Market Outlook, Real Estate Investment
PRNewswire | August 02, 2023
Zillow® Group's new-construction listings will soon be automatically syndicated to Redfin, connecting home builders with motivated buyers on both platforms. The strategic partnership will dramatically expand the reach of home builder listings on Zillow and allow Redfin customers to explore a broader range of new-construction homes for sale, creating a seamless home-buying experience.
The new partnership comes at a time when new construction is gaining prominence among buyers. In June 2023, new single-family home sales were up 23.8% from a year ago. This is partly because the inventory of existing homes is dwindling and consumers are shifting to new construction to find a home that meets their needs. Zillow's latest market report shows there were 28% fewer new listings added to the market this June compared to last year. A Redfin analysis found that in the first half of 2023, one-third of single-family homes available for buyers to choose from were new construction, a record-high share.
"Zillow provides a standout platform for home builders to highlight their communities and connect with potential buyers. Zillow's Community pages, in particular, help buyers understand the benefits of a new-construction home and give home builders a place to highlight all the amenities within a new-build community," said Owen Gehrett, vice president and general manager of New Construction at Zillow. "The partnership with Redfin extends this unique and valuable resource to a wider audience. It benefits home builders by expanding their reach to additional home buyers, while empowering home shoppers to make confident and informed decisions, regardless of where they choose to shop."
Zillow boasts the largest selection of new-construction communities of all real estate websites in the U.S.,1 making it the ultimate choice for buyers seeking new homes and home builders looking to connect with those prospective shoppers. Through this strategic partnership, home builders will also market their new-construction communities to Redfin's extensive customer base of 50 million monthly visitors. Builders partnering with Zillow will begin to see their listings and communities syndicated to Redfin in the fourth quarter of 2023.
"With buyer demand outpacing the supply of existing homes for sale, Redfin's home-buying customers are increasingly turning to new construction," said Adam Wiener, Redfin's president of real estate operations. "Our Zillow partnership will help our customers discover more homes that fit their criteria. This is a win-win-win for our customers, agents and the builders who advertise with Zillow, who will now reach the homebuyers on Redfin. The partnership provides a new revenue opportunity while allowing us to focus on what we do best, helping customers buy and sell homes with local Redfin agents."
As part of the rollout, Redfin will launch new features to help buyers discover new-construction communities and connect with home builders, powered by Zillow's Community pages. These pages highlight important community amenities, featuring photos, videos, community maps and amenity details, which is incredibly important to new-construction buyers. According to Zillow's 2023 New Construction Consumer Housing Trends Report, 53% of new-construction buyers greatly value shared amenities such as clubhouses and fitness centers, compared to only 24% of existing home buyers.
Community pages also list all available homes for sale within the community, including homes that are move-in ready, nearly complete and lots, and provide a direct link to the builder's website, contact information and sales center hours. These features enable builders to showcase their homes, amenities and details in one convenient place, and soon, the features will be accessible to both Zillow and Redfin shoppers.
Upon the launch of the partnership, Redfin will source non-MLS new-construction listings exclusively from Zillow. New-construction listings available through an MLS will still be discoverable on Redfin.
About Zillow Group
Zillow Group, Inc. is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in the United States, Zillow and its affiliates help people find and get the home they want by connecting them with digital solutions, great partners, and easier buying, selling, financing and renting experiences.
Zillow Group's affiliates, subsidiaries and brands include Zillow®; Zillow Premier Agent®; Zillow Home Loans℠; Zillow Closing Services℠; Trulia®; Out East®; StreetEasy®; HotPads®; and ShowingTime+℠, which includes ShowingTime®, Bridge Interactive®, and dotloop®.
About Redfin
Redfin is a technology-powered real estate company. We help people find a place to live with brokerage, rentals, lending, title insurance, and renovations services. We also run the country's #1 real estate brokerage site. Our home-buying customers see homes first with same day tours, and our lending and title services help them close quickly. Customers selling a home in certain markets can have our renovations crew fix up their home to sell for top dollar. Our rentals business empowers millions nationwide to find apartments and houses for rent. Customers who buy and sell with Redfin pay a 1% listing fee, subject to minimums, less than half of what brokerages commonly charge. Since launching in 2006, we've saved customers more than $1.5 billion in commissions. We serve more than 100 markets across the U.S. and Canada and employ over 5,000 people.
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Agent, Real Estate Investment
Businesswire | August 03, 2023
SmartRent, Inc. (“SmartRent” or the “Company”), the leading provider of smart home and property operations solutions for the rental housing industry, has expanded its product line to include the innovative Smart Package Room® system — a true smart package management solution — that transforms package visibility, reduces labor demands, optimizes storage space and enhances resident satisfaction.
Smart Package Room® complements SmartRent’s smart home line, expands the Company’s product offerings and solves a long-standing pain point for rental housing operators. Using patented, proprietary advanced package tracking technologies, the comprehensive Smart Package Room® solution guides couriers through the package log-in process and automatically directs residents to their packages, relieving the package burden from on-site associates.
“Smart Package Room is the logical next addition to SmartRent’s ecosystem of smart home and operations solutions, and is enhanced by existing SmartRent products like Alloy Access and Work Management,” said SmartRent CEO Lucas Haldeman. “The rental housing industry has long been searching for a response to the increasing package volume and scale arriving at properties on a daily basis. Smart Package Room solves for many of the package issues facing the industry while modernizing the renter experience. With this offering, we continue to drive meaningful change for the industry.”
SmartRent has entered into a preferred reseller partnership with Position Imaging, the creator of Smart Package Room®, to bring this new package management innovation to the rental housing industry at scale. “We chose SmartRent to partner with because of their vision for how smart technology can transform the rental housing industry,” said Position Imaging CEO Ned Hill. “Our Smart Package Room solution fits perfectly with their focus and product line and we are thrilled to have them as a reseller and partner.”
As part of this partnership, Position Imaging’s Senior Vice President Sales, Matt Haynes, and two members of his sales team at Position Imaging are joining SmartRent to lead Smart Package Room® sales. A seasoned sales veteran, Haynes brings more than two decades of multifamily experience to the team. Prior to his role at Position Imaging, he served as vice president of sales at Parcel Pending and, earlier in his career, was vice president of sales for Rentlytics.
About SmartRent
Founded in 2017, SmartRent, Inc. is a leading provider of smart home and smart property solutions for the multifamily industry. The company’s unmatched platform, comprised of smart hardware and cloud-based SaaS solutions, gives operators seamless visibility and control over real estate assets, empowering them to simplify operations, automate workflows, benefit from additional revenue opportunities and deliver exceptional site team and resident experiences. SmartRent serves 15 of the top 20 multifamily owners and operators, and its solutions enable millions of users to live smarter every day.
About Position Imaging
Founded in 2006, Position Imaging is a tracking technology pioneer, having developed some of the world’s most advanced innovations focused on improving package and product fulfillment throughout the first and last mile delivery chain. The company created the Smart Package Room® system to take the friction out of package management for multi-family residences and corporate campuses and today it is recognized as the most efficient, intuitive self-service package fulfillment platform in the world.
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Real Estate Technology
PRnewswire | August 07, 2023
GoldOller Real Estate Investments, a real estate investment and management firm, announces the addition of Tribeca at Camp Springs in Camp Springs and Concord Park at Russett, both in Maryland, to its growing portfolio of third-party managed communities.
"We are thrilled to be expanding our relationship with Excelsa Properties," said GoldOller President and COO Jake Hollinger. "We bring an owner mentality to all of our projects, and this approach to our third-party management projects is why owners and investors like Excelsa trust us to manage their assets."
Tribeca at Camp Springs features 235 rental apartments, 46 condo units, and five retail spaces. The community is ideally located adjacent to the Branch Avenue Metro Station and minutes from Joint Base Andrews in the Washington, DC metro area. Concord Park at Russett is located in Laurel and consists of 335 apartments. Located minutes from the NSA offices, Fort Meade, and the Baltimore-Washington Parkway, Concord Park is halfway between Baltimore and Washington.
"These communities represent the third and fourth assets owned by Excelsa that we are managing for them, and we look forward to experiencing continued success in our partnership," said Sarah Campion, Vice President of Asset Management for GoldOller.
In addition to Tribeca at Camp Springs, the GoldOller and Excelsa partnership includes Columbia Pointe, a 325-unit community in Columbia, MD, and Coventry Green, a 256-unit community in Goose Creek, SC. All four projects will include a value-add business plan for interior apartment renovations and upgrades to community amenities.
"Excelsa has an appetite for more deals," said Excelsa Director of Asset Management Curtis Holder. "We are actively pursuing investment opportunities and look forward to growing our portfolio of value-add apartment communities."
About GoldOller Real Estate Investments
Formed in 2008 by industry veterans Richard Oller, Jeffery Goldstein, and Jake Hollinger, GoldOller is an innovative owner-operator and third-party manager of apartment communities throughout the United States. Ranked #35 in the National Multifamily Housing Council's list of Top 50 Managers, GoldOller and its affiliate Multifamily Management Services own and manage over 45,500 apartments in 23 States.
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