A Guide to Real Estate Branding Ideas & Strategy in 2019

DENISE AMARA | June 27, 2019

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For top real estate agents, successful branding is true north for their business. It gives them the edge they need over their competitors and creates a positive lasting impression in clients minds. But branding that drives results does not happen overnight. The best real estate branding ideas come from deliberate, honest insight into a particular business and its unique path forward.

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Marshall White

Established for more than 50 years, Marshall White are recognised as market leaders in the Stonnington, Boroondara, Port Phillip and Bayside municipalities, and the leading authority in prestige real estate sales in Melbourne.

OTHER ARTICLES

Effective Content Marketing for Your Real Estate Business

Article | March 28, 2020

It’s time to get on board with content marketing—real estate is changing, and as a result, real estate agents need to change their approach, too. Many agents may already understand the need for content marketing, but I’m often asked, “How do I get started and create a content marketing plan?” You can create a real estate content plan using the following steps.

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Utilizing your IRA to Buy and Sell Real Estate

Article | April 27, 2020

Self-directed IRAs are the less offered and lesser known of the IRA options. That’s simply because they’re seen as needing too much effort to utilize correctly. The truth is that self-directed IRAs aren’t as complicated as they’re made out to be. Especially if you have the right custodian who offers the services you need to successfully run your account. Similar to other IRA accounts, owners can still invest in stocks, bonds, and mutual funds. They can also invest in things like small businesses, boat slips, storage units, parking lots, land, and homes. Interested investors should seek legal advice, as well as input from an accountant and real estate agent for a well-rounded picture. They should also be familiar with the rules for the type of retirement account they’re using. Whether it is a Simple IRA, Roth or Traditional IRA, SEP IRA or Solo 401K, contribution limits still apply, and there are penalties for early withdrawals.

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The Future of Real Estate & Realtors

Article | April 3, 2020

It is where the AI (Artificial Intelligence) takes over days worth of a real estate agent's hard work and computes results in a second. We are moving at an unprecedented pace in technology and everything seems to be moving faster with time - Data capture, data analysis, home comparables, broker commission splits, transaction timeline and much more. As AI (Artificial Intelligence) and IOT (Internet of things) take over most of the work of Realtors, the biggest question that lies ahead is "What is the future of Real Estate & Realtors? Would AI replace real estate agents in the near future or will there still be an inert need of knowledgable professionals when people want to buy or sell their homes?"

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5 BEST REAL ESTATE INVESTOR MARKETING STRATEGIES

Article | March 3, 2020

Real estate investing has become a popular investment option. With increased competition, understanding how to find investment properties is crucial for any real estate investor. Most investors limit their efforts to investment properties listed on the MLS- they don’t really have a real estate investor marketing strategy. Although the MLS is a viable source of real estate deals, far too many people are using it. To have an edge over the competition, it’s important to have a diverse real estate investor marketing plan. By diversifying your marketing strategies, you increase your chances of landing the best real estate deal. There are many ways you can ramp up your real estate investor marketing efforts. Here are some of the best real estate investor marketing strategies you can put in place to find real estate deals.

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Spotlight

Marshall White

Established for more than 50 years, Marshall White are recognised as market leaders in the Stonnington, Boroondara, Port Phillip and Bayside municipalities, and the leading authority in prestige real estate sales in Melbourne.

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