to purchase a rental property is a big one, and if this is your first time, then certainly you must be wondering how to become a landlord. There are few “land lording school” programs available, if any, and first-time landlords may feel that they need to take the sink...

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Choosing a CRE Tech Platform: Find the Solution that Sticks CHOOSING A CRE TECH PLATFORM: FIND THE SOLUTION THAT STICKS

blog article

May 01, 2018

CRE Tech space hardly resembles the world in which my co-founders and I launched VTS in 2012. Back then, only a few startups were knocking on doors and begging people to look at mocked-up versions of their offerings. Today, thousands of tech solutions are on the market. There’s growing awarene...

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TOP REAL ESTATE TECH TRENDS: MACHINE LEARNING & ARTIFICIAL INTELLIGENCE TOP REAL ESTATE TECH TRENDS: MACHINE LEARNING & ARTIFICIAL INTELLIGENCE

blog article

May 01, 2018

In particular, facilities management and tenant portals are seeing the heightened use of robots, chatbots, and AI to offer renters better service with automated maintenance workflows for work orders, progress tracking, and even billing and payment. Here’s a scenario: A tenant’s dishwashe...

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5 of the Hardest Things About Real Estate 5 OF THE HARDEST THINGS ABOUT REAL ESTATE

blog article

May 01, 2018

Is it hard to be in real estate? We asked real estate professionals across the country that very question to get a sense of what the challenges are for agents who are new to the business.

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Commercial Real Estate Marketing – Everything You Need to Know COMMERCIAL REAL ESTATE MARKETING – EVERYTHING YOU NEED TO KNOW

blog article

Apr 30, 2018

Before you can get too far into this game, though, it’s important to have a commercial real estate business plan. That means knowing your target audience, knowing the local market, and being aware of all the ins and outs of this tricky, highly competitive real estate segment. Today, we’l...

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Tips To Calculate Your ROI On Rental Property TIPS TO CALCULATE YOUR ROI ON RENTAL PROPERTY

blog article

Apr 30, 2018

A passive income property’s return on investment, otherwise known as ROI on rental property, represents an income-producing asset’s potential. More specifically, however, a rental property’s ROI suggests how much of a profit an investor stands to make on a given asset. As a result,...

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Raleigh, NC Real Estate Market Trends & Analysis RALEIGH, NC REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Apr 30, 2018

The Raleigh real estate market is firing on all cylinders. Nearly every economic indicator realized by the city is better off than it was even a short period ago. An up-and-coming tech industry has seen to it that demand remains prominent, and yet, home prices are still on the rise. As a result, rea...

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Are Drones in Construction a Good Investment for Small Businesses ARE DRONES IN CONSTRUCTION A GOOD INVESTMENT FOR SMALL BUSINESSES

blog article

Apr 27, 2018

According to a recent Gartner survey, 72% of construction firms will either begin using drones or are considering using them within the next two years. Analysts believe the commercial drone industry will top $5 billion by 2020, and drones are replacing $127.3 billion in labor and services value alre...

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Blockchain Real Estate: Selling Property Is Getting Easier BLOCKCHAIN REAL ESTATE: SELLING PROPERTY IS GETTING EASIER

blog article

Apr 27, 2018

Blockchain real estate transactions, records, and marketplaces could radically change the way we think about property. Current systems for tracking and trading real estate are disjointed and inefficient. There’s an enormous opportunity for blockchain to standardize and secure real estate data....

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Creating social media content in real estate, mortgage:Focus on the details CREATING SOCIAL MEDIA CONTENT IN REAL ESTATE, MORTGAGE:FOCUS ON THE DETAILS

blog article

Apr 26, 2018

This is a subject that I talk about all the time with my loan officers, real estate agents, and coaching clients. Everyone is so focused on just “getting things posted” that they forget about the details of their content. The details are what makes your content stand out in a noisy space...

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Commercial Vs Residential Real Estate Investing: Which Strategy Is Right For You? COMMERCIAL VS RESIDENTIAL REAL ESTATE INVESTING: WHICH STRATEGY IS RIGHT FOR YOU?

blog article

Apr 26, 2018

Deciding between commercial vs residential real estate investing is not a decision that will be made overnight. Each strategy offers its own set of benefits as well as its own set of challenges. The path an investor chooses to take will depend on his or her goals, risk tolerance, liquid capital, and...

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The Investor’s Guide To Buying Commercial Real Estate THE INVESTOR’S GUIDE TO BUYING COMMERCIAL REAL ESTATE

blog article

Apr 25, 2018

Buying commercial real estate has been placed at the top of a lot of investors’ wish lists, and for good reason: it has proven that it can be quite a lucrative endeavor for those that mind due to diligence and follow sound practices. Buying commercial real estate isn’t without a signific...

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Top 5 data needs for researching commercial properties TOP 5 DATA NEEDS FOR RESEARCHING COMMERCIAL PROPERTIES

blog article

Apr 25, 2018

Valuate a property valuation and investment analysis platform, allows practitioners to perform real-time, interactive financial analyses in a collaborative work environment one that leads to more insightful, impactful and efficient conversations with prospects and clients. Expedite property valuatio...

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How to Build Real Estate Facebook Ads That Really Work for Leads Generation HOW TO BUILD REAL ESTATE FACEBOOK ADS THAT REALLY WORK FOR LEADS GENERATION

blog article

Apr 25, 2018

With so many advertising platforms available on the internet, it can be difficult trying to pick out the right one to invest your resources on. The golden rule is to go where the people are, and the less spammy your advertisements are, the more lucrative they’ll be. This is what makes social m...

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Choosing a Contractor for Your Flip CHOOSING A CONTRACTOR FOR YOUR FLIP

blog article

Apr 25, 2018

For a real estate investor looking to invest in fix-and-flip properties, having a quality contractor as a part of your team is a key component towards owning and operating a successful fix-and-flip business.  For many first time flippers the idea of doing the work themselves without hiring a co...

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4 Popular Mortgage Options That Triple Your Expenses 4 POPULAR MORTGAGE OPTIONS THAT TRIPLE YOUR EXPENSES

blog article

Apr 25, 2018

Home is more than just an address. It’s where life happens tears are shed, joys are celebrated, and love is shared all under one roof. It’s also a big chunk of your budget. But when you find a home you really love, it can be easy to let emotion cloud your vision. Before you know it, you&...

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How to Market Real Estate to First-Time Homebuyers HOW TO MARKET REAL ESTATE TO FIRST-TIME HOMEBUYERS

blog article

Apr 24, 2018

Learning how to market real estate to first-time home buyers is a way to corner this niche market and build future business. Consider what newbies want when buying a home and discover how to be a resource to help them close the deal. First-time home buyers are an excellent target market because they...

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Five Facts Nobody Tells You About Luxury Real Estate Marketing FIVE FACTS NOBODY TELLS YOU ABOUT LUXURY REAL ESTATE MARKETING

blog article

Apr 24, 2018

Luxury real estate is often considered a pinnacle of success by many real estate professionals. Discover five facts about luxury real estate marketing to get a piece of this lucrative target market. Capturing the business of elusive luxury buyers and sellers is often considered a pinnacle of success...

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Top Tips From The Pros On Multifamily Real Estate Investing TOP TIPS FROM THE PROS ON MULTIFAMILY REAL ESTATE INVESTING

blog article

Apr 24, 2018

Have you ever been interested in investing in multifamily real estate, or wondered what the benefits might be? Perhaps you are looking to expand your portfolio, or are an investor experienced in single-family units who is looking for a new challenge. Below you will find a comprehensive guide, as wel...

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Honolulu, HI Real Estate Market Trends & Analysis HONOLULU, HI REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Apr 23, 2018

The Honolulu real estate market is about as healthy as they get. Median home values have been on the rise for the better part of a decade and, as a result, only a small percentage of homeowners are without any equity in the area. More specifically, however, Zillow estimates that only 4.5% of the hom...

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The 7 International Retailers U.S. Landlords Need to Know About THE 7 INTERNATIONAL RETAILERS U.S. LANDLORDS NEED TO KNOW ABOUT

blog article

Apr 20, 2018

Retailers based in other countries are not new to the U.S. shopping-center landscape. Consumers here are very aware of Aldi, H&M, IKEA, Zara, and others. But many companies not well known to domestic consumers are expanding beyond their home regions and targeting the American consumer in hopes f...

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Tips for Finding a Quality Property Manager TIPS FOR FINDING A QUALITY PROPERTY MANAGER

blog article

Apr 20, 2018

Owning and managing a portfolio of rental properties requires time and dedication from you as a real estate investor. As you continue to grow your portfolio, you may want to explore hiring a property manager to ensure that you can manage your portfolio efficiently. A property manager would be able t...

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Why Off Market Real Estate Deals Should Be Added To Your Investment Portfolio WHY OFF MARKET REAL ESTATE DEALS SHOULD BE ADDED TO YOUR INVESTMENT PORTFOLIO

blog article

Apr 19, 2018

Off market real estate deals are great for investors looking to gain an edge over their competition. While it may seem like supply is low and demand is high (making it more difficult to find deals) what you may not know is that hundreds of properties are sold each month without ever being listed on ...

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Why Real Estate’s One of the Best Careers for Women Who Dream Big WHY REAL ESTATE’S ONE OF THE BEST CAREERS FOR WOMEN WHO DREAM BIG

blog article

Apr 18, 2018

A career in real estate is one of the best careers for women who are dreaming of having it all.  Maybe not having it all in the glitz and glamor sense although that too. But it’s one of the best careers for women who dream of being able to make an impact on their communities while at the ...

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Amazon transforming commercial real estate investment AMAZON TRANSFORMING COMMERCIAL REAL ESTATE INVESTMENT

blog article

Apr 13, 2018

There is no doubt that Amazon has remade retail. Its supply-chain management system is a model of efficiency, moving products from manufacturers to consumers' doorsteps at breakneck speed. Amazon isn't the only retailer making use of just-in-time inventory and delivery management, it's j...

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Digital Transformation: Why CRE Leaders Need a New Playbook DIGITAL TRANSFORMATION: WHY CRE LEADERS NEED A NEW PLAYBOOK

blog article

Apr 11, 2018

If there is one thing the success of the Eric Ries’ The Lean Start-up or Alexander Osterwalder and Yves Pigneur’s Business Model Generation have taught us, it is that there is no one method to starting or running a successful business. We have seen books from Phil Knight’s Shoe Dog...

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How To Buy Foreclosure Homes HOW TO BUY FORECLOSURE HOMES

blog article

Apr 11, 2018

today's best real estate investors already know how to buy foreclosure homes, and it’s about time you did, too. After all, investing in distressed properties awards savvy entrepreneurs the opportunity to increase their profit margins in a way few other strategies can. It is worth noting, h...

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Phoenix, AZ Real Estate Market Trends & Analysis PHOENIX, AZ REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Apr 09, 2018

It wasn’t that long ago that the ominous bubble hovering over the Phoenix housing sector derailed any hopes the city had of realizing a healthy market. Not unlike the rest of the country, Phoenix was hit hard when the market collapsed. However, times have changed, and a stronger Phoenix housin...

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22 Home Upgrades For The Real Estate Rehabber 22 HOME UPGRADES FOR THE REAL ESTATE REHABBER

blog article

Apr 05, 2018

Almost every homeowner has that never-ending list of home upgrades they wish they could complete. But not all upgrades are created equal. In fact, certain home upgrades on this comprehensive list can increase the value of your home by up to 10 percent! So, whether you’re looking for a few simp...

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Blockchain reshaping real estate disputes but adding risk BLOCKCHAIN RESHAPING REAL ESTATE DISPUTES BUT ADDING RISK

blog article

Apr 05, 2018

In the last few years, cryptocurrencies and blockchain technologies have undeniably influenced an array of markets. Until now the real estate market remained largely unchanged, but it will not fully escape the blockchain disturbance. Last fall the first property transaction using blockchain technolo...

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10 Career Opportunities in Real Estate You Haven’t Thought of Yet 10 CAREER OPPORTUNITIES IN REAL ESTATE YOU HAVEN’T THOUGHT OF YET

blog article

Apr 05, 2018

While being a residential real estate agent is one of the most common career opportunities associated with the real estate industry, it is by no means the only one. Yes, the majority of the high profile career opportunities within the industry involve buying and selling residential properties. Howev...

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Artificial Intelligence in Real Estate ARTIFICIAL INTELLIGENCE IN REAL ESTATE

blog article

Apr 04, 2018

For many people, the words “artificial intelligence” invoke feelings of an advanced, technological future, but the technology is already being used in operating systems around the globe. Machine learning in the commercial real estate is right around the corner, and the industry needs to ...

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How To Estimate Home Construction Costs HOW TO ESTIMATE HOME CONSTRUCTION COSTS

blog article

Apr 04, 2018

Home construction costs can be intimidating for investors of every level, and rightfully so: few aspects of a fix and flip can impact the outcome of a deal more than the amount spent to make it attractive to potential buyers. The amount an investor spends on a rehab will, after all, undercut their o...

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How To Flip Houses With No Money Out Of Your Own Pocket HOW TO FLIP HOUSES WITH NO MONEY OUT OF YOUR OWN POCKET

blog article

Apr 02, 2018

Let’s make one thing clear: it is entirely possible to flip houses with no money out of your own pocket; not only that, but there’s an entire community of investors ready and able to lend you the funds you need to complete your first deal. That’s right, there are plenty of investor...

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Portland, OR Real Estate Market Trends & Analysis PORTLAND, OR REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Apr 02, 2018

The Portland real estate market is on track to maintain a great deal of the positive momentum it managed to build since the recovery got underway. Nearly every economic indicator is better off today than it was just a few short years ago, and that bodes incredibly well for the local housing market. ...

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13 Items to Check When Performing Due Diligence on Multifamily Properties 13 ITEMS TO CHECK WHEN PERFORMING DUE DILIGENCE ON MULTIFAMILY PROPERTIES

blog article

Apr 01, 2018

It is worthwhile to uncover these important due diligence points prior to purchasing a multifamily property. When under contract to purchase a property, inserting contingencies into the document relating to inspections can mitigate your risk. In the event something is uncovered you did not originall...

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Tax Benefits Of Owning A Home That Will Give You Your Biggest Break Yet TAX BENEFITS OF OWNING A HOME THAT WILL GIVE YOU YOUR BIGGEST BREAK YET

blog article

Mar 30, 2018

With the 2017 filing deadline right around the corner, the tax benefits of owning a home might be on your mind. If you are not used to filing taxes as a homeowner, you’re sure to be asking yourself questions such as “are property taxes deductible” or “what my homeowner tax be...

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How Will Virtual and Augmented Reality Impact the Real Estate Industry in 2018 and Beyond? HOW WILL VIRTUAL AND AUGMENTED REALITY IMPACT THE REAL ESTATE INDUSTRY IN 2018 AND BEYOND?

blog article

Mar 30, 2018

Real estate technology is evolving at a rapid speed. Various hardware and software applications have drastically improved how landlords, property managers, and homeowners associations manage their operations. Artificial intelligence is smack-dab in the middle of all of the real estate tech excitemen...

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Real Estate Link Building with Pinterest REAL ESTATE LINK BUILDING WITH PINTEREST

blog article

Mar 30, 2018

One of the most tedious forms of SEO is link building. Getting a good amount of high quality, relevant links from other authoritative websites takes creativity, patience and a lot of trial and error. Fortunately, as new websites and trends pop up, so do opportunities for new ways to build links. Ent...

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7 Tax Tips Real Estate Investors Should Know This Year 7 TAX TIPS REAL ESTATE INVESTORS SHOULD KNOW THIS YEAR

blog article

Mar 29, 2018

Tax season is upon us, which means everyone is scrambling to file fast so that they receive a huge return. If you’re a real estate investor, chances are, you qualify for deductions that will help you save big. While it’s always important to talk to a professional before filing, get ahead...

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Trends Impacting the Millennial Investor TRENDS IMPACTING THE MILLENNIAL INVESTOR

blog article

Mar 28, 2018

Millennials are the future of the commercial real estate. But their investing habits, preferences, and goals are vastly different from those of other generations. Understanding this generation’s demands and expectations and adapting to those needs will be critical to successfully attracting an...

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Real Estate SEO Tips: 10 Ways to Earn Organic Traffic and Leads in 2018 REAL ESTATE SEO TIPS: 10 WAYS TO EARN ORGANIC TRAFFIC AND LEADS IN 2018

blog article

Mar 28, 2018

Real estate has always been a highly competitive business—and if anything, the advent of Google has only added to that. These days, it’s incredibly easy for buyers and sellers alike to use search engine queries to locate the best local agents. If your real estate business doesn’t a...

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3 quick and easy real estate SEO tactics that any agent can do 3 QUICK AND EASY REAL ESTATE SEO TACTICS THAT ANY AGENT CAN DO

blog article

Mar 28, 2018

SEO (search engine optimization) can seem a bit mystical. I think, as a real estate agent, we probably get a call or email on a weekly basis from someone promising that we’ll be on the first page of Google. Today, I’m going to bring you three quick and easy real estate SEO tactics that a...

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3 Ways to Find Amazing Real Estate Deals on Craigslist 3 WAYS TO FIND AMAZING REAL ESTATE DEALS ON CRAIGSLIST

blog article

Mar 27, 2018

In the “good old days,” people used the newspaper to place classified ads. Although the newspaper might still be an effective tool in some areas, a new business has emerged that is quickly putting newspaper classifieds out of business: Craigslist. Craigslist is an online classified secti...

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How To Pay Property Taxes HOW TO PAY PROPERTY TAXES

blog article

Mar 27, 2018

Property taxes are a classification of taxes that are assessed specifically in real estate. Property taxes usually include land, buildings, and any improvements made to the property or land that cannot be moved. Local governments, such as the county in which the property owner resides, assesses the ...

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Real Estate Social Media Marketing: Dos and Don’ts REAL ESTATE SOCIAL MEDIA MARKETING: DOS AND DON’TS

blog article

Mar 27, 2018

Social media marketing offers real estate agents a powerful tool for their business. Most REALTORS have at least considered creating a Facebook, Twitter or LinkedIn account, and many more already have accounts where they try to draw in potential clients. But there's a learning curve to using soc...

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Ghost Restaurants and the Impact on Commercial Real Estate GHOST RESTAURANTS AND THE IMPACT ON COMMERCIAL REAL ESTATE

blog article

Mar 26, 2018

A hot, new restaurant concept is taking off in densely populated cities like New York, Los Angeles, Chicago and Washington, D.C., but don’t try to make a reservation or stop in to grab a bite to eat. These restaurants have no dining areas, no storefronts and no wait staff. They’re &ldquo...

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Denver, CO Real Estate Market Trends & Analysis DENVER, CO REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Mar 26, 2018

Though nestled in the majestic Rocky Mountains, the Denver real estate market has had no problem at all exerting its dominance. If for nothing else, real estate in Denver has not only come back from the latest recession stronger than ever, but it has also found a way to thrive; it now finds itself a...

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Real Estate Pinterest Ideas To Help You Generate More Leads REAL ESTATE PINTEREST IDEAS TO HELP YOU GENERATE MORE LEADS

blog article

Mar 24, 2018

Pinterest for real estate agents is a great marketing tool.  If you do not have an account, it is time to create one.  With that being said, many agents make the mistake of only posting their real estate listings. There is so much more you can be posting that will help drive traffic back t...

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SPRING MARKET TIPS FOR HOMEBUYERS AND SELLERS SPRING MARKET TIPS FOR HOMEBUYERS AND SELLERS

blog article

Mar 23, 2018

Spring has arrived.  And, after a colder, snowier, and icier than normal winter across Louisiana, the temperature isn’t the only thing that’s heating up. The real estate market is ramping up for home buyers and sellers alike.  Here are a few things to help navigate the spring m...

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Real Estate Photography Tips That Will Help Sell Your House REAL ESTATE PHOTOGRAPHY TIPS THAT WILL HELP SELL YOUR HOUSE

blog article

Mar 22, 2018

If you want to sell your home or investment property for the price it deserves, implementing any and all of these real estate photography tips is a must. Discover the do’s and don’ts of photography for real estate as well as several styles and strategies you can work to perfect.

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REAL ESTATE INNOVATOR ACQUIRES REALTY ONE GROUP SAN DIEGO REGION REAL ESTATE INNOVATOR ACQUIRES REALTY ONE GROUP SAN DIEGO REGION

blog article

Mar 22, 2018

Realty ONE Group’s own Chief Strategy Officer, Burke Smith, a nationally recognized real estate entrepreneur and successful California real estate broker, has entered into an agreement to acquire the three Realty ONE Group offices in San Diego, as well as the franchise and regional development...

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7 Killer Tips for More Effective Real Estate Facebook Ads 7 KILLER TIPS FOR MORE EFFECTIVE REAL ESTATE FACEBOOK ADS

blog article

Mar 22, 2018

Real estate agents are keenly aware that in order to be successful, their skill-set can’t be limited to selling a property. In fact, the ability to generate leads through captivating marketing campaigns is likely even more critical to achieving success in the competitive real estate industry. ...

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Retail Growth More Prevalent Than You Might Think RETAIL GROWTH MORE PREVALENT THAN YOU MIGHT THINK

blog article

Mar 21, 2018

Retail real estate might not be in such bad shape after all. Despite news about store closures, there are plenty of chains with expansion plans, and the sector is performing strongly overall in the face of exponential e-commerce growth, according to a Marcus & Millichap report. After all, the pa...

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HOW TO BREAK INTO THE LUXURY REAL ESTATE MARKET HOW TO BREAK INTO THE LUXURY REAL ESTATE MARKET

blog article

Mar 20, 2018

“Study consumer trend reports on the affluent to understand what their buying habits are,” says Kay Evans, co-owner of the Southeast Region. Per the report, affluent consumers recognize loans are a part of life, they have a higher tolerance for risk, they will prosper in spite of dips an...

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4 tools for spot-on property pricing 4 TOOLS FOR SPOT-ON PROPERTY PRICING

blog article

Mar 20, 2018

Coupled with strong market knowledge, a keen REALTOR® knows that employing certain tools in the comp analysis process can help land on the right price, right out of the gate, especially when it comes to determining value based on improvements made to the property and its condition. Here, RPR sha...

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8 Marketing Ideas for Real Estate Agents in 2018 8 MARKETING IDEAS FOR REAL ESTATE AGENTS IN 2018

blog article

Mar 20, 2018

As we approach 2018, you should be thinking about ways to improve your business and start the new year out right. Here are 8 great marketing ideas for real estate agents to strengthen marketing efforts in 2018. Even an untrained eye can tell the difference between a high-quality professional photo a...

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Great Insurance Tips for First Time Home Buyers GREAT INSURANCE TIPS FOR FIRST TIME HOME BUYERS

blog article

Mar 19, 2018

Homeowners insurance is not required by law like automobile liability insurance. However, it is required by mortgage companies to protect the lender’s investment. Even if you were able to pay cash for your home, homeowners insurance is an important protection for what is likely your biggest as...

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Chicago, IL Real Estate Market Trends & Analysis CHICAGO, IL REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Mar 19, 2018

For all intents and purposes, the Chicago real estate market is about as healthy as they come. Unlike most other metropolitan areas of a similar size, the city of Chicago seems to have stumbled across a balanced market — one that favors both buyers and sellers. If for nothing else, the Chicago...

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Home Staging Tips To Sell Your Home Fast HOME STAGING TIPS TO SELL YOUR HOME FAST

blog article

Mar 16, 2018

Home staging is an essential part of the home selling process because when done properly, staging a home can make or break the sale of the property. An empty property will not reveal the true potential of a home. Buyers will walk from room to room and notice features like size and crown molding, but...

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Tips For Selling Your Home And Maximizing Your Profit TIPS FOR SELLING YOUR HOME AND MAXIMIZING YOUR PROFIT

blog article

Mar 16, 2018

If you’re putting up a property for sale, it is in your best interest to pay attention to the latest tips for selling your home. Incorporating ways to appeal to the current base of home buyers can help you sell your home quickly while maximizing your profit. Even just a little bit of elbow gre...

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The Essential Guide to Commercial Real Estate Advertising THE ESSENTIAL GUIDE TO COMMERCIAL REAL ESTATE ADVERTISING

blog article

Mar 15, 2018

One of the biggest challenges for companies tackling their commercial real estate advertising as part of their commercial real estate marketing strategy is reaching a large enough audience to justify the expense. Especially early in the process, it can be frustrating how long it takes to generate su...

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TAX DEDUCTIONS 2018: WHAT EVERY REAL ESTATE AGENT SHOULD KNOW TAX DEDUCTIONS 2018: WHAT EVERY REAL ESTATE AGENT SHOULD KNOW

blog article

Mar 15, 2018

Tax season is here! For busy real estate agents who manage their own finances, it can be hard to find time (and energy) to get expenses in order. If this is you, do not push these tasks to the bottom of your priority list. Setting aside time now can save you thousands of dollars in the near future. ...

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Exploring real estate on mobile devices EXPLORING REAL ESTATE ON MOBILE DEVICES

blog article

Mar 15, 2018

In a digital age, where mobile is taking the world by storm, it would make sense that buyers and sellers are embracing portable technology with just as much enthusiasm. However, our research proved otherwise. Most respondents shared that they would rather not view a real estate agents' website o...

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The Real Estate Escalation Clause And What It Means For Investors THE REAL ESTATE ESCALATION CLAUSE AND WHAT IT MEANS FOR INVESTORS

blog article

Mar 14, 2018

Today’s greatest investors are well aware of the escalation clause; it’s perhaps one of the most advantageous contract clauses known to real estate entrepreneurs, but did you even know it existed? Are you aware that there are a few key phrases that, when added to a contract, can actually...

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Fix And Flip Houses: What Is The Best Investing Strategy? FIX AND FLIP HOUSES: WHAT IS THE BEST INVESTING STRATEGY?

blog article

Mar 13, 2018

One might assume that a rehabber will usually fix and flip houses for sale, but there is another viable investing strategy: renting out a property that has just been flipped. Below, you will find a discussion of how to get started flipping houses, which will help provide the platform for a compellin...

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5 BIGGEST COMMERCIAL REAL ESTATE BROKERAGE CHALLENGES IN 2018 5 BIGGEST COMMERCIAL REAL ESTATE BROKERAGE CHALLENGES IN 2018

blog article

Mar 13, 2018

Earlier this year we asked the commercial real estate brokers in the industry’s leading Facebook Community, CRE Mastery, what their top concerns were in 2018. We offered a series of responses for them to select based on some of the more common challenges we here when people engage in our coach...

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San Antonio, TX Real Estate Market Trends & Analysis SAN ANTONIO, TX REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Mar 12, 2018

The San Antonio real estate market, not unlike the rest of The Lone Star State, is incredibly hot at the moment. Not only have median home values increased for the better part of a decade, but the rapid ascension hasn’t scared away new buyers. In fact, the San Antonio real estate market looks ...

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Selling Your Home Without An Agent SELLING YOUR HOME WITHOUT AN AGENT

blog article

Mar 12, 2018

Selling without a Realtor is an option many investors have contemplated, myself included. If for nothing else, neglecting to enlist the services of a trained real estate agent sounds like it should be able to help you avoid “unnecessary” costs. After all, you don’t have to pay a Re...

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Will WeWork Become a Retail Force? WILL WEWORK BECOME A RETAIL FORCE?

blog article

Mar 12, 2018

WeWork has definitely made its mark in commercial real estate’s office sector. Only eight years old, the office-sharing giant is no longer a startup. Last year WeWork brought in $900 million in revenue, has operations in 200 buildings around the world and is expanding – it opened its fir...

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Everything You Need to Know About Blockchain in Commercial Real Estate EVERYTHING YOU NEED TO KNOW ABOUT BLOCKCHAIN IN COMMERCIAL REAL ESTATE

blog article

Mar 10, 2018

Blockchain has the potential to disrupt many processes within real estate. From accounting to title business and contracts, the blockchain will be omnipresent. Take, for example, the chain of custody and ownership of real property. Today we use a title company to research the records and give us ass...

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The Digital Footrace: Four Reasons Landlords Need to Invest in Technology Now THE DIGITAL FOOTRACE: FOUR REASONS LANDLORDS NEED TO INVEST IN TECHNOLOGY NOW

blog article

Mar 09, 2018

As CRE Tech continues its rapid advancement, landlords who haven’t done so need to make moves to bring their technological capabilities up to speed. The benefits, including revenue optimization and workflow efficiencies, are becoming increasingly clear. But perhaps more important yet less obvi...

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Which Investing Strategies Work Best for You? WHICH INVESTING STRATEGIES WORK BEST FOR YOU?

blog article

Mar 08, 2018

If you’re an experienced real estate investor, you have to give some thought and effort, from time to time, as to what types of investing strategies you’ll likely use in your investing business in order to be most successful. As a beginning investor, you may not have developed a “f...

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EXPERIENCE FINANCIAL FREEDOM THROUGH REAL ESTATE INVESTING EXPERIENCE FINANCIAL FREEDOM THROUGH REAL ESTATE INVESTING

blog article

Mar 07, 2018

Investing in real estate is an effective avenue to help grow your wealth. But, before you invest in real estate – or advise your clients to do so – there are several concepts you need to understand. Keller Williams Co-Founder and Chairman of the Board Gary Keller explores the fundamental...

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CRE investment market will remain strong CRE INVESTMENT MARKET WILL REMAIN STRONG

blog article

Mar 02, 2018

According to a 2017 Q4 Greater Phoenix Investment Report by Colliers International, investment performance has been strengthening across all sectors in the Greater Phoenix area. Sales generally accelerated during fourth quarter 2017 with shopping centers and industrial properties posting the largest...

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The Home Buyer’s Guide To Real Estate Contingencies THE HOME BUYER’S GUIDE TO REAL ESTATE CONTINGENCIES

blog article

Mar 02, 2018

Whether you are a home buyer or investor, ensuring that a real estate investment is sound is in your best interest – that’s where real estate contingencies come in. Imagine what a nightmare it would be if you purchased a great property, only to discover a myriad of expensive repairs to b...

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Mortgage Rates Are Climbing Call Your Prospects Now Here’s How. MORTGAGE RATES ARE CLIMBING CALL YOUR PROSPECTS NOW HERE’S HOW.

blog article

Mar 01, 2018

It’s been a nice run of rock-bottom interest rates, but mortgage rates are on the rise once again. Rates have gone up substantially just since the first of the year, buoyed by a strong economy and the return of inflationary pressures. As of March 1st, mortgage rates have risen for eight consec...

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Mortgage Rates Are Climbing – Call Your Prospects Now. Here’s How. MORTGAGE RATES ARE CLIMBING – CALL YOUR PROSPECTS NOW. HERE’S HOW.

blog article

Mar 01, 2018

Now’s a great time to call your prospects and tell them to lock in a good mortgage rate. It’s been a nice run of rock bottom interest rates, but mortgage rates are on the rise once again. Rates have gone up substantially just since the first of the year, buoyed by a strong economy and th...

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SEVEN TIPS FOR REAL ESTATE SOCIAL MEDIA MARKETING SEVEN TIPS FOR REAL ESTATE SOCIAL MEDIA MARKETING

blog article

Mar 01, 2018

Gone are the days when home buyers would open a newspaper to look for properties for sale or look up names of real estate agents in a phonebook. Home-buyers today are online looking for that house or piece of land they can call their own. Therefore, it is imperative for any real estate agent to use ...

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Why These 8 Trends Will Dominate Real Estate Marketing and Lead Gen in 2018 WHY THESE 8 TRENDS WILL DOMINATE REAL ESTATE MARKETING AND LEAD GEN IN 2018

blog article

Feb 28, 2018

To say that the real estate lead generation strategies have been in a state of flux in the past few years is a wild understatement. While cold calling and sphere prospecting will always work, technology has thrown a monkey wrench into the works. While a growth mindset helps, you still need to find n...

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6 Ways Home Buyers Can Avoid Closing Costs 6 WAYS HOME BUYERS CAN AVOID CLOSING COSTS

blog article

Feb 27, 2018

If you are one of the countless home buyers who reach the end of escrow only to encounter an onslaught of taxes and fees, you have most likely wondered how to avoid closing costs. Representing an additional percentage of the purchase price, closing costs can undoubtedly have a dampening effect on th...

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Los Angeles, CA Real Estate Market Trends & Analysis LOS ANGELES, CA REAL ESTATE MARKET TRENDS & ANALYSIS

blog article

Feb 26, 2018

The Los Angeles real estate market has cemented itself as one of the premier housing markets for both investors and homeowners. As with its West Coast counterparts, the City of Angels has witnessed rapid price growth in the face of increasing demand. If for nothing else, real estate in Los Angeles h...

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Working With A Realtor Vs Real Estate Agent WORKING WITH A REALTOR VS REAL ESTATE AGENT

blog article

Feb 23, 2018

What is the difference between a Realtor vs real estate agent? If you are relatively new to real estate, chances are you have asked yourself about the differences between today’s most popular real estate professions. You may have noticed various industry titles being thrown around, such as rea...

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Real Estate SEO Guide: 7 Steps to Your Success REAL ESTATE SEO GUIDE: 7 STEPS TO YOUR SUCCESS

blog article

Feb 23, 2018

If you run a real estate website, blog or platform – you have surely faced cut-throat competition when trying to occupy the first page of Google for most of the property searches in your area. SEO for real estate has some peculiarities though, and I hope you will love this guide as you proceed...

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Half Price Books Bucks Store-Closing Trends With Experiential Retail HALF PRICE BOOKS BUCKS STORE-CLOSING TRENDS WITH EXPERIENTIAL RETAIL

blog article

Feb 23, 2018

Much of what one hears about in the retail real estate industry nowadays is store closures, so it’s refreshing to learn about a company actually opening more locations. One of them is Half Price Books, which is doing so in a sector of retail that has gotten hammered over the years by Amazon an...

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Valor on Eighth offers affordable housing for veteran families VALOR ON EIGHTH OFFERS AFFORDABLE HOUSING FOR VETERAN FAMILIES

blog article

Feb 23, 2018

Valor on Eighth is the first of its kind affordable housing project in Arizona that will provide housing for veteran families with children. Located at 1001 E. Eighth St. in Tempe, Valor on Eighth is a 50-unit mixed-income rental community that includes five live-work units on the ground floor and 4...

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Propify aims to disrupt the real estate industry with blockchain PROPIFY AIMS TO DISRUPT THE REAL ESTATE INDUSTRY WITH BLOCKCHAIN

blog article

Feb 22, 2018

Propify aims to change the way real estate is traditionally bought and sold. Launching live in early April, Propify’s block explorer will change the way consumers search and browse properties, allowing consumers to navigate the real estate world through a social media application. The block ex...

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Rental Trends in San Francisco – Will the Bubble Burst? RENTAL TRENDS IN SAN FRANCISCO – WILL THE BUBBLE BURST?

blog article

Feb 22, 2018

The city enjoys one of the lowest vacancy rates, resulting in the proliferation of smaller housing options such as condos. Since April 2016, the number of active condos listed has increased by 40%, according to the San Francisco Center for Economic Development (SFCED). This statistic did not even in...

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