REAL ESTATE TECHNOLOGY, INVESTMENTS
Inside Real Estate and BoomTown | January 24, 2023
BoomTown and Inside Real Estate recently announced their merger to establish the industry's premier residential real estate technology firm.
This merger will create a residential real estate software and services market leader in product and customer categories. After the acquisition, Inside Real Estate may help top franchises, brokerages, teams, and agents better manage their operations. Its research and development (R&D) and customer service will also help the new company come up with new ideas and help real estate agents get ahead quickly. Both missions help real estate professionals succeed.
Grier Allen, CEO of BoomTown, expressed, "This is the first day of an exciting new chapter for BoomTown and our clients." He further added, "Joining Joe and the talented Inside Real Estate team enables us to continue on our combined mission to serve the real estate industry with world-class technology and services. With a clear vision for the future, we look forward to accelerating the pace of innovation to fuel our clients' growth and success."
(Source – Newswire)
Inside Real Estate and BoomTown have a history of providing high-value, innovative solutions that help real estate professionals improve business outcomes, gain a competitive edge, and increase transactions and revenue. The merger will create the largest and most active community of high-performing real estate professionals and combine award-winning technological solutions, top-tier client support, and services offered by both companies.
When pooled, these assets and supports will allow us to accomplish - the best user experience in the front office, the most advanced back office software, a dynamic marketplace, and a global network of technology partners, and the most- innovative homeownership solutions in the business.
Nick Macey, President of Inside Real Estate, said, "This combination brings together significant capability to innovate as a true technology partner and support the needs of our customers." "Our passionate, capable team is committed to leading with the features, products and solutions that drive agent, team, brokerage and enterprise brand success," he concluded.
(Source – Newswire)
About Inside Real Estate
Over 4 lakh leading brokerages, agents, and teams trust Inside Real Estate, a fast-growing, independently-owned real estate software company. kvCORE platform, its flagship product, is the industry's most modern and comprehensive solution for broker growth at every level. Inside Real Estate's 250 outstanding workers and accomplished leadership team enable them to innovate and succeed for their growing customer base.
BoomTown gives its users a mobile app for agents on the go, transaction management, commissions, and accounting, a mobile website that can be customized and linked to local MLS data, personalized advertising, lead creation services, and more.
REAL ESTATE INVESTMENT, MORTGAGE AND LENDING
Crexi and CCIM Institute | February 10, 2023
The industry's leading commercial real estate (CRE) marketplace, data, and technology platform, Crexi, recently announced a partnership with the CCIM Institute. This partnership will help the CCIM Institute to create a design-only benefit known as the CCIM Property Listing Service. For instant access to thousands of CCIM Designee listings around the country, CCIM Designees can now link their Crexi and CCIM accounts.
This partnership will allow CCIM Designees to subscribe to Crexi's PRO offerings at a discounted annual price. This includes higher rankings in property searches and AI-generated property blasts that reach more qualified buyers with complete contact information. Additionally, the members with a PRO subscription to the platform get complete access to intelligence, sales comps, and research. To this day, Crexi's database has 13 million+ sales in the United States and 153 million property records with ownership contact information.
Crexi is honored to partner with the CCIM Institute continued as the global standard for commercial real estate professionals for more than 55 years, including appraisers, lenders, brokers, developers, asset managers, investors, and other allied professionals. In addition, Crexi continued to be a chosen provider for the National Association of REALTORS (R) (NAR), with experience and gained expertise to provide quality and updated data to professionals who require quick and efficient access.
A robust marketplace and technology platform, Commercial Real Estate Exchange, Inc. (Crexi), is changing how commercial real estate professionals do business by making deals happen faster and giving more people access to properties and industry data. In 2015, the company started a journey to change the commercial real estate (CRE) industry, intending to create a central hub where stakeholders could market, analyze, and trade commercial property from a single source. As a result, it empowers two million+ brokers, buyers, and tenants monthly to explore property values of more than $2 trillion nationwide.
About CCIM Institute
A Certified Commercial Investment Member (CCIM) is a commercial and investment real estate expert. Its courses and global community deploy ways of commercial real estate investment and tools that boost the pathway between opportunity, a go/no-go decision and success for an asset, according to the instructions by industry leaders. Through its 55 chapters, the organization continues to revolutionize best practices and raise the commercial real estate professional through its core designation program to earn the CCIM Pin. Additionally, CCIM membership includes the industry's leading technology and operational platform.
MARKET OUTLOOK, REAL ESTATE TECHNOLOGY
Addressable | March 15, 2023
On March 14, 2023, an end-to-end marketing solution provider Addressable, announced SmartCopy, that helps generate copy as a part of the company's card-writing platform. The new tool, SmartCopy, is powered by Open AI's GPT-3 to generate real estate marketing copy.
SmartCopy is designed to assist real estate agents in attaining listings through outreach with personalized handwritten mail by creating AI-generated letter copy. The feature generates highly customized and compelling marketing messages using Addressable's real estate performance data and GPT-3's powerful natural language processing capabilities.
SmartCopy offers benefits and features, including the ability to generate personalized messages at scale, highly customized content for real estate marketing and improved efficiency and effectiveness in acquiring listing appointments. The tool is now available for new and existing customers on the company's website.
Co-Founder and CEO at Addressable, Christopher Tosswill, said, "Addressable has always been committed to providing innovative solutions to help our customers grow their businesses. SmartCopy is a perfect example of this commitment." He added, "This feature will enable real estate agents to generate highly personalized marketing messages at scale, helping them acquire more listing appointments and grow their businesses."
(Source – Business Wire)
Addressable is a cutting-edge technology company offering a unique real estate marketing solution. Established in 2019, the Los Angeles, California-based company has provided innovative tools to assist real estate agents in their sales efforts. The company's patented robotic technology generates personalized handwritten letters, enhancing the customer experience and driving engagement. Its management team comprises experienced professionals, including former product manager at Facebook Christopher Tosswill and former Task Rabbit and SnowFlake Director of Engineer Mark Weaver, who bring a wealth of expertise. In addition, its innovative platform has proved to be a game-changer in the real estate industry, assisting agents in 44 states in generating over $1.5 billion in home sales since 2020.