MARKET OUTLOOK, REAL ESTATE TECHNOLOGY
Addressable | March 15, 2023
On March 14, 2023, an end-to-end marketing solution provider Addressable, announced SmartCopy, that helps generate copy as a part of the company's card-writing platform. The new tool, SmartCopy, is powered by Open AI's GPT-3 to generate real estate marketing copy.
SmartCopy is designed to assist real estate agents in attaining listings through outreach with personalized handwritten mail by creating AI-generated letter copy. The feature generates highly customized and compelling marketing messages using Addressable's real estate performance data and GPT-3's powerful natural language processing capabilities.
SmartCopy offers benefits and features, including the ability to generate personalized messages at scale, highly customized content for real estate marketing and improved efficiency and effectiveness in acquiring listing appointments. The tool is now available for new and existing customers on the company's website.
Co-Founder and CEO at Addressable, Christopher Tosswill, said, "Addressable has always been committed to providing innovative solutions to help our customers grow their businesses. SmartCopy is a perfect example of this commitment." He added, "This feature will enable real estate agents to generate highly personalized marketing messages at scale, helping them acquire more listing appointments and grow their businesses."
(Source – Business Wire)
Addressable is a cutting-edge technology company offering a unique real estate marketing solution. Established in 2019, the Los Angeles, California-based company has provided innovative tools to assist real estate agents in their sales efforts. The company's patented robotic technology generates personalized handwritten letters, enhancing the customer experience and driving engagement. Its management team comprises experienced professionals, including former product manager at Facebook Christopher Tosswill and former Task Rabbit and SnowFlake Director of Engineer Mark Weaver, who bring a wealth of expertise. In addition, its innovative platform has proved to be a game-changer in the real estate industry, assisting agents in 44 states in generating over $1.5 billion in home sales since 2020.
REAL ESTATE INVESTMENT, BUYING/SELLING
PRnewswire | April 05, 2023
GTIS Partners ("GTIS"), a global real estate investment firm managing $4.3 billion in gross assets with a U.S. focus on residential and industrial/logistics investments, today announced the launch of Tavalo, a dedicated build-to-rent community development company and a subsidiary of GTIS.
Tavalo creates places where people live, play, and gather. Developing purpose built communities that provide a variety of product types and an amenitized lifestyle experience through thoughtful planning and design, reimagining what it means to rent.
GTIS conducts macro research into what drives value and returns for build-to-rent communities and applies bespoke approaches to every market in which it develops. By evaluating each location and shaping communities around its research, the company is able to remain agile, adjusting the design, programming, and amenities of each community to fit the needs of all residents. GTIS remains committed to ESG efforts through Tavalo, utilizing design and product construction to deliver sustainable solutions from energy and water efficiency to smart home technology.
Tavalo has already completed its first of many planned build-to-rent community projects, called Tavalo at Cadence, which is located in Mesa, Arizona and includes a total of 197 build-to-rent units, a fully equipped gym, a yoga studio, three resort-inspired pools and a spa. Additionally, by using HercuWall, a panelized wall system comprised of concrete, steel, and EPS, energy costs at Cadence have been reduced by 20 to 40%.
"We are thrilled to announce the launch of Tavalo," said Tom Shapiro, President and Chief Investment Officer of GTIS. "The unique value of self-developing these build-to-rent projects is that we can bring our team's collective expertise and research capabilities together to create and provide beautiful and thoughtful communities for renters across the U.S." He added, "We look forward to developing additional communities under Tavalo."
In addition to Tavalo at Cadence, the company has begun work on seven additional build-to-rent communities in both the greater Phoenix area and South Florida. Locations include Queen Creek, Glendale, Avondale and Surprise in Arizona as well as Wesley Chapel, San Antonio and Port St. Lucie in Florida. Upon completion of these projects, Tavalo and GTIS will have developed approximately 2,100 build-to-rent units.
About GTIS Partners
GTIS Partners is a global real estate investment firm in the Americas, headquartered in New York with offices in São Paulo, San Francisco, Los Angeles, Atlanta, Charlotte, Phoenix, Dallas, Paris and Munich. The firm was started in 2005 and is managed by President and founder Tom Shapiro and seven other partners The firm manages $4.3 billion in gross assets and is active across a wide range of real estate sectors including single family and multifamily housing, office, industrial/logistics and hospitality as well as opportunity zone investments. The firm invests at various points in the capital structure including credit, common equity and structured equity. In the US, GTIS has invested in over 190 assets across 40 unique markets including growth areas such as Phoenix, Dallas, Houston, Denver, Atlanta, Tampa and Charlotte. In Brazil, GTIS is among the largest real estate private equity firms with holdings including office, residential, logistics, and hospitality investments. Marquee assets developed by GTIS Partners in São Paulo include the Infinity office building and Palácio Tangará, a five-star resort style hotel. For more information, please visit www.gtispartners.com.
REAL ESTATE TECHNOLOGY, REAL ESTATE INVESTMENT
Businesswire | June 02, 2023
Altarea and Tikehau Capital (Paris:TKO) announce today the launch of a Real Estate Credit platform targeting €1bn with €200m already secured from both sponsors ensuring strong alignment of interest.
The fund’s strategy will aim at bridging an anticipated wide liquidity gap in the market across a range of property types that will potentially include office, retail, industrial, residential, logistic and hospitality.
The platform will address a broad array of situations by providing flexible capital solutions to real estate sponsors and corporates, with a primary focus on asset-backed and traditional corporate financings, notably through junior mezzanine or whole loan debt instruments.
This platform will leverage on Tikehau Capital and Altarea’s complementary expertise in private credit and real estate asset classes, providing investors with unique access to the groups’ pipelines and strong networks to identify the most attractive investment opportunities. Altarea and Tikehau Capital have long-standing relationships and successful experience, investing together or in similar strategies.
"We are excited to launch our Real Estate Credit platform as we see a number of upcoming potential attractive opportunities throughout Europe," said Antoine Flamarion, co-founder of Tikehau Capital. "Tikehau Capital has a strong track record in real estate and private credit, and we believe that this platform will offer investors potential attractive returns while providing much-needed financing solutions for European property owners and developers, in particular in an environment where interest rates are rising sharply and liquidity dries up."
"We believe there is a strong momentum to initiate this strategy today. Real Estate companies and sponsors are still adjusting to the new environment with higher interest rates, more difficult refinancing ahead and progressive price discovery on asset values across all asset classes." said Alain Taravella, Executive Chairman and Founder of Altarea. "Altarea brings a wealth of expertise in Real Estate from an equity perspective as an investor and a developer, providing deep insight into project risk assessment and the capacity to manage complex situations."
Tikehau Capital already has a solid track record in real estate credit through its special opportunities franchise and has completed 15 investments to date in the space, for a total of c.€500m. The platform and investment process will be guided by Maxime Laurent-Bellue, Head of Tactical Strategies at Tikehau Capital.
About Tikehau Capital
Tikehau Capital is a global alternative asset management group with €39.7 billion of assets under management (at 31 March 2023). Tikehau Capital has developed a wide range of expertise across four asset classes (private debt, real assets, private equity and capital markets strategies) as well as multi-asset and special opportunities strategies. Tikehau Capital is a founder led team with a differentiated business model, a strong balance sheet, proprietary global deal flow and a track record of backing high quality companies and executives. Deeply rooted in the real economy, Tikehau Capital provides bespoke and innovative alternative financing solutions to companies it invests in and seeks to create long-term value for its investors, while generating positive impacts on society. Leveraging its strong equity base (€3.1 billion of shareholders’ equity at 31 December 2022), the firm invests its own capital alongside its investor-clients within each of its strategies. Controlled by its managers alongside leading institutional partners, Tikehau Capital is guided by a strong entrepreneurial spirit and DNA, shared by its 742 employees (at 31 December 2022) across its 14 offices in Europe, Asia and North America. Tikehau Capital is listed in compartment A of the regulated Euronext Paris market (ISIN code: FR0013230612; Ticker: TKO.FP).
Altarea is the French leader in low-carbon urban transformation, with the most comprehensive real estate offering to serve the city and its users. In each of its activities, the Group has all the expertise and recognised brands needed to design, develop, market and manage tailor-made real estate products. Altarea is listed in compartment A of Euronext Paris. For more information, please visit: www.altarea.com.