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. https://realtyna.com/blog/complete-guide-real-estate-scripts-2020/
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SHARESHARESHARE
COMPLETE GUIDE TO REAL ESTATE SCRIPTS IN 2020
There is a huge chance that you heard the word “scripts” thousands of times. It’s like a real estate urban legend that newbie real estate agents hear about all the time. Everyone has an opinion about it and no one can agree on it.
Some say scripts are just a shallow representation of a natural conversation between the real estate agent and the client. Others claim that it’s a very helpful tool—especially for a less experienced real estate agent—and scripts may help them overcome many unexpected situations. Well, we think there is a grain of truth in both of these statements and we should examine the scripts case more carefully. So, why are real estate agents so confused about scripts? Here is the thing. Many real estate agents go through the different conventions, purchase ready scripts and use them without changing even a word. So, in the end, you have tons of real estate agents starting their calls using the exact same words.
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