Business Planning for Real Estate

| June 3, 2019

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Are your agents ready for 2020 with a PLAN or are you just hoping they'll figure something out? Hope isn't a strategy! We've got business planning sessions in all shapes & sizes from some of the best real estate minds out there ready to show your group HOW to crush it next year.

Spotlight

Landed

Landed was founded in 2015 to uphold those who uphold us: our educators, healthcare workers, and first responders. In expensive cities, high land prices make it difficult for many individuals to become the long-term residents our communities depend on. If we want stronger schools and safer communities, we need to support those who make it possible. The first place we tackled was our own backyard, the San Francisco Bay Area, where we created our shared equity down payment program. Since then, we&rsquo...

OTHER ARTICLES

What Property Investors Need to Know About Sustainable And Impact Investing

Article | May 31, 2021

There’s no escaping the importance of sustainability in any investment sector. Globally, Environmental, Social and Governance (ESG) investing is worth $30 trillion in assets under management each year, around a quarter of all professionally-managed assets. It is more relevant than ever as the ‘high impact, low probability’ shock imposed by Covid-19 has strengthened the case for prioritising people and planet alongside profits, and illustrated the power of collective action to tackle global problems. Many investors are unaware how significant this trend will be. If you are an investor, you need to consider why sustainability will be important, what sustainable property investing actually means, and what the major issues and opportunities are, as these will affect your risks and returns. Why is sustainability so important for investors? The UK’s legally-binding commitment to achieve net carbon zero by 2050 means that sustainability is no longer a ‘nice to have’. Our legal obligation is showing up in the form of new rules, regulations and best practices affecting all sectors that contribute to emissions. 40 per cent of UK emissions come from households, which makes the chance of more regulations and policies around the environmental performance of property more likely than not. These regulations will not only affect your ability to operate in a way that is compliant, but fundamentally change the value, performance and risk associated with your investments.

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The Future of Real Estate & Realtors

Article | April 3, 2020

It is where the AI (Artificial Intelligence) takes over days worth of a real estate agent's hard work and computes results in a second. We are moving at an unprecedented pace in technology and everything seems to be moving faster with time - Data capture, data analysis, home comparables, broker commission splits, transaction timeline and much more. As AI (Artificial Intelligence) and IOT (Internet of things) take over most of the work of Realtors, the biggest question that lies ahead is "What is the future of Real Estate & Realtors? Would AI replace real estate agents in the near future or will there still be an inert need of knowledgable professionals when people want to buy or sell their homes?"

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Why Building Lifetime Engagement is Critical for Your Real Estate Business

Article | May 27, 2021

You may have heard the often-cited National Association of REALTORS® (NAR) statistic that 90% of homeowners would use their real estate agent again, but only 12% actually do. What you may not know is the reason behind it. According to Chris Stuart, president of PLACE, Inc., the real estate industry spends more on customer acquisition than any other industry but doesn’t invest the same amount in customer retention. The numbers back him up, with companies like Southwest and Marriott spending less than 3% of their marketing budget on customer acquisition, while the real estate industry spends a whopping 20% of its marketing dollars to add customers, only to lose them as they leave the closing table. Of course, retention in real estate is made more difficult by the fact that the average time between real estate transactions is five to seven years, not just a few weeks or months as it would be for retail or travel companies. Looking at other industries that focus more on customer retention, they do so not by offering a host of random services, but by creating a customer experience that brings people back over and over. With that in mind, here is a tactical approach that will allow you to prove your value month after month—for years to come.

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Why Company Culture Matters in Commercial Real Estate

Article | February 11, 2020

The pursuit of exceptional people in today’s competitive commercial real estate market is a challenging proposition. DFW has a wealth of talent who could work at any number of prestigious real estate firms. So, what sets one global commercial firm apart from the next? How do we attract and keep the best in the industry to better serve our clients?

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Spotlight

Landed

Landed was founded in 2015 to uphold those who uphold us: our educators, healthcare workers, and first responders. In expensive cities, high land prices make it difficult for many individuals to become the long-term residents our communities depend on. If we want stronger schools and safer communities, we need to support those who make it possible. The first place we tackled was our own backyard, the San Francisco Bay Area, where we created our shared equity down payment program. Since then, we&rsquo...

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