How to Use Video Along the Real Estate Sales Funnel

ADRIAN FISHER | January 27, 2019

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Video is becoming a vital tool in any real estate agent’s marketing arsenal. Numerous statistics prove the value of video marketing. Often, agents want to invest time and resources into a video campaign, but they are unsure on how to even begin.

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Berghammer Construction Corporation

Located in Metro Milwaukee, Berghammer Construction Corporation is a design/build contractor that serves clients throughout Southeastern Wisconsin. Berghammer has been involved in ongoing work in Southeastern Wisconsin for over 80 years. Berghammer Construction was reorganized under its current ownership in January 1988.

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How Real Estate Agents Can Master the Lead Nurturing Basics

Article | June 3, 2021

Is your real estate business set up for long-term success or do you hop from transaction to transaction, seeking clients who are ready to buy or sell immediately? Buyers and sellers who are ready to act now are great, but they’re just the bottom of a well-thought-out lead funnel. Most leads you receive could be anywhere from three months to a year or two away from making their transaction. If you plan to still be in real estate when the time comes, those leads could be incredibly valuable. Understanding Lead Nurturing One of the biggest decisions people will make in their life is whether or not to purchase a home. Most people will want to do some research and find out what exactly a real estate transaction entails before they become serious. As the first professional they talk to, you’re in a great position to close the sale…if you’re willing to work within their timeframe.

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What’s the Best Type of Commercial Real Estate Property for Investors

Article | February 10, 2020

Thinking about investing in commercial real estate? It can certainly be a lucrative venture. For those unfamiliar, this type of property is generally defined as land or buildings that are intended to generate a profit in some way. More specifically, commercial real estate is divided into subcategories. There are four main types, including multifamily, office, industrial, and retail. Which type is correct for you? It really depends. Each comes with its own set of pros and cons.

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COVID-19 may advance trends in commercial real estate

Article | April 16, 2020

The coronavirus outbreak has quickly put the economy into turmoil. While many businesses are struggling to keep up with the drastic changes in the market, the commercial real estate industry may have some bright spots despite obvious uncertainties. The COVID-19 outbreak in the U.S. is expected to advance trends in commercial real estate that were established in the market before the global pandemic. Of course, the industry is facing some difficulties, but these are currently projected to only be short-term. In response to the coronavirus outbreak, the NAIOP Research Foundation is suggesting an increase in demand for both industrial and office sectors.

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Pandemic could mean opportunity for real estate investors

Article | April 8, 2020

The COVID-19 pandemic has left no industry untouched. Many Americans and property owners didn’t have the cash to pay their rent this month. Which means some landlords are going to struggle with the mortgage, which means an opportunity for some property investors. Daniel Lebensohn, co-founder of the investment firm BH3, said buying that distressed debt built the foundation of his company. He said nobody feels good about taking advantage of misfortune, but firms will be looking at this pandemic in the same light.

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Spotlight

Berghammer Construction Corporation

Located in Metro Milwaukee, Berghammer Construction Corporation is a design/build contractor that serves clients throughout Southeastern Wisconsin. Berghammer has been involved in ongoing work in Southeastern Wisconsin for over 80 years. Berghammer Construction was reorganized under its current ownership in January 1988.

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