MARKET OUTLOOK, REAL ESTATE TECHNOLOGY
PRnewswire | May 04, 2023
Zillow announced today the launch of the Zillow ChatGPT plugin, which gives users a new way to discover real estate listings.
Users who enable the plugin can use conversational language to ask about specific property listings or share the types of for-sale and rental homes they are interested in, including location, price range, and bedroom and bathroom count. The Zillow plugin then retrieves relevant information from Zillow's extensive database of real estate listings.
The plugin will be accessible to a select number of ChatGPT users today, with broader access anticipated in the future.
"Generative AI is changing the way people search for information. At Zillow, we've been embracing AI and machine learning starting with the Zestimate® in 2006, and later introducing personalized recommendations and natural language search – which means we're well-equipped to help customers search and find homes in this new way," said David Beitel, chief technology officer at Zillow Group. "As the first major residential real estate marketplace to bring advanced, AI-powered search to the home-shopping experience, we understand its immense potential, and we look forward to developing more tech innovations with OpenAI technology in the future."
Zillow is building a housing super app that offers customers a seamless, connected experience across all their real estate needs: buying, selling, financing and renting. It launched natural language search queries on its apps and sites in January, and this ChatGPT plugin is the latest example of how Zillow is using technology to make it easier for customers to find and get into their next home. AI capabilities show up throughout Zillow's products and services, most recently in advancements in the neural Zestimate, computer-vision-powered rich media experiences and AI-generated immersive floor plans.
The Zillow ChatGPT plugin is currently in its alpha phase, providing an opportunity for Zillow to refine and enhance the experience based on user interactions. OpenAI, the maker of ChatGPT, has implemented safeguards to minimize inaccuracies and prevent inappropriate responses, but users should keep in mind that at times the experience might not work exactly as expected.
About Zillow Group
Zillow Group, Inc. (NASDAQ: Z and ZG) is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in the United States, Zillow and its affiliates help people find and get the home they want by connecting them with digital solutions, great partners, and easier buying, selling, financing and renting experiences.
Zillow Group's affiliates, subsidiaries and brands include Zillow®; Zillow Premier Agent®; Zillow Home Loans℠; Zillow Closing Services℠; Trulia®; Out East®; StreetEasy®; HotPads®; and ShowingTime+℠, which includes ShowingTime®, Bridge Interactive®, and dotloop®.
REAL ESTATE TECHNOLOGY, AGENT
Businesswire | May 15, 2023
CertifID, a leading wire fraud protection company, today announced the availability of an identity verification solution to help title agencies and real estate firms combat seller impersonation fraud. The solution augments CertifID’s existing capabilities that evaluate more than 150 markers of fraud, including the verification of wiring instructions and bank account information.
The new solution is aimed at addressing an alarming increase in seller impersonation scams involving vacant land. The real estate industry overall continues to be a top target for fraud, according to the Financial Crimes Enforcement Network (FinCEN). Vacant lots scams in particular have been fueled by a downturn in existing home sales paired with an increase in vacant land prices, as noted by the National Association of Realtors (NAR).
The news also follows an advisory issued by the U.S. Secret Service Cybercrime Investigations division in January, citing a “sharp increase in reports of real estate fraud associated with vacant and unencumbered property.” According to CertifID’s own research, 73% of real estate firms have seen a year-over-year increase in seller impersonation fraud attempts since the start of 2023.
To help detect seller impersonation fraud, CertifID recommends the use of its solution to comprehensively verify the identity of a seller in any property sales involving vacant land. The solution includes the use of device verification, multi-factor authentication and knowledge-based authentication to triangulate and verify the identities of sellers.
Here’s how it works:
At the beginning of the closing process, the title company works with the listing real estate agent to initiate a request for seller information through CertifID;
CertifID then performs a series of security checks that assess the risk of fraud;
If CertifID determines a high risk of fraud, a request for additional proof of ownership from the seller is made;
Any change in seller parties or payment details should trigger an additional request to re-verify identity before closing funds are sent.
The solution from CertifID also includes wire fraud insurance of up to $1M per transaction for sellers that are verified through the solution.
“Most of our transactions are with remote sellers, so it’s nearly impossible for me to verify identity in person,” said Christian Ross, President of Ross Law | Ross Title. “I’ve evaluated a number of ID validation tools to solve for this problem, and none of them provided the level of security that CertifID provides.”
“This latest increase in seller impersonation scams coincides with the adoption of virtual closings and the ongoing acceleration in cyber fraud activity,” said Tyler Adams, CEO of CertifID. “With a majority of U.S. states seeing a net increase in vacant land sales, the industry has to respond by upgrading its payments fraud protection capabilities. CertifID is providing this new solution to help title agencies and real estate firms secure and insure their transactions, as well as protect their client community.”
CertifID is a leader in wire fraud protection. The company safeguards billions of dollars every month from fraud with advanced software, insurance, and proven recovery services. Trusted by title companies, law firms, lenders, realtors, home buyers and sellers, and others, CertifID provides further peace of mind with up to $1M in direct coverage on every wire it protects.
MARKET OUTLOOK, REAL ESTATE INVESTMENT
PRnewswire | April 24, 2023
Coldwell Banker Commercial®, an Anywhere (NYSE: HOUS) brand, announces the launch of their all-new website, www.cbcworldwide.com. The new website introduces new ways for commercial real estate users and investors to search for property as well as introduces a new experience for Coldwell Banker Commercial clients and affiliated professionals as they work on transactions. The new search features and tools are housed within an easy to navigate user experience.
"The new Coldwell Banker Commercial website reflects the future of the company and completes our global rebrand," said David Marine, chief marketing officer of Coldwell Banker Commercial. "We developed this site with the goal of creating a seamless suite of tools that will connect our professionals and allow them to deliver value with just a few clicks. Since our founding in 1906, we have been at the forefront of the commercial real estate industry and with the launch of this new website, we will reaffirm our leadership position."
The new site aims to educate and reinforce the differentiating qualities of the Coldwell Banker Commercial brand. Exclusive to the Coldwell Banker Commercial affiliated brokers and professionals, the new site will offer seamless accessibility and customization, allowing these individuals to provide the best possible service to their clients. Highlights include a personalized dashboard that will allow for lead capture and direct communication in a private deal room, analytics on one's individual listing(s) as well as the ability to edit listings directly on the website.
Clients and individuals will also have an enhanced visitor experience. They will be able to create their own accounts on the website and setup specific search alerts and notifications based on property type, geographic area and/or industry and interact directly through the website with the Coldwell Banker Commercial affiliated professionals.
"The Coldwell Banker Commercial brand has always been a leader in real estate, we have been pathfinders since 1906," said Dan Spiegel, SIOR, senior vice president and managing director, Coldwell Banker Commercial. "We will do whatever it takes to ensure that Coldwell Banker Commercial affiliated professionals have access to innovative tools and technology to create exceptional experiences for their clients. Our new website enables our highly collaborative community of professionals to work together with each other and their clients, because when we work together, we win together."
In addition, the site will feature an updated news section called Viewpoints, where the brand publishes market outlook reports and articles about trending CRE topics, as well as host the brand's popular podcast – CRE with CBC Worldwide, the Coldwell Banker Commercial Podcast.
About Coldwell Banker Commercial
The Coldwell Banker Commercial® brand provides commercial real estate solutions serving the needs of owners and occupiers in the leasing, acquisition and disposition of all property types. With a collaborative network of independently owned and operated affiliates, the Coldwell Banker Commercial system comprises almost 200 offices and more than 3,000 affiliated professionals throughout the U.S. and internationally. For additional information, visit www.cbcworldwide.com.