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How to Make Your Real Estate Brand Stand Out From the Crowd

September 30, 2019

The National Association of Realtors (NAR) says that the majority of homebuyers consider the internet as the best place to kick off home hunting. Indeed, 99 percent of Millenials (who make up 66 percent of first-time buyers) check a real estate website at least once during the home hunt. In total, more than 44 percent of buyers begin their property search online. This shift to digital platforms is great news for real estate companies and the industry as a whole. It means that you can find customers pretty quickly. Also, your reach isn’t limited to your location. You can sell homes to prospects, even thousands of miles away from your local area. And if you’re savvy enough, you can combine social media campaigns with messaging apps and your website to net plenty of traffic every month.