WELCOME TO The REAL ESTATE REPORT
How to Get Real Estate Buyer Leads in 8 Steps
DIANA BOURGEOIS | February 12, 2019
Hines is a privately owned global real estate investment firm founded in 1957 with a presence in 182 cities in 20 countries. Hines has $89.1 billion of assets under management, including $42.5 billion for
Article | April 1, 2020
How do you generate your real estate leads? Are you still knocking on doors or have you embraced modern technology? Traditionally, real estate agents favored getting out into their neighborhood, knocking on doors, and introducing themselves to potential customers. Or buying lists of contacts, picking up the phone, and cold calling. While there’s nothing wrong with traditional outbound marketing methods, there are plenty more ways to get leads in the digital age. Real estate agents can use search engines, social media, blogs, videos, and other online channels to attract, engage, and nurture leads. In this article, you’ll discover 19 ways to generate leads for your business and bring more customers through the door.
Article | February 21, 2020
Over the past few years, data has become the most discussed topic in commercial real estate (CRE). Like almost every other field, the proliferation and access to data is fundamentally changing the way the world thinks about commercial properties and commercial real estate in general. And like other industries, one of the critical challenges with the emergence of real estate data is the ability to understand and communicate what we actually mean when we lump every bit of information into a generic term like “data.” Depending on who you speak with in the real estate space, data can mean a variety of different things. For some in commercial real estate, data is all-encompassing and includes every bit of information available about a property. For others, data includes information about how the building works and all of the relevant systems that power a modern building. And yet for others in commercial real estate, data is everything captured around a transaction related to a specific piece of property.
Article | March 2, 2020
Taking financial literacy into consideration will assist in forming a clear understanding of personal finance, how to plan for the future, and to achieve one’s financial goals. While such knowledge could be conveyed in high school, or earlier, it seldom is. For those who wish to invest in real estate, being financially literate is crucial in being a successful investor. This often results in leaving people who lack the necasarry knowledge with the belief that they are incapable of qualifying for a home loan. The key is gaining an education in real estate. A homebuyer or investor who skips doing their homework can end up facing a costly situation that can result in further financial hardship. However, real estate is an industry that’s regulated by an extensive set of laws and ordinances so it’s better to start small and focus on a particular niche in order to avoid becoming overwhelmed.
Article | February 17, 2020
The use of big data has permeated a wide range of sectors. In fact, professionals from every field rely on it to improve the accuracy and effectiveness of their analysis. As you would expect, big data had the same impact on the real estate industry as well. Over the past decade, big data has come to occupy a central place in real estate analysis and every savvy real estate investor relies on it to provide an accurate overview of the housing market. So what exactly are the benefits of big data for residential real estate? And how to use big data for real estate analysis?
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