Geofencing For Real Estate: The Future is Here and it’s location based

Are you into real estate business and looking for a strategy that can bring more leads to your business. Geofencing for real estate business is one of the marketing technique that works well for the realtors to boost their business. Real estate geofencing is a powerful marketing technique that opened a new door for the realtors to target the audience near to their location. It’s in an emerging stage, and most of the realtors still to taste the benefits of it. Adapting geofencing for real estate in your marketing technique can empower you to stand potent in front of your competitors.

Spotlight

Reggora

Founded in 2016 and based in Boston, Reggora is a VC-backed technology company that is automating the residential valuation process. We’re working to remove the headaches from one of the most labor-intensive and time consuming components of securing a mortgage: the appraisal. Our modern, two-sided platform for mortgage lenders and appraisal vendors streamlines the entire appraisal process to shorten turn times and upgrade the experience for everyone involved. Reggora handles payment processing, appraisal scheduling, automated underwriting, appraisal delivery, status updates, and more, creating unprecedented operational efficiency. Reggora has raised over $45M in funding and is backed by investors Spark Capital and Boston Seed Capital. We’re growing fast and always hiring driven self-starters.

OTHER ARTICLES
Real Estate Technology

Commercial Lease Considerations in Light of the COVID-19 Pandemic

Article | July 25, 2022

It has already been approximately one month since the COVID-19 pandemic thrust the commercial real estate industry in Canada into chaos. Landlords and tenants alike continue to face a litany of issues not previously seen in modern times. Many tenants are fighting for their continued survival, with some jurisdictions in Canada reporting that as many as half of the businesses closed will not re-open once this crisis is over. Landlords are grappling with how to keep their projects viable with so many vacancies looming and cash flow becoming increasingly restricted. How the industry addresses and emerges from the recent events will determine not only the immediate future, but also the long-term evolution of our industry.So how do commercial landlords and tenants proceed in these uncertain times? Below are some key considerations for both landlords and tenants alike.

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Real Estate Technology, Asset Management

3 Things To Prioritize When Selling Your House

Article | May 10, 2023

Today’s housing market is full of unprecedented opportunities. High buyer demand paired with record-low housing inventory is creating the ultimate sellers’ market, which means it’s a fantastic time to sell your house. However, that doesn’t mean sellers are guaranteed success no matter what. There are still some key things to know so you can avoid costly mistakes and win big when you make a move. When inventory is low, like it is in the current market, it’s common to think buyers will pay whatever we ask when setting a listing price. Believe it or not, that’s not always true. Even in a sellers’ market, listing your house for the right price will maximize the number of buyers that see your house. This creates the best environment for bidding wars, which in turn are more likely to increase the final sale price. A real estate professional is the best person to help you set the best price for your house so you can achieve your financial goals.

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Real Estate Investment, Asset Management

Why Building Lifetime Engagement is Critical for Your Real Estate Business

Article | May 5, 2023

You may have heard the often-cited National Association of REALTORS® (NAR) statistic that 90% of homeowners would use their real estate agent again, but only 12% actually do. What you may not know is the reason behind it. According to Chris Stuart, president of PLACE, Inc., the real estate industry spends more on customer acquisition than any other industry but doesn’t invest the same amount in customer retention. The numbers back him up, with companies like Southwest and Marriott spending less than 3% of their marketing budget on customer acquisition, while the real estate industry spends a whopping 20% of its marketing dollars to add customers, only to lose them as they leave the closing table. Of course, retention in real estate is made more difficult by the fact that the average time between real estate transactions is five to seven years, not just a few weeks or months as it would be for retail or travel companies. Looking at other industries that focus more on customer retention, they do so not by offering a host of random services, but by creating a customer experience that brings people back over and over. With that in mind, here is a tactical approach that will allow you to prove your value month after month—for years to come.

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Buying/Selling

Lockdowns To Push Back Spring Selling Season

Article | August 18, 2021

The spring selling season might be pushed back for a couple of weeks or even months as lockdowns restrict activity in some states and territories, according to CoreLogic. Prior to the COVID-19 pandemic, sales and listing turnouts typically rise from September to November. Over the ten years to December 2019, the growth in new listings during spring averaged 15.7% while sales hit 6.8%. CoreLogic head of research Eliza Owen said both sales and listings tend to be most seasonal in the capital cities, particularly in Sydney and the ACT. With the lockdowns, however, the in-demand locations might not witness the same level of activity this upcoming spring, which is only two weeks away. "Observing housing market performance through lockdowns reveals that both sales and listings volumes will fall through lockdowns," Ms Owen said. What can be learned from last year's Melbourne lockdown? The extended lockdown in Melbourne last year could provide a glimpse as to what could happen in this year's lockdowns. Melbourne was in lockdown from mid-July to late October. During the period, listings dropped consistently, hitting the lowest at 1,411 in the four weeks to September, which was 80.7% lower than the previous five-year average. There are several factors that contributed to the slowdown during the period. Aside from the obvious restrictions that have limited inspections and auctions to virtual sessions, the low levels of consumer confidence also dampened the overall market sentiment, with vendors being unsure whether they would get an optimal price for their properties. Mortgage repayment deferrals and other government support also contributed, as these prevented distressed sales. However, when restrictions in Melbourne got lifted by late October, there was a sudden shift in the market mood, with listings quickly recovering. "New listings volumes through December 2020 trended an average 40.4% higher than the previous five-year average, suggesting the spring selling season of 2020 was 'pushed back' into the final months of the year," Ms Owen said. Lockdowns to only postpone market activity Ms Owen said the trend in sales and listings through a lockdown indicate the relative stability of the economy and the housing market amid the COVID-19 pandemic. "This has meant that housing purchasing decisions were more likely to have just been postponed through lockdowns, rather than abandoned all together.” In fact, the muted sales activity through lockdowns actually led to an uplift in sales across Melbourne in December of 2020 and July 2021, a time when seasonally, sales volumes would usually be far more subdued. "There are tailwinds in place for housing market demand to suggest this may happen again; household savings rates remain elevated, new average mortgage rates continue to reach new record lows, and many government fiscal stimulus and broader institutional responses have been resurrected amid renewed lockdowns," Ms Owen said. Affordability might become a concern The consistent surge in prices across capital cities in recent months have already resulted in the inevitable constraints in affordability. CoreLogic's Hedonic Home Value Index in July showed a 1.6% gain in dwelling values, a retreat from the previous growth of 1.9%. Ms Owen said some support schemes that supported consumer sentiment, such as JobKeeper and HomeBuilder have already ended which could dampen the expected rebound in demand. The rising threat of the Delta variant of COVID-19 might also be a major headwind, as it could result in further lockdowns which will ultimately impact the incomes of Australian households. "With affordability constraints becoming a larger obstacle in the market, as well as the potential for tighter credit conditions further down the track, if buyer activity does not match the lift in listings we could see a gradual rebalancing between sellers and buyers," Ms Owen said.

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Spotlight

Reggora

Founded in 2016 and based in Boston, Reggora is a VC-backed technology company that is automating the residential valuation process. We’re working to remove the headaches from one of the most labor-intensive and time consuming components of securing a mortgage: the appraisal. Our modern, two-sided platform for mortgage lenders and appraisal vendors streamlines the entire appraisal process to shorten turn times and upgrade the experience for everyone involved. Reggora handles payment processing, appraisal scheduling, automated underwriting, appraisal delivery, status updates, and more, creating unprecedented operational efficiency. Reggora has raised over $45M in funding and is backed by investors Spark Capital and Boston Seed Capital. We’re growing fast and always hiring driven self-starters.

Related News

Real Estate Technology

SmartRent Launches Alloy SmartHome Hub+

Business Wire | January 25, 2024

SmartRent, Inc., the leading provider of smart home and property operations solutions for the rental housing industry, today announced the launch of Alloy SmartHome Hub+, the Company’s first thermostat with an integrated smart hub device developed under its Alloy SmartHome hardware brand. This innovative product, one of few on the market that integrates a thermostat with a smart hub device, operates on Z-Wave protocol and has less hardware to install and maintain. In addition to the built-in thermostat technology, Alloy SmartHome Hub+ establishes a single interface to control connected smart home devices, enabling users to turn off multiple lights in a home at once, remotely lock and unlock doors, receive alerts and automatically notify maintenance when a sensor detects a leak. “Alloy SmartHome Hub+, a device years in the making, is our latest solution that paves the way for the next generation of smarter living and working in rental housing,” said SmartRent CEO Lucas Haldeman. “Designed with our customers’ needs in mind, and inclusive of the feedback they’ve shared about the desire for less hardware, Alloy SmartHome Hub+ delivers sophistication and convenience, all while driving rent growth. Feedback from our beta pilot has been positive, and customer interest indicates eager demand to deploy this solution at scale. We are proud to bring Alloy SmartHome Hub+ to the market at large and to continue eliminating obstacles and easing implementation in the industry.” This high-value yet economical device builds upon existing SmartRent technologies by consolidating the hub hardware within a smart thermostat, which streamlines procurement, expedites installation and IoT setup. Alloy SmartHome Hub+ can be configured and paired with most HVAC systems and is compatible with smart locks, smart lights, leak sensors and other Z-Wave devices. About SmartRent Founded in 2017, SmartRent, Inc. is a leading provider of smart home and smart property solutions for the multifamily industry. The company’s unmatched platform, comprised of smart hardware and cloud-based SaaS solutions, gives operators seamless visibility and control over real estate assets, empowering them to simplify operations, automate workflows, benefit from additional revenue opportunities and deliver exceptional site team and resident experiences. SmartRent serves 15 of the top 20 multifamily owners and operators, and its solutions enable millions of users to live smarter every day.

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Real Estate Technology

EVORA Global Announces Acquisition of Metry

Business Wire | January 25, 2024

EVORA Global, a leading provider of tech-enabled sustainability solutions to the real asset industry, today announces its strategic acquisition of Metry, Europe’s number one platform for environmental data collection. The move will establish new standards in data excellence and technological innovation, delivering comprehensive data solutions for the global real estate and infrastructure investment industry. The acquisition signifies an improved level of data automation and quality for EVORA’s clients, achieved through direct connections to fiscal meters and hubs. This approach eliminates data gaps and reinforces the overall reliability of information provided into their analytics and content management platform, SIERA. EVORA's dedication to data quality and validation underscores the company's commitment to ensuring that all sustainability data is analytics-ready, combining external data sources with EVORA's expertise in regulations and carbon accounting, whilst simultaneously upholding the highest standards in the industry. Metry's customers will gain access to EVORA's expertise in setting strategy and implementing net-zero carbon initiatives in their real asset portfolios, broadening the value proposition available to them. This collaborative expertise - integrating human insights with advanced technology - is a testament to the forward-thinking approach of both companies. "We are thrilled to welcome Metry into the EVORA family," said Pradeep Menon, EVORA Global CEO. "This strategic acquisition marks a significant milestone in our journey to empower real asset investors with the tools and data needed to drive sustainable practices in the built environment. It will enable us to offer unparalleled services to our clients, solving for the climate challenge.” “This the perfect match,” said Magnus Hornef, Metry CEO and co-founder, who will be joining EVORA’s Executive Committee as Chief Data Officer. “We are enabling each other to make a bigger impact faster and I’m really excited about expanding our data collection capabilities to all of EVORA’s customers. It is a giant leap towards connecting every building with reliable data and automated collection.” About EVORA Global: EVORA Global is a premier sustainability advisor, providing comprehensive, industry-leading climate solutions for real asset investors. With over a decade of experience, EVORA is dedicated to addressing the climate challenge posed by the real asset industry, focusing on the needs of investors in the built environment. Its clients include many of the biggest names in global real estate, including Invesco Real Estate, Hines and M&G. Founded in 2011, the company now has over 200 staff and 150 clients. About Metry: Metry is the #1 platform for environmental data collection in Europe, with a primary focus on energy data. With over a decade of expertise, Metry empowers companies to develop and use energy-saving technologies and IoT solutions, contributing to real change for the environment. Currently serving over 200 companies in more than 10 countries, Metry is actively expanding internationally to offer full data collection coverage in Europe.

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Real Estate Technology

Cushman & Wakefield Collaborates with Microsoft to Enhance AI Technology Platform

Business Wire | January 25, 2024

Cushman & Wakefield, a global leader in real estate services, today announced the firm is working with Microsoft to deploy an advanced suite of artificial intelligence (AI) solutions. “We are committed to seamlessly integrating our people with the right technology and processes to enhance service offerings to our clients. Today’s launch of the use of Microsoft Azure OpenAI Service and Copilot for Microsoft 365 at Cushman & Wakefield again demonstrates our ability to pair robust technologies with market intelligence and expertise,” said Salumeh Companieh, Chief Information & Data Officer, Cushman & Wakefield. Since 2018, Cushman & Wakefield has been focused on aligning business, data, and operations. Results to date range from an 80% material reduction in operational cycle time, to a reduction of client supply chain costs via proprietary supply chain network optimization capabilities. Azure OpenAI Service Azure OpenAI Service is a cloud-based generative AI solution that offers customers a range of capabilities, including access to cutting-edge AI models, backed by the power of Azure. With Azure OpenAI Service, Cushman & Wakefield can benefit from the power of cloud computing, data analytics, and artificial intelligence to deliver innovative solutions for its clients and stakeholders. Azure OpenAI Service enables Cushman & Wakefield to create custom copilots that can enhance customer experience, improve operational efficiency, and increase competitive advantage. The platform enables developers to build, deploy, and manage AI solutions for various scenarios and domains. Some of the features of Azure OpenAI Service include machine learning, cognitive services, bot framework, computer vision, natural language processing, speech recognition and more. Microsoft Technology Centers Microsoft Technology Centers are facilities that provide immersive experiences and deep technical engagements in 50+ locations around the world. Microsoft Technology Center architects collaborate with academic, industry, and government partners to advance the state of the art in AI and create positive impact for society. The Microsoft Technology Center is providing Cushman & Wakefield with access to cutting-edge research, tools, and top specialists from Microsoft and its partners to develop powerful and adaptable applications that use AI features. It is also providing insight into various areas and problems that need AI solutions, with learning and improvement through feedback and advice. Copilot for Microsoft 365 Copilot for Microsoft 365 brings the power of next-generation AI, grounded in the user and company’s data, to Microsoft’s workplace productivity tools like Teams and Outlook and Word. It works alongside users to provide suggestions, summaries, generate, analyze and explore content and data across documents, presentations, spreadsheets, notes, chats, email, meetings, and more. Ensuring the safety and security of interactions with Generative AI is a crucial value driver for Cushman & Wakefield. Copilot for Microsoft 365 offers a high level of security for how the firm leverages GPT models, providing confidence that data is not exposed for training and does not leave the company’s ecosystem, thus safeguarding confidential information. “With this next generation of AI, we have a unique opportunity to accelerate innovation at Cushman & Wakefield and across commercial real estate,” said Laura Craig, General Manager, Data & AI, Microsoft. “We’re collaborating with Cushman & Wakefield to bring together AI advances that benefit from Microsoft Azure OpenAI Service and Copilot for Microsoft 365 to empower the firm’s professionals with new, AI-powered tools.” About Cushman & Wakefield Cushman & Wakefield is a leading global commercial real estate services firm for property owners and occupiers with approximately 52,000 employees in approximately 400 offices and 60 countries. In 2022, the firm reported revenue of $10.1 billion across its core services of property, facilities and project management, leasing, capital markets, and valuation and other services. It also receives numerous industry and business accolades for its award-winning culture and commitment to Diversity, Equity and Inclusion (DEI), Environmental, Social and Governance (ESG) and more.

Read More

Real Estate Technology

SmartRent Launches Alloy SmartHome Hub+

Business Wire | January 25, 2024

SmartRent, Inc., the leading provider of smart home and property operations solutions for the rental housing industry, today announced the launch of Alloy SmartHome Hub+, the Company’s first thermostat with an integrated smart hub device developed under its Alloy SmartHome hardware brand. This innovative product, one of few on the market that integrates a thermostat with a smart hub device, operates on Z-Wave protocol and has less hardware to install and maintain. In addition to the built-in thermostat technology, Alloy SmartHome Hub+ establishes a single interface to control connected smart home devices, enabling users to turn off multiple lights in a home at once, remotely lock and unlock doors, receive alerts and automatically notify maintenance when a sensor detects a leak. “Alloy SmartHome Hub+, a device years in the making, is our latest solution that paves the way for the next generation of smarter living and working in rental housing,” said SmartRent CEO Lucas Haldeman. “Designed with our customers’ needs in mind, and inclusive of the feedback they’ve shared about the desire for less hardware, Alloy SmartHome Hub+ delivers sophistication and convenience, all while driving rent growth. Feedback from our beta pilot has been positive, and customer interest indicates eager demand to deploy this solution at scale. We are proud to bring Alloy SmartHome Hub+ to the market at large and to continue eliminating obstacles and easing implementation in the industry.” This high-value yet economical device builds upon existing SmartRent technologies by consolidating the hub hardware within a smart thermostat, which streamlines procurement, expedites installation and IoT setup. Alloy SmartHome Hub+ can be configured and paired with most HVAC systems and is compatible with smart locks, smart lights, leak sensors and other Z-Wave devices. About SmartRent Founded in 2017, SmartRent, Inc. is a leading provider of smart home and smart property solutions for the multifamily industry. The company’s unmatched platform, comprised of smart hardware and cloud-based SaaS solutions, gives operators seamless visibility and control over real estate assets, empowering them to simplify operations, automate workflows, benefit from additional revenue opportunities and deliver exceptional site team and resident experiences. SmartRent serves 15 of the top 20 multifamily owners and operators, and its solutions enable millions of users to live smarter every day.

Read More

Real Estate Technology

EVORA Global Announces Acquisition of Metry

Business Wire | January 25, 2024

EVORA Global, a leading provider of tech-enabled sustainability solutions to the real asset industry, today announces its strategic acquisition of Metry, Europe’s number one platform for environmental data collection. The move will establish new standards in data excellence and technological innovation, delivering comprehensive data solutions for the global real estate and infrastructure investment industry. The acquisition signifies an improved level of data automation and quality for EVORA’s clients, achieved through direct connections to fiscal meters and hubs. This approach eliminates data gaps and reinforces the overall reliability of information provided into their analytics and content management platform, SIERA. EVORA's dedication to data quality and validation underscores the company's commitment to ensuring that all sustainability data is analytics-ready, combining external data sources with EVORA's expertise in regulations and carbon accounting, whilst simultaneously upholding the highest standards in the industry. Metry's customers will gain access to EVORA's expertise in setting strategy and implementing net-zero carbon initiatives in their real asset portfolios, broadening the value proposition available to them. This collaborative expertise - integrating human insights with advanced technology - is a testament to the forward-thinking approach of both companies. "We are thrilled to welcome Metry into the EVORA family," said Pradeep Menon, EVORA Global CEO. "This strategic acquisition marks a significant milestone in our journey to empower real asset investors with the tools and data needed to drive sustainable practices in the built environment. It will enable us to offer unparalleled services to our clients, solving for the climate challenge.” “This the perfect match,” said Magnus Hornef, Metry CEO and co-founder, who will be joining EVORA’s Executive Committee as Chief Data Officer. “We are enabling each other to make a bigger impact faster and I’m really excited about expanding our data collection capabilities to all of EVORA’s customers. It is a giant leap towards connecting every building with reliable data and automated collection.” About EVORA Global: EVORA Global is a premier sustainability advisor, providing comprehensive, industry-leading climate solutions for real asset investors. With over a decade of experience, EVORA is dedicated to addressing the climate challenge posed by the real asset industry, focusing on the needs of investors in the built environment. Its clients include many of the biggest names in global real estate, including Invesco Real Estate, Hines and M&G. Founded in 2011, the company now has over 200 staff and 150 clients. About Metry: Metry is the #1 platform for environmental data collection in Europe, with a primary focus on energy data. With over a decade of expertise, Metry empowers companies to develop and use energy-saving technologies and IoT solutions, contributing to real change for the environment. Currently serving over 200 companies in more than 10 countries, Metry is actively expanding internationally to offer full data collection coverage in Europe.

Read More

Real Estate Technology

Cushman & Wakefield Collaborates with Microsoft to Enhance AI Technology Platform

Business Wire | January 25, 2024

Cushman & Wakefield, a global leader in real estate services, today announced the firm is working with Microsoft to deploy an advanced suite of artificial intelligence (AI) solutions. “We are committed to seamlessly integrating our people with the right technology and processes to enhance service offerings to our clients. Today’s launch of the use of Microsoft Azure OpenAI Service and Copilot for Microsoft 365 at Cushman & Wakefield again demonstrates our ability to pair robust technologies with market intelligence and expertise,” said Salumeh Companieh, Chief Information & Data Officer, Cushman & Wakefield. Since 2018, Cushman & Wakefield has been focused on aligning business, data, and operations. Results to date range from an 80% material reduction in operational cycle time, to a reduction of client supply chain costs via proprietary supply chain network optimization capabilities. Azure OpenAI Service Azure OpenAI Service is a cloud-based generative AI solution that offers customers a range of capabilities, including access to cutting-edge AI models, backed by the power of Azure. With Azure OpenAI Service, Cushman & Wakefield can benefit from the power of cloud computing, data analytics, and artificial intelligence to deliver innovative solutions for its clients and stakeholders. Azure OpenAI Service enables Cushman & Wakefield to create custom copilots that can enhance customer experience, improve operational efficiency, and increase competitive advantage. The platform enables developers to build, deploy, and manage AI solutions for various scenarios and domains. Some of the features of Azure OpenAI Service include machine learning, cognitive services, bot framework, computer vision, natural language processing, speech recognition and more. Microsoft Technology Centers Microsoft Technology Centers are facilities that provide immersive experiences and deep technical engagements in 50+ locations around the world. Microsoft Technology Center architects collaborate with academic, industry, and government partners to advance the state of the art in AI and create positive impact for society. The Microsoft Technology Center is providing Cushman & Wakefield with access to cutting-edge research, tools, and top specialists from Microsoft and its partners to develop powerful and adaptable applications that use AI features. It is also providing insight into various areas and problems that need AI solutions, with learning and improvement through feedback and advice. Copilot for Microsoft 365 Copilot for Microsoft 365 brings the power of next-generation AI, grounded in the user and company’s data, to Microsoft’s workplace productivity tools like Teams and Outlook and Word. It works alongside users to provide suggestions, summaries, generate, analyze and explore content and data across documents, presentations, spreadsheets, notes, chats, email, meetings, and more. Ensuring the safety and security of interactions with Generative AI is a crucial value driver for Cushman & Wakefield. Copilot for Microsoft 365 offers a high level of security for how the firm leverages GPT models, providing confidence that data is not exposed for training and does not leave the company’s ecosystem, thus safeguarding confidential information. “With this next generation of AI, we have a unique opportunity to accelerate innovation at Cushman & Wakefield and across commercial real estate,” said Laura Craig, General Manager, Data & AI, Microsoft. “We’re collaborating with Cushman & Wakefield to bring together AI advances that benefit from Microsoft Azure OpenAI Service and Copilot for Microsoft 365 to empower the firm’s professionals with new, AI-powered tools.” About Cushman & Wakefield Cushman & Wakefield is a leading global commercial real estate services firm for property owners and occupiers with approximately 52,000 employees in approximately 400 offices and 60 countries. In 2022, the firm reported revenue of $10.1 billion across its core services of property, facilities and project management, leasing, capital markets, and valuation and other services. It also receives numerous industry and business accolades for its award-winning culture and commitment to Diversity, Equity and Inclusion (DEI), Environmental, Social and Governance (ESG) and more.

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