October market update

| October 3, 2016

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Edina Realty is a Berkshire Hathaway affiliate and a wholly-owned subsidiary of HomeServices of America, Inc. It is one of the nation’s largest real estate companies with more than 75 real estate offices and 2,350 REALTORS® throughout Minnesota and western Wisconsin. Edina Realty's family of companies includes Edina Realty, Edina Realty Title, Edina Realty Insurance and Edina Realty Mortgage. Edina Realty closed more than 32,000 real estate transactions and more than $8 billion in sales volume for 2015. For more information, visit www.edinarealty.com, m.edinarealty.com, or find us on Facebook: facebook.com/EdinaRealty; and Twitter: Twitter.com/Edina_Realty.


EWM Realty International

Founded in 1964, EWM Realty International (EWM) is one of the largest real estate services firms in America.


How REALTORS® Can Take Advantage Of 2020 Marketing Trends

Article | February 26, 2020

Word-of-mouth is great, but it’s often not enough to generate the leads you need in your real estate business, especially if you’re just starting out.But rather than waffle around trying all the available online marketing strategies, we’re condensing the research down for you.Here are the best of the best 2020 marketing trends that you can put to use today.

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A California Perspective: Real Estate Principals Navigate the Current Lending Market

Article | April 23, 2020

Early in 2020, the market was extremely liquid for real estate investors and operating companies. Interest rates were relatively low, asset values were high, unemployment was low, and there was little inflation—overall, the market was performing well. And then the lending market began to change in March in response to the COVID-19 pandemic. The number of defensive draws by companies to preserve their liquidity has been unprecedented, and the number of loans has drastically increased. Other forms of capital have slowed due to the inability to forecast risk. It’s a challenging time for real estate companies to stay abreast of market trends, as well as quantify the current and anticipated business impacts in this dynamic environment. With data constantly changing, how are real estate companies navigating this seemingly open-ended period of uncertainty? On April 17, EisnerAmper hosted a “Real Estate Principals Virtual Roundtable” with the Bay Area Council, Kennedy Wilson, and Wells Fargo. This online event provided a forum for industry leaders to share their experiences regarding the current lending market and to hear first-hand from their peers regarding how they’re navigating the current environment. Here are some key takeaways from that discussion.

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Time Series Analysis of a REIT Portfolio

Article | March 8, 2020

Financial modeling is a technical application as old as finance itself. Traditionally performed through excel sheets and various DCF models, I wanted to set out and use Machine Learning to build a predictive model for the movement of an asset’s price. Within a two week project time period, I set out to analyze and build predictive SARIMAX (Seasonal Auto-Regressive Integrated Moving Average with Exogeneity) models to capture the movement of eight different Real Estate Investment Trusts (REITs). Before we get into the data, it is essential to first understand the nature of a REIT. REITs are just like any other financial asset in that ownership represents a “share” of a companies profit. These companies own and operate income-producing real estate and are usually centric to a particular sector of real estate type (data centers, retail properties, Senior/Assisted living communities, healthcare, etc…). There are two main types of REITS:

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The Ultimate Guide to Real Estate Lead Generation

Article | April 1, 2020

How do you generate your real estate leads? Are you still knocking on doors or have you embraced modern technology? Traditionally, real estate agents favored getting out into their neighborhood, knocking on doors, and introducing themselves to potential customers. Or buying lists of contacts, picking up the phone, and cold calling. While there’s nothing wrong with traditional outbound marketing methods, there are plenty more ways to get leads in the digital age. Real estate agents can use search engines, social media, blogs, videos, and other online channels to attract, engage, and nurture leads. In this article, you’ll discover 19 ways to generate leads for your business and bring more customers through the door.

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