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3 Reasons Why We Are Not Heading Toward Another Housing Crash 3 REASONS WHY WE ARE NOT HEADING TOWARD ANOTHER HOUSING CRASH

blog article

Feb 21, 2019

With home prices softening, some are concerned that we may be headed toward the next housing crash. However, it is important to remember that today’s market is quite different than the bubble market of twelve years ago.

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How to Create a Follow-up Video to Increase Callbacks from Real Estate Leads HOW TO CREATE A FOLLOW-UP VIDEO TO INCREASE CALLBACKS FROM REAL ESTATE LEADS

blog article

Feb 19, 2019

If you’re experiencing callback challenges with your new real estate leads, a follow-up video could be your solution. This strategy is effective because videos are the next best option to being in the room with that lead. Through video, a lead can get to know your voice, body language, and per...

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The Best Tips for Buying Rental Properties That You’ve Ever Heard THE BEST TIPS FOR BUYING RENTAL PROPERTIES THAT YOU’VE EVER HEARD

blog article

Feb 18, 2019

Ask anyone and they are more than likely to tell you that real estate investing is the best venture there is. In fact, owning a rental property could be the most lucrative investment of all time. If you hear otherwise, know that whoever told you so was likely not equipped with proper real estate kno...

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Financing a Multi Family Property: A Beginner Investor’s Guide FINANCING A MULTI FAMILY PROPERTY: A BEGINNER INVESTOR’S GUIDE

blog article

Feb 17, 2019

Many investors are realizing the advantages of having a multi family investment property. Now if you’re a beginner real estate investor and want to get in on the action, you might have some questions about the issue most others face with this strategy- financing a multi family property. Don&rs...

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How Millennials Are Shaping the Vacation Rental Industry HOW MILLENNIALS ARE SHAPING THE VACATION RENTAL INDUSTRY

blog article

Feb 17, 2019

Millennials (ages 23 to 38 in 2019) are the driving force behind many trends in the real estate market, including those in the vacation rental industry. This generation is increasingly spending money on travel, vacations, and accommodation. Research also shows that millennials would much rather spen...

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The 5 Hottest Cities in the Midwest Real Estate Market in 2019 THE 5 HOTTEST CITIES IN THE MIDWEST REAL ESTATE MARKET IN 2019

blog article

Feb 17, 2019

It’s time you start investing in the right place- the Midwest real estate market. If you’re looking to invest your money in fairly priced income properties for a strong return on investment, investing in Midwest real estate is the way to go. Here’s exactly where to get started.Best...

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Hard Money Loans for Real Estate Property: The Pros and Cons HARD MONEY LOANS FOR REAL ESTATE PROPERTY: THE PROS AND CONS

blog article

Feb 16, 2019

There are many ways to acquire financing when buying an investment property. Hard money loans for real estate are one way of financing rental properties instead of going through institutional lending.

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How to Buy Multiple Rental Properties in 2019 HOW TO BUY MULTIPLE RENTAL PROPERTIES IN 2019

blog article

Feb 16, 2019

Did you promise yourself that 2019 was going to be the year you finally become a real estate investor and secure your financial future? Starting with a single investment property this year is one way to go about it, sure. In fact, you might not have even imagined that buying multiple investment prop...

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Digital real estate marketing in 2019: Voice search? DIGITAL REAL ESTATE MARKETING IN 2019: VOICE SEARCH?

blog article

Feb 15, 2019

The author of one piece said that 62 percent of Google’s search traffic is initiated on a mobile device. I’m sure you’ll agree, that’s pretty impressive. The article went on to say that because of that hecka impressive number, all real estate professionals should start scramb...

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Is Now the Time for Commercial Real Estate to Embrace Lease Automation? IS NOW THE TIME FOR COMMERCIAL REAL ESTATE TO EMBRACE LEASE AUTOMATION?

blog article

Feb 14, 2019

Imagine using a desktop computer from 1993 to complete your work today. While you certainly could get some things done, it would not have the full capabilities needed to do your job, and certainly not with the efficiency you need to do it well. That’s what the lawyers and other professionals a...

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Top 25 U.S. Cities for Medical Facility Construction Starts TOP 25 U.S. CITIES FOR MEDICAL FACILITY CONSTRUCTION STARTS

blog article

Feb 14, 2019

Leading all cities last year was Washington, D.C., with groundbreakings on hospitals, clinics, nursing, and seniors’ homes combined valued at $1.3 billion. Next in line were Cleveland ($1.1 billion), Phoenix ($883 million), Cincinnati ($858 million), Pittsburgh ($740 million), Atlanta and Orla...

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Funding From Multiple Sources Will Boost Campus Construction in 2019 FUNDING FROM MULTIPLE SOURCES WILL BOOST CAMPUS CONSTRUCTION IN 2019

blog article

Feb 13, 2019

Growth and change are descriptors common to colleges and universities throughout the country. That’s where the focus is but managing the two is almost impossible without an abundance of human effort and financial investment. It would be hard to find individuals anywhere who disagree with the i...

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Rights You Have Under Your Commercial Lease RIGHTS YOU HAVE UNDER YOUR COMMERCIAL LEASE

blog article

Feb 13, 2019

There are rights you have as a corporate tenant. Knowing these rights will help you in conducting your business properly. This is because the success or failure of your business may depend on certain terms in your commercial lease. Here are five essential rights you have and must exercise to fully e...

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5 Reasons Real Estate Agents Should Update Their Website Regularly 5 REASONS REAL ESTATE AGENTS SHOULD UPDATE THEIR WEBSITE REGULARLY

blog article

Feb 13, 2019

A good habit to keep up with consistency is updating you real estate website. If this is something you don't practice regularly, you could be losing out on business! Read more to learn the benefits of regular website updates!

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How To List Your Home For The Best Price HOW TO LIST YOUR HOME FOR THE BEST PRICE

blog article

Feb 12, 2019

If your plan for 2019 includes selling your home, you will want to pay attention to where experts believe home values are headed. According to the latest Home Price Index from CoreLogic, home prices increased by 4.7% over the course of 2018. Real estate is local. Each state appreciates at different ...

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Viral Marketing And Buzz Marketing: What Is Better for Real Estate Business? VIRAL MARKETING AND BUZZ MARKETING: WHAT IS BETTER FOR REAL ESTATE BUSINESS?

blog article

Feb 11, 2019

In terms of marketing, the real estate business has to face a number of specific challenges. Real-estate business is customer-oriented, and the target audience is so specific that it can be a real problem to create a personalized marketing campaign. Moreover, real estate marketing campaigns are loca...

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Tips for Managing Comments on Your IDX Real Estate Website TIPS FOR MANAGING COMMENTS ON YOUR IDX REAL ESTATE WEBSITE

blog article

Feb 11, 2019

Comments are great for an IDX real estate website. They allow your readers to engage with you and with each other. This helps build a sense of community, and it keeps leads browsing. As the owner of an IDX real estate website, you should both encourage comments and limit them. This can be a tricky b...

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Tech Will Be the Differentiator for New Sales Brokers TECH WILL BE THE DIFFERENTIATOR FOR NEW SALES BROKERS

blog article

Feb 10, 2019

Many millennials and younger generations are just beginning their careers as commercial real estate sales brokers and are trying to figure out how it all works. In a business that is relationship driven, it can be difficult for new brokers to know where, or how, to get started. Someone new to commer...

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E-books: Real estate lead capture mega-machines E-BOOKS: REAL ESTATE LEAD CAPTURE MEGA-MACHINES

blog article

Feb 10, 2019

That little pop-up box that forces your real estate website visitors to cough up their contact information if they want to continue browsing your IDX is but one way to capture real estate leads. Apparently, people don’t mind being forced to do something in exchange for information. There are n...

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Is Real Estate School Hard? IS REAL ESTATE SCHOOL HARD?

blog article

Feb 08, 2019

Real estate school is quite challenging. Many states require 90+ hours of in-classroom or online learning followed by a timed exam with 120 questions or more. Still, it’s rarely the difficulty of real estate school that causes people to fail, but mistakes during preparation. Procrastination, p...

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Rental Properties The Best Low Risk Investments in Real Estate RENTAL PROPERTIES THE BEST LOW RISK INVESTMENTS IN REAL ESTATE

blog article

Feb 07, 2019

There are several strategies that you can follow if you wish to invest in real estate. A long term investment strategy is where you buy and hold a rental property with the purpose of renting it out. This way you make money by collecting rent and building capital as the investment property appreciate...

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How To Get A Better Perspective On Affordability HOW TO GET A BETTER PERSPECTIVE ON AFFORDABILITY

blog article

Feb 07, 2019

Headlines spotlight the fact that buying a home is less affordable today than it was at any other time in more than a decade. Those headlines are accurate. Understandably, buying a home is more expensive now than immediately following one of the worst housing crashes in American history. Over the pa...

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How Real Estate Agents Can Win at Facebook Live HOW REAL ESTATE AGENTS CAN WIN AT FACEBOOK LIVE

blog article

Feb 07, 2019

Live Video is an effective way to build relationships with your real estate leads. It can separate the digital wall that is obstructing the lead from seeing you as a real person. We will be highlighting a few concepts to help you get the most out of live video.

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How to Apply the Top 4 Super Bowl Commercials to your Real Estate Advertisements HOW TO APPLY THE TOP 4 SUPER BOWL COMMERCIALS TO YOUR REAL ESTATE ADVERTISEMENTS

blog article

Feb 07, 2019

The Super Bowl is the premier outlet for American advertisements. With 100 million viewers of all demographics, companies paid a record breaking price of $5 million for a 30 second time slot. Bud Light even hired the Game of Thrones director, David Nutter as the director of one of their commercials!...

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What can Real Estate Agents Do to Improve Engagement with Leads? WHAT CAN REAL ESTATE AGENTS DO TO IMPROVE ENGAGEMENT WITH LEADS?

blog article

Feb 06, 2019

Selling real estate is a constant dance. You’ve got to find ways to attract leads, then nurture clients and close the sale all at the same time. If you get the first part right, the rest of the sales process can go more smoothly. Here are a few tips to help you really engage leads to move them...

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5 Commercial Office Design Trends in 2019 5 COMMERCIAL OFFICE DESIGN TRENDS IN 2019

blog article

Feb 06, 2019

The face of the modern-day workplace has gone through a lot of changes over the last ten years. In the past, the office was a place for employees working the traditional 9-5. The offices were joined to landlines, fax machines and large desktop computer with dial-up internet connections. The modern o...

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How to Craft Real Estate Branding from Scratch HOW TO CRAFT REAL ESTATE BRANDING FROM SCRATCH

blog article

Feb 06, 2019

Developing your brand is crucial to success in real estate. Your brand will serve as the “face” that will identify you and define what you and your business are all about. In today’s highly-competitive real estate environment, branding can spell the difference between standing out ...

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Ensuring Construction Worker Safety in Extreme Cold ENSURING CONSTRUCTION WORKER SAFETY IN EXTREME COLD

blog article

Feb 06, 2019

In light of last week’s polar vortex in the US, worker safety concerns have come to the forefront. In the construction industry, where deadlines are strict and the demand is high, extreme weather conditions may not phase some project managers. While working in the -70ºF temperatures that ...

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3 Best Cities for Foreign Investors in US Real Estate 3 BEST CITIES FOR FOREIGN INVESTORS IN US REAL ESTATE

blog article

Feb 06, 2019

The US real estate market is fierce. Just last year, foreign investment in US real estate amounted to $153 billion. Many foreigners continue to choose the US as their investment destination given the stability of the market and the country overall. Particularly, given the political and economic inst...

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Getting Started in Real Estate: How to Find a Business Partner with Money GETTING STARTED IN REAL ESTATE: HOW TO FIND A BUSINESS PARTNER WITH MONEY

blog article

Feb 06, 2019

If you know how to get started in real estate but don’t have the financial means, then real estate partnerships are the ideal solution for you. As a matter of fact, it is the best way to invest in property especially when it comes to financing rental properties.

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Report: Property Prices Are Still Rising in These 10 US Cities REPORT: PROPERTY PRICES ARE STILL RISING IN THESE 10 US CITIES

blog article

Feb 06, 2019

The 2019 US housing market has become somewhat synonymous with the term “slowdown.” As the growth in property prices has decelerated, some real estate investors are hesitant to make any moves this year as experts speculate on what this all means for the future of the housing market. Howe...

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How to Find Multifamily, Land, and Commercial Pre Foreclosures HOW TO FIND MULTIFAMILY, LAND, AND COMMERCIAL PRE FORECLOSURES

blog article

Feb 06, 2019

One of the longest standing difficulties in CRE for brokers, lenders, and investors, has been the inability to easily search and find multifamily, land, and commercial pre foreclosures in a timely manner. In this article, we’ll take a look at the easiest ways to search and find properties that...

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Using Social Media Influence to Leverage the Real Estate Market USING SOCIAL MEDIA INFLUENCE TO LEVERAGE THE REAL ESTATE MARKET

blog article

Feb 06, 2019

Using social media and video to leverage more leads and business has been on the rise in the real estate industry. Over the last few years, we have seen a handful of these real estate professionals find significant success on these platforms. Like all marketing methods, there are upsides, downsides,...

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4 Real Estate Marketing Strategies to Find Tenants Quickly in 2019 4 REAL ESTATE MARKETING STRATEGIES TO FIND TENANTS QUICKLY IN 2019

blog article

Feb 06, 2019

Simply owning a rental property is not enough if you want to be making money in real estate. To succeed in the field of residential real estate in 2019, you should aim to keep your occupancy rate high and your vacancy rate low. That is why it is of crucial importance to know the best real estate mar...

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Equal Pay in Commercial Real Estate Might Take Until 2119 EQUAL PAY IN COMMERCIAL REAL ESTATE MIGHT TAKE UNTIL 2119

blog article

Feb 05, 2019

Even though real estate is a great career for women and does have a smaller pay gap than the national average, it’s not moving very quickly to close the pay gap that does remain. A recent white paper published by Commercial Real Estate Women estimates that at the current rate it will take unti...

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CRE Breaks in to the Escape Room Trend CRE BREAKS IN TO THE ESCAPE ROOM TREND

blog article

Feb 05, 2019

Believe it or not, the latest CRE phenomenon in the experience economy isn’t as ‘new’ as you think. The very first escape room game was invented in 2007 by the publisher of the free paper SCRAP, Takao Kato. Kato’s live Escape Room, inspired by the Crimson Room video game crea...

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5 Things Real Estate Investors Must Know About 1031 Exchanges 5 THINGS REAL ESTATE INVESTORS MUST KNOW ABOUT 1031 EXCHANGES

blog article

Feb 05, 2019

If you are a real estate investor in 2019, the odds are very, very good that you have heard of 1031 exchanges. However, if you are like most real estate investors in 2019, you do not really know exactly what a 1031 exchange is or what it can do for you.
1031 exchanges are a hot topic, particu...

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Investment Property Mortgage Rates in 2019: All You Need to Know INVESTMENT PROPERTY MORTGAGE RATES IN 2019: ALL YOU NEED TO KNOW

blog article

Feb 05, 2019

Buying an investment property is one of the best ways to build wealth; that is if you do it right. If you invest at the right price, with the right investment property financing, you’ll be set for some positive cash flow. We only say this because monthly mortgage payments could really cut into...

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5 Essential Skills Every Real Estate Professional Needs 5 ESSENTIAL SKILLS EVERY REAL ESTATE PROFESSIONAL NEEDS

blog article

Feb 05, 2019

Real estate professionals play an important role in shaping the quality of living that their clients experience. As an industry expert, it’s your job to make your client’s real estate buying or selling experience as smooth and painless as possible. You must establish yourself as a versat...

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3 Real Estate Mentors That Coach You Remotely 3 REAL ESTATE MENTORS THAT COACH YOU REMOTELY

blog article

Feb 05, 2019

The most successful real estate agents recommend finding a mentor that will take you under their wing and help you develop your skills. Finding the right mentor is easier said than done, but you can find real estate mentors and coaches online as an alternative. Whether you're a new agent searchi...

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Whose Mortgage Do You Want To Pay? Yours Or Your Landlord’s? WHOSE MORTGAGE DO YOU WANT TO PAY? YOURS OR YOUR LANDLORD’S?

blog article

Feb 04, 2019

There are some people who haven’t purchased homes because they are uncomfortable taking on the obligation of a mortgage. However, everyone should realize that unless you are living with your parents rent-free, you are paying a mortgage either yours or your landlord’s.

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Searching for Property in a Low-Inventory Real Estate Market: 6 Tips SEARCHING FOR PROPERTY IN A LOW-INVENTORY REAL ESTATE MARKET: 6 TIPS

blog article

Feb 04, 2019

Learning how to find real estate deals in a low-inventory housing market can be quite the ordeal. This is especially true if you are an inexperienced real estate investor. You must be ready to put in a lot of time and effort to find the right investment property for yourself when the market is in th...

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Real Estate Investing for Beginners: The Rate of Return Formula REAL ESTATE INVESTING FOR BEGINNERS: THE RATE OF RETURN FORMULA

blog article

Feb 04, 2019

Calculating the rate of return on rental property is an important step to take in order to assess the viability of your future real estate investment. There are actually a few metrics that you could use to learn of the profitability of your rental property. So in this guide, we will tackle the retur...

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6 Real Estate Moguls You Can Learn a Thing or Two From 6 REAL ESTATE MOGULS YOU CAN LEARN A THING OR TWO FROM

blog article

Feb 01, 2019

It’s widely known that many successful people utilize residential real estate and commercial real estate for making money. As a matter of fact, 90% of all millionaires generate their massive wealth through real estate investing. In the US, at least 30 billionaires have reached that status by i...

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Using Color to Reinforce Your Real Estate Brand USING COLOR TO REINFORCE YOUR REAL ESTATE BRAND

blog article

Feb 01, 2019

Color psychology plays an essential role in marketing. The colors you use on your website, business cards, logo, and listings have the potential to affect your customers’ actions. Here are some tips on how you can use color psychology to your advantage.

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4 Tips to Help You Always Find Cash Flow Real Estate Investments 4 TIPS TO HELP YOU ALWAYS FIND CASH FLOW REAL ESTATE INVESTMENTS

blog article

Jan 31, 2019

Finding cash flow real estate investments is not easy, especially when you’re a beginner trying to succeed with your rental property business. In fact, when asking how to make money in real estate, although one of the most common answers is to find the best real estate investments, not every b...

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Opportunity Adjacent: How to Invest in Opp Zones Outside Major Markets OPPORTUNITY ADJACENT: HOW TO INVEST IN OPP ZONES OUTSIDE MAJOR MARKETS

blog article

Jan 31, 2019

One of the longest standing difficulties in CRE for brokers, lenders, and investors, has been the inability to easily search and find multifamily, land, and commercial pre foreclosures in a timely manner. In this article, we’ll take a look at the easiest ways to search and find properties that...

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IS REAL ESTATE A LIQUID INVESTMENT? IS REAL ESTATE A LIQUID INVESTMENT?

blog article

Jan 31, 2019

No, real estate is not considered a liquid investment because it cannot quickly be converted to cash. In fact, real estate is among the least liquid investments because it takes considerable time to sell, which makes it difficult for investors to access their investment funds.
Real estate mak...

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Residual Techniques in Real Estate Valuation RESIDUAL TECHNIQUES IN REAL ESTATE VALUATION

blog article

Jan 30, 2019

Residual techniques in commercial real estate valuation are sometimes used to value a property, but these residual techniques are also often misunderstood. The income capitalization approach to valuation utilizes a cap rate that represents the value created by all of the real property. It incorporat...

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4 Proven Ways Real Estate Can Build Sizable Family Wealth 4 PROVEN WAYS REAL ESTATE CAN BUILD SIZABLE FAMILY WEALTH

blog article

Jan 30, 2019

The rising of home prices over time, is how the majority of wealth is built in real estate. This is the ‘home run’ you hear of when people make a large windfall of money. While prices fluctuate, over the long run real estate values have always gone up, always, and there is no reason to t...

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5 Novel Ideas for Real Estate Agents Using Instagram 5 NOVEL IDEAS FOR REAL ESTATE AGENTS USING INSTAGRAM

blog article

Jan 30, 2019

Instagram - if you are not on it, get on it. The platform has undergone a few changes and implemented a new features over the past year. What does this mean for real estate agents? Now that we are a little more settled into the new year and used to writing "19" in our dates, we can think a...

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Pressure Building for Tech Transformation in 2019 PRESSURE BUILDING FOR TECH TRANSFORMATION IN 2019

blog article

Jan 30, 2019

When it comes to investing its hard-earned dollars in technology, you can’t say the construction industry hasn’t been consistent. As in recent years, the 2018 JBKnowledge Construction Technology Report found that construction firms are still investing less than 1% of annual sales volume ...

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Tips to Optimize Your Commercial Real Estate Portfolio TIPS TO OPTIMIZE YOUR COMMERCIAL REAL ESTATE PORTFOLIO

blog article

Jan 28, 2019

Optimizing the performance of your commercial real estate portfolio is a key component in maximizing your return on investments. You can use a range of strategies to achieve this purpose. In this section, we are going to explore five major strategies you can apply to achieve an optimized portfolio.

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9 Technology Tips for CLAW Realtors 9 TECHNOLOGY TIPS FOR CLAW REALTORS

blog article

Jan 28, 2019

The real estate industry is evolving fast. In Southern California, things may be evolving the fastest. It’s to a point where Realtors say keeping up with technology is among their biggest challenges. To help CLAW members stay ahead in the game, we’ve come up with 9 technology tips. This ...

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5 Steps To Building Your 2019 Real Estate Marketing Budget 5 STEPS TO BUILDING YOUR 2019 REAL ESTATE MARKETING BUDGET

blog article

Jan 28, 2019

It's that time of year again the time when real estate agents should be figuring out how much marketing it's going to take and budget for to meet or beat their goals in the coming year. Here at Realvolve, we’ve started outlining our goals and initiatives for next year, so I thought I w...

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Easiest Ways to Uncover Commercial Property Owners in California EASIEST WAYS TO UNCOVER COMMERCIAL PROPERTY OWNERS IN CALIFORNIA

blog article

Jan 28, 2019

On top of being one of the largest, most populous states in the county, California also has one of the most active commercial real estate markets. On the surface, the sheer volume of commercial real estate transactions might lead one to believe it’s easy to conduct a property owner search in C...

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Real Estate Business Card Tips for Agents REAL ESTATE BUSINESS CARD TIPS FOR AGENTS

blog article

Jan 28, 2019

The arguments for using a photo on a real estate business card equal the number against. Southern California broker/agent Mellissa Zavala is in both camps, feeling that some situations call for a card with her photo. She solves the dilemma by carrying two different cards, one with and one without he...

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Full Proof Ways To Generate and Maintain Your Real Estate Referrals In 2019 FULL PROOF WAYS TO GENERATE AND MAINTAIN YOUR REAL ESTATE REFERRALS IN 2019

blog article

Jan 28, 2019

Everyone is on Facebook and your business needs to take advantage of this platform in every way possible.  For real estate, it is one of the best ways to connect with people and get referrals.  A great way to build connection with your community is to create a specific Facebook page for it...

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What Is a Good Cap Rate for Rental Property in 2019? WHAT IS A GOOD CAP RATE FOR RENTAL PROPERTY IN 2019?

blog article

Jan 27, 2019

When a person enters the real estate industry, he/she is usually ready to select the best places to invest in real estate and the best investment property. However, it is not as easy as it may look. There are many aspects you should keep in mind when planning on investing in a property, such as inve...

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Where to Invest in the New Jersey Real Estate Market in 2019 WHERE TO INVEST IN THE NEW JERSEY REAL ESTATE MARKET IN 2019

blog article

Jan 27, 2019

New Jersey is one of the hottest markets in the US housing market 2019. So, are you ready to start your property search in the New Jersey real estate market to take advantage of this? Then check out this list of the best places to buy investment property in New Jersey in 2019.

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Is Buying a Condo a Good Investment in 2019? IS BUYING A CONDO A GOOD INVESTMENT IN 2019?

blog article

Jan 27, 2019

Many investors in 2019 are wondering “Is buying a condo a good investment?”  Although this may seem like a straightforward question, it is difficult to answer without knowing more details about the specific investment property of interest. Any potential income generating asset may t...

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How to Use Video Along the Real Estate Sales Funnel HOW TO USE VIDEO ALONG THE REAL ESTATE SALES FUNNEL

blog article

Jan 27, 2019

Video is becoming a vital tool in any real estate agent’s marketing arsenal. Numerous statistics prove the value of video marketing. Often, agents want to invest time and resources into a video campaign, but they are unsure on how to even begin.

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3 Ways to Boost Your Online Reach Using Social Media 3 WAYS TO BOOST YOUR ONLINE REACH USING SOCIAL MEDIA

blog article

Jan 25, 2019

Statistics show that 7 out of 10 Americans are signed up on a social network. And today’s real estate professionals realize that this online interactive platform is a powerful tool at their disposal one that’s literally often already in the palm of their hand.

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6 Real Estate SEO Tips to Boost Your Google Search Visibility in 2019 6 REAL ESTATE SEO TIPS TO BOOST YOUR GOOGLE SEARCH VISIBILITY IN 2019

blog article

Jan 25, 2019

Like all industries in the modern era, online visibility is increasingly more important in commercial real estate. If you want prospects (tenants or investors) to find your CRE firm or discover your property listings, then you need to leverage online marketing strategies to get ahead. Investing in S...

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14 Things to Consider Before Buying Investment Properties in 2019 14 THINGS TO CONSIDER BEFORE BUYING INVESTMENT PROPERTIES IN 2019

blog article

Jan 25, 2019

Buying investment properties continues to be America’s favorite way to invest. A real estate property will provide you with ongoing income for years to come and secure your financial future. However, there is a common misconception that investing in real estate is a get-rich-quick scheme in wh...

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How to Find Real Estate Deals in Any Housing Market in the US HOW TO FIND REAL ESTATE DEALS IN ANY HOUSING MARKET IN THE US

blog article

Jan 24, 2019

With more and more people getting into the business of real estate investing, you’re going to want to know how to find real estate deals amidst the competition. And yes, real estate investment is a local industry, so finding the best investment opportunities is going to be a different process ...

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Commercial Property Insurance for your Business COMMERCIAL PROPERTY INSURANCE FOR YOUR BUSINESS

blog article

Jan 24, 2019

Commercial property insurance is a must-have policy for any business owner as this coverage will protect you from a major loss as a result of theft, natural disaster, and other damages to your company’s assets.  It’s nice to think that your company’s belongings will never be s...

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3 Things You Need In A Shifting Real Estate Market 3 THINGS YOU NEED IN A SHIFTING REAL ESTATE MARKET

blog article

Jan 24, 2019

Whether you are thinking of selling your house or buying a home, today’s real estate headlines can be confusing perhaps even concerning. What is actually happening with mortgage rates? Are home values dropping or are they just rising at a slower pace? What impact will the economy have on the h...

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Zillow Offers Expands To Five New Cities In 2019 ZILLOW OFFERS EXPANDS TO FIVE NEW CITIES IN 2019

blog article

Jan 23, 2019

In 2019, home sellers in Miami, Minneapolis-Saint Paul, Nashville, Orlando and Portland will be able to use Zillow Offers to request a no-obligation cash offer from Zillow to buy their home. Zillow will be launching Zillow Offers in each of these five markets throughout the year and expects all five...

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Making Your Real Estate Service Stand Out MAKING YOUR REAL ESTATE SERVICE STAND OUT

blog article

Jan 22, 2019

Being a Real Estate Agent is a competitive task, but AHS has some tips to help you stand out above your competition. Learn more here! Real estate is a competitive business. In many parts of the country, home buyers and sellers have lots of options when it comes to choosing a real estate professional...

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8 PR tips and tricks for commercial real estate power brokers or aspiring power brokers 8 PR TIPS AND TRICKS FOR COMMERCIAL REAL ESTATE POWER BROKERS OR ASPIRING POWER BROKERS

blog article

Jan 22, 2019

PR, short for public relations, is a prime strategy to raise your profile in the market and create goodwill that can be leveraged to support your commercial real estate business marketing. PR is a great complement to Apto’s CRE Digital Marketing Checklist, which includes useful tips on website...

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Real Estate Video Marketing: Grow Your Youtube Presence with this Tips REAL ESTATE VIDEO MARKETING: GROW YOUR YOUTUBE PRESENCE WITH THIS TIPS

blog article

Jan 21, 2019

The real estate market is a predominantly visual one. People likely wouldn’t purchase a home without first seeing it with their own eyes, and they’re even less likely to visit an open house or a inspect a property without first seeing videos or pictures of it first. That’s just how...

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Five Organization Tips for Busy Real Estate Agents FIVE ORGANIZATION TIPS FOR BUSY REAL ESTATE AGENTS

blog article

Jan 20, 2019

The universe of real estate can be very boisterous. As an agent, you may feel like you’re busy to the point that it’s difficult to remain composed and responsible for what you’re doing. Despite the fact that it’s a great deal of work to continually be conversing with clients,...

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Here’s What You Need to Know about Home Equity Loans HERE’S WHAT YOU NEED TO KNOW ABOUT HOME EQUITY LOANS

blog article

Jan 20, 2019

A home equity loan allows homeowners to borrow against the equity they have in their home, or the difference between what they owe on their home and what their home is worth. So, you need some money and a lot of it. Maybe you have medical bills to pay, or college tuition bills for your children. May...

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How to Create a Commercial Real Estate Marketing Plan HOW TO CREATE A COMMERCIAL REAL ESTATE MARKETING PLAN

blog article

Jan 20, 2019

Whether you have an established marketing team or working with limited resources, developing an effective commercial real estate marketing plan can be overwhelming, especially in the highly competitive digital age. When faced with an abundance of different marketing tools and solutions, it can be al...

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How To Create A Vision Board For Your Real Estate Business HOW TO CREATE A VISION BOARD FOR YOUR REAL ESTATE BUSINESS

blog article

Jan 19, 2019

A vision board is a visual representation of who you want to be and what you want to accomplish. It’s a collection of images and text, pasted onto a board (or placed in a frame, or created in Photoshop there are no rules), and displayed prominently so you see it every day. The purpose of a vis...

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The Rise of Secondary and Tertiary Markets in Commercial Real Estate THE RISE OF SECONDARY AND TERTIARY MARKETS IN COMMERCIAL REAL ESTATE

blog article

Jan 18, 2019

CCIM Institute Chief Economist K.C. Conway discusses the factors driving the rise of secondary and tertiary markets in today's commercial real estate industry.

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15 Real Estate Lead Generation Tips 15 REAL ESTATE LEAD GENERATION TIPS

blog article

Jan 18, 2019

As per the National Association of Realtors, 92 percent of purchasers utilize the Internet to house chase. With in excess of 160 million guests every month, Zillow is the biggest real estate site and the best place to set up your real estate business on the web.
In case you’re as of now...

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6 Reasons Why Construction Companies Fail 6 REASONS WHY CONSTRUCTION COMPANIES FAIL

blog article

Jan 18, 2019

Running a successful construction company isn’t easy. The industry is full of risks can challenges that can lead to failure. According to data from BizMiner, of the 1,021,350 building, heavy/highway, and specialty trade contractors operating in 2014, only 722,281 were still operating in 2016. ...

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5 tips for better real estate listing descriptions in 2019 5 TIPS FOR BETTER REAL ESTATE LISTING DESCRIPTIONS IN 2019

blog article

Jan 17, 2019

Few real estate agents can fill those boots. But you soldier on donning the marketing hat to generate real estate leads from your website, from social media, bus benches, shopping carts and billboards. The last place you want to put effort into are those couple of lines that constitute the listing d...

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The Six Best Overseas Real Estate Markets For 2019 THE SIX BEST OVERSEAS REAL ESTATE MARKETS FOR 2019

blog article

Jan 17, 2019

Live and Invest Overseas, the world’s leading resource for overseas travel, investment, real estate and retirement, has announced the release of its top places to buy real estate in 2019. “This past year we’ve positioned ourselves for profit from townhouses on the coast of Brazil a...

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5 Smart Ways to Buy Real Estate Leads 5 SMART WAYS TO BUY REAL ESTATE LEADS

blog article

Jan 17, 2019

If you’re like most real estate agents, all your marketing efforts share the same long term goal: More Leads. Which means you’ve probably considered finding a place to buy real estate leads. But how can you be sure you’re not just throwing money down the drain? Not all lead sources...

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45 Creative Real Estate Marketing Ideas & Strategies 45 CREATIVE REAL ESTATE MARKETING IDEAS & STRATEGIES

blog article

Jan 17, 2019

Real estate marketing is all about promoting your brand as an agent and securing buyer and seller leads by sharing your listings on social media, advertising your agency, and building your website content. For fresh marketing ideas, check out our ultimate list of marketing advice from top-producing ...

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43 Real Estate Lead Generation Ideas 2019 43 REAL ESTATE LEAD GENERATION IDEAS 2019

blog article

Jan 17, 2019

With marketing getting more complex, it can be confusing for real estate agents to maximize lead generation and get real estate leads that convert. To help, we compiled the top 43 real estate lead generation ideas using social media, software, and more. This ensures your hard-earned marketing dollar...

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Top Trends to Impact Atlanta’s CRE Market in 2019 TOP TRENDS TO IMPACT ATLANTA’S CRE MARKET IN 2019

blog article

Jan 16, 2019

Cushman & Wakefield has released a list of the top 10 trends to watch in commercial real estate in 2019, some of which are likely to have an impact on Atlanta. No. 10 is tech expanding beyond local hubs with Austin, Dallas/Ft. Worth, Seattle, Provo and Atlanta to grow during the next five years ...

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Industrial Real Estate Benefits from Partnering in Portfolio Strategy, Planning and Implementation INDUSTRIAL REAL ESTATE BENEFITS FROM PARTNERING IN PORTFOLIO STRATEGY, PLANNING AND IMPLEMENTATION

blog article

Jan 16, 2019

Truthfully a significant portion of industrial real estate occupants do not have a portfolio strategy. In fact, only about 20 percent of companies have actually considered a long-term plan that is well-understood across the business. As for the other 80 percent? They are sorely missing out. As an in...

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7 Best Practices For Keeping Up With Past Clients 7 BEST PRACTICES FOR KEEPING UP WITH PAST CLIENTS

blog article

Jan 16, 2019

When looking for a successful real estate agent nothing is more telling than their list of satisfied clients.  If you want to become someone’s go to realtor for the long haul and have them refer others to you, you not only have to be be a great realtor throughout the transaction but you a...

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3 Technology Trends That Will Shape Commercial Real Estate In 2019 3 TECHNOLOGY TRENDS THAT WILL SHAPE COMMERCIAL REAL ESTATE IN 2019

blog article

Jan 16, 2019

2018 has seen a lot of transformative movement in commercial real estate. The year witnessed a competitive home buying market, and many observers expect a correction in the coming year. In a year that has witnessed a steady growth in commercial real estate low interests, it is important to examine t...

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How to Cope with the Stress of Buying and Selling a Home HOW TO COPE WITH THE STRESS OF BUYING AND SELLING A HOME

blog article

Jan 16, 2019

A home is the single most important investment you’ll ever make in life whether you’re buying or selling, you have to be ready to negotiate and make snap decisions. That said, the whole process doesn’t need to be overwhelming. Here’s how to cope with the stress that naturally...

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Real Estate Lead Generation: How to Stand Out in a Crowded Market REAL ESTATE LEAD GENERATION: HOW TO STAND OUT IN A CROWDED MARKET

blog article

Jan 16, 2019

Lead generation is simple in theory, but unfortunately, generating leads effectively is not as simple. Why is that? Well, to start with, potential customers are constantly bombarded with ads everywhere they look: their mailbox, their tv, and their phones. They are literally becoming immune to advert...

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7 Tips on How to Prepare for the 2019 Real Estate Market 7 TIPS ON HOW TO PREPARE FOR THE 2019 REAL ESTATE MARKET

blog article

Jan 15, 2019

What’s ahead for the real estate market in 2019? While there are many speculations of what may be to come, let AHS prepare you for the 2019 Real Estate Market. Read a wide variety of different forecasts and opinions from financial and real estate experts from different parts of the country. In...

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The Top 7 Tips for an Effective Real Estate SEO Campaign THE TOP 7 TIPS FOR AN EFFECTIVE REAL ESTATE SEO CAMPAIGN

blog article

Jan 15, 2019

Real estate can be one of the most competitive industries to work in. There are thousands of small, mid-sized, and large companies, all trying to capture their own market share and all equally active in marketing their businesses. Finding new clients can be significantly challenging.
There is...

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6 Types of Rental Property Add-Ons 6 TYPES OF RENTAL PROPERTY ADD-ONS

blog article

Jan 15, 2019

Generally speaking, adding additional living space to a property is not advisable unless it’s in a particularly high-end neighborhood. But as with anything, there are exceptions to this rule. Certain homes naturally lend themselves to easy additions, such as bedrooms or bathrooms, or present o...

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Top 3 Tips for Following up with Real Estate Leads like a Machine TOP 3 TIPS FOR FOLLOWING UP WITH REAL ESTATE LEADS LIKE A MACHINE

blog article

Jan 15, 2019

Agents often expend most of their energy on generating more and more leads. And while drumming up a business is important, it’s what comes next that truly matters and moves your leads from that first phone call to the closing table. Follow-up is critical, but it’s also pretty straight-fo...

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Global Economic Conditions Affecting Property Markets Remain Favorable GLOBAL ECONOMIC CONDITIONS AFFECTING PROPERTY MARKETS REMAIN FAVORABLE

blog article

Jan 15, 2019

The latest string of stock market volatility notwithstanding, global economic conditions affecting property markets remain favorable. Despite some pockets of softness in the economic data recently, real GDP continues to expand in all global regions (~2.5% in the Americas, ~2% in Europe, ~5% in Asia ...

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Why Real Estate Teams Need Cohesive Branding WHY REAL ESTATE TEAMS NEED COHESIVE BRANDING

blog article

Jan 15, 2019

For real estate agents trying to differentiate themselves from the competition, a beautiful and eye-catching brand is vital. But it’s also important that your branding remains cohesive across all levels of your marketing. Disjointed marketing materials have an amateur look and will give a conf...

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How to Create Real Estate Facebook Ads in 5 Steps HOW TO CREATE REAL ESTATE FACEBOOK ADS IN 5 STEPS

blog article

Jan 14, 2019

Real estate Facebook ads are used by realtors to generate buyer or seller leads through targeted advertising campaigns. To create realtor Facebook ads, agents need to sign up for a Facebook business account, determine ad goals, pick their target audience, and create lead-generating ad content. The b...

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5 Risks in Real Estate Investing and How to Limit 5 RISKS IN REAL ESTATE INVESTING AND HOW TO LIMIT

blog article

Jan 14, 2019

There are many people who have become millionaires through real estate investing. However, there are a number of risks in real estate investing which make it a tricky business. Such risks have made many investors lose a lot of money along the way. At the same time, these risks are what makes it so r...

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How to Do Investment Property Research in 10 Steps HOW TO DO INVESTMENT PROPERTY RESEARCH IN 10 STEPS

blog article

Jan 13, 2019

A successful real estate business starts with proper investment property research. So, how do you go about that process? Of course, when thinking about research, Google is the first thing that comes to mind. However, when it comes to a profitable property search, this is not the case.

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Keep an Eye on These Top Real Estate Investor Websites in 2019 KEEP AN EYE ON THESE TOP REAL ESTATE INVESTOR WEBSITES IN 2019

blog article

Jan 13, 2019

Looking for the top real estate investor websites in 2019? Go no further, as we’re going to present them to you! Real estate investor websites are an essential part of your business. With advanced technology nowadays, it is easier to find investment property, analyze it, and keep up with it. H...

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A Beginner Real Estate Investor’s Guide to Investing in a Duplex A BEGINNER REAL ESTATE INVESTOR’S GUIDE TO INVESTING IN A DUPLEX

blog article

Jan 12, 2019

Don’t have any experience in real estate investing? That’s not a problem. Buying a duplex as your first investment is a great strategy for many reasons. The benefits are plenty and are waiting for you to take advantage of them. So let’s get right into it.

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The 10 Best Places for Buying a Vacation Home in the US in 2019 THE 10 BEST PLACES FOR BUYING A VACATION HOME IN THE US IN 2019

blog article

Jan 12, 2019

In this article, we will discuss the benefits of buying a vacation home to rent out which make it the best real estate investment strategy for both beginner and experienced investors. Then, we will show you how to find the best places to buy a vacation rental home. Last but not least, we will list f...

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January: The Best Time to Buy a House for Real Estate Investing JANUARY: THE BEST TIME TO BUY A HOUSE FOR REAL ESTATE INVESTING

blog article

Jan 12, 2019

As you plan for the New Year, you might think of putting off buying a house until the springtime when the weather warms up and the traditional homebuying season arrives. However, the best time to buy a house is actually during the colder weather. A NerdWallet study further pinpoints the exact best m...

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The Profitable Power of Storytelling in Real Estate THE PROFITABLE POWER OF STORYTELLING IN REAL ESTATE

blog article

Jan 12, 2019

Every real estate agent has access to MLS listings and can post features of each home online, in brochures and newsletters.
The BEST agents go one step further to create a compelling story about each home on their website, in their emails and in person.

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5 Tax Tips for Real Estate Agents 5 TAX TIPS FOR REAL ESTATE AGENTS

blog article

Jan 12, 2019

The IRS has confirmed amid the government shutdown that tax season will begin on January 28, 2019. If you’re in real estate it’s useful to brush up on specific tax tips for real estate agents so you can file correctly and on time. Whether you’re preparing your taxes on your own or ...

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Opportunity Zone Investing in 5 Major Markets OPPORTUNITY ZONE INVESTING IN 5 MAJOR MARKETS

blog article

Jan 12, 2019

In the last year, Opportunity Zones have been the center of many conversations for those involved in commercial real estate. Opportunity Zones mark the latest way of helping investors save on taxes, while also aiding to advance the economic fabric of an underdeveloped community.
The Opportuni...

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The Impact of AI and Automation on CRE THE IMPACT OF AI AND AUTOMATION ON CRE

blog article

Jan 11, 2019

While artificial intelligence (AI) is technology whereby a machine perceives its environment and acts by “learning” from the experience, automation is the application of technology to automate a process with minimal human assistance. Though differing in their application, when combined, ...

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Top 10 Real Estate Tech Trends to Watch in 2019 TOP 10 REAL ESTATE TECH TRENDS TO WATCH IN 2019

blog article

Jan 11, 2019

You wake up in the morning, ask Amazon Alexa for your daily property report and schedule then use your smartphone app to automatically make your bed and get your coffee ready for the day. What a world we live in - technology is constantly evolving and making our lives easier and more efficient.
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5 Commercial Construction Trends to Watch in 2019 5 COMMERCIAL CONSTRUCTION TRENDS TO WATCH IN 2019

blog article

Jan 11, 2019

All in all, 2018 was a good year for the commercial construction industry. Construction spending was up and there were 280,000 jobs added last year. The latest report on workplace fatalities with data from 2017 shows that construction worker deaths declined for the first time since 2011. 2018 was al...

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2019 US Housing Market Predictions: 9 Best Places to Invest in Real Estate 2019 US HOUSING MARKET PREDICTIONS: 9 BEST PLACES TO INVEST IN REAL ESTATE

blog article

Jan 11, 2019

It’s officially 2019 and it’s time to start investing in real estate if you want to make this year a profitable one. Our US housing market predictions 2019 reveal 9 cities that are the best places to invest in real estate.

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What is an Adjustable-Rate Mortgage? WHAT IS AN ADJUSTABLE-RATE MORTGAGE?

blog article

Jan 11, 2019

When buying a home, many of us will require financing to make the purchase. There are several types of loans available to you. An ARM or Adjustable-Rate Mortgage is popular for its low-interest rate, but be careful. There is a catch. Understand what you are getting into when obtaining an ARM. What i...

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Your real estate tech budget: What to concentrate on in 2019 YOUR REAL ESTATE TECH BUDGET: WHAT TO CONCENTRATE ON IN 2019

blog article

Jan 10, 2019

Most established agents already own and use a CRM. Many of them despise what they have. Make 2019 the year you focus on what may be the most important tech tool in your business. The perfect CRM for your business, however, isn’t necessarily the same one that your buddy in Phoenix uses in his r...

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Top 5 Real Estate Marketing Tactics for 2019 TOP 5 REAL ESTATE MARKETING TACTICS FOR 2019

blog article

Jan 10, 2019

In a competitive field like real estate, taking a look ahead into the new year isn’t a bad idea, it’s required. Any efforts you make to stay ahead of the curve will be rewarded because there’s no firm guarantee that today’s tactics will still be successful in 2019.
Yes...

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7 Killer Ideas for Your Next Real Estate Video 7 KILLER IDEAS FOR YOUR NEXT REAL ESTATE VIDEO

blog article

Jan 10, 2019

The best real estate video marketing strategies can help you attract and win new leads and clients. Showcasing properties with flair is an effective way of getting the attention of leads that are still learning about properties in the local market, as well as moving them to email, phone, or in-perso...

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6 Best Real Estate Lead Generation Companies 2019 6 BEST REAL ESTATE LEAD GENERATION COMPANIES 2019

blog article

Jan 09, 2019

Real estate lead generation companies help agents get prospects via online advertising or pay-per-lead services, which are then added to a customer relationship manager (CRM) for nurturing. We reviewed 12 lead generation companies, landing on the six best including the best overall based on cost, ad...

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PropTech Finally Gets a Much Needed Single Source of Truths PROPTECH FINALLY GETS A MUCH NEEDED SINGLE SOURCE OF TRUTHS

blog article

Jan 09, 2019

Despite some regional differences, the entire global population uses property in a very similar way. For that reason, innovations and technology solutions for the property industry have sprung up in every corner of the world. While this has given real estate, building management and construction pro...

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Contracts Every Real Estate Agent Should Know CONTRACTS EVERY REAL ESTATE AGENT SHOULD KNOW

blog article

Jan 08, 2019

Real estate agents are faced with countless contracts throughout the course of their career. However, while many of these legally-binding documents are practically a ‘standard’ in most real estate transactions, there are also some which are only needed under special circumstances or upon...

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6 CRE industry trends to watch in 2019 6 CRE INDUSTRY TRENDS TO WATCH IN 2019

blog article

Jan 08, 2019

Shifting tenant expectations, a growing reliance on technology, reimagined office spaces and the retail showdown of the century those are just a few of the trends that shaped the world of commercial real estate last year. And while many of those trends will continue throughout this year, experts are...

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Buying A Vacation Property? Now Is A Good Time! BUYING A VACATION PROPERTY? NOW IS A GOOD TIME!

blog article

Jan 08, 2019

Every year around this time, many homeowners begin the process of preparing their homes in case of extreme winter weather. Some others skip winter all together by escaping to their vacation homes in a warmer climate.

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4 Signs You Need a New CRM for 2019 4 SIGNS YOU NEED A NEW CRM FOR 2019

blog article

Jan 08, 2019

The New Year is here and with it comes a fresh outlook and new business goals. For many real estate businesses, innovation is the key to moving forward, and when you innovate, you can cut inefficiencies, improve your bottom line, and increase revenue. First, you need a top-quality marketing plan to ...

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11 Ways to Increase Facebook Likes as a Real Estate Agent 11 WAYS TO INCREASE FACEBOOK LIKES AS A REAL ESTATE AGENT

blog article

Jan 07, 2019

Consider this: 68 percent of all adults in the U.S. are on Facebook. Of those, 74 percent use Facebook daily. That is some 140 million people logging into the same site everyday liking pages, commenting on stuff, etc. As a real estate agent, you might be asking, “how can I get some more of the...

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Top 19 Ways to Generate Real Estate Buyer Leads from the Pros TOP 19 WAYS TO GENERATE REAL ESTATE BUYER LEADS FROM THE PROS

blog article

Jan 07, 2019

Buyer leads are comprised of the individuals actively ready to purchase and looking for someone to help them find a home. Generating real estate buyer leads can skyrocket your business profits, and it doesn’t have to be costly. We talked to agents generating this specific real estate leads to ...

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29 Underrated Real Estate Lead Generation Ideas for 2019 29 UNDERRATED REAL ESTATE LEAD GENERATION IDEAS FOR 2019

blog article

Jan 07, 2019

The state of real estate lead generation in 2019 is constantly evolving. What brought in great leads at an affordable rate a few months ago might not work today. Since Zillow introduced their Ibuyer program, Facebook advertising and more, many Realtors are looking for new and innovative lead generat...

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Top 5 Commercial Real Estate Trends for 2019 TOP 5 COMMERCIAL REAL ESTATE TRENDS FOR 2019

blog article

Jan 07, 2019

As 2018 comes to a close, it's time to look ahead to the New Year. Let's take a look at some of the major trends predicted for the commercial real estate sector and analyze how they can impact commercial real estate tenants like your company.

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How to Generate More Real Estate Leads 6 Best Strategies for Realtors HOW TO GENERATE MORE REAL ESTATE LEADS 6 BEST STRATEGIES FOR REALTORS

blog article

Jan 05, 2019

We live in a digital age, which in real estate terms means that today’s home buyers turn to technology and the Internet in every part of the buying process.
They use apps that let them search for homes by location and neighborhoods, virtual tours to review a property in detail and vario...

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4 Legal Structures You Should Consider for Your Real Estate 4 LEGAL STRUCTURES YOU SHOULD CONSIDER FOR YOUR REAL ESTATE

blog article

Jan 05, 2019

When it comes to the legal and financial side of real estate investments, you can’t afford to expose yourself to lots of liability and heavy taxation. While you have the option to run your venture as a simple proprietorship filing income and expenses on your personal tax return this is far fro...

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5 Quick Tips For Generating Real Estate Buyer Leads 5 QUICK TIPS FOR GENERATING REAL ESTATE BUYER LEADS

blog article

Jan 05, 2019

With 1.9 billion unique monthly users, Facebook is by far the world's most popular social network. According to Tracx, 75% of Facebook users spend 20 minutes or more on the site every day. So if you're looking for an effective place to advertise your real estate listings, you can't go wr...

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Why So Many Realtors Fail After 2 Years WHY SO MANY REALTORS FAIL AFTER 2 YEARS

blog article

Jan 04, 2019

At the last brokerage I worked at in New York City, I saw dozens of agents (some very successful) quit after a year or two. If you’re ready to throw in the towel or just concerned about your future, take a few minutes to read these 7 common reasons agents quit after two years.

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Internet Best Practices for Real Estate Agents INTERNET BEST PRACTICES FOR REAL ESTATE AGENTS

blog article

Jan 04, 2019

In a lot of ways, technology has been at the forefront in transforming the ‘landscape’ of the real estate industry over the past few years. If you recall the days prior to the virtual tours, card-less transactions, and online listings, it’ll be hard to look past how much the busine...

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Is All of the Data You Need for Property Analysis in One Place? IS ALL OF THE DATA YOU NEED FOR PROPERTY ANALYSIS IN ONE PLACE?

blog article

Jan 04, 2019

We are living in the golden age of digital business tools. Tasks that used to take hours can now be managed in a matter of minutes or fully automated. It seems like there’s a tool for everything. And that’s part of the problem. Consider your own workflows. How many tools are you using on...

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Real Estate Sales Tactics in a Down Economy REAL ESTATE SALES TACTICS IN A DOWN ECONOMY

blog article

Jan 03, 2019

More than 5.5 million houses were bought and sold in the United States in 2017. The number in 2018, once fully calculated, is expected to be nearly the same. Both years are well below the more than 7 million homes sold in 2005 and 6.5 million sold in 2006. For the nearly 400,000 REALTORS® workin...

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9 NEW REAL ESTATE MARKETING IDEAS TO TRY IN 2019 9 NEW REAL ESTATE MARKETING IDEAS TO TRY IN 2019

blog article

Jan 03, 2019

When it comes to real estate marketing, most agents rely on the same few tried and tested strategies. These work, no question. But how can you stand out from the pack if you are doing the same thing as everyone else? We are about to enter a new year. Why not step up your marketing game? Here are 9 n...

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Is Zillow Premier Agent Worth The Cost? IS ZILLOW PREMIER AGENT WORTH THE COST?

blog article

Jan 03, 2019

We all know that Zillow is the dominant real estate platform on the internet. Love it or hate it, each month, close to 200 million unique visitors spend time on Zillow’s website looking at homes, reading content, and searching for professionals. Zillow Premier Agent is Zillow’s answer to...

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5 simple ways to improve your real estate content and why you should 5 SIMPLE WAYS TO IMPROVE YOUR REAL ESTATE CONTENT AND WHY YOU SHOULD

blog article

Jan 03, 2019

Real estate website content ideas to consider include local stuff, such as a list of where to see the best holiday light displays in your town (your audience is locals with kids) or events for older adults (the boomer audience. If you currently target a real estate niche, identifying your audience i...

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How to Create a Real Estate Newsletter in 10 Steps HOW TO CREATE A REAL ESTATE NEWSLETTER IN 10 STEPS

blog article

Jan 03, 2019

A real estate newsletter is an electronic or printed piece of mail that includes interesting content such as self-generated or curated videos, blogs, and real estate news to help agents stay engaged with potential buyers. Agents typically use real estate newsletter templates with editable designs to...

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Belief In Homeownership As An Investment Is Far From Dead BELIEF IN HOMEOWNERSHIP AS AN INVESTMENT IS FAR FROM DEAD

blog article

Jan 03, 2019

Following last year’s real estate market was like riding a rollercoaster. The market started off strong in 2018 and then softened before finishing with a mild flurry. However, one thing that did not waiver was America’s belief that owning a home makes sense from a financial standpoint.

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How to Improve Your Real Estate Marketing Strategy with KPIs HOW TO IMPROVE YOUR REAL ESTATE MARKETING STRATEGY WITH KPIS

blog article

Jan 03, 2019

Key performance indicators or KPIs are metrics that marketers use to measure how successful marketing strategies are. With advancing technology, we’re able to measure almost everything relating to a website or ad campaign. From engagement and clicks to conversions, time spent on the page, and ...

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Top 25 Commercial Real Estate Marketing Ideas from the Pros TOP 25 COMMERCIAL REAL ESTATE MARKETING IDEAS FROM THE PROS

blog article

Jan 02, 2019

Commercial real estate marketing ideas present your brand, and the properties you represent, in the best possible position for lead generation. Marketing commercial real estate effectively connects to a targeted audience and drives leads. Our list of the top 25 commercial real estate marketing ideas...

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Real Estate Ads: Top 37 Examples of Great Real Estate Ads REAL ESTATE ADS: TOP 37 EXAMPLES OF GREAT REAL ESTATE ADS

blog article

Jan 02, 2019

Real estate ads with dated designs, cheesy copy, and awkward headshots are common and generally ineffective. To stand out in your market, give your ads a makeover with beautiful designs, catchy taglines, and eye-catching images. We compiled 37 inspiring examples of real estate advertising by top-pro...

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Top 21 Tips to Crush Your Real Estate Social Media Marketing TOP 21 TIPS TO CRUSH YOUR REAL ESTATE SOCIAL MEDIA MARKETING

blog article

Jan 02, 2019

Real estate social media marketing provides exposure for your brand and properties online and is an effective marketing strategy that you can implement yourself with the right tools, insights, and information. We talked to agents who are crushing it on social media and we’ll share their top ti...

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How to Get Into Real Estate and Make a Killing in 10 Steps HOW TO GET INTO REAL ESTATE AND MAKE A KILLING IN 10 STEPS

blog article

Jan 02, 2019

Real estate can be a lucrative career path with proper planning. This article will give you actionable information on how to get into real estate and dominate. We set you up for success with a blueprint for important decision-making and give you the logistical and strategic information to build a lu...

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41 Real Estate Open House Ideas People Love 41 REAL ESTATE OPEN HOUSE IDEAS PEOPLE LOVE

blog article

Jan 02, 2019

Unique real estate open house ideas can be the key to a successful property showing and subsequent sale. To help make your open house a success, we asked leading real estate professionals for their best open house ideas. Their answers cover everything from cleaning and staging the house to more inno...

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8 Common Pitfalls to Avoid in Commercial Real Estate 8 COMMON PITFALLS TO AVOID IN COMMERCIAL REAL ESTATE

blog article

Jan 02, 2019

When seeking a new office, there are many pitfalls to avoid. Before you sign the commercial real estate lease or purchase agreement, you have to ensure that you carry out an in-depth research and, perhaps, consult the advice of an experienced tenant rep broker. Here are a few things to avoid when le...

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Data Center Real Estate Looks to the Clouds DATA CENTER REAL ESTATE LOOKS TO THE CLOUDS

blog article

Jan 02, 2019

Commercial real estate’s data center sector, technically considered a space under the industrial umbrella of properties, is experiencing significant growth as a result of companies’ continued appetites for cloud-based software solutions. Reliance on data available from anywhere at any ti...

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How AI and Big Data Has Shifted the Way Real Estate Professionals Work HOW AI AND BIG DATA HAS SHIFTED THE WAY REAL ESTATE PROFESSIONALS WORK

blog article

Jan 02, 2019

Real estate has always been an industry focused on people making connections, forming relationships, doing the legwork and having face-to-face meetings. An agent's personal network can sometimes be just as valuable to them and their clients as their market knowledge. Things are changing quickly,...

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PropTech and RentTech Are Poised to Take Off in 2019 PROPTECH AND RENTTECH ARE POISED TO TAKE OFF IN 2019

blog article

Dec 31, 2018

Rental property owners are undergoing a major digital transformation to provide a better resident experience which is fueling an investment feeding frenzy. 2017 was PropTech’s coming out party as venture capital firms invested $12.6 billion in PropTech companies and the industry kept the momen...

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4 Real Estate Marketing Trends to Expect in 2019 4 REAL ESTATE MARKETING TRENDS TO EXPECT IN 2019

blog article

Dec 31, 2018

Staying updated on the latest trends and best practices is an important component of a successful real estate career. The upcoming real estate marketing trends for 2019 build on practices that have been growing across real estate for the past number of years but they take them to the next level. In ...

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Top Websites for Finding Commercial Real Estate For Sale by Owner TOP WEBSITES FOR FINDING COMMERCIAL REAL ESTATE FOR SALE BY OWNER

blog article

Dec 31, 2018

In the past, a commercial real estate broker or investor could spend hours poring over property records hoping to find their next promising property. Now, online platforms can be used to streamline and simplify the process of finding commercial property for sale by owner. With several online service...

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5 Effective Tips on How to Turn Leads into Closings 5 EFFECTIVE TIPS ON HOW TO TURN LEADS INTO CLOSINGS

blog article

Dec 30, 2018

In today’s marketing landscape, the internet reigns supreme as an effective marketing tool for real estate agents. The National Association of REALTORS® (NAR) reported that 99% of home buyers use the internet when searching for a property to purchase. And yet, a study by WordStream has sho...

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Real Estate Open House Sign-In Sheet: Free Template Download REAL ESTATE OPEN HOUSE SIGN-IN SHEET: FREE TEMPLATE DOWNLOAD

blog article

Dec 30, 2018

Face-to-face relationships remain essential for building a successful real estate business. But in today’s technology-driven world, real estate agents need to rethink how they use traditional in-person marketing methods to build their brand and generate leads. One of the most important tools i...

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How to Recover Financially After Buying a House HOW TO RECOVER FINANCIALLY AFTER BUYING A HOUSE

blog article

Dec 29, 2018

Getting the keys to a new house is one of the best feelings in the world. With the paperwork finalized, you can now breathe a sigh of relief. But if you’re like many first-time buyers, you probably spent a good chunk of your savings on the purchase. Therefore, you might be starting your homeow...

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What to Watch For in the 2019 Real Estate Market WHAT TO WATCH FOR IN THE 2019 REAL ESTATE MARKET

blog article

Dec 28, 2018

The 2018 real estate market began with historically low mortgage rates and rapid price growth. As the year winds down, however, we are seeing rates rise and prices slow. Experts attribute this market cooling to a natural retreat from the highs of previous years. Much of the uncertainty about the 201...

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Commercial real estate insider: Investors need to broaden their minds about funding sources COMMERCIAL REAL ESTATE INSIDER: INVESTORS NEED TO BROADEN THEIR MINDS ABOUT FUNDING SOURCES

blog article

Dec 28, 2018

When it comes to debt, everyone seems to be eating from the same basic food groups. Banks, commercial mortgage-backed securities and big balance sheets dominate the market. If you're a multifamily investor, there’s also Fannie Mae and Freddie Mac. But most folks are really missing the most...

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Why 2019 WHY 2019'S REAL ESTATE TRENDS DON'T MATTER

blog article

Dec 27, 2018

It is still very important to read about trends into the new year. We would argue that in the bigger picture, they don’t matter too much. Sure, with the advancement of technology the shiny new toys and pieces of info will assist with your business. Underneath that though, real estate will be t...

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10 Real Estate Marketing Videos To Try Your Hand At In 2019 10 REAL ESTATE MARKETING VIDEOS TO TRY YOUR HAND AT IN 2019

blog article

Dec 26, 2018

When it comes to real estate marketing, video is one of the most powerful tools you can use.  People choose to do business with people they know, like and trust.  Video helps you build up authority in your real estate niche/area and is one of the easiest and most effective ways to stand ou...

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7 Ways Real Estate Consumers Can Capitalize on High Interest Rates 7 WAYS REAL ESTATE CONSUMERS CAN CAPITALIZE ON HIGH INTEREST RATES

blog article

Dec 25, 2018

Those buying, investing in, and selling real estate have been spoiled by very reasonable interest rates for the past few years. With the Federal Reserve indicating more future rate hikes to come, many of those planning to engage in real estate transactions have been brought to a panic. However, it d...

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Custom Landing Pages: The Key to Real Estate Website Lead Generation CUSTOM LANDING PAGES: THE KEY TO REAL ESTATE WEBSITE LEAD GENERATION

blog article

Dec 25, 2018

Using real estate landing pages to target to different types of visitors is essential to capturing more high quality online leads. In this post, we’ll cover everything you need to know to craft high-converting landing pages that can turn your real estate website into a powerful lead-generating...

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Predictions For the 2019 Real Estate Market PREDICTIONS FOR THE 2019 REAL ESTATE MARKET

blog article

Dec 24, 2018

Many people see online real estate classes as a convenient way to balance their priorities while at the same time pursuing a new career in real estate. There are just a few questions you should answer for yourself before you decide that online real estate school is right for you.

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TIP OF THE WEEK: REAL ESTATE SOCIAL MEDIA ROCK TIP OF THE WEEK: REAL ESTATE SOCIAL MEDIA ROCK

blog article

Dec 24, 2018

If used correctly, social media will not only greatly impact your sales, but it will also change the way you communicate with potential clients and leads. It should come as no surprise that millennials are adamant about connecting through various social media platforms. While this generation has bee...

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How To Make Sure Your Social Media Is Ready For Millennial Homebuyers HOW TO MAKE SURE YOUR SOCIAL MEDIA IS READY FOR MILLENNIAL HOMEBUYERS

blog article

Dec 23, 2018

To you, social media is an optional and annoying component of your overall marketing strategy. But millennials turn to social media to date, shop, learn, communicate, and now, buy real estate. Although millennials get a bad rap, you should be careful to discriminate against them. People 36 and young...

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8 Tips for Negotiating the Best Deal on a New Construction Home 8 TIPS FOR NEGOTIATING THE BEST DEAL ON A NEW CONSTRUCTION HOME

blog article

Dec 21, 2018

Is a brand new home on your wish list? The end of the year is the best time to lock in a deal on a new construction home if you know what to ask for. “Even though overall housing market activity dies down as the holidays approach, late December is the best time to negotiate a deal on a new hom...

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How to Handle 11 Common Objections in Real Estate HOW TO HANDLE 11 COMMON OBJECTIONS IN REAL ESTATE

blog article

Dec 21, 2018

Can you imagine buying a house without any hesitations or questions? There’s probably a thousand things swirling in a person’s mind when considering a real estate decision. It’s the source of many objections you hear. And no doubt, it’s challenging to deal with their resistan...

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What do increased 2019 loan limits mean for home buyers? WHAT DO INCREASED 2019 LOAN LIMITS MEAN FOR HOME BUYERS?

blog article

Dec 21, 2018

Potential home buyers looking to secure a conforming, FHA, or VA loan will see increased loan limits available in 2019. With home prices on the rise, higher loan limits can encourage growth in active real estate markets and create more opportunities for potential buyers in high-cost markets.

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How will the Fed rate increase impact the housing market? HOW WILL THE FED RATE INCREASE IMPACT THE HOUSING MARKET?

blog article

Dec 21, 2018

Earlier this week, the Federal Reserve raised its interest rate by .25%. An increase to the Fed's key short-term rate usually causes consumer interest rates to rise, but the impact depends on the type of debt. Mortgage rates aren’t as closely aligned with the Fed’s key short-term rat...

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How Technology Is Affecting the Commercial Real Estate Industry HOW TECHNOLOGY IS AFFECTING THE COMMERCIAL REAL ESTATE INDUSTRY

blog article

Dec 21, 2018

Commercial real estate is one of the busiest industries in the country today. Part of its growth and profitability has been the direct result of the development and implementation of technology. Whether you are a proponent or not, technology is constantly advancing, forcing all of us to conform in s...

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Facebook real estate lead generation in a nutshell FACEBOOK REAL ESTATE LEAD GENERATION IN A NUTSHELL

blog article

Dec 20, 2018

The platform’s demographics are one of the most compelling reasons to use Facebook real estate lead generation. The largest age group among Facebook users is 35 to 54 (right in line with the average real estate consumer). Next, nearly 75 percent of users earn more than $75,000. Finally, a stud...

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The Beginner Guide To Google Adwords For Real Estate Agents THE BEGINNER GUIDE TO GOOGLE ADWORDS FOR REAL ESTATE AGENTS

blog article

Dec 20, 2018

The fact of the matter is that most people fail at Adwords. It's no different using Google Adwords for real estate. If you don't understand how to use the platform and your specific goals, you're setting yourself up to fail.

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4 Quick Reasons NOT To Fear A Housing Crash 4 QUICK REASONS NOT TO FEAR A HOUSING CRASH

blog article

Dec 20, 2018

There is a lot of uncertainty regarding the real estate market heading into 2019. That uncertainty has raised concerns that we may be headed toward another housing crash like the one we experienced a decade ago.

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ALL’S FAIR IN LOVE AND WAR: REAL ESTATE COMPETITION ALL’S FAIR IN LOVE AND WAR: REAL ESTATE COMPETITION

blog article

Dec 19, 2018

If you aren’t a competitive person, then the home buying process may have been a tough one for you this past year. When an offer is put on a house, it’s not unusual for other potential homebuyers to put an offer on the same home. However, it now looks like homebuyers might be less likely...

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10 Things to Remember When Leasing Office Space 10 THINGS TO REMEMBER WHEN LEASING OFFICE SPACE

blog article

Dec 19, 2018

Being able to advertise your presence in a building is important for brand building. Make sure that the lease provides you with rights to signage. If you're occupying a large portion of the building, you may be able to have your name added to the exterior or displayed on a roadside marquee sign....

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How Digital Twins Help Building Operators Act Like Asset Managers HOW DIGITAL TWINS HELP BUILDING OPERATORS ACT LIKE ASSET MANAGERS

blog article

Dec 19, 2018

Real estate asset managers are charged with cultivating market value, mitigating risks, and making smart investments to increase returns for ownership. Notably, they do this work within the broader context of the company’s portfolio and the overall market conditions.

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Real Estate Tips: Essential Cybersecurity for Your Brokerage REAL ESTATE TIPS: ESSENTIAL CYBERSECURITY FOR YOUR BROKERAGE

blog article

Dec 19, 2018

There was a time when cybersecurity was essential only for large finance and retail companies; however, computer technology is now a crucial part of any business and data is a valuable resource that can be worth millions. Every company and its employees generate data streams that have a certain valu...

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What the Recent Slowdown in Construction Could Mean for the Property Market WHAT THE RECENT SLOWDOWN IN CONSTRUCTION COULD MEAN FOR THE PROPERTY MARKET

blog article

Dec 18, 2018

The direct correlation between construction and the property market is pretty obvious. The population is increasing at a certain rate so we need a certain amount of new space to accommodate the new people. Therefore, demand for new space could be a lead indicator of demand for real estate in general...

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Year-end tax tips for real estate professionals YEAR-END TAX TIPS FOR REAL ESTATE PROFESSIONALS

blog article

Dec 18, 2018

The end of the year is creeping up on us. You have a very short window in which to minimize your tax burden for 2018. Since we can’t stand the thought of you leaving money on the table, we researched far and wide to gather a few year-end tax tips for real estate professionals as well as a few ...

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15 Powerful Timesavers Top Buyers’ Agents Use to Close Deals Faster 15 POWERFUL TIMESAVERS TOP BUYERS’ AGENTS USE TO CLOSE DEALS FASTER

blog article

Dec 18, 2018

We’ve never heard a buyer say, “Boy, I wish this process was longer!” and we bet you haven’t either. Since everyone (you included) wants to close deals faster, check out some new approaches and helpful reminders to get keys in the hands of new buyers sooner.

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3 Time Management Strategies Real Estate Pros Use to Get Ahead 3 TIME MANAGEMENT STRATEGIES REAL ESTATE PROS USE TO GET AHEAD

blog article

Dec 18, 2018

As part of our contributor series, John Walker talks about his best time management strategies for real estate agents and brokers.  Real estate is an industry that attracts a lot of entrepreneurs, self-starters, and big dreamers. Why? The short answer is the real estate industry offers virtuall...

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8 Real Estate Website Trends and Design Inpsiration 8 REAL ESTATE WEBSITE TRENDS AND DESIGN INPSIRATION

blog article

Dec 18, 2018

We’ve launched a lot of websites this year for many top-producing agents and teams. If you have been following us on Instagram, you have seen our Artifakt Advent, where our team has been recounting their favorite projects of the year. As a trusted real estate marketing agency, we know the valu...

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Shift Happens: How Top Agents Survive (and Thrive) in a Turning Real Estate Market SHIFT HAPPENS: HOW TOP AGENTS SURVIVE (AND THRIVE) IN A TURNING REAL ESTATE MARKET

blog article

Dec 18, 2018

It’s been a whirlwind couple of decades in the real estate industry, with many agents experiencing both the peak highs and devastating lows. Defined by the crushing great recession of 2008 and the subsequent steady rise to a booming seller’s market (fueled by sky-high home prices and sta...

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Advantages to a Green Office Space ADVANTAGES TO A GREEN OFFICE SPACE

blog article

Dec 17, 2018

Making your workplace as green as possible isn't just good for your planet. Going green can reduce costs, improve employee morale and boost the public perception of your company. Making small changes to your workplace can make a big impact overall. Read on to discover ways that you can create a ...

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3 Steps to Managing Money in Your Real Estate Business 3 STEPS TO MANAGING MONEY IN YOUR REAL ESTATE BUSINESS

blog article

Dec 17, 2018

Money management is an important skill for budgeting and to keep afloat in this commission-driven profession especially during the initial phase of launching your real estate business. As a new real estate agent, you must deal with the unpredictability of when and how much you earn. Past jobs guaran...

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TIP OF THE WEEK: REAL ESTATE AGENT BIOS TIP OF THE WEEK: REAL ESTATE AGENT BIOS

blog article

Dec 17, 2018

Let’s face it, there are a ton of real estate agents out there all offering the same idea: there to help sell or buy houses for their clients. But when a potential client is looking for an agent to work with, they’re looking for someone that specializes in what they are looking for. So, ...

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New Study Shows the Evolving Relationship Between Landlords and Technology NEW STUDY SHOWS THE EVOLVING RELATIONSHIP BETWEEN LANDLORDS AND TECHNOLOGY

blog article

Dec 17, 2018

Being a landlord in the modern era is not easy. Even the best landlords often feel as though there are not enough hours in a day. The balance of maximizing a return on investment while creating a positive experience for tenants can turn into a never-ending list of tasks to complete. Fortunately, Pro...

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How to Use Hashtags for Real Estate Marketing HOW TO USE HASHTAGS FOR REAL ESTATE MARKETING

blog article

Dec 15, 2018

If you’re marketing your real estate business on social media then you know how important hashtags are, especially when marketing to millennials. By adding hashtags to your post you’re automatically filing it under certain categories so that when users search a specific hashtag your cont...

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11 CRE Tech Predictions for 2019 11 CRE TECH PREDICTIONS FOR 2019

blog article

Dec 15, 2018

Once perceived as a boogeyman of privacy loss, drones are now delivering our packages, supporting disaster relief and quietly disrupting the commercial real estate industry. Marketers are enhancing property images by using drones to cheaply deliver stunning 360-degree captures. Developers are now us...

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WHAT’S THIS – THE DECEMBER REAL ESTATE MARKET WHAT’S THIS – THE DECEMBER REAL ESTATE MARKET

blog article

Dec 14, 2018

Don’t let the winter months fool you just because it can seem dark and cold, doesn’t mean your home search needs to be! In the real estate market, December usually means a slowdown of people looking for and buying homes but some economists are saying this month might be busier than norma...

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What is Real Estate Finance? Understand the Basics WHAT IS REAL ESTATE FINANCE? UNDERSTAND THE BASICS

blog article

Dec 14, 2018

According to the Association of Real Estate License Law, or ARELLO, there is an estimated two million active real estate licenses in the United States. With so much competition in the industry today, realtors are under pressure to constantly strive to improve their understanding of real estate law, ...

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5 Ways Real Estate Agents Can Give Back 5 WAYS REAL ESTATE AGENTS CAN GIVE BACK

blog article

Dec 14, 2018

Want your real estate career to make an impact on your local community? There are ways real estate agents can give back and serve people in need. Through real estate charities and some creative thinking you can use your career to help others you might meet some like-minded real estate agents while d...

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3 Essential Software Packages that Realtors Need 3 ESSENTIAL SOFTWARE PACKAGES THAT REALTORS NEED

blog article

Dec 14, 2018

The truth about real estate agents is that they have to be in the know all the time. Keeping up with technology changes and being tech-savvy can be quite a lot to handle. Especially now that everything changes literally in the blink of an eye. Staying on top of emerging technologies can and should b...

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FLIP FLOP: REAL ESTATE MARKET SEES A DROP FLIP FLOP: REAL ESTATE MARKET SEES A DROP

blog article

Dec 13, 2018

House flipping might seem popular on network TV shows on HGTV, but it seems as though most Americans are opting out of doing the heavy lifting (and flipping). A new report released by real estate data firm, Attom Data Solutions, shows a 12% decrease in homes flipping from a year ago; this is the low...

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How to Boost your Real Estate Business to Appear on the Front Page of Local Google Searches HOW TO BOOST YOUR REAL ESTATE BUSINESS TO APPEAR ON THE FRONT PAGE OF LOCAL GOOGLE SEARCHES

blog article

Dec 13, 2018

When it comes to Google, every real estate agent wants to be on the front page of the search engine results list (SERL). They try to make their way there by implementing search engine optimization (SEO) strategies, spending countless hours adding keywords, captions, meta tags and descriptions to the...

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How Technology Allows You To Invest In Real Estate From Anywhere In The World HOW TECHNOLOGY ALLOWS YOU TO INVEST IN REAL ESTATE FROM ANYWHERE IN THE WORLD

blog article

Dec 13, 2018

The internet and modern technology have connected us in ways we never could have imagined. As such, they’ve changed the way that we live and how we do business. In the world of real estate investing, they’ve changed not only how we do business but where we need to be in order to do it. N...

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5 Lessons Real Estate Agents Should Bring into 2019 5 LESSONS REAL ESTATE AGENTS SHOULD BRING INTO 2019

blog article

Dec 13, 2018

Looking back at the past few years we have written plenty of articles for Zurple.com. Some have been entertaining, some have been informative, and all have been useful. Out of all the articles we have created in 2018, these are takeaways that you can take with you from the most popular articles of t...

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12 Ways to Generate New Real Estate Leads From Old Blog Posts 12 WAYS TO GENERATE NEW REAL ESTATE LEADS FROM OLD BLOG POSTS

blog article

Dec 12, 2018

Page views drop off pretty fast for old blog posts. This can cause headaches for real estate agents who market online. Luckily, there are a few tactics to refresh old content. Follow these steps to rejuvenate your old blog posts and generate new real estate leads.

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8 Tips When Doing an Office Build Out 8 TIPS WHEN DOING AN OFFICE BUILD OUT

blog article

Dec 12, 2018

Lease agreements that give you the ability to build out your own office make it possible to customize a space and make it perfect for your business needs. Keep the following tips in mind as you approach your build out to ensure that you make the most of this opportunity and are completely satisfied ...

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Boston Properties Green Bond Offering Shows the Appetite for Sustainable Investments BOSTON PROPERTIES GREEN BOND OFFERING SHOWS THE APPETITE FOR SUSTAINABLE INVESTMENTS

blog article

Dec 12, 2018

When most people think of investments they think of stocks. These equities have cornered the general public’s perception of where the world puts its money. However, those in finance know that the elevated awareness of stocks in the overall financial landscape is disproportionate to the value c...

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5 Ways to Overcome Your Weaknesses in Real Estate 5 WAYS TO OVERCOME YOUR WEAKNESSES IN REAL ESTATE

blog article

Dec 12, 2018

Here is a conundrum most people, especially real estate agents, must face when moving forward with their business: Is it better to work on my weakness? Or should I focus on my strengths? In this article, we dive deeper to help you strategize how to work on your strengths while finding solutions for ...

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Don’t Get Caught In The Rental Trap In 2019 DON’T GET CAUGHT IN THE RENTAL TRAP IN 2019

blog article

Dec 12, 2018

Every year around this time, we take time to reflect and plan for next year. If you are renting your current home but have dreams of homeownership, your plan for the new year may include buying, and you wouldn’t be alone! According to the 2018 Bank of America Homebuyer Insights Report, 74% of ...

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Where Do Real Estate Agents Get Their Leads? WHERE DO REAL ESTATE AGENTS GET THEIR LEADS?

blog article

Dec 11, 2018

For real estate agents, finding new clients is the name of the game. Most people will only go through a few real estate transactions in their lifetime, so it’s important for real estate teams and agents to generate new business. Thirty years ago, that probably meant making a lot of cold calls,...

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Opportunity Zones and Data Enhancements: Introducing Our Latest LandVision 2018 Update OPPORTUNITY ZONES AND DATA ENHANCEMENTS: INTRODUCING OUR LATEST LANDVISION 2018 UPDATE

blog article

Dec 11, 2018

In our latest update, we’ve introduced a highly sought-after data layer and workflow that can help real estate companies maximize tax incentives. We’ve also enabled users to gain an even greater understanding of the areas surrounding prospective properties. It’s hard to believe, bu...

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A Tenant-Centric Mindset is Reshaping the Commercial Real Estate Industry A TENANT-CENTRIC MINDSET IS RESHAPING THE COMMERCIAL REAL ESTATE INDUSTRY

blog article

Dec 10, 2018

There is a growing trend in the commercial real estate industry to develop a more customer-centric (or tenant-centric) strategy to help improve returns. This shift in strategy is now starting to reshape the entire property landscape which in turn determines which technologies get adopted and which d...

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Four Commercial Real Estate Tips To End 2018 Right FOUR COMMERCIAL REAL ESTATE TIPS TO END 2018 RIGHT

blog article

Dec 10, 2018

With 2018 rapidly coming to a close, it's a great time to close up remaining details with your company's commercial real estate portfolio. Here are some tips that will let you make the fourth quarter an important part of preparing to make 2019 your portfolio's best year ever.

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The Complete Guide To Hyperlocal SEO For Realtors THE COMPLETE GUIDE TO HYPERLOCAL SEO FOR REALTORS

blog article

Dec 10, 2018

It used to be so easy to get to the top. Stuff your page with your target keyword, buy a few link building services and boom. Your website got to the number one spot. Sadly, this doesn't work anymore. Not only has Google changed their algorithms to stop people from "gaming" the system....

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How Real Estate Agents Can Overcome Fear Of Rejection HOW REAL ESTATE AGENTS CAN OVERCOME FEAR OF REJECTION

blog article

Dec 07, 2018

Rejection is something real estate agents deal with every day. Whether it’s losing a long term client or getting stood up for a meeting, it’s going to happen. A bruised ego is our occupational hazard. Fear is what holds you back from accomplishing your goals in life and work. It weighs y...

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IF TOO PRICEY, THEY WILL MOVE: 2019 REAL ESTATE PREDICTIONS IF TOO PRICEY, THEY WILL MOVE: 2019 REAL ESTATE PREDICTIONS

blog article

Dec 07, 2018

Housing markets in 2019 are showing a change for inland cities. Trulia measured five key factors from 2018 in order to dictate which real estate markets will be top dogs next year.

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5 Steps to Become a Residential Property Manager 5 STEPS TO BECOME A RESIDENTIAL PROPERTY MANAGER

blog article

Dec 07, 2018

If you like real estate but don’t want to become an agent, you might want to look into how to become a residential property manager. Increasingly people are choosing to rent over buy, which is leading to an increased need for residential property managers. Residential property management is a ...

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3 Ways to Organize Your Real Estate Leads Using a CRM 3 WAYS TO ORGANIZE YOUR REAL ESTATE LEADS USING A CRM

blog article

Dec 06, 2018

Are you the type of real estate agent that can put names to faces easily? What if you have never seen that person’s face? How do you build rapport with home buyers or sellers that you have only corresponded with through email or talked to on the phone? If you are truly the neighborhood expert,...

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5 Predictions for PropTech in 2019 5 PREDICTIONS FOR PROPTECH IN 2019

blog article

Dec 06, 2018

2018 has been a year of extraordinary innovation and fundamental shifts in the way commercial real estate professionals operate assets and manage portfolios. I’m confident the industry will look back and consider this to be the year when the PropTechindustry reached a tipping point, with even ...

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Ask a Broker: How Do You Manage a Brokerage? ASK A BROKER: HOW DO YOU MANAGE A BROKERAGE?

blog article

Dec 06, 2018

Learning how to manage a brokerage can be intimidating there’s a huge learning curve from being an agent to managing agents. We spoke with real estate broker John Walker, who has been a licensed real estate broker in North Carolina since 2004. His real estate partnership with his father, Ken, ...

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10 Key Tips For Breaking Into The Luxury Real Estate Market 10 KEY TIPS FOR BREAKING INTO THE LUXURY REAL ESTATE MARKET

blog article

Dec 06, 2018

When it comes to real estate marketing, video is one of the most powerful tools you can use.  People choose to do business with people they know, like and trust.  Video helps you build up authority in your real estate niche/area and is one of the easiest and most effective ways to stand ou...

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Forecast and Set Goals to Win: The Ultimate 2019 Business Plan FORECAST AND SET GOALS TO WIN: THE ULTIMATE 2019 BUSINESS PLAN

blog article

Dec 06, 2018

It’s time to get down to business. Literally. A better real estate business in 2019 is attainable, but not without the proper planning. This means leveraging sales forecasting, developing smart goals, and wrapping actionable strategies around them.

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How Commercial Design Can Improve Employee Health HOW COMMERCIAL DESIGN CAN IMPROVE EMPLOYEE HEALTH

blog article

Dec 05, 2018

A company is only as healthy as its employees. Without a strong and motivated workforce to support the goals and aspirations of its leadership, progress begins to slow, frustration begins to grow and morale plummets to unsustainable levels. But amendments to commercial property design can help count...

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The Top Ten Commercial Real Estate Terms You Need To Know THE TOP TEN COMMERCIAL REAL ESTATE TERMS YOU NEED TO KNOW

blog article

Dec 05, 2018

Every industry has its own jargon, and commercial real estate is no different. From ‘Escalations’ to ‘Tenant Improvements’ to ‘Broker Opinion of Value’, it can all seem like a confusing foreign language for those who are new to the business. Below are the top ten ...

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Throwing the Best Real Estate Client Appreciation Holiday Event THROWING THE BEST REAL ESTATE CLIENT APPRECIATION HOLIDAY EVENT

blog article

Dec 05, 2018

Ho-Ho-House hunting and merry escrow! It's the holiday season, which means it's time to figure out your client appreciation event! Why? Your network is full of low hanging real estate leads, which is the best way to generate referral leads. Plus, the contacts that you gather will help you ga...

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BRINGING IN THE MONET – MUSEUMS & REAL ESTATE BRINGING IN THE MONET – MUSEUMS & REAL ESTATE

blog article

Dec 05, 2018

We might have just found out why the Mona Lisa is smiling she’s been secretly helping real estate values soar. A new study led by an economics professor at Williams College in Massachusetts, Stephen Sheppard, has found that the property values of homes near new museums can rise between 20-50% ...

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How to Nurture Real Estate Leads with Content Marketing HOW TO NURTURE REAL ESTATE LEADS WITH CONTENT MARKETING

blog article

Dec 04, 2018

Before we get too far, let’s slow down and define what it means to nurture real estate leads with content marketing in the first place. In fact, real estate marketers are often so focused on generating leads, that this crucial part of the process gets overlooked. At its most basic level, when ...

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9 Tips To Help Real Estate Agents Stay Focused On Work During The Holidays 9 TIPS TO HELP REAL ESTATE AGENTS STAY FOCUSED ON WORK DURING THE HOLIDAYS

blog article

Dec 04, 2018

If you're a real estate agent, the holidays are no time to press pause on work. While it may be tempting to take off two weeks at the end of December because, hey, everyone else is doing it those two weeks could actually be extremely productive for you. Because everyone else is off work, so they...

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5 Traits of a Great Property Manager 5 TRAITS OF A GREAT PROPERTY MANAGER

blog article

Dec 04, 2018

Property management is a great way to get involved in the real estate industry, and suits individuals who work well with others, are motivated, and are disciplined. With that said, it’s important to understand that the market is often subject to sudden shifts that could impact the earning pote...

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The Shift Towards Customer Experience in Real Estate THE SHIFT TOWARDS CUSTOMER EXPERIENCE IN REAL ESTATE

blog article

Dec 04, 2018

According to a 2018 PwC study titled Experience is Everything: Here’s How To Get It Right, consumers are willing to pay up to 16% more for a better customer experience.
Meanwhile, bad experiences can quickly drive consumers away, with many saying that they would stop doing business with...

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Social Media Advertising for Agents: Get the Most From Your Budget SOCIAL MEDIA ADVERTISING FOR AGENTS: GET THE MOST FROM YOUR BUDGET

blog article

Dec 04, 2018

Social media advertising is arguably an essential element of a successful social media marketing strategy if you want social media to be a source of leads for your real estate business. Implementing paid social media campaigns (and we’re not talking boosted Facebook posts here) can feel overwh...

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What is the Impact of Technology in the Real Estate Industry? WHAT IS THE IMPACT OF TECHNOLOGY IN THE REAL ESTATE INDUSTRY?

blog article

Dec 04, 2018

Technology is advancing at breakneck speeds. Almost every industry in the world is impacted by the changes and innovations that are constantly coming out. Sometimes, it’s hard to keep up. In the real estate industry, specifically, it’s important to stay current and keep up with the newes...

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Real Estate License Reciprocity and Portability Guide 2019 REAL ESTATE LICENSE RECIPROCITY AND PORTABILITY GUIDE 2019

blog article

Dec 03, 2018

Real estate license reciprocity represents the ability of an agent to get licensed in a new state based on their existing home state license. Real estate portability lets out-of-state agents conduct transactions within specific states, based on local laws. To help, we compiled license reciprocity an...

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Wi-Fi 6 in Commercial Real Estate WI-FI 6 IN COMMERCIAL REAL ESTATE

blog article

Dec 03, 2018

If you pay attention to the technology press, you might have seen an increasing number of mentions of a new Wi-Fi standard Wi-Fi 6 as 2018 draws to a close. Wi-Fi 6 is a major advance over previous standards, and can make your network more productive while also giving you the opportunity to reduce y...

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Email Marketing: How to Skyrocket Real Estate Business Sales EMAIL MARKETING: HOW TO SKYROCKET REAL ESTATE BUSINESS SALES

blog article

Dec 03, 2018

Email marketing is a popular form of communication between businesses and customers that hasn't lost its relevance and effectiveness. Many industries stand to benefit from emails real estate included because it allows direct contact with leads and customers, which means an excellent opportunity ...

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10 Real Estate Lead Conversion Emails You 10 REAL ESTATE LEAD CONVERSION EMAILS YOU'LL WANT TO SEND IN 2019

blog article

Dec 01, 2018

You've probably noticed this by now (it is almost 2019, after all), but much of real estate has gone digital. It's no secret that 80% of homebuyers conduct internet research when considering homes to buy, and 89% use the internet to find real estate agents. Millennials will be the largest gr...

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Real Estate Marketing Automation: 6 Simple Systems REAL ESTATE MARKETING AUTOMATION: 6 SIMPLE SYSTEMS

blog article

Nov 30, 2018

When it comes to scaling a business. The best thing you can do is put systems in place for important but low-yield activities to free up your time. Let’s break this down into 4 simple tasks to implement so you can start saving time.

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How Successful Real Estate Agents Set Goals for 2019 HOW SUCCESSFUL REAL ESTATE AGENTS SET GOALS FOR 2019

blog article

Nov 29, 2018

Picture this It’s December 2018 and Linda has a tight budget because she spent a little too much money during the summer when the real estate market was good. It’s the slow season in her market now and not a lot of people are looking to buy or sell. On the plus side, she has a couple of ...

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6 Common Real Estate Photography Mistakes Agents Make 6 COMMON REAL ESTATE PHOTOGRAPHY MISTAKES AGENTS MAKE

blog article

Nov 29, 2018

Are you harming your listing’s chances with bad photos? A great listing description isn’t complete without stunning real estate photography to showcase the property yet so many agents make avoidable mistakes when trying to photograph their listings. We spoke to veteran real estate Chris ...

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5 Strengths That Can Be Weaknesses in Real Estate 5 STRENGTHS THAT CAN BE WEAKNESSES IN REAL ESTATE

blog article

Nov 29, 2018

You possess some amazing qualities that make you fit for your role as a matchmaker with homeowners and future home buyers. These traits that make you awesome, can also hurt you. It can be a great strength to pay close attention to all the small aspects of the business. However, sometimes it can be o...

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5 SEO Trends Real Estate Agents Can Use in 2019 5 SEO TRENDS REAL ESTATE AGENTS CAN USE IN 2019

blog article

Nov 28, 2018

As an agent will testify, real estate is a highly competitive market. The primary place people go for their property needs and services is the Internet, in particular through searching on Google. An oversaturated market alongside the increasing shift toward businesses becoming digital means having a...

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Is it Crazy to Find Real Estate Leads on LinkedIn? IS IT CRAZY TO FIND REAL ESTATE LEADS ON LINKEDIN?

blog article

Nov 28, 2018

Read any social media marketing article and they will continue to highlight the importance of Facebook and Instagram. Other platforms such as Pinterest and YouTube can be utilized for the same efficiency. but what about LinkedIn? LinkedIn is a great place to prospect for potential home buyers and ho...

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Real Estate Agent Start-Up Costs and First-Year Expenses to Budget For REAL ESTATE AGENT START-UP COSTS AND FIRST-YEAR EXPENSES TO BUDGET FOR

blog article

Nov 27, 2018

There are many different approaches to supporting yourself financially while you launch yourself into the real estate industry, so if it feels too expensive, don’t panic. With some smart financial planning, you should be able to smoothly launch your real estate career.

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7 Real Estate Videos Smart Agents Are Using to Get Better Leads 7 REAL ESTATE VIDEOS SMART AGENTS ARE USING TO GET BETTER LEADS

blog article

Nov 27, 2018

For most cultural shifts, it’s not what technology you’re using, but how and where you use it that matters. If you’re a Realtor, your real estate videos are no different. Think about it People have been chatting online since the days of AOL, but now they’re chatting on their ...

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Why Real Estate Agents Are So Wild About Drones WHY REAL ESTATE AGENTS ARE SO WILD ABOUT DRONES

blog article

Nov 27, 2018

f you’ve been noticing that drone usage is on the rise with your real estate colleagues, you’re not seeing things. In fact, the real estate industry is one of the biggest consumers of drones today. This Forbes story goes into detail about how real estate professionals are using drones. H...

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Top Real Estate Trends to Look Out For in 2019 TOP REAL ESTATE TRENDS TO LOOK OUT FOR IN 2019

blog article

Nov 27, 2018

In any industry, predicting trends and preparing for changes in consumer habits is key to staying ahead. This can be done by analyzing historical data, staying on top of current events, and understanding basic consumer behavior. In real estate especially, looking ahead is crucial for agents looking ...

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The 7 Essentials of Real Estate Marketing Plans THE 7 ESSENTIALS OF REAL ESTATE MARKETING PLANS

blog article

Nov 27, 2018

Hopefully, you created a marketing budget as part of your 2019 real estate business plan. If not, do this first. Unless you spend all of your commission checks on personal “stuff,” you’ll need a clear understanding of how much money you’ll reinvest in your business.

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9 Real Estate Tech Trends to Follow in 2019 9 REAL ESTATE TECH TRENDS TO FOLLOW IN 2019

blog article

Nov 26, 2018

The real estate industry is evolving. Each year brings new technologies that reshape the way agents and brokers approach their work. For many, this can be a stressor. However, those that embrace the change and adopt new technologies in clever ways can get a leg up.

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7 Do’s for Open Houses During the Holidays 7 DO’S FOR OPEN HOUSES DURING THE HOLIDAYS

blog article

Nov 26, 2018

Selling a house around the holidays can be a difficult task for your clients. There’s a traditional assumption that this is when the market slows down. Despite that, many real estate agents earn more by capitalizing on less inventory to drive demand for buyers who truly are looking to move bef...

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Instagram Is the Real Estate Agent INSTAGRAM IS THE REAL ESTATE AGENT'S NEW SECRET WEAPON

blog article

Nov 25, 2018

Instagram is the hottest trend in social media. A billion users already know this. Real estate agents are discovering what other industries are also coming to realize: Instagram is a powerful channel for marketing themselves, connecting with customers, and improving their businesses. Instagram is al...

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Here Are the Classes You’ll Need to Become a Real Estate Agent HERE ARE THE CLASSES YOU’LL NEED TO BECOME A REAL ESTATE AGENT

blog article

Nov 24, 2018

Are you wondering “what are the classes I need to become a real estate agent?” Depending on what state you plan to work in, that answer can vary. It might take some research to learn the exact classes you’ll need to become a real estate agent, but from our experience here are some ...

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5 Ways to Create an Effective Real Estate Team 5 WAYS TO CREATE AN EFFECTIVE REAL ESTATE TEAM

blog article

Nov 22, 2018

If you’re an enterprising real estate entrepreneur, you likely experience a high degree of success may be even enough that you’ve considered starting and running a team. If you’ve been thinking about forming a team, make sure you’ve got the right plan in place so that you and...

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4 Ways Real Estate Agents Can Be Effective with Gratitude 4 WAYS REAL ESTATE AGENTS CAN BE EFFECTIVE WITH GRATITUDE

blog article

Nov 21, 2018

To be thankful, real estate agents must have gratitude. What does that mean?
What does it really mean to be thankful as a real estate agent? Do you show your gratitude to your past clients? Is it effective? Do they know that you genuinely appreciate their business and support? If you are doin...

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How Savvy Commercial Real Estate Brokers Use Location Intelligence to Help Their Retail Clients Win HOW SAVVY COMMERCIAL REAL ESTATE BROKERS USE LOCATION INTELLIGENCE TO HELP THEIR RETAIL CLIENTS WIN

blog article

Nov 21, 2018

Black Friday is upon us once again. U.S. consumers nationwide will spend the day after Thanksgiving and possibly even part of Thanksgiving itself camping out for the best deals on TVs, toys, gadgets, and more. While e-commerce continues to change the retail landscape, brick-and-mortar retailers stil...

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Single-Family Starts Post Slight Decline As Builders Grapple With Affordability Issues SINGLE-FAMILY STARTS POST SLIGHT DECLINE AS BUILDERS GRAPPLE WITH AFFORDABILITY ISSUES

blog article

Nov 21, 2018

According to newly released data from the U.S. Department of Housing and Urban Development and the Commerce Department, total housing starts rose 1.5 percent in October to a seasonally adjusted annual rate of 1.23 million units from an upwardly revised September reading. Year-to-date, new housing st...

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Real Estate Transaction Coordinator: What You Need To Know REAL ESTATE TRANSACTION COORDINATOR: WHAT YOU NEED TO KNOW

blog article

Nov 20, 2018

A real estate transaction coordinator has many functions. They: oversee all aspects of buyer and seller transactions from executed purchase agreement to closing, coordinate the title, coordinate inspections, mortgage loan, and appraisal processes, regularly maintain a line of connection with clients...

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Surprising 2018 Trends in American Apartment Size SURPRISING 2018 TRENDS IN AMERICAN APARTMENT SIZE

blog article

Nov 20, 2018

This may come as a major shock to some of you, but the apartment size trends in the US are changing. Whether you live in McKinney apartments in Texas or anywhere else in the US and plan to move into a new apartment in the near future, you may be particularly interested in the information we’re...

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3 Ways to Boost Your Real Estate Marketing with Video 3 WAYS TO BOOST YOUR REAL ESTATE MARKETING WITH VIDEO

blog article

Nov 20, 2018

If you’re a real estate marketer, you’re probably aware that one of the biggest industry trends in 2018 is the growing prevalence of video. Recent research from Social Media Examiner indicates that not only do nearly two-thirds (63%) of marketers use video content in their social media m...

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A Step-by-Step Guide on How to Get Into Real Estate A STEP-BY-STEP GUIDE ON HOW TO GET INTO REAL ESTATE

blog article

Nov 20, 2018

Wondering how to get into real estate? These easy-to-follow steps will give you an overview of how to get started in your real estate career. Real estate is a flexible job where you can be your own boss, but sometimes managing your own real estate career means you have to figure out most of the step...

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Beyond Real Estate Commissions: How to Increase Your Income as a New Agent BEYOND REAL ESTATE COMMISSIONS: HOW TO INCREASE YOUR INCOME AS A NEW AGENT

blog article

Nov 20, 2018

New real estate agents face plenty of challenges in their first few years in the business. If they can overcome those challenges, a respectable salary awaits. According to data compiled by the National Association of Realtors, the median gross income of REALTORS was $39,800 in 2017, a decrease from ...

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How To Warm Up Your Cold Real Estate Leads HOW TO WARM UP YOUR COLD REAL ESTATE LEADS

blog article

Nov 18, 2018

Web leads are tough. These people don’t know you-you're just a name and a grinning headshot on some website. They certainly don’t trust you not yet, anyways. And you don’t know much about them, either. You don’t know where they are in the buyer/seller journey, how many ot...

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Benefits of Homeownership Beyond Equity Growth BENEFITS OF HOMEOWNERSHIP BEYOND EQUITY GROWTH

blog article

Nov 18, 2018

When purchasing a home, many homebuyers focus on the long-term financial benefits of ownership. As their property value increases and their mortgage balance decreases, there’s an opportunity to earn equity. They can later sell the house and use this equity to purchase a bigger home or use mone...

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5 Advantages of Getting a License for Real Estate Investment 5 ADVANTAGES OF GETTING A LICENSE FOR REAL ESTATE INVESTMENT

blog article

Nov 17, 2018

Many real estate investors ask whether it’s worth the time and money to get a real estate license. There are several advantages of getting a license for real estate investment. Using your own real estate license to find good deals, networking with licensed agents, and making more money with co...

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HAND IN HAND: TECHNOLOGY & REAL ESTATE AGENTS HAND IN HAND: TECHNOLOGY & REAL ESTATE AGENTS

blog article

Nov 16, 2018

Technology might be vastly improving how potential customers search for their future home, but it certainly isn’t replacing real estate agents. A housing consumer study released by Harris Insights found that 90% of consumers use real estate agents to buy and sell their homes this is up 5% from...

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7 Ways to Afford Real Estate Start-Up Costs 7 WAYS TO AFFORD REAL ESTATE START-UP COSTS

blog article

Nov 16, 2018

Want to get into real estate but not sure where to start? Knowing how to afford real estate start-up costs is an important step in beginning your career. Not only do you need to figure out how much it will cost you to get established as a real estate professional, but how you’ll afford some of...

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How to Use Social Media to Showcase Your Real Estate Client Testimonials HOW TO USE SOCIAL MEDIA TO SHOWCASE YOUR REAL ESTATE CLIENT TESTIMONIALS

blog article

Nov 15, 2018

In the current and always evolving digital age, a social media presence and maximizing the power of online reviews aren’t just nice extra marketing strategies for real estate they are practically mandatory. And agents are finally catching on. According to the National Association of Realtors, ...

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Real Estate Guide: How to Choose an Investment Property REAL ESTATE GUIDE: HOW TO CHOOSE AN INVESTMENT PROPERTY

blog article

Nov 15, 2018

If you're purchasing a property with the sole aim of renting it out or selling it for a higher price, it can make for an excellent investment but buying an investment property does have its pitfalls. For instance, if you fail to follow the No. 1 rule of real estate location, location, the locati...

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Find your Perfect Real Estate Lead – Create a Persona to Optimize Marketing Conversions FIND YOUR PERFECT REAL ESTATE LEAD – CREATE A PERSONA TO OPTIMIZE MARKETING CONVERSIONS

blog article

Nov 15, 2018

According to HubSpot, a persona is, “A semi-fictional representation of your ideal customer based on market research and real data about your existing customers.” Creating a persona will help you determine how to position your real estate brand, the tone of your messages, the appearance ...

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3 Key Strategies for Being a Better Leader in Real Estate 3 KEY STRATEGIES FOR BEING A BETTER LEADER IN REAL ESTATE

blog article

Nov 15, 2018

One of the biggest mistakes a leader can make is to overload themselves to the point of burnout. AKA “Don’t be a hero.” It’s a common mindset of highly efficient and entrepreneurial people to think, “I can do this, and probably better than most, so I’ll just handl...

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Tips from the pros: How to sell luxury real estate TIPS FROM THE PROS: HOW TO SELL LUXURY REAL ESTATE

blog article

Nov 15, 2018

The luxury home listing and marketing process is so different from any other real estate niche that you simply cannot “fake it until you make it.”You need to enter the niche with solid knowledge of how to price luxury property, the insight as to how to market unique properties and a robu...

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Real Estate Business Planning Essentials REAL ESTATE BUSINESS PLANNING ESSENTIALS

blog article

Nov 15, 2018

Step number one in the construction of any business plan is the budget. After all, you need to know where you stand financially if you hope to come up with a plan for how you’ll spend your marketing, tech and other dollars in 2019. If you had a plan for this year, use it to help you build next...

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6 Best Real Estate CRMs for 2018 6 BEST REAL ESTATE CRMS FOR 2018

blog article

Nov 14, 2018

A real estate customer relationship management (CRM) tracks buyer and seller leads throughout the pipeline to make sure prospects stay engaged and sales opportunities don’t fall through the cracks. To determine the six best real estate CRMs, we compared 19 lead management solutions for price, ...

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Emerging real estate technology trends to watch for in 2019 EMERGING REAL ESTATE TECHNOLOGY TRENDS TO WATCH FOR IN 2019

blog article

Nov 14, 2018

The real estate industry is continually evolving. In recent times, the need for making more profitable property decisions, reducing inefficiencies, and providing better customer experiences has led the industry to turn to technology. It’s no wonder that real estate technology investments have ...

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5 Excuses That Real Estate Agents Should Stop Using 5 EXCUSES THAT REAL ESTATE AGENTS SHOULD STOP USING

blog article

Nov 14, 2018

We have heard it all. We have heard all the reasons that real estate agents will use as a scapegoat for them not achieving success. Let's remove that coat of sugar from our analysis, and unveil the bitter truth behind these excuses and how to overcome them.

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Video: How Content Marketing for Real Estate Can Help Sell Properties VIDEO: HOW CONTENT MARKETING FOR REAL ESTATE CAN HELP SELL PROPERTIES

blog article

Nov 13, 2018

Increasingly, marketers are realizing the benefits of content marketing for real estate over traditional types of marketing. From cost savings to increased lead generation, content marketing can do wonders for your real estate business. Real estate professionals are starting to catch on. According t...

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15 Real Estate Marketing Mistakes Even Skilled Realtors Make 15 REAL ESTATE MARKETING MISTAKES EVEN SKILLED REALTORS MAKE

blog article

Nov 13, 2018

The video, from Snapchat to Instagram to Youtube, is slowly but surely dominating social media. Considering how immediate and intimate videos are, it’s not hard to see why. Even though the real estate industry is generally a few years behind the curve, smart agents are diving into video in a b...

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New Agent University: Real estate home pages, landing pages and squeeze pages NEW AGENT UNIVERSITY: REAL ESTATE HOME PAGES, LANDING PAGES AND SQUEEZE PAGES

blog article

Nov 13, 2018

Your website is full of pages, from your buyer and seller sections to your about and contact me pages. They are all meant for general consumption, meaning that anyone who finds your site can look at all the pages published. In a perfect SEO world, visitors land most often on your real estate home pa...

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Do Online Real Estate Leads Really Suck? Here’s the Bottom Line. DO ONLINE REAL ESTATE LEADS REALLY SUCK? HERE’S THE BOTTOM LINE.

blog article

Nov 13, 2018

Online leads are what you might call the “black sheep” when it comes to real estate lead generation. Some agents write them off as “trash” and don’t even bother investing a dime. Some swear that it’s a worthy investment that can generate 10-40 percent of their bus...

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15 Things You Didn’t Know About the Real Estate Industry 15 THINGS YOU DIDN’T KNOW ABOUT THE REAL ESTATE INDUSTRY

blog article

Nov 13, 2018

Writing real estate listing descriptions can be difficult. Especially if you have to do it often and even more so if you don’t consider yourself a writer. To help you hit all the targets that a good real estate listing should have, we’ve put together this handy guide. We lay out all the ...

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19 New Year’s Resolutions for Real Estate Agents in 2019 19 NEW YEAR’S RESOLUTIONS FOR REAL ESTATE AGENTS IN 2019

blog article

Nov 13, 2018

Stuck for New Year resolution ideas? Fret not, we’ve got you covered. From productivity to marketing to work-life balance, we’ve rounded up 19 New Year’s resolutions for real estate agents, principals and property managers

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Tactical Commercial Real Estate Tips for Office Leasing TACTICAL COMMERCIAL REAL ESTATE TIPS FOR OFFICE LEASING

blog article

Nov 12, 2018

Given the high cost of your company's real estate portfolio, it's understandable that much ink gets spilled discussing property strategy. For those strategies to get executed, though, you also need to have a clear grasp of best practices at ground level. Here are five tactical commercial rea...

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7 Simple Ways to Improve Your Real Estate Social Media Posts 7 SIMPLE WAYS TO IMPROVE YOUR REAL ESTATE SOCIAL MEDIA POSTS

blog article

Nov 10, 2018

Real estate agents with an active social media presence aren’t shy. A study by HubSpot found that real estate businesses post an average of 19.21 posts per week, which was the highest of the industries surveyed (marketing services came in second at 14.21). Yet, research by Sprout Social discov...

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Housing Affordability: What You’d Get Around the Globe HOUSING AFFORDABILITY: WHAT YOU’D GET AROUND THE GLOBE

blog article

Nov 09, 2018

Affordability looks different depending on the location. The average U.S. salary, for example, gets you 670 square feet, while the average buyer in Britain can only afford around 215 square feet, about 68 percent less. A new report by Homes.com researches the cost-per-square-foot of homes in all OEC...

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How to Write Inspiring Real Estate Listing Descriptions HOW TO WRITE INSPIRING REAL ESTATE LISTING DESCRIPTIONS

blog article

Nov 09, 2018

At some point in your real estate career, you’re going to need the ability to write inspiring real estate listing descriptions to sell properties fast. Being a real estate agent requires you to be a great seller and one of the first impressions potential buyers will have of you is the real est...

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Learning How to Become a Broker? Here’s How the Pros Recruit New Agents LEARNING HOW TO BECOME A BROKER? HERE’S HOW THE PROS RECRUIT NEW AGENTS

blog article

Nov 09, 2018

Part of learning how to become a broker is finding real estate agents to join your team. Your goal is probably to create a brokerage that’s relevant and strong. To do that it’s important to know where to find the best new agents and how to convince them that your brokerage will match the...

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How Vendors Evolve To Serve Brokers And Agents HOW VENDORS EVOLVE TO SERVE BROKERS AND AGENTS

blog article

Nov 09, 2018

With mergers and acquisitions being announced seemingly every week, companies are getting very focused on their value proposition and what they provide. Many real estate technology companies begin by solving the problems of individual agents, who are on the front lines of real estate. It’s als...

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25 Clever Real Estate Ads That Convert Like Crazy 25 CLEVER REAL ESTATE ADS THAT CONVERT LIKE CRAZY

blog article

Nov 09, 2018

Let’s face it, the intimacy and human touch that comes across in real estate video ads is a natural fit for the industry. In fact, most wildly successful agents I know are damn near magnetic and captivating in person, but through email well, let’s just say some of the magic just doesn&rs...

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Using Online Leads To Create A “Borderless” Real Estate Office USING ONLINE LEADS TO CREATE A “BORDERLESS” REAL ESTATE OFFICE

blog article

Nov 08, 2018

In a world where more people are questioning the value of a physical office when mobile computing and networks allow practically everything to be done outside the office, the traditional real estate “office” is evolving into a very different animal. Through this evolution, brokers are qu...

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Equity Rich U.S. Properties Increase To New High Of 14.5 Million In Q3 2018 EQUITY RICH U.S. PROPERTIES INCREASE TO NEW HIGH OF 14.5 MILLION IN Q3 2018

blog article

Nov 08, 2018

ATTOM Data Solutions, curator of the nation’s premier property database, released its Q3 2018 U.S. Home Equity & Underwater Report, which shows that in the third quarter of 2018, nearly 14.5 million U.S. properties were equity rich where the combined estimated amount of loans secured by th...

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Real Estate Technology Startup Luxury Presence Closes $2.13 Million Seed Round REAL ESTATE TECHNOLOGY STARTUP LUXURY PRESENCE CLOSES $2.13 MILLION SEED ROUND

blog article

Nov 07, 2018

Luxury Presence, a technology company providing real estate marketing and website design services to the world’s leading agents and brokers, today announced a $2.13 million seed round of funding led by Switch Ventures with investments from StartX, Stanford Graduate School of Business professor...

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5 Ways to Handle Phone Anxiety in Real Estate 5 WAYS TO HANDLE PHONE ANXIETY IN REAL ESTATE

blog article

Nov 07, 2018

We know where the anxiety comes from in cold calling: fear of rejection and lack of preparation to handle a situation “live.” Also, for those introverts in real estate, this part of the job can be particularly taxing. So how can you help yourself overcome these jitters and grab that phon...

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Now Is The Time to INCREASE Your Real Estate Marketing NOW IS THE TIME TO INCREASE YOUR REAL ESTATE MARKETING

blog article

Nov 07, 2018

Is the housing market is slowing down because of the upcoming holidays? Who knows? You may be right. So should you just go ahead and close down your business for a month, and turn on your automatic vacation email response? We would argue no.

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HOUSING DISCRIMINATION’S TROJAN HORSE: SOCIAL MEDIA HOUSING DISCRIMINATION’S TROJAN HORSE: SOCIAL MEDIA

blog article

Nov 07, 2018

Facebook, Pinterest, Instagram, and Snapchat distracting you from work and going to bed since 2004. Social Media can do more than just occupy your day Facebook has been under fire for sustaining algorithms that conceivably keep certain demographics from seeing particular advertisements. Lisa Rice, p...

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The Power of Real Estate Vlogging with Katie Clancy THE POWER OF REAL ESTATE VLOGGING WITH KATIE CLANCY

blog article

Nov 06, 2018

Real estate is nothing if not local after all, you’re selling location. So it may come as no surprise that the key to a winning real estate brand is to focus on your local area, delivering informative real estate content and branding that shows prospective clients that you’re the expert ...

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Real Estate Brand Positioning with Kim Spears REAL ESTATE BRAND POSITIONING WITH KIM SPEARS

blog article

Nov 06, 2018

A great real estate brand isn’t just about knowing your market, or having a great logo: it’s about sending a clear message about what makes you different. Brand positioning, a marketing strategy designed to help your brand occupy a distinct position relative to competing brands, will all...

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Social Media for Real Estate: 5 Social Media Hacks to Grow Your Business SOCIAL MEDIA FOR REAL ESTATE: 5 SOCIAL MEDIA HACKS TO GROW YOUR BUSINESS

blog article

Nov 06, 2018

Social media for real estate marketers is a powerhouse. These are free platforms that marketers can use to share their businesses with the public, generating plenty of returning customers in the process. These five social media hacks are a great place to get started growing your real estate marketin...

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Thinking of adding real estate video marketing to your 2019 business plan? THINKING OF ADDING REAL ESTATE VIDEO MARKETING TO YOUR 2019 BUSINESS PLAN?

blog article

Nov 06, 2018

We sure hope you didn’t sink a ton of money into your Facebook real estate video marketing over the past couple of years. If you did, it was no doubt because of the amazing stats the platform was posting as a lure to add additional advertisers.

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THE 3 BEST LANDLORD LOCKS TO PROTECT YOUR RENTAL PROPERTIES THE 3 BEST LANDLORD LOCKS TO PROTECT YOUR RENTAL PROPERTIES

blog article

Nov 06, 2018

There’s a lot of options when it comes to setting up your property so that it is just right. From choosing the right flooring to the proper windows, landlords have a lot of choices to make. One area that you might not realize has as many options are door locks. Not only will having the right d...

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Getting started in real estate investing according to the experts GETTING STARTED IN REAL ESTATE INVESTING ACCORDING TO THE EXPERTS

blog article

Nov 05, 2018

REALTORS® are natural entrepreneurs who constantly look to grow their businesses and increase efficiencies. As I travel the country, the most common questions I receive are “How do I break into investing in real estate?” and “Where do I go to get training to take the next step?...

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3 Ways LandVision Helps Put Time Back in Your Day 3 WAYS LANDVISION HELPS PUT TIME BACK IN YOUR DAY

blog article

Nov 05, 2018

If you’re anything like us, the end of Daylight Savings Time couldn’t have come soon enough. Sure, it’s now getting darker a lot earlier, but there are few simple pleasures better than that bonus hour of sleep on the Sunday after the time change. As you enter the new work week well...

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3 Things to Consider Before Listing Your Home as a Short-Term Rental 3 THINGS TO CONSIDER BEFORE LISTING YOUR HOME AS A SHORT-TERM RENTAL

blog article

Nov 05, 2018

The sharing economy is a 21st-century phenomenon that's expected to grow from $15 billion in 2014 to $335 billion by 2025. A recent COUNTRY Financial Security Index revealed that over half of Americans (54 percent) are currently participating in the sharing economy, including using services such...

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The Future of the Real Estate Industry THE FUTURE OF THE REAL ESTATE INDUSTRY

blog article

Nov 02, 2018

The industry as we know it has changed, and rapidly at that. So what does the future of the real estate industry look like?
From falling commissions to outsourcing to advancements in technology, let’s take a look at the five trends that are shaping the future of the real estate industry...

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CA Ventures Relies on LandVision to Deliver Powerful Real Estate Market Insights CA VENTURES RELIES ON LANDVISION TO DELIVER POWERFUL REAL ESTATE MARKET INSIGHTS

blog article

Nov 01, 2018

Real estate investing is incredibly competitive, and there’s only room at the top for those who consistently deliver the most profitable opportunities. The number one goal for real estate investors is finding strong leads and getting them under contract quickly to maximize assets and returns. ...

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Marketing ideas for new real estate agents MARKETING IDEAS FOR NEW REAL ESTATE AGENTS

blog article

Nov 01, 2018

New agents focus on establishing and building their businesses by adopting tools that help them market to neighborhoods, impress buyers, showcase their professionalism, and nail listing presentations. Here are five tips on how to achieve those goals.

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Your real estate website gets even better with a content audit YOUR REAL ESTATE WEBSITE GETS EVEN BETTER WITH A CONTENT AUDIT

blog article

Nov 01, 2018

What exactly is a content audit? Well, every time you promote one of your blog posts on social media, you are engaging in “content marketing.” And if that kind of marketing works for brands such as Procter & Gamble, Microsoft, and Toshiba, it should work for any real estate agent, ri...

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5 Reasons Real Estate Investors Should Hire a Marketing Assistant 5 REASONS REAL ESTATE INVESTORS SHOULD HIRE A MARKETING ASSISTANT

blog article

Nov 01, 2018

Time, money, and energy: Those are three things we all want more of, for obvious reasons but they’re also the three things that are most difficult to get more of. As a part-time real estate investor, you likely know this all too well. You’re regularly juggling multiple tasks: from search...

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How to Sell a Property With a Creepy Past HOW TO SELL A PROPERTY WITH A CREEPY PAST

blog article

Oct 31, 2018

Trying to sell a haunted house? While a property with a spooky backstory might be a turnoff to some buyers, to others it could hold just the right intrigue to get them truly passionate about making a purchase. Whether you believe in ghosts or not, homes with spooky mythologies are listed for sales e...

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CRE Investors Applaud Brooklyn Retail, Industrial, and Office Sectors CRE INVESTORS APPLAUD BROOKLYN RETAIL, INDUSTRIAL, AND OFFICE SECTORS

blog article

Oct 31, 2018

Several years ago, the New York City borough consistently made headlines for being a surprising commercial real estate investment destination as an alternative to Manhattan. However, it’s now gained more prominent stature, and those comparisons to its neighbor are no longer necessary.

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6 Scary Movies on Netflix That Are Vaguely About Real Estate 6 SCARY MOVIES ON NETFLIX THAT ARE VAGUELY ABOUT REAL ESTATE

blog article

Oct 31, 2018

Are all your prospects out celebrating the holiday? If so, maybe tonight is a good night to have a horror movie marathon? Here are 6 scary movies you can watch on Netflix tonight that are vaguely about real estate. We have compiled a list of horror/thriller films that are ever so slightly about real...

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Real Estate Marketing: Why Photography is a Realtor’s Secret Weapon REAL ESTATE MARKETING: WHY PHOTOGRAPHY IS A REALTOR’S SECRET WEAPON

blog article

Oct 30, 2018

If you are a realtor or work in a real estate agency, get your camera ready or find a Real Estate Photographer. You can have the best website in the world, but if your pictures are low quality your site is less likely to appeal to people. In today’s digital world, having quality real estate ph...

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3 Tips for Marketing to Millennial Real Estate Buyers 3 TIPS FOR MARKETING TO MILLENNIAL REAL ESTATE BUYERS

blog article

Oct 30, 2018

Consider this: more than a third of all home buyers came of age in the digital age. That’s right millennials, those aged 36 and younger, now makeup 34% of home buyers, which is the largest chunk of any generation buying homes right now. These digital natives have a buying process that’s ...

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How Small Connections With People Can Lead To Huge Real Estate Success HOW SMALL CONNECTIONS WITH PEOPLE CAN LEAD TO HUGE REAL ESTATE SUCCESS

blog article

Oct 30, 2018

Compound interest arises when interest is added to the principal, so that, from that moment on, the interest that has been added also earns interest. This addition of interest to the principal is called compounding. It's the same concept by making small connections with people to build up your n...

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12 real estate softwares for your brokerage 12 REAL ESTATE SOFTWARES FOR YOUR BROKERAGE

blog article

Oct 30, 2018

If you're enlisting the help of real estate software to help you manage each task, you could cut the time you spend on each activity and boost your productivity in the meantime. In this guide, we're sharing a list of 12 incredible real estate software you can use for each major task you'...

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What Are the Different Types of Commercial Leases and What Can They Offer You? WHAT ARE THE DIFFERENT TYPES OF COMMERCIAL LEASES AND WHAT CAN THEY OFFER YOU?

blog article

Oct 29, 2018

Taking out a commercial lease can be a daunting prospect, especially when you aren’t familiar with the terminology. As one of the most important aspects of starting and running a business, it’s vital that you know the basic terminology to get the best deal, and best lease, for your busin...

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This real estate market will see almost 12% in appreciation THIS REAL ESTATE MARKET WILL SEE ALMOST 12% IN APPRECIATION

blog article

Oct 29, 2018

The new VeroFORECAST is now out with predictions that the 10 Metropolitan Statistical Areas at the top of the report will appreciate from 9.3 to 11.7% through September 1, 2019. The report, which covers the residences of 82% of the U.S. population in 358 MSAs, also forecasts an average rise in prope...

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How to Get Clients in Real Estate Using a Low-Key Approach HOW TO GET CLIENTS IN REAL ESTATE USING A LOW-KEY APPROACH

blog article

Oct 27, 2018

Real estate agents earn a living by facilitating deals to earn a commission. The driving force to pay bills and meet income expectations can lead to off-putting and unproductive sales strategies. Avoid the urge to engage in the loud barter of a carnival barker. Instead, become a conversation starter...

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Are You Unintentionally Violating Fair Housing Laws? A Quick Refresher for Real Estate Agents ARE YOU UNINTENTIONALLY VIOLATING FAIR HOUSING LAWS? A QUICK REFRESHER FOR REAL ESTATE AGENTS

blog article

Oct 27, 2018

One cool strategy that has been discussed lately is the concept of becoming a "neighborhood expert" learning everything you can about an area (especially things that can't be easily found online) and then branding yourself as the go-to resource for that location. The first time I heard...

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The Green MLS: How it Helps YOU and YOUR Clients THE GREEN MLS: HOW IT HELPS YOU AND YOUR CLIENTS

blog article

Oct 25, 2018

A key part of any real estate transaction is the Multiple Listing Service (MLS). For sellers, it’s the foundational start for marketing their home, as its data feeds popular consumer sites like Zillow and Realtor.com. For buyers, it’s where to find accurate information on a home and its ...

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5 Proven Fundamentals That Sell Real Estate Fast 5 PROVEN FUNDAMENTALS THAT SELL REAL ESTATE FAST

blog article

Oct 25, 2018

Over the past decade, I've managed to sell a lot of properties without the assistance of a real estate agent. These were properties that I owned and was selling in my “limited capacity” as a real estate investor. After going through the process time and time again, I've learned t...

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Best Practices for Real Estate Social Media BEST PRACTICES FOR REAL ESTATE SOCIAL MEDIA

blog article

Oct 25, 2018

Social media has been a popular marketing tool for a while now, but have you considered utilizing certain platforms to sell real estate? If not, you are missing out! Your audience is online and the best way to reach the average web surfer is through social media. Most house-hunting now starts with a...

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10 Apps that boost your real estate marketing firepower 10 APPS THAT BOOST YOUR REAL ESTATE MARKETING FIREPOWER

blog article

Oct 25, 2018

For this year’ awesome apps article, we’ve focused on apps REALTORS® can use to quickly and effectively ramp up their marketing firepower. Some of these apps have been around for a while, while others are new. Nevertheless, they all provide a unique and polished offering.

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5 Real Estate Marketing Ideas for Halloween 2018 5 REAL ESTATE MARKETING IDEAS FOR HALLOWEEN 2018

blog article

Oct 25, 2018

The best way to connect people is by throwing a little soireé. There is no need to go extravagant, but throw one like you normally would for your past clients but use a Halloween theme. Here is one holiday where traditional print marketing can rise from the grave and prove to skeptical millen...

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5 Reasons Why Now is the Time to Sell Your CRE 5 REASONS WHY NOW IS THE TIME TO SELL YOUR CRE

blog article

Oct 24, 2018

No one, not even the most seasoned commercial real estate investor, has the ability to time the market. It’s anybody’s guess as to when the current real estate market turns from a seller’s market to a buyer’s market. It could happen today, next week, next month or five years ...

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The Top 5 Traits of Successful Commercial Real Estate Brokers THE TOP 5 TRAITS OF SUCCESSFUL COMMERCIAL REAL ESTATE BROKERS

blog article

Oct 24, 2018

As a commercial real estate broker, you are essentially an entrepreneur. You get paid on commission and you are building your own business. To be successful in this field, persistence and the desire to succeed are necessary traits. You will have good days where everything seems to be working out per...

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Seven Ways to Make Your Property Tour More Effective SEVEN WAYS TO MAKE YOUR PROPERTY TOUR MORE EFFECTIVE

blog article

Oct 24, 2018

If you're looking to lease new space for your business, at some point you will go on a property tour. A tour is a great opportunity to see every space that you are considering, and following these seven tips will help you maximize every step.

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Marketing 101: Everything New Real Estate Agents Need to Know MARKETING 101: EVERYTHING NEW REAL ESTATE AGENTS NEED TO KNOW

blog article

Oct 24, 2018

Starting a new career is a big deal. It can be exciting and thrilling. It can also be nerve-wracking and overwhelming. For those just beginning in real estate, we’ve compiled everything new real estate agents need to know about establishing and marketing your new business. We’ve collecte...

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Industrial Real Estate Assets Increase in Complexity INDUSTRIAL REAL ESTATE ASSETS INCREASE IN COMPLEXITY

blog article

Oct 23, 2018

Commercial real estate’s industrial is arguably the strongest sector of any asset type. In the U.S., the second quarter had strong fundamentals across the board, according to reports by Newmark Knight Frank and other firms, with the vacancy at near-record lows and continually rising rents. Thi...

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How to be a Real Estate Agent: Top 3 Phrases Never to Say to Clients HOW TO BE A REAL ESTATE AGENT: TOP 3 PHRASES NEVER TO SAY TO CLIENTS

blog article

Oct 22, 2018

Learning how to be a real estate agent is a process that never truly stops. The highest earning agents continue to enhance their careers each year by staying updated on best practices. However, if there are one thing rookie real estate agents should know it’s how to talk to their clients. Ther...

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101 Real Estate Rockstars to Follow on Twitter 101 REAL ESTATE ROCKSTARS TO FOLLOW ON TWITTER

blog article

Oct 20, 2018

We sourced the web for some of the hottest real estate individuals and organizations who regularly blog and tweet about their experience with selling, buying and/or renting properties. To be honest, there aren't many real estate bloggers or thought leaders on the internet worth mentioning or fol...

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The Simple Ingredients of Building a Successful Real Estate Business THE SIMPLE INGREDIENTS OF BUILDING A SUCCESSFUL REAL ESTATE BUSINESS

blog article

Oct 20, 2018

You want the same things in life as I do. As all of us do. To start or build a real estate business that you find purpose in. You want to be happy. To feel in control. To make progress. To earn enough money to fuel a lifestyle that leaves you time for growth and the people you love. But deep down yo...

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Common Financial Mistakes Real Estate Agents Make That Affect Profit COMMON FINANCIAL MISTAKES REAL ESTATE AGENTS MAKE THAT AFFECT PROFIT

blog article

Oct 20, 2018

When you made the decision to become a real estate agent, being your own boss and setting your own schedule was probably at the top of your pros and cons list, right along with the uncapped income possibilities. Chances are, it was easy to fall into the role of entrepreneurship, but what about your ...

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IT’S ALIVE, IT’S ALIVE! DIGITAL MORTGAGES AWAKEN A NEW REAL ESTATE MARKET IT’S ALIVE, IT’S ALIVE! DIGITAL MORTGAGES AWAKEN A NEW REAL ESTATE MARKET

blog article

Oct 19, 2018

We are living in a new digital era and mortgage applications are morphing into new creations. This past Tuesday at the Mortgage Bankers Association Annual Meeting in Washington D.C., representatives from Wells Fargo and Bank of America spoke about their new digital mortgage application process that ...

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SECTION 8 INSPECTION GUIDELINES FOR LANDLORDS SECTION 8 INSPECTION GUIDELINES FOR LANDLORDS

blog article

Oct 19, 2018

Usually known by its nickname, Section 8, this low-income housing assistance program is actually Section 8 of the Housing Act of 1937 and is officially known as the Housing Choice Voucher Program.  It’s a rental assistance program managed by the US Department of Housing and Urban Developm...

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How LandVision Helps The Warmington Group Discover Profitable Real Estate Opportunities HOW LANDVISION HELPS THE WARMINGTON GROUP DISCOVER PROFITABLE REAL ESTATE OPPORTUNITIES

blog article

Oct 19, 2018

The Warmington Group was spending valuable time researching properties for development and looking for a way to streamline their prospecting process so that they could identify profitable real estate opportunities. In particular, they were in search of a location intelligence platform that could pro...

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A CLIENT-BASED APPROACH TO REAL ESTATE FOR AN ENHANCED CUSTOMER EXPERIENCE A CLIENT-BASED APPROACH TO REAL ESTATE FOR AN ENHANCED CUSTOMER EXPERIENCE

blog article

Oct 17, 2018

Buying and selling a home is such a personal process. Whether you are a broker or an agent, you need to know exactly what your client wants and needs to find the perfect home to suit their lifestyle. Additionally, purchasing a home is a major financial investment, your clients need to feel comfortab...

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A real estate agent’s playbook for creating Facebook lead ads A REAL ESTATE AGENT’S PLAYBOOK FOR CREATING FACEBOOK LEAD ADS

blog article

Oct 16, 2018

Today, more than 80 percent of Internet users are active on Facebook. As the world’s most popular sharing medium, the social media giant reaches all ages, genders, lifestyles and geographic regions, making it more inclusive than anyone purchased client list, according to The Real Estate Agent&...

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4 Real Estate Blogging Tools You Should be Using 4 REAL ESTATE BLOGGING TOOLS YOU SHOULD BE USING

blog article

Oct 16, 2018

A real estate blog is one of the most effective ways to generate leads, improve brand recognition, and market your properties. At Fronetics Real Estate, we love blogging for tons of reasons. For one, you get plenty of bang for your buck: once you publish an effective post, it can continue generating...

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Should Real Estate Investors Get Their Realtor’s License? SHOULD REAL ESTATE INVESTORS GET THEIR REALTOR’S LICENSE?

blog article

Oct 15, 2018

A 6% commission on a $200,000 property is a huge expense to cut out when you’re flipping houses. After all, your listing agent did little more than take a few photos! And you have to shell out $12,000?! And doesn't being a Realtor bestow countless blessings and advantages upon you as a rea...

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5 Lead Generation Mistakes to Avoid in Real Estate 5 LEAD GENERATION MISTAKES TO AVOID IN REAL ESTATE

blog article

Oct 15, 2018

Whatever your lead generation strategies are, you’ve likely fallen into a few of these common traps. Fear not! Trial and error is part of what makes any business thrive. We’ve put together a list of the Top 5 mistakes we see clients make when it comes to lead generation. If you can avoid...

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7 Myths You Should Stop Believing Before Getting Into Real Estate 7 MYTHS YOU SHOULD STOP BELIEVING BEFORE GETTING INTO REAL ESTATE

blog article

Oct 12, 2018

Getting into real estate can be one of the most exciting decisions of your career, but don’t be fooled by common myths about the business. While real estate agents are some of the happiest professionals in the country, there are still some secrets about the industry you might not realize until...

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Reconstructing the Real Estate Business Model: Document Management Software RECONSTRUCTING THE REAL ESTATE BUSINESS MODEL: DOCUMENT MANAGEMENT SOFTWARE

blog article

Oct 12, 2018

The real estate industry currently faces many unique challenges, according to a recent National Association of REALTORS report. However, many of these concerns can be addressed with document management software (DMS) and improved business process management. According to NAR, one challenge is the la...

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How Do You Convert Real Estate Leads From the Internet HOW DO YOU CONVERT REAL ESTATE LEADS FROM THE INTERNET

blog article

Oct 11, 2018

Remember back in the year 2000 when everything was exciting online? Hit counters at the bottom of every site. And a wild west frontier for real estate agents to explore the untapped potential of online real estate leads. Fast forward to today, and with so much time passed most agents are still stuck...

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Real Estate Pros: Know These 5 Issues Faced When Inheriting A House REAL ESTATE PROS: KNOW THESE 5 ISSUES FACED WHEN INHERITING A HOUSE

blog article

Oct 11, 2018

The recent death of legendary singer-songwriter Aretha Franklin initially posed a quandary for her four surviving sons. Because she didn’t leave a will, her $80 million fortune including Franklin’s numerous real estate holdings likely will take longer to divide, and the process could bec...

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7 Habits Of Highly Successful Real Estate Agents 7 HABITS OF HIGHLY SUCCESSFUL REAL ESTATE AGENTS

blog article

Oct 10, 2018

We all learned the positive effect of good habits in our lives, thanks to Stephen Covey’s 7 Habits. In the life of a real estate agent, there are 7 habits of highly successful real estate agents that can take your career to the next level. You’re an active listener trying to actually und...

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The Number 1 Role You Need for a Successful Real Estate Team THE NUMBER 1 ROLE YOU NEED FOR A SUCCESSFUL REAL ESTATE TEAM

blog article

Oct 10, 2018

As you look to grow your real estate team, knowing what roles will best benefit your business immediately and in the long term can be tricky. When just starting out, many team leads continue as the primary contributor to the team while taking on the added management responsibilities of the greater b...

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How to Handle Ethical Complaints in Real Estate HOW TO HANDLE ETHICAL COMPLAINTS IN REAL ESTATE

blog article

Oct 09, 2018

Building trust and relationship with your clients means adhering strongly to the real estate code of ethics. Commonly known as the NAR® code of ethics, named after the guidelines established by the National Association of REALTORS®, the code is more than just a set of rules but a tool that h...

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Real Estate Advertising Trends You Should Be Aware of This Holiday Season REAL ESTATE ADVERTISING TRENDS YOU SHOULD BE AWARE OF THIS HOLIDAY SEASON

blog article

Oct 09, 2018

Paid advertising is never static, as a direct result of supply and demand. Your cost-per-lead will fluctuate depending on the number of homebuyers relative to the number of advertisers in the market. Seasonality also impacts search traffic! Luckily, there are some patterns you can follow. Here are a...

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5 NORTH TEXAS LANDSCAPING IDEAS TO BOOST YOUR RENTAL PROPERTY’S MARKETABILITY 5 NORTH TEXAS LANDSCAPING IDEAS TO BOOST YOUR RENTAL PROPERTY’S MARKETABILITY

blog article

Oct 09, 2018

You know the old saying, you only get one chance to make a first impression? When you’re talking about rental properties, that first impression comes from your landscaping. The lawn and landscaping or, in other words, the curb appeal is the first thing potential tenants see when they look at y...

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17 Social Media Tricks You Need To Sell Your Home 17 SOCIAL MEDIA TRICKS YOU NEED TO SELL YOUR HOME

blog article

Oct 09, 2018

It’s no doubt that social networking has become the way of the world. Users have discovered that it is possible to make a living off of their accounts. Whether it be through branding, marketing, or sales, people are using this technology to their advantage. But, with an overload of influencers...

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10 Knock-Your-Socks-Off Real Estate Marketing Ideas 10 KNOCK-YOUR-SOCKS-OFF REAL ESTATE MARKETING IDEAS

blog article

Oct 08, 2018

Rather than spend an hour writing a post, why not pull out your phone and record your message? Topic ideas: info about a new listing, tips for cleaning up credit or how to stage your home to sell. Talk to the locals about their favorite local authors and musicians. Then, hire them to do a book readi...

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Real Estate Rules in the Big City: Insights From the Seller’s Corner REAL ESTATE RULES IN THE BIG CITY: INSIGHTS FROM THE SELLER’S CORNER

blog article

Oct 08, 2018

Today's New York City real estate market requires caution and care on the part of sellers. This is no time for ambitious, "it only takes one buyer" pricing. Many buyers who retreated to the sidelines in the past couple of years have returned to the market, knowing that their dollar wil...

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3 Key Ways Best Real Estate Agents Leave Their Comfort Zones 3 KEY WAYS BEST REAL ESTATE AGENTS LEAVE THEIR COMFORT ZONES

blog article

Oct 07, 2018

Some of the best real estate agents in the business today know how important it can be to go outside your comfort zone in order to keep and retain profitable clients. Getting stuck in a rut with the same strategies that only bring you moderate success isn’t the best way to earn more. Instead, ...

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Real Estate Yard Signs: 9 Design Trends & Insights for 2018 REAL ESTATE YARD SIGNS: 9 DESIGN TRENDS & INSIGHTS FOR 2018

blog article

Oct 06, 2018

As far as Realtor cliches go, the real estate yard sign is right up there with the maroon blazer and overeager handshake. Realtors love yard signs and that’s that. Right? Well, since real estate technology seems to be moving at the speed of light these days, we decided to take a fresh look at ...

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6 PROPERTY MANAGEMENT SEO TIPS TO GET MORE LEADS FROM YOUR WEBSITE 6 PROPERTY MANAGEMENT SEO TIPS TO GET MORE LEADS FROM YOUR WEBSITE

blog article

Oct 05, 2018

SEO stands for search engine optimization, which is the process of altering your website content and code to get your website pages ranked higher in search results. Search engines like Google and Bing want to spit out the best, most relevant results for the user’s search query. The problem is,...

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20 INCREDIBLE APPS THAT WILL GROW YOUR REAL ESTATE BUSINESS FOR YOU 20 INCREDIBLE APPS THAT WILL GROW YOUR REAL ESTATE BUSINESS FOR YOU

blog article

Oct 05, 2018

More than the rest of the population, realtors rely on their mobile devices to get things done. Setting appointments and deadlines, tracking documents, getting new leads and following up with clients can all be managed out of the office with the right support. The latest Realtors Property Resource&r...

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7 Time Management Tips for Real Estate Agents 7 TIME MANAGEMENT TIPS FOR REAL ESTATE AGENTS

blog article

Oct 04, 2018

From nurturing and following up leads to completing paperwork to meeting clients and closing deals, real estate agents have a multitude of different tasks to juggle and complete on any given day. So how do successful agents manage their time? Here are seven time management tips for real estate agent...

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Q4 is Here: 5 Ways Successful Agents End Strong and Build Momentum Q4 IS HERE: 5 WAYS SUCCESSFUL AGENTS END STRONG AND BUILD MOMENTUM

blog article

Oct 04, 2018

The fourth quarter often brings a slowing market, lots of time away from the office, and a mentality to wind down and delay priorities until the new year. So, it might come as a surprise that mega agents and real estate leaders believe Q4 brings some of the best opportunities to claim market share a...

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5 Excuses Real Estate Agents Can Use For Text Messages That Generate Referral Leads 5 EXCUSES REAL ESTATE AGENTS CAN USE FOR TEXT MESSAGES THAT GENERATE REFERRAL LEADS

blog article

Oct 04, 2018

A simple text message can set a chain reaction of events that can lead to a transaction. You dropping in to say hi can quickly lead to a referral you wouldn’t otherwise have. What is stopping you from casually sending a text message to your past clients? Did you know that the majority of real ...

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E-Commerce, 3PLs Push Industrial CRE’s Dominant Run E-COMMERCE, 3PLS PUSH INDUSTRIAL CRE’S DOMINANT RUN

blog article

Oct 02, 2018

The industrial commercial real estate has experienced a great run over the last few years, and its performance didn’t slow down during the first half of 2018. After all, current macroeconomic trends are creating a favorable environment for the entire industry. Consumer sentiment is the highest...

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4 Types of Content Real Estate Marketers Need to Be Using 4 TYPES OF CONTENT REAL ESTATE MARKETERS NEED TO BE USING

blog article

Oct 02, 2018

As the real estate industry shifts, it’s time for marketers to shift with it. These four types of content are keys to marketing real estate in the digital age. The real estate world has seen seismic shifts over the past few decades. Yet, it has been slower to change than other industries, whic...

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Are Your Emails Annoying Your Real Estate Leads? ARE YOUR EMAILS ANNOYING YOUR REAL ESTATE LEADS?

blog article

Oct 02, 2018

Reaching out to your real estate leads on a regular basis with email is important for staying top of mind but at some point, does it start to backfire?  There’s a fine line between staying in touch and being annoying.

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4 Fantastic Ways to Close More Real Estate Deals 4 FANTASTIC WAYS TO CLOSE MORE REAL ESTATE DEALS

blog article

Oct 02, 2018

It’s not easy to close a real estate deal. Closing a deal takes patience, persistence, and excellent people skills. Once you close your first, it’s a moment you will always remember and a feeling you lust after to make the next sale. In order to achieve consistent sales success, you&rsqu...

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7 Myths About Real Estate Leads We Can Finally Put to Rest 7 MYTHS ABOUT REAL ESTATE LEADS WE CAN FINALLY PUT TO REST

blog article

Oct 01, 2018

Growing a successful real estate business means creatively and strategically generating leads. In addition to referrals, many real estate professionals turn to “online leads” to generate more business. This could be in-house digital marketing (through Google and Facebook Ads) or paying f...

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7 Web Design Tips For Real Estate Websites 7 WEB DESIGN TIPS FOR REAL ESTATE WEBSITES

blog article

Oct 01, 2018

All real estate websites should be oriented around real estate photography. Make sure your site supports the use of high-quality photos in slideshows and listings to allow for better property viewing. Today’s buyers search properties extensively online before they pick up the phone to talk to ...

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New Agents: Avoid These 3 Real Estate Mistakes That Will Blow Up A Deal NEW AGENTS: AVOID THESE 3 REAL ESTATE MISTAKES THAT WILL BLOW UP A DEAL

blog article

Sep 29, 2018

Things fall apart, bodily solids hit the fan. Real estate mistakes happen. The problem is that, especially when it happens in a real estate deal, there are a whole lot of people impacted. Experienced agents know how easy it is to become distracted, especially when they’re overworked. New agent...

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Buying a Home in a Gig Economy BUYING A HOME IN A GIG ECONOMY

blog article

Sep 27, 2018

A gig economy refers to a workplace in which temporary or flexible jobs are the norm, such as freelance or contract work, as opposed to permanent, full-time jobs.  There is no fixed salary, so income may be irregular and sometimes it may not even be documented.  Future income is also unpre...

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LEVERAGING THE POWER OF CONFIGURABLE REAL ESTATE CRM LEVERAGING THE POWER OF CONFIGURABLE REAL ESTATE CRM

blog article

Sep 26, 2018

CRM stands for customer relationship management, but depending on your role within the real estate industry, it can mean many different things. Some agents regard CRM as software designed to help manage clients. Some view CRM to be a business philosophy designed to streamline productivity and profit...

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QuantmRE: A New Way To Invest In Real Estate QUANTMRE: A NEW WAY TO INVEST IN REAL ESTATE

blog article

Sep 25, 2018

It’s true: everywhere you look, there are articles about cryptocurrency and blockchain technology. QuantmRE hopes to disrupt real estate investment by using both of those technologies to their advantage. The company recently launched a solution for equity freedom. The QuantmRE Network provides...

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Using Messaging Platforms for Real Estate to Deliver Content USING MESSAGING PLATFORMS FOR REAL ESTATE TO DELIVER CONTENT

blog article

Sep 25, 2018

The 4 biggest messaging platforms now have more users than the 4 biggest social media platforms. Here’s how marketers are leveraging messaging platforms for real estate to deliver content to target audiences. Gone are the days when social messaging platforms were just about chatting or making ...

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How to Succeed in Your First Year as a Real Estate Agent HOW TO SUCCEED IN YOUR FIRST YEAR AS A REAL ESTATE AGENT

blog article

Sep 25, 2018

When you’re just starting out in the real estate industry, it’s natural to focus all your time and attention on passing the real estate exam and getting your license. Translating what you’ve learned into an actionable business plan and sales strategy can be difficult without the ri...

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5 Reasons Agents Feel Real Estate’s One of the Best Careers 5 REASONS AGENTS FEEL REAL ESTATE’S ONE OF THE BEST CAREERS

blog article

Sep 25, 2018

Real estate is one of the best careers for overall happiness, according to a recent survey of workers across the country. As a group, real estate agents are optimistic about their careers and the future of the industry. Many real estate agents get into the job because with real estate you can manage...

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How to Organize New Real Estate Listings and Connect with Potential Buyers HOW TO ORGANIZE NEW REAL ESTATE LISTINGS AND CONNECT WITH POTENTIAL BUYERS

blog article

Sep 24, 2018

Businesses continue to strive to have a paperless office after a decade of implementing the latest technologies. Despite these advances, real estate continues to generate seemingly endless paperwork. The paper chase including listing paperwork, marketing materials for clients, contracts, inspections...

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Innovative Ways to Discover Emerging Trends in Real Estate INNOVATIVE WAYS TO DISCOVER EMERGING TRENDS IN REAL ESTATE

blog article

Sep 24, 2018

Competent real estate agents know the current market trends. But outstanding agents recognize the emerging trends in real estate. Staying ahead of the curve makes an agent more valuable to clients. Some of the top industry earners detect patterns and potential market changes before they happen. Cons...

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REAL ESTATE LINGO WHAT IS TITLE INSURANCE? REAL ESTATE LINGO WHAT IS TITLE INSURANCE?

blog article

Sep 24, 2018

Purchasing a home is both exciting and terrifying most of the terms you come across are alien to you, which might make you hesitate before signing on the deal. Most first-time homebuyers believe that title insurance is “just another fee” they have to pay to buy a home. It may surprise so...

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How to select the right Software for Property Management HOW TO SELECT THE RIGHT SOFTWARE FOR PROPERTY MANAGEMENT

blog article

Sep 24, 2018

Leasing out condos or premium apartments to buyers does not end with the handover. Instead, it goes a long way almost in a cyclical manner to oversee the operations and management via close monitoring. Dynamically managing multiple residential or commercial real estate establishments could, in fact,...

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4 Investment Property Strategies Any Beginner Can Master 4 INVESTMENT PROPERTY STRATEGIES ANY BEGINNER CAN MASTER

blog article

Sep 22, 2018

As part of our contributor series, Daniela Andreevska, content marketing director at Mashvisor, talks about investment property strategies. Mashvisor provides a real estate analytics tool which helps real estate investors quickly find traditional and Airbnb investment properties. One of the best asp...

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Why Landlords Need to Focus on Real Estate Investment Not Software Development WHY LANDLORDS NEED TO FOCUS ON REAL ESTATE INVESTMENT NOT SOFTWARE DEVELOPMENT

blog article

Sep 21, 2018

Having arrived in property via the traditional route of a property degree and the subsequent RICS qualification, I consider myself to be relatively typical of people working in our industry  I have little-to-no experience in developing, building, buying, or specifying software solutions. Howeve...

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