REAL ESTATE TECHNOLOGY
Pacaso | November 01, 2022
Pacaso, the leading technology-enabled real estate marketplace that helps people buy and co-own a luxury second home, today launches its Pacaso Second Home Specialist Certification program that enables agents to grow their business, expand their knowledge of co-ownership and unlock exclusive benefits.
The Pacaso Second Home Specialist Certification program is an easy five-step process that includes learning co-ownership best practices via the Pacaso Agent Playbook, garnering resources and tips for sharing co-ownership with agents' networks and experiencing a live virtual tour of a Pacaso home during an overview webinar, as well as submitting a referral.
In addition to a 3% referral commission and Pacaso equity on each closed referral and additional 1% commission on resales for life, agents who complete the program will receive a Pacaso Second Home Specialist badge, free enrollment in Pacaso Access for agents ($1,000 value), and more exclusive opportunities to expand their business. Since the company's October 2020 launch, Pacaso has paid agents more than $21 million in total gross commission income (GCI).
"By taking a short time to complete our new Second Home Specialist Certification program, agents will have the knowledge they need to discuss co-ownership, as well as create further trust with their clients on home ownership options, The process is so easy to complete and sets agents' business up for growth in 2023, I cannot wait to be at the next industry conference and see agents sporting their Pacaso Second Home Specialist badge."
-Vice President of Industry Relations Marnie Blanco
The debut of the Pacaso Second Home Specialist Certification comes on the heels of the Pacaso Agent Referral Dashboard launch, which enables agents to seamlessly refer potential second home buyers, track the status of their referrals and commission, and get transparent updates on the referral every step of the way.
With the uncertainty of the market, successful agents are already creating business plans for next year. The best plans always include continued education and exploring new ways to grow their business – making this certification a 'must have' for agents. The buyers that purchase high-end second homes typically have friends that also buy high-end second homes. If you don't tell your clients about co-ownership and Pacaso, someone else will, said Jeff Kennedy, vice president of Leading Real Estate Companies of the World.
Pacaso partners closely with all interested real estate agents and brokerages to help clients buy and sell a second home. Agents earn a 3% referral commission on the share price and Pacaso equity in the form of 500 restricted stock units (RSUs), when helping clients co-own a luxury second home in destinations regardless of where they're based or licensed. Pacaso manages the entire process to make it simple for agents from scheduling tours to answering questions, or managing inspections and escrow.
The real estate industry is embracing co-ownership as Real Estate Standards Organization and its members defined co-ownership as a property type in 2021. Engel & Vӧlkers, RE/MAX, and Better Homes and Gardens® Real Estate introduced Pacaso and co-ownership to the already full-service luxury brokerages and networks, and Leading Real Estate Companies of the World® selected Pacaso for its Solutions Group program.
Pacaso® is a technology-enabled marketplace that modernizes real estate co-ownership to make owning a second home possible and enjoyable for more people. Pacaso curates luxury listings with premium amenities and high-end contemporary interior design, offers ⅛ to ½ ownership with integrated financing, and, after purchase, professionally manages the home and supports seamless resale. Co-founded by Austin Allison and Spencer Rascoff in 2020, Pacaso operates in top second home destinations around the world. Pacaso has been certified as a Great Place to Work and is recognized as one of Glassdoor's 2022 Best Places to Work.
REAL ESTATE TECHNOLOGY
RI Marketplace and SharpLaunch | November 16, 2022
RI Marketplace ("Marketplace"), the leading online auction platform for commercial real estate (CRE) transactions, today announced their partnership with SharpLaunch, a powerful CRE marketing software designed to accelerate time-to-market and meet the needs of building owners, asset managers, investment sales teams, and brokers alike. Through this new partnership, SharpLaunch clients' listings can now be viewed on Marketplace's Listings page. This partnership will allow Sharplaunch's brokers to take advantage of a new, curated, and fast-growing network of highly vetted investors and for Marketplace's buyers to gain access to more opportunities.
SharpLaunch customers can now easily opt-in to have their sales listings displayed on Marketplace's Listing page and automatically updated in real time as listing statuses are modified, all with the click of a button. The process is managed through an API integration that enables brokers to benefit from a wider distribution of their listings without having to manually input and update data from one site to another. SharpLaunch's ability to help streamline marketing operations for busy commercial real estate clients like CBRE and Cushman & Wakefield allows them to quickly and easily publish their listings so they can get back to driving revenue and making an impact at their organization.
Not only does this partnership create a greater likelihood for buyers and sellers to transact, but it also illustrates how Marketplace and SharpLaunch continue to take the lead as CRE innovators by encouraging industry cooperation and collaboration with the ultimate goal of creating a more streamlined, efficient experience for commercial real estate professionals across the value chain.
"By creating these partnerships and utilizing the best of both technologies, we are meeting the demands of our users – SharpLaunch clients gain more visibility for their property listings and Marketplace investors get to see more opportunities to buy, In collaborating with top tier CRE entrepreneurs and thought-leaders like SharpLaunch, we are creating a win win win for us, our clients and the industry as whole. We are consciously trying to move the CRE space forward by creating a culture of openness with technology partners - and having fun while we do it."
-James Shevlin President and Chief Operating Officer at CWCapital, an affiliate company of RI Marketplace
Marketplace has built a network of over 100,000 qualified investors nationwide with a proven track record of buying assets and who regularly visit Marketplace's website in search of their next deal, Making sure our listings could integrate with such a powerful platform was an easy choice, and an important one for the customers who rely on us to help them find the right buyers,said Bob Samii, Founder and CEO of SharpLaunch.
About RI Marketplace
RI Marketplace is the leading auction platform for commercial real estate transactions, bringing buyers, sellers and brokers together to efficiently list, market and close deals. The platform allows local, national and global investors the opportunity to quickly review and bid on assets throughout the country. Marketplace is managed by a dedicated team of commercial asset experts with more than $11 billion in online real estate sales. Since its inception in May 2017, the platform has completed more than $3.4 billion in transactions.
About CWCapital Asset Management LLC
CWCapital is a highly rated special servicer, investment management, and analytics firm with over $220 billion UPB of name servicing rights. CWCapital provides value maximization services and solutions for clients throughout the entire investment life cycle. The company is comprised of experienced real estate specialists managing one of the largest Special Servicing platforms. CWCapital offers deep market experience in acquisition services, underwriting, due diligence, investment management, dispositions, CMBS research, bond analytics – all powered by RealINSIGHT, a state-of-the-art asset management software.
SharpLaunch is a powerful commercial real estate marketing software that accelerates lease and sales volume for busy CRE teams. As experts in commercial real estate marketing, SharpLaunch provides a suite of easy-to-use tools to streamline marketing operations, accelerate time-to-market, and amplify the digital presence of commercial properties.
REAL ESTATE INVESTMENT
Conning and PEARLMARK | November 11, 2022
Conning, a leading global investment management firm, and Pearlmark Real Estate, L.L.C. (“Pearlmark”), a specialist investment manager of commercial real estate debt and equity strategies, today announced the signing of a definitive agreement for Conning & Company to acquire a majority stake in Pearlmark. Pearlmark will continue to operate autonomously with its investment team led by Stephen Quazzo and Doug Lyons.
“Partnering with Pearlmark is the latest example of our strategy to add best-in-class capabilities to meet the evolving needs of our clients, Pearlmark has extensive real estate knowledge and significant experience successfully working with insurance companies and other institutional clients to help them achieve their real estate investment objectives.”
-Woody Bradford, Chief Executive Officer and Chair of the Board of Conning
We are excited to collaborate with Conning while continuing to work with our industry partners and clients in providing real estate capital solutions, Conning’s investment and client-oriented culture is a perfect fit for our business, and they are the ideal strategic partner to help us strengthen and grow our platform,said Stephen Quazzo, Chief Executive Officer and Co-Founder of Pearlmark.
Founded in 1996, Pearlmark is focused on U.S. mid-cap real estate investments in both equity and debt. This holistic perspective enhances Pearlmark’s approach to sourcing, underwriting, and managing its investments, which drives value for investors. Pearlmark is headquartered in Chicago with additional offices in Denver, Nashville, and New York City.
The transaction is expected to close by early 2023, subject to customary approvals and closing conditions. Morgan, Lewis & Bockius LLP served as a legal advisor to Conning. CenterCap Group, LLC served as financial advisor and Drane & Freyer Limited served as legal advisor to Pearlmark.
Conning is a leading investment management firm with more than $180 billion in global assets under management as of September 30, 2022. With a long history of serving the insurance industry, Conning supports institutional investors, including insurers and pension plans, with investment solutions, risk modeling software, and industry research. Founded in 1912, Conning has investment centers in Asia, Europe and North America. As of September 30, 2022, represents the combined global assets under management for the affiliated firms under Conning Holdings Limited (CHL) and Cathay Securities Investment Trust Co., Ltd. (SITE). SITE is a separate entity under Cathay Financial Holdings Co., Ltd which is the ultimate controlling parent of all Conning entities. The CHL CEO sits on the Board of SITE and helps oversee the business.
Pearlmark is a Chicago-based investment firm that targets domestic core, value-add, and opportunistic real estate opportunities via commingled funds, separate accounts, and joint venture structures. Since 1996, Pearlmark has sponsored more than a dozen real estate equity and debt investment programs and completed 565 real estate equity and debt transactions on behalf of investors, representing $5.3 billion in equity capital commitments and over $13.8 billion in gross investment value. Pearlmark is dedicated to creating value for its investors and offers a range of investment opportunities nationwide across various property types (office, industrial, multifamily).