REAL ESTATE INVESTMENT,REAL ESTATE ADVICE
United Real Estate | August 09, 2022
United® Real Estate (United) announced today its partnership and the newest member of its national network, United Real Estate | Fortune, based in Great Neck, New York. The move ushers United into New York State and the New York City area for the first time and expands its service footprint to one of the most exciting, diverse and competitive real estate markets in the world.
United Real Estate is a five-time Inc. 5000 fastest-growing U.S. company and currently the 7th largest independent real estate operation in America. The alliance equips United Real Estate | Fortune agents with advanced proprietary technologies, marketing programs and a breadth of resources provided by United's national organization. Some resources United Real Estate | Fortune is rolling out include:
100% commission, flat-free transaction compensation
Automated listings marketing and personal marketing programs
Lead-generating agent websites
National referral network
Agent productivity platform – Bullseye™
Revolutionary marketing & communications platform
24/7 on-demand and live agent training
United Real Estate | Fortune's talented team provides expert representation for residential, commercial, multi-family, land and rental properties. They service Long Island and all five NYC boroughs. The office is also fully equipped to serve both English- and Mandarin-speaking clientele.
The new partnership provides United | Fortune agents exciting new ways to serve buyers, sellers, investors and business owners while expanding their marketing firepower and local and national reach.
Our agents and their clients are at the heart of how we make decisions and evolve our business in this fast-paced and competitive New York real estate market, With United under our wings, our agents are going to serve buyers and sellers with the utmost integrity and professionalism, while utilizing exciting new resources. Clients will benefit from exceptional service and sales results. It was an obvious choice for us to choose to partner with United,stated CEO/Broker of United Fortune, Susanna Shao.
"We are very pleased to welcome Susanna and her team to United Real Estate and open a new market for us in the process. Their professionalism and their passionate, positive energy for growth are amazing. They are a great addition to our national network. The services, support and tools we are bringing their agents will be a great complement to United Fortune's deep skillsets, contacts and expertise in the NYC area – a true catalyst for growth."
-President of United Real Estate, Rick Haase
About United Real Estate
United Real Estate (United) – a division of United Real Estate Group – was founded with the purpose of offering solutions to real estate brokers and agents in the rapidly changing real estate brokerage industry. United provides the latest training, marketing and technology tools to agents and brokers under a flat-fee, transaction-based agent commission model. By leveraging the company's proprietary cloud-based Bullseye™ Agent & Broker Productivity Platform, United delivers a more profitable outcome for agents and brokers. United Real Estate operates in 32 states with 140 offices and more than 17,500 agents. The company produced over $21.5 billion in sales volume in 2021.
About United Real Estate | Fortune
Formerly MEHome Realty, CEO/Broker Susanna Shao founded the company in 2018 with the goal of providing buyers, sellers, investors and business owners a service-oriented, one-stop shopping experience, focusing on integrity and professional representation of clients. The full-service, multi-cultural office based in Great Neck, NY serves Long Island and all five NYC boroughs. They assist both English- and Mandarin-speaking clientele.
REAL ESTATE TECHNOLOGY
Embrey | May 18, 2022
Embrey, a diversified real estate investment company based in San Antonio, Texas, has acquired the Arboretum Oaks apartment community. Located in Austin, Texas, the 252-unit property built in 1984, marks the first acquisition, and 25th asset that Embrey has either developed, owned, or operated in the greater Austin area. Embrey's nationally recognized, award-winning Embrey Management Services will take over property management duties at the community.
Located less than 15 minutes northwest of downtown Austin and five minutes west of The Domain, Arboretum Oaks offers numerous competitive advantages in terms of its accessibility, community amenities and walkable proximity to retail. Through the purchase of Arboretum Oaks, Embrey will be leveraging the explosive, pent-up demand for rental properties in a market that has added more than 80,000 jobs since 2016. Despite continued in-migration, low housing supply, and strong job creation, Austin's Arboretum area has seen only one apartment community developed since 2000.
This is a beautiful community with great access to the Arboretum, The Domain, downtown Austin, and a number of highly sought-after employers such as Apple, Amazon, and Facebook, to name just a few. We plan to fully renovate the property to bring it up to current market standards and renter expectations. Combining the property's prime location and remarkable bones with the red-hot rental demand of Northwest Austin makes this a terrific investment for our company."
Alex Sampson, Vice President of Acquisitions at Embrey
Fueled by the nation's leading job and population growth, the Austin area has one of the hottest apartment markets in the country. Asking rents are now up roughly 25 percent since the start of the pandemic, well ahead of the national average. Most recently, as of the first quarter of 2022, occupancy in Austin increased three percent to 96.4 percent according to Witten Advisors.
"This acquisition signifies another step in expanding Embrey's acquisition platform and capital base," says Sampson. "As a vertically integrated, diversified real estate investment company, we continue to seek acquisition opportunities like this to create value for our capital partners."
Embrey partnered with Black Salmon Capital on this acquisition with debt being funded by an affiliate of Heitman LLC, a global real estate investment management firm. Embrey and its partners were assisted in this transaction by Walker & Dunlop investment sales brokers Matt Pohl and Spencer Roy, as well as debt brokers Patrick Short and Tom Toland.
San Antonio-based Embrey is a diversified real estate investment company that owns, develops, builds, acquires and manages multifamily and commercial assets in targeted markets across the United States. Since 1974, Embrey has developed more than 44,000 apartments and over 6 million square feet of commercial property. Embrey is a leading developer in the multifamily sector, with more than 6,000 units under construction or in development.
REAL ESTATE TECHNOLOGY
Realtor.com | May 11, 2022
Realtor.com announced the expansion of its Seller's Marketplace, adding four new selling options and expanding its reach throughout the U.S. Seller's Marketplace presents homeowners with information about more selling options than any other real estate search site, allowing them to compare information and choose the option that works best for them. Seller's Marketplace has grown traffic by more than 300% year-over-year for Q3 while providing highly qualified leads to our industry partners and agents.
In addition to the 5 seller offerings already available from companies such as EasyKnock, HomeGo (New Western Company), Knock and WeBuyHouses.com, as well as listing with an agent, homeowners can now view selling options from Flyhomes, Orchard, Reali and Swift Home Solutions. With just a few clicks, homeowners can see which of these are available in their area and compare estimates for sale price, timeline, and more with no upfront cost or commitment.
Since launching in 2020, Seller's Marketplace has had tremendous momentum and we're proud to add more great selling options to help homeowners understand all the different ways to sell a home. We want to empower homeowners to take control of their home sale and be able to compare more options than ever before – all in one place."
Marissa Mierow, vice president of product, Realtor.com
Seller's Marketplace now includes:
List on the open market with an agent
Buy Now, Sell Later
Sell with Ease
Sell Now, Move Later
Sell in Any Condition
In today's competitive housing market, alternative selling and financing solutions have gained popularity as ways to sell a home quickly, compete and win in bidding wars, unlock home equity, and even provide flexibility for tricky circumstances. Realtor.com is the only national home search site that lets people compare different selling options and empowers them to find the right fit with just a few clicks. Real estate agents also continue to benefit from Seller's Marketplace through many of the solutions offered by Seller's Marketplace providers as well as from referrals from the Realtor.com network.
"Everyone's situation is different and Realtor.com wants to provide important information and connect homeowners with providers in the financing and selling spaces, so that they can weigh their options and make the best decision for themselves and their families," added Mierow.
Realtor.com makes buying, selling, renting and living in homes easier and more rewarding for everyone. Realtor.com pioneered the world of digital real estate more than 25 years ago, and today through its website and mobile apps offers a marketplace where people can learn about their options, trust in the transparency of information provided to them, and get services and resources that are personalized to their needs. Using proprietary data science and machine learning technology, Realtor.com pairs buyers and sellers with local agents in their market, helping take the guesswork out of buying and selling a home. For professionals, Realtor.com is a trusted provider of consumer connections and branding solutions that help them succeed in today's on-demand world. Realtor.com is operated by News Corp subsidiary Move, Inc.