CROWDFUNDING 101 THE LIFE CYCLE OF A CROWDFUNDING CAMPAIGN

Crowdfunding has become a very hot topic over the past few years and has inspired as much wonder as is has garnered debate. From an unknown band raising funds to record an album to the guy raising funds to make a potato salad, and from the President of the United States raising funds for his presidential campaign to the guy raising funds to fix his broken tooth there is something going on that has many weighing the pros an cons of this earth-shaking practice and phenomenon that is becoming more and more popular

Spotlight

Tatweer Misr

Since its inception in 2014, Tatweer Misr has been a vital catalyst for change, delivering incomparable value through exemplary projects that master all facets of development. Boasting a wealth of industrial and technical expertise, Tatweer Misr has been offering an innovative outlook on integrated living to strongly emerge as a leading real-estate developer in Egypt, fulfilling the rising demand on mixed-use projects that enrich the life of its communities.

OTHER ARTICLES
Real Estate Investment, Asset Management

Utilizing your IRA to Buy and Sell Real Estate

Article | May 25, 2023

Self-directed IRAs are the less offered and lesser known of the IRA options. That’s simply because they’re seen as needing too much effort to utilize correctly. The truth is that self-directed IRAs aren’t as complicated as they’re made out to be. Especially if you have the right custodian who offers the services you need to successfully run your account. Similar to other IRA accounts, owners can still invest in stocks, bonds, and mutual funds. They can also invest in things like small businesses, boat slips, storage units, parking lots, land, and homes. Interested investors should seek legal advice, as well as input from an accountant and real estate agent for a well-rounded picture. They should also be familiar with the rules for the type of retirement account they’re using. Whether it is a Simple IRA, Roth or Traditional IRA, SEP IRA or Solo 401K, contribution limits still apply, and there are penalties for early withdrawals.

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Real Estate Technology, Asset Management

Material Shortages Causing Housing Problems – Real Estate Market Update

Article | May 10, 2023

Spring is here, and with it comes home buying season. If you’re in real estate, it’s about to get really interesting. There are also some unique challenges you and your buyers might be confronting in the market now. Let’s get to what you need to know. The housing market has been red-hot for quite a while now. Sales for both new and existing homes have been on an absolute tear. But last month, both of these metrics took a step back. One likely reason for this is no doubt a moderate increase in mortgage rates. However, it seems to me we talk about that enough. Today, we would like to spotlight another factor causing issues in the housing market and possibly even delaying construction of homes in some areas. There’s a real shortage of the necessary materials for constructing and renovating homes at this point. According to a December report from the U.S. Chamber of Commerce, 71% of builders were facing a shortage of at least one material. That means the houses that were being built in December that may just be getting ready to come on the market now may either be delayed or come with higher prices. The material most in demand was lumber, with 31% of contractors experiencing a shortage.

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Real Estate Technology

4 Facts to Help First-Time Homebuyers Overcome Common Fears

Article | July 25, 2022

For first-time homebuyers, making the transition from renter to homeowner can be exciting, overwhelming, and scary all at once. Yet as Gary Keller and Jay Papasan write in the second edition of Your First Home, “Those who live the most fulfilling lives base their decisions on facts, not fears.” Below, we’ve outlined four powerful facts from Your First Home to help move anxious homeowners toward the fulfillment and abundance Keller and Papasan nod to. Delivered with empathy, care, and your expertise – these facts can help ease fears and move clients closer to experiencing all the bounties homeownership brings. Fear 1: “I can’t afford to buy a home now.” Fact: Until you do the math, you don’t know what you can or can’t afford. If you are currently paying rent, generally you can afford to buy. From a financial point of view, in the United States, the tax savings on mortgage interest alone usually make up most of the difference between your rent and mortgage payments – the tax write-offs you get at the end of year will generally help you save a lot of money. Additionally, depending on your credit score, you can end up affording more than you realize. Note: The credit scores used for mortgage lending tend to take on a much larger picture of your overall credit score. Finally, although there may be a higher initial cost to buying a house, if you’re planning on staying in one place for a few years, the equity you build can end up being a financial boon. Fear 2: “I should wait until the real estate market gets better.” Fact: There is never a wrong time to buy the right home. Whether “right” means the right price or the right property for you, waiting for the perfect market timing seldom works to your advantage. If you don’t believe us, look back to the Great Recession when the bubble around the housing market burst, GDP declined 4.5% and unemployment rose to around 9.5%. Everyone still feels the impact of this incredible financial event. But, like those who endured the Great Depression, the people who lived through the Great Recession made it through, and benefited from an era of financial growth. In fact immediately following the Great Recession, the United States entered the longest period of rising prices and general prosperity since World War II. The fact of the matter is, even the biggest economic downturns are, well, normal. Even when there were some events that threatened to dampen the economy, like the COVID-19 pandemic, the housing market still continued to thrive. In the end, there are two ways to make money in real estate: timing and time. That is you happen upon the right moment to purchase your home before the price appreciates, or you hold it for a long enough time so that appreciation makes your purchase investment right. If you miss the first, you can most certainly count on the second. Fear 3: “I don’t have the money for a down payment.” Fact: There are a variety of down-payment options available to you. While many people believe that making a home purchase requires a substantial down payment, as as much as 20%,, this is seldom true. Options are always available to you that require much less than this number, as low as 5%, some even less. Moreover, most states have down-payment assistance programs that can help you afford to buy. House-hacking can also be a great way to make homeownership a more affordable option. House-hacking is when you purchase a piece of real estate and lease out one of the bedrooms or units. This rental income can then be applied toward your mortgage. Or, you can participate in home rental programs like Vrbo or Airbnb. While it may not be ideal all of the time, you could always make your month’s mortgage payment by renting your place while you’re on vacation. Fear 4: “I can’t buy a home because my credit score isn’t good.” Fact: A less-than-perfect credit score won’t necessarily prevent you from buying a home. Although it’s valuable to have a good credit score, a poor one shouldn’t necessarily prevent you from talking to lenders to explore your options. You can expect that a good loan officer (or mortgage specialist) will be able to help you resolve your credit challenges, often simply by showing you how to move or consolidate your debts, or by referring you to a credit counselor who will put you on a plan. If you’re facing the challenge of having no credit history because you are new to the workforce or have not made regular purchases on credit, there are still possible solutions that you may want to explore. One is to secure financing with the help of a cosigner, such as parents or a close relative, who is willing to stand by your ability to make the payments. Another can be finding a lender who is willing to use alternative forms of history such as student loans, rent, and utilities. Looking For More Homeownership Resources? Head over to the Your First Home webpage for freebies, including information on how to build out your real estate dream team and for your clients, a resource on how to determine their homeownership criteria.

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Real Estate Technology

Why there is Rising Demand for Green Properties?

Article | June 9, 2022

The belief that green properties bring multiple benefits for both residents and developers is becoming universal. The real estate buyers are realizing the integral role played by the green buildings in minimizing carbon emissions and contributing toward one of the biggest global agendas – Climate Change. Across the UAE, some landlords are evaluating the cost and the benefits of making their portfolios greener to meet the expectations of the property buyers as well as the tenants who are becoming more environment-friendly. Rising international focus on climate change, Conference of the Parties (COP26) summit and UAE’s net-zero initiative to minimize emissions and pledging to invest almost $165 billion in clean energy by 2050 are the other major reasons for the landlords to construct green buildings. Covid-19 has created an urge for employee safety to ensure they feel comfortable coming to the office. To take employee safety to the next level, corporations are choosing green properties to prioritize employees’ well-being and adapt to their occupational strategies and achieve their sustainability goals. What is a Green Building? The World Green Building Council (WGBC) defines a green building as – “a building that, in its design, construction or operation, reduces or eliminates negative impacts, and can create positive impacts, on our climate and natural environment.” Some of the features suggested by WGBC which make a building green include – Efficient use of energy, water, and other resources Use of renewable energy, such as – solar energy, pollution, and waste reduction measures, and the enabling of re-use and recycling Good indoor environmental air quality Use of materials that are non-toxic, ethical, and sustainable Consideration of the environment in the design Construction, and operation Consideration of the quality of life of occupants in design Construction, and operation Design that enables adaptation to a changing environment Exponential Rise in the Demand for Greener Properties There has been a huge rise in the demand for greener and energy-efficient properties not only in the UAE but across the Middle East. As per the Knight Frank – 2021 survey – proximity to green space and good air quality topped the list of location features and are more important to home buyers in the Middle East than their global counterparts. Half of the respondents cited the energy efficiency of their next home as being a ‘very important‘ issue, compared to 42% of global buyers. There has been a rising demand for green and energy-efficient properties in the UAE. The region is at the pinnacle in the Middle East in the national concentration of sustainable buildings and stands at the 14th spot in the world with 869 green-rated buildings, according to the 2nd edition of Knight Frank’s (Y)our Space report – 2021 which surveyed almost 400 businesses worldwide on their workplace strategies and real estate needs. This sends a strong signal to the developers and planners to embrace building green properties to attract eco-friendly homebuyers in the UAE. Reasons for Rising Demand for Green Properties Here are the top 7 reasons for the rising demand for Green Properties in the UAE 1. Increasing Awareness The last decade has witnessed a colossal rise in the awareness among the UAE real estate developers and homebuyers about sustainable construction practices and the adverse effects of climate change, rising energy consumption, and carbon emission on their health and life which has significantly increased the demand for greener properties. The rising awareness about the advantages of green buildings is very evident from the leading studies conducted recently. The research conducted by EcoMENA in 2021 titled – ‘Green Building Trends in the Middle East’ reveals that in the last decade, green building design has become a top priority of real estate developers across the Middle East. The number of LEED-registered buildings has increased rapidly across the region, from 623 in 2010 to more than 2500 in 2020. UAE is ranked among the top 10 countries that hold LEED certifications in the world with Dubai ranked 3rd in the list of cities having the highest number of LEED-certified buildings. UAE has more than 600 LEED-certified projects. 2. Supportive Government Policies UAE has launched the ‘Net-Zero by 2050 Strategic Initiative’ to reduce carbon emissions and will invest over AED 600 billion in renewable energy to minimize carbon emissions and move the nation towards cleaner energy. Other initiatives launched by the UAE to reduce carbon emissions which will increase the sales of green properties include – UAE Vision 2021, the UAE Centennial 2071, and the UAE Energy Strategy 2050, which sets a 50% target for clean energy in the country, among others. The UAE government has already established several sustainable development goals which serve as a guiding principle for most upcoming real estate projects in the region. 3. Lower Construction & Operational Cost Research conducted by the World Business Council for Sustainable Development (WBCSD) reveals that the cost of installing green building features and technologies is significantly overestimated. Many developers perceive that the upfront cost of a green building is, on average, 17% higher than the original cost of a similar traditional building, however, that’s not true. The research by the U.S. Green building Council (USGBC) reveals the initial cost of a green building is only 2%-3% higher than its non-green counterpart. Moreover, green buildings consume 25%-35% less energy than non-green buildings and have 14% less operation and maintenance costs than their traditional counterparts. Modern property owners also prioritize renting or leasing green buildings or apartments due to their cost benefits. Green buildings also allow developers to save 20% of the initial construction cost annually by reducing energy consumption. Furthermore, green buildings allow developers to complete large-scale green projects at a much larger scale resulting in more revenues and business expansion. Using incentive technology such as Virtual Power Plants (VPP) combined with an onsite solar asset will further allow real estate developers to reduce the operational cost and utility cost and explore new models of maximizing income outside of increasing rent and making their properties more attractive for eco-friendly homes buyers. 4. Lower Rents & Service Charges Green properties are a win-win situation for every stakeholder. Due to their lower construction cost and energy consumption, green buildings have minimal operational costs. This is indeed good news for the homeowners and tenants as lower operational cost of the building leads to a reduction in their energy bills, service charges, and rents. The lower service charges and rents often result in higher resident satisfaction and occupancy rate for the landlords and developers. 5. The rise in Environment-friendly Buyers Rising awareness about the adverse impact of emissions on the health of humans as well as on the environment has attracted a number of homebuyers toward green properties. This is encouraging real estate developers to construct more green properties to foster quick sales. Two years ago we had to convince property developers to go green and think about efficient energy. The majority didn’t know what ‘green’ meant and assumed there was an extra cost attached. Now developers want to go green and some are achieving Leadership of Energy and Environmental Design (LEED) certification, an internationally recognized green building rating system. Many large developers are creating their own green design guidelines to be followed by smaller developers building on their plot of land.” Khalid Bushnaq, CEO of Energy Management Services (EMS) There has been an exponential surge in buyers prioritizing green properties as they support a cleaner environment for future generations. 6. Investors Prioritizing Greener Properties for Letting & Sales There has been a rise in the investors and businesses prioritizing the green credentials of a property while making their purchase decision. This will indeed spur their saleability and rentability in the coming days. To cater to the demand of modern and environment-friendly buyers, real estate developers are coming up with greener properties and are evaluating the cost and the benefits of greenifying their portfolios. 7. Rising Sustainability Concerns There have been rising concerns about sustainability among both residential & commercial clients. Corporates across the globe are showing great interest in going sustainable and prioritizing sustainable buildings for their offices. According to the 2nd edition of Knight Frank’s (Y)our Space report, “40% of firms have set a net-zero carbon target and, of those, 77% are aiming to achieve this by 2030. 87% of firms surveyed had less than half of their current global real estate portfolios either ‘green’ or ‘sustainable’. Rising sustainability concerns among the buyers will accelerate the sales and rents of the green properties and will play a crucial role in minimizing the emission rate of the UAE. Summary Here is the summary of the article – There has been a rise in the attractiveness of greener properties among buyers across the UAE to reduce carbon emissions and move towards a healthy lifestyle. Climate change, COP 26, and UAEs investment in clean energy by 2050 have been the major drivers in raising awareness of green properties Along with the residential, the commercial sector is also prioritizing moving their offices to green properties to prioritize employee’s safety and adapt to their occupational strategies A Green building is a building that, in its design, construction or operation, reduces or eliminates negative impacts, and can create positive impacts, on our climate and natural environment. The Knight Frank – 2021 survey on Middle East buyers reveals that proximity to green space and good air quality topped the list of location features. Half of the respondents considered the energy efficiency of their next home to be a ‘very important’ issue, compared to 42% of global buyers. UAE is ranked 14th in the world with 869 green-rated buildings The top reasons for the rising demand for green properties are as follows Increasing awareness Supportive government policies Lower construction & operational cost Lower rents & service charges Increase in environment-friendly buyers Investors Prioritizing Greener Properties for Letting & Sales Rising sustainability concerns among the buyers

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Spotlight

Tatweer Misr

Since its inception in 2014, Tatweer Misr has been a vital catalyst for change, delivering incomparable value through exemplary projects that master all facets of development. Boasting a wealth of industrial and technical expertise, Tatweer Misr has been offering an innovative outlook on integrated living to strongly emerge as a leading real-estate developer in Egypt, fulfilling the rising demand on mixed-use projects that enrich the life of its communities.

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Shorewood Head Banks on Combining Crowdfunding With Coworking

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WayFounder Helps Educate Consumers on New Crowdfunding Rules Starting With Real Estate

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Damon D'Amore, CEO of WayFounder and CrowdFunnel has enlisted Greg Hebner, Founder and Chief Investment Officer of Community Rebuild Partners and Managing Director of Arixa Capital, to create a video series educating the public on the principles of real estate investing and the new opportunities in real estate crowdfunding.

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Mara Poling Posts Fund on RealCrowd Seeking $20 Million for Real Estate Investment

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RealCrowd, a real estate crowdfunding platform, has listed a new offer by real estate investment firm Mara Poling. The “Mara Poling Total Return Fund”, hopes to raise $20 million to acquire $50 million in multi-family property assets.

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