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| April 3, 2017
Locally owned and operated out of Portland, Oregon for over 40 years, Guardian Real Estate Services has evolved into a leading management, development and investment firm in the Pacific Northwest.
Article | April 8, 2020
The COVID-19 pandemic has left no industry untouched. Many Americans and property owners didn’t have the cash to pay their rent this month. Which means some landlords are going to struggle with the mortgage, which means an opportunity for some property investors. Daniel Lebensohn, co-founder of the investment firm BH3, said buying that distressed debt built the foundation of his company. He said nobody feels good about taking advantage of misfortune, but firms will be looking at this pandemic in the same light.
Article | March 17, 2020
More and more marketers believe that SEO is dead. So much so that 210 people search “is SEO dead” every day. But we do not subscribe to this mentality. 93% of all online experiences begin with a search. And why shouldn’t they? The internet is full of useful information. So there’s no reason that your website shouldn’t be at the top of the search results. But as the enormous amount of content being published daily continues to grow, it has become harder and harder to rank on search engines. Google’s algorithm to rank websites is constantly changing. And for good reason — people are changing, too. As the needs of users evolve, so does Google’s need to stay ahead of the curve. As the leading search engine in the world, Google’s primary focus is delivering the most accurate information to meet user’s searches. So how do you improve real estate website ranking? In other words, how do you get your real estate website, and more importantly, your properties, to the top of the search results page? How do you deliver accurate, informative content that Google deems worthy? Here are four tips to help boost your SEO ranking.
Almost everything right now is shifting to a virtual format. One of the big changes we’re adapting to is the revisions to the common real estate transaction, which all vary by state and locality. Technology, however, is making it possible for many of us to continue on the quest for homeownership, an essential need for all. Here’s a look at some of the elements of the process that are changing (at least in the near-term), due to stay-at-home orders and social distancing, and what you may need to know about each one if you’re thinking of buying or selling a home sooner rather than later.
Article | June 4, 2021
Today’s housing market is full of unprecedented opportunities. High buyer demand paired with record-low housing inventory is creating the ultimate sellers’ market, which means it’s a fantastic time to sell your house. However, that doesn’t mean sellers are guaranteed success no matter what. There are still some key things to know so you can avoid costly mistakes and win big when you make a move.
When inventory is low, like it is in the current market, it’s common to think buyers will pay whatever we ask when setting a listing price. Believe it or not, that’s not always true. Even in a sellers’ market, listing your house for the right price will maximize the number of buyers that see your house. This creates the best environment for bidding wars, which in turn are more likely to increase the final sale price. A real estate professional is the best person to help you set the best price for your house so you can achieve your financial goals.
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