Open Houses to See This Weekend

MARIE TUTKO | June 29, 2016

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We took a quick break from looking at open houses to cover San Diego Startup Week, and a new report came out that says the median price for a home in San Diego is now $490,000. Buckle up for a ride around the county and let’s see what’s on the market.

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Florida Realtors

Florida Realtors, formerly known as the Florida Association of Realtors, serves as The Voice for Real Estate in Florida. It provides programs, services, continuing education, research and legislative representation to its 115,000 members in 67 boards/associations..

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8 Ways to Vet a CPA for Your Real Estate Investing Business

Article | February 10, 2020

Even though it may sound like a simple undertaking, vetting a good certified public accountant for your real estate investing business takes a lot of research and effort. The best certified public accountant (CPA) advice for investors usually comes from one who either invests themselves in real estate (RE) or has many clients who do. These types of CPAs may also hold certified financial planning (CFP) certifications. Although most CPAs are knowledgeable about taxes in general and can sometimes assist investors in getting the most tax advantages for their real estate investments, CPAs who invest in RE themselves do have a great advantage in firsthand knowledge of investing.

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THE BEST WAYS TO INVEST IN REAL ESTATE

Article | April 25, 2020

In short, in the case of real estate investment, the goal is to put money into work today and let it increase so you have more money in the future. The profits or “returns” you make on your real estate investments should be sufficient to cover the risk you take, the taxes you pay, and the cost of owning real estate investments such as utilities, regular maintenance, and insurance. Real estate investing can really be as conceptually simple as playing monopoly when you understand the basic factors of investment, finances, and risk. To win, you buy property, avoid bankruptcy, and generate rent so you can buy even more property. However, remember that “simple” does not mean “easy”. If you make a mistake, the consequences can range from minor inconveniences to major disasters. You may even find yourself abrupt or worse.

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How COVID-19 Is Changing The Real Estate Industry

Article | March 24, 2020

As we come to a close on the first week that most of us in the US are self-quarantining due to the COVID-19 outbreak (also known as coronavirus), we’ve already begun to feel the effects on the real estate industry. Direct marketing, physical face-to-face meetings are very much being put on hold. Not all agents are making this switch, however. As we discuss in today’s episode of In The Lead, there are agents who are still very much taking the business-as-usual approach when it comes to their marketing efforts. One agent we spoke to is still conducting open houses, but has made it a policy to keep all the doors propped open, in an attempt to keep people from touching doorknobs and spreading the virus. Other agents are limiting the number of visitors they allow into a home at any one time.

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4 SEO Tips to Improve Your Real Estate Website Ranking

Article | March 17, 2020

More and more marketers believe that SEO is dead. So much so that 210 people search “is SEO dead” every day. But we do not subscribe to this mentality. 93% of all online experiences begin with a search. And why shouldn’t they? The internet is full of useful information. So there’s no reason that your website shouldn’t be at the top of the search results. But as the enormous amount of content being published daily continues to grow, it has become harder and harder to rank on search engines. Google’s algorithm to rank websites is constantly changing. And for good reason — people are changing, too. As the needs of users evolve, so does Google’s need to stay ahead of the curve. As the leading search engine in the world, Google’s primary focus is delivering the most accurate information to meet user’s searches. So how do you improve real estate website ranking? In other words, how do you get your real estate website, and more importantly, your properties, to the top of the search results page? How do you deliver accurate, informative content that Google deems worthy? Here are four tips to help boost your SEO ranking.

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Spotlight

Florida Realtors

Florida Realtors, formerly known as the Florida Association of Realtors, serves as The Voice for Real Estate in Florida. It provides programs, services, continuing education, research and legislative representation to its 115,000 members in 67 boards/associations..

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