Homesnap Introduces Concierge Advertising Solution For Top Real Estate Agents

Homesnap | June 12, 2020

Homesnap, the leading provider of technology solutions to the real estate industry, today introduced Homesnap Pro+ Concierge, a new advertising solution for top real estate agents that uses machine learning to run custom ads on Facebook and Google and deliver pre-qualified leads, connecting agents to real home buyers and sellers. Concierge is the most powerful marketing product offered by Homesnap. With Concierge, agents get access to Homesnap's in-house team of marketing, design and engineering experts who plan, develop and execute marketing lead gen campaigns, leveraging powerful machine learning algorithms to target prospective buyers and sellers. As leads from agents' campaigns come in, Concierge handles vetting these leads via phone, text and email. Once leads are fully-vetted and qualified, Concierge provides agents with key details including location, price range, timeframe and homeowner/mortgage status. Agents can then instantly decide which consumers to reach out to immediately, and which to nurture long-term. Additionally, unlike other platforms, once an agent's campaign generates a lead, it will never be offered to another agent.

Spotlight

The Next Gen home designs include a main home and a private suite that are seamlessly connected with a dual access door; similar to adjoining hotel rooms, to allow for as much interaction between the home and the private suite as you desire. The full private suite includes its own exterior entrance.

Spotlight

The Next Gen home designs include a main home and a private suite that are seamlessly connected with a dual access door; similar to adjoining hotel rooms, to allow for as much interaction between the home and the private suite as you desire. The full private suite includes its own exterior entrance.

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MARKET OUTLOOK,REAL ESTATE INVESTMENT

Northwood Investors Acquires Nashville's Fifth + Broadway

Northwood Investors | November 23, 2022

Global real estate investment firm Northwood Investors LLC announced today its acquisition of Fifth + Broadway, a newly developed 6.2-acre mixed-use, open-air center. The property was developed and operated by Brookfield Properties, which completed construction in 2021. Northwood has purchased the property in its entirety, including its retail district, 501 Commerce office tower and The Place residences, from a subsidiary of Brookfield. As Northwood expands its footprint in Nashville with this prized entertainment complex, it looks forward to furthering Brookfield's vision for the center. Northwood is well-positioned to take the reins in managing the project with its vertically integrated platforms and experience with retail and mixed-use assets. Most of Fifth + Broadway's management team have transitioned to Northwood and will continue in their existing roles, bringing their strong local experience and knowledge to the property. Northwood is already deeply involved in the Nashville market; this latest acquisition marks the fifth asset the firm has invested in within the city. Other properties include The Conrad hotel, Capital View apartments, the McEwen Northside mixed-use center and Franklin Park office towers. "We feel that Fifth + Broadway's energy and integration in the heart of downtown is unparalleled, As a mixed-use asset, all its elements work together cohesively, and Brookfield has done a phenomenal job with its development. Our Northwood management team is excited to carry on the torch, engage with the city, and partner with tenants like The National Museum of African American Music, AllianceBernstein, The Twelve Thirty Club, Assembly Food Hall and more." -Managing Director of Northwood Investors Erin Cannata Centrally located within Nashville's vibrant urban core, Fifth + Broadway is one of the largest single-phase mixed-use developments in the history of the city and the state of Tennessee. The revolutionary downtown project, which replaced the 6.2-acre Nashville Convention Center site, delivers 250,000 square feet of strategically selected retail and entertainment, the 56,000-square-foot National Museum for African American Music, 367,000 square feet of Class-A office space at 501 Commerce, 381 residential units at The Place at Fifth + Broadway and more than 2,000 parking spaces. The project, which sees nearly five million annual visitors, was built for a post-COVID-19 world with outdoor space, accessibility, safety and parking in mind. We feel Nashville is a high-growth market, and one that we have been watching since 2011, It's an 'it' city for business and entertainment and Fifth + Broadway epitomizes Nashville – a world-class, generational asset that draws locals and tourists alike. We believe the attention to detail, aesthetics and connectivity are unmatched, making it a transformative catalyst for the fabric of lower Broadway,said President of Northwood Retail Ward Kampf. Northwood is committed to the city of Nashville, which it values for its diversified economy, one-of-a-kind cultural authenticity, attractive cost of living, and premier talent base, which has transformed the city into a 24/7 destination. The firm looks forward to collaborating with the city, its retail and office tenants, and the National Museum for African American Music as it evolves this asset, which is seamlessly integrated into the streetscape and cultural heart of Downtown Nashville. Fifth + Broadway is a thriving mixed-use complex, and we are very proud of its development and success as a major destination in and economic driver for Nashville, While Brookfield has successfully recapitalized the asset in line with its overall investment strategy, we remain very interested in Nashville and excited about its future,said Burgin Dossett, vice president of development for Brookfield Properties. About Fifth + Broadway Owned and operated by Northwood Investors, Fifth + Broadway is one of the largest single-phase mixed-use developments in the history of Nashville and the state of Tennessee. The transformative downtown project, which replaced the 6.2-acre Nashville Convention Center site, delivers 250,000 square feet of strategically important retail and entertainment, the 56,000-square-foot National Museum for African American Music, 367,000 square feet of Class-A office space at 501 Commerce (headquarters of AllianceBernstein), 381 residential units at The Place at Fifth + Broadway, and more than 2,000 parking spaces. About Northwood Investors Northwood Investors LLC is a privately held real estate private equity firm that owns and operates real estate across the U.S. and Europe. The firm currently manages a portfolio aggregating approximately $20 billion in total gross asset value. Northwood's flagship fund seeks to opportunistically acquire well-located real estate with a plan to create value through hands-on asset management. Northwood is vertically integrated with in-house operating teams across the office, multifamily, retail, hospitality, and urban logistics sectors. About Northwood Retail Northwood Retail LLC was established by Northwood Investors, a privately held, global real estate investment and management firm. The platform currently leases, manages, and markets a portfolio of community and mixed-use properties across the United States with a concentration in Texas, Colorado, North Carolina, Tennessee, and California. Built upon strong, fundamental real estate principles, Northwood Retail is focused on creating value at each project through a disciplined approach to leasing, development, property management, and marketing. About Pacific Life For more than 150 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans. Whether your goal is to protect loved ones or grow your assets for retirement, Pacific Life offers innovative products and services that provide value and financial security for current and future generations. Pacific Life counts more than half of the 100 largest U.S. companies as its clients and has been named one of the 2022 World's Most Ethical Companies® by the Ethisphere Institute.

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HOME AND DESIGN,REAL ESTATE INVESTMENT

Wood Partners Expands Footprint in Garland, Texas with Groundbreaking of Latest Luxury Residential Community: Alta Firewheel

Wood Partners | December 02, 2022

Wood Partners, a leading national multifamily real estate developer, today announced the groundbreaking of its latest luxury residential community, Alta Firewheel, located in Garland, Texas. Currently under construction, Alta Firewheel is set to open in December 2023 with pre-leasing to begin in September 2023. Alta Firewheel is the second Wood Partners project in the Garland submarket, following Alta Spring Creek that opened and sold in 2021. Located near the President George Bush Tollway, the community will offer an easy commute to major employment centers and high-density retail. Residents of Alta Firewheel will enjoy direct access to a myriad of dining, shopping, and entertainment options located at Firewheel Town Center, boasting more than one million square feet of retail space within walking distance of the community. Other major attractions include Lake Ray Hubbard, Firewheel Golf Park, Breckinridge Park and One Eleven Ranch Park. "We are pleased to continue expanding our presence in the North Texas area with the groundbreaking of Alta Firewheel, Alta Firewheel will serve as the perfect community for young professionals looking to put down roots in the neighborhood and explore all that Garland has to offer. We aim to provide a comfortable and convenient home for our residents while also making a positive impact on the City of Garland." -Ryan Miller, Managing Director for Wood Partners Once complete, Alta Firewheel will offer 250 luxury apartment homes comprised of one-, two- and three-bedroom floor plans with many homes offering views of the natural landscape that runs adjacent to Rowlett Creek. Each home will be outfitted with top-of-the-line luxury interior finishes including granite countertops, stainless steel appliance packages, wood-style flooring and upgraded fixtures and pendant lighting. Additional luxury finishes include 42-inch cabinets with soft close drawers, programmable thermostats, private yards and in-unit washer and dryers. Alta Firewheel will also provide its residents with best-in-class community amenities, including a resort style pool with tanning ledges, outdoor firepits, grilling areas, outdoor lawn spaces and an on-site dog park with a pet wash station. Inside the clubhouse, residents will be able to take advantage of a state-of-the-art fitness facility with advanced equipment and yoga capabilities, as well as ample lounge spaces for social gatherings and coworking. In addition to the premiere retail and dining options located within minutes of the community, Alta Firewheel's prime location will also place residents in proximity to the city's two major employment hubs - City Line and the Telecom Corridor. Top employers in the area include State Farm Insurance, Blue Cross & Blue Shield of Texas, Genpact, GEICO, and Cisco Systems. About Wood Partners Wood Partners is a national leader in the development, construction, and management of multifamily communities across the United States. The company has been involved in the acquisition and development of nearly 90,000 conventional multifamily homes with a combined capitalization of $17.3 billion. The company currently owns more than 70 properties across the United States representing over 20,000 homes. Headquartered in Atlanta, Wood Partners has offices in 22 major markets across 15 states nationwide. The company also operates Wood Residential, an award-winning, full-service property management group that proudly operates both properties developed by Wood Partners and communities owned by third parties. For three years running, Wood Residential has ranked No. 1 nationally for online reputation in the J Turner ORA™ Power Rankings (Division III).

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REAL ESTATE INVESTMENT

Conning to Acquire Pearlmark, a Specialized Commercial Real Estate Investment Firm

Conning and PEARLMARK | November 11, 2022

Conning, a leading global investment management firm, and Pearlmark Real Estate, L.L.C. (“Pearlmark”), a specialist investment manager of commercial real estate debt and equity strategies, today announced the signing of a definitive agreement for Conning & Company to acquire a majority stake in Pearlmark. Pearlmark will continue to operate autonomously with its investment team led by Stephen Quazzo and Doug Lyons. “Partnering with Pearlmark is the latest example of our strategy to add best-in-class capabilities to meet the evolving needs of our clients, Pearlmark has extensive real estate knowledge and significant experience successfully working with insurance companies and other institutional clients to help them achieve their real estate investment objectives.” -Woody Bradford, Chief Executive Officer and Chair of the Board of Conning We are excited to collaborate with Conning while continuing to work with our industry partners and clients in providing real estate capital solutions, Conning’s investment and client-oriented culture is a perfect fit for our business, and they are the ideal strategic partner to help us strengthen and grow our platform,said Stephen Quazzo, Chief Executive Officer and Co-Founder of Pearlmark. Founded in 1996, Pearlmark is focused on U.S. mid-cap real estate investments in both equity and debt. This holistic perspective enhances Pearlmark’s approach to sourcing, underwriting, and managing its investments, which drives value for investors. Pearlmark is headquartered in Chicago with additional offices in Denver, Nashville, and New York City. The transaction is expected to close by early 2023, subject to customary approvals and closing conditions. Morgan, Lewis & Bockius LLP served as a legal advisor to Conning. CenterCap Group, LLC served as financial advisor and Drane & Freyer Limited served as legal advisor to Pearlmark. ABOUT CONNING Conning is a leading investment management firm with more than $180 billion in global assets under management as of September 30, 2022. With a long history of serving the insurance industry, Conning supports institutional investors, including insurers and pension plans, with investment solutions, risk modeling software, and industry research. Founded in 1912, Conning has investment centers in Asia, Europe and North America. As of September 30, 2022, represents the combined global assets under management for the affiliated firms under Conning Holdings Limited (CHL) and Cathay Securities Investment Trust Co., Ltd. (SITE). SITE is a separate entity under Cathay Financial Holdings Co., Ltd which is the ultimate controlling parent of all Conning entities. The CHL CEO sits on the Board of SITE and helps oversee the business. ABOUT PEARLMARK Pearlmark is a Chicago-based investment firm that targets domestic core, value-add, and opportunistic real estate opportunities via commingled funds, separate accounts, and joint venture structures. Since 1996, Pearlmark has sponsored more than a dozen real estate equity and debt investment programs and completed 565 real estate equity and debt transactions on behalf of investors, representing $5.3 billion in equity capital commitments and over $13.8 billion in gross investment value. Pearlmark is dedicated to creating value for its investors and offers a range of investment opportunities nationwide across various property types (office, industrial, multifamily).

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