REAL ESTATE TECHNOLOGY
MV Realty | August 30, 2022
Residential real estate brokerage and proptech firm MV Realty, based in Delray Beach, Fla., has selected Feintuch Communications as its public relations agency of record.
MV Realty has enjoyed strong growth in the last few years with a current presence in 33 states, a roster of highly experienced agents, proprietary CRM technology and a suite of advanced technology tools to support its agents. The company also has a unique consumer offering: a Homeowner Benefit Program® (HBP) which supports long-term relationships between homeowners and agents. The HBP offers homeowners a cash incentive of up to $5,000 to use MV Realty as their listing agent if and when they decide to sell their home.
"As a firm that's a multi-faceted entity combining financial services, real estate brokerage and proptech, we looked for a PR partner with expertise in all three areas,"
- Antony Mitchell, CEO, MV Realty
Feintuch Communications' team experience in fintech includes its current/past work for ClassWallet, Klarna, SplitIt, BasisCode Compliance and Optimal Payments, and in real estate and professional services, MRI Software, Empire State Realty Trust, coUrbanize and an award-winning campaign for Convene.
We're impressed with MV Realty's business model, In addition to providing top-rated real estate services, they help consumers access cash that they did not know was available to them. MV Realty's Homeowner Benefit Program offers agents strong lead flow and extra revenue opportunities. Most are making significantly more than the industry median, which is particularly telling in this ever-changing real estate market,Henry Feintuch, president, Feintuch Communications, who noted that his team will implement an integrated consumer, trade and business campaign.
Members of Feintuch Communications' MV Realty team include Rachel Antman, senior director; and Liz Savery, vice president.
About Feintuch Communications
Feintuch Communications, based in New York City, is an award-winning strategic relations firm offering clients an integrated blend of public relations, advertising/marketing, investor relations and other services to meet their business objectives. A founding partner of PR World Alliance, the firm specializes in B2B and B2C programs with a focus in technology, financial services, adtech and media, AV and clean tech. Feintuch Communications prides itself on its strong service ethic, senior counsel and hands-on support.
About MV Realty and the Homeowner Benefit Program
Founded in 2014 and headquartered in Delray Beach, Florida, MV Realty is a residential real estate brokerage and proptech firm dedicated to meeting the needs of the modern broker, home buyer and home seller through a combination of personalized service, a proprietary CRM system and a suite of advanced technology tools to support its agents. The firm has a presence in 33 states and employs more than 500 licensed agents. Its Homeowner Benefit Program® is a unique consumer offering that provides homeowners with a cash incentive of up to $5,000 to use MV Realty as their listing agent if and when they decide to sell their home.
Real | September 05, 2022
The Real Brokerage Inc. (Real or the Company), an international, technology-powered real estate brokerage, today announced that The Crew Real Estate, a greater Ontario-based team, is joining its growing network of agents.
Established by Ryan Campbell in 2014, The Crew brings 17 agents to Real. The highly productive team closed approximately $300 million in home transactions over the last 12 months.
“We look forward to working with The Crew and expanding our Canadian presence, This team is known for actively supporting their community, and we’re excited to serve as their brokerage partner.”
-Real Chairman and CEO Tamir Poleg
We're excited to join Real because it allows us to align ourselves with a community of agents that shares our core values as well as our collaborative vision for the real estate industry of the future, Being a part of Real will enable us to focus on our strengths while giving our agents access to cutting-edge technology through the Real platform,Ryan said.
The Real Brokerage Inc. is revolutionizing the residential real estate industry by pairing best-in-class technology with the trusted guidance of the agent-led experience. Real delivers a cloud-based platform to improve efficiencies and empower agents to provide a seamless end-to-end experience for homebuyers and sellers. The company was founded in 2014 and serves 44 states, D.C., and two Canadian provinces with over 6,000 agents.
REAL ESTATE TECHNOLOGY
FAIRSTEAD | July 26, 2022
Fairstead, a purpose-driven, vertically integrated real estate company committed to sustainable development and the creation and preservation of high-quality housing, today announced the acquisition of the historic Aurora Apartments (Aurora) tower in the Tobin Hill neighborhood of San Antonio. Located at 509 Howard Street, the 11-story building comprises 105 apartments that are home to low-income senior residents. Fairstead will invest $15 million to rehabilitate Aurora Apartments while preserving Aurora's affordability and historic character long-term.
The renovations will modernize the interior homes of the 92-year-old property and preserve its historic façade as well as original mosaic tile flooring and walls, historical interior doors, and hardware. Renovations will upgrade the infrastructure of the building including a new emergency generator, electrical panels and main switchgear, installing a sprinkler system, two new elevators, and new roofing. The apartments will also be upgraded with new Energy Star appliances, kitchens and bathrooms, and HVAC units. Construction is expected to begin this summer.
"Fairstead is proud to be stewards of historic properties across the country, and we are bringing our approach to preserving both history and affordability to the Aurora Apartments, By expanding our footprint in Texas, we can ensure that its critical affordable housing stock is not only protected but improved and modernized. Our plan to overhaul the homes at Aurora will ensure our senior residents can age in place with dignity – something we are committed to doing nationwide."
Allan Izzo, Director, Development at Fairstead
Fairstead is financing the rehabilitation in partnership with the Las Varas Public Facility Corporation, a nonprofit managed by the San Antonio Housing Authority, the Texas Department of Housing and Community Affairs, Capital One, N.A., and Boston Financial.
"About half of the residents receiving housing assistance from SAHA are elderly on a fixed income," said Tim Alcott, the San Antonio Housing Authority Chief Legal and Real Estate Officer. "We celebrate partnerships that help maintain affordable housing options for the families we serve and provide a place of security."
"Boston Financial is proud to have partnered with Fairstead on the preservation of Aurora Apartments in San Antonio, Texas. Our investment has helped Fairstead to modernize 105 units of housing for the residents of this historic community, especially seniors, and preserved much-needed affordable homes for the region," said Stephen Napolitano, Senior Vice President, Boston Financial. "We believe in Fairstead's commitment to building vibrant communities across the US, and our work together reinforces our own vision to create a future where everyone has a home, one investment at a time."
"This renovation will help bring transformative change to Aurora Apartments with fully renovated unit interiors and common areas, as well as accessibility and energy efficiency improvements" said Evan Williams, senior vice president of Agency Finance at Capital One. "By leveraging our relationships with Fairstead and Freddie Mac, as well as the rest of the development team, Capital One was able to arrange an index lock, which mitigated the risk of interest volatility and ensured the project benefited from a 2.92% treasury rate."
Fairstead is partnering with the non-profit Rainbow Housing Assistance to provide much-needed social services to residents through the company's commitment to Community Impact.
"Rainbow is grateful for the opportunity to partner with Fairstead at Aurora Apartments. We are excited to bring valuable programs and services to the residents of the community and promote social and economic advancements while ensuring tenant stabilization," said Flynann Janisse, President and Executive Director of Rainbow Housing Assistance Corporation. "Rainbow will offer a variety of programs targeting financial literacy, credit enhancements, education, ESL, career development and immediate employment. We will establish tailored programing to meet the unique needs of each individual and family that calls Aurora Apartments home. We look forward to lifting lives in partnership with Fairstead."
Built in 1930 as a luxury hotel in the Neo-Gothic architectural style, Aurora is listed on the National Register of Historic Places. Known for its hand-carved fireplaces and grand common spaces, the vintage 11-story apartment building will remain a pet-friendly place to call home. Half of the building's units are reserved for residents making up to 50 percent of the Area Median Income (AMI) and the other half are for households making up to 60 percent AMI.
This news follows Fairstead's recent acquisition of the 160-unit affordable housing complex Gateway Apartments at Lake Jackson in the Greater Houston metropolitan area. Fairstead is renovating and expanding Gateway's amenity offerings, including a fitness room and playground, and is transforming the property's outdoor recreation spaces to create a more connected community for residents.
Fairstead is a purpose-driven vertically integrated real estate developer specializing in creating sustainable, high-quality housing. The firm's national footprint includes more than $6 billion in assets and identified pipeline. With offices in New York, Maryland, and South Carolina, Fairstead's team manages 90+ communities across the country and runs its comprehensive real estate platform, which includes acquisitions and development, venture capital investments in prop tech, design and construction, energy and sustainability, property management, marketing, and leasing. The firm also administers one of the industry's most proactive community impact programs to provide on-site support services to residents.