Market Outlook, Real Estate Investment
PRNewswire | August 02, 2023
Zillow® Group's new-construction listings will soon be automatically syndicated to Redfin, connecting home builders with motivated buyers on both platforms. The strategic partnership will dramatically expand the reach of home builder listings on Zillow and allow Redfin customers to explore a broader range of new-construction homes for sale, creating a seamless home-buying experience.
The new partnership comes at a time when new construction is gaining prominence among buyers. In June 2023, new single-family home sales were up 23.8% from a year ago. This is partly because the inventory of existing homes is dwindling and consumers are shifting to new construction to find a home that meets their needs. Zillow's latest market report shows there were 28% fewer new listings added to the market this June compared to last year. A Redfin analysis found that in the first half of 2023, one-third of single-family homes available for buyers to choose from were new construction, a record-high share.
"Zillow provides a standout platform for home builders to highlight their communities and connect with potential buyers. Zillow's Community pages, in particular, help buyers understand the benefits of a new-construction home and give home builders a place to highlight all the amenities within a new-build community," said Owen Gehrett, vice president and general manager of New Construction at Zillow. "The partnership with Redfin extends this unique and valuable resource to a wider audience. It benefits home builders by expanding their reach to additional home buyers, while empowering home shoppers to make confident and informed decisions, regardless of where they choose to shop."
Zillow boasts the largest selection of new-construction communities of all real estate websites in the U.S.,1 making it the ultimate choice for buyers seeking new homes and home builders looking to connect with those prospective shoppers. Through this strategic partnership, home builders will also market their new-construction communities to Redfin's extensive customer base of 50 million monthly visitors. Builders partnering with Zillow will begin to see their listings and communities syndicated to Redfin in the fourth quarter of 2023.
"With buyer demand outpacing the supply of existing homes for sale, Redfin's home-buying customers are increasingly turning to new construction," said Adam Wiener, Redfin's president of real estate operations. "Our Zillow partnership will help our customers discover more homes that fit their criteria. This is a win-win-win for our customers, agents and the builders who advertise with Zillow, who will now reach the homebuyers on Redfin. The partnership provides a new revenue opportunity while allowing us to focus on what we do best, helping customers buy and sell homes with local Redfin agents."
As part of the rollout, Redfin will launch new features to help buyers discover new-construction communities and connect with home builders, powered by Zillow's Community pages. These pages highlight important community amenities, featuring photos, videos, community maps and amenity details, which is incredibly important to new-construction buyers. According to Zillow's 2023 New Construction Consumer Housing Trends Report, 53% of new-construction buyers greatly value shared amenities such as clubhouses and fitness centers, compared to only 24% of existing home buyers.
Community pages also list all available homes for sale within the community, including homes that are move-in ready, nearly complete and lots, and provide a direct link to the builder's website, contact information and sales center hours. These features enable builders to showcase their homes, amenities and details in one convenient place, and soon, the features will be accessible to both Zillow and Redfin shoppers.
Upon the launch of the partnership, Redfin will source non-MLS new-construction listings exclusively from Zillow. New-construction listings available through an MLS will still be discoverable on Redfin.
About Zillow Group
Zillow Group, Inc. is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in the United States, Zillow and its affiliates help people find and get the home they want by connecting them with digital solutions, great partners, and easier buying, selling, financing and renting experiences.
Zillow Group's affiliates, subsidiaries and brands include Zillow®; Zillow Premier Agent®; Zillow Home Loans℠; Zillow Closing Services℠; Trulia®; Out East®; StreetEasy®; HotPads®; and ShowingTime+℠, which includes ShowingTime®, Bridge Interactive®, and dotloop®.
Redfin is a technology-powered real estate company. We help people find a place to live with brokerage, rentals, lending, title insurance, and renovations services. We also run the country's #1 real estate brokerage site. Our home-buying customers see homes first with same day tours, and our lending and title services help them close quickly. Customers selling a home in certain markets can have our renovations crew fix up their home to sell for top dollar. Our rentals business empowers millions nationwide to find apartments and houses for rent. Customers who buy and sell with Redfin pay a 1% listing fee, subject to minimums, less than half of what brokerages commonly charge. Since launching in 2006, we've saved customers more than $1.5 billion in commissions. We serve more than 100 markets across the U.S. and Canada and employ over 5,000 people.
Brokerage, Real Estate Investment
Businesswire | July 20, 2023
Rental Beast, a leading real estate technology firm, is thrilled to announce a groundbreaking platform integration with Southwest MLS today. Ranked 10th nationwide as a hotspot for sellers, the Albuquerque housing market continues to boom despite a shortage in housing supply. As home values remain high, prospective homebuyers are shifting their focus to the rental market. In fact, each rental property in Albuquerque receives an average of eight tenant applicants, creating a market that's ready for REALTORS® to showcase their expertise.
Recognizing the demand for innovative solutions, the MLS is revolutionizing the rental market in Albuquerque through an exciting platform integration with Rental Beast. By providing its members with a comprehensive suite of tools, SWMLS empowers them to succeed in this fiercely competitive landscape.
"The launch of Rental Beast and NMHomeRentals.com is an exciting development for consumers, REALTORS®, and landlords in Greater Albuquerque," said Tego Venturi, President of SWMLS, "This new platform creates a reliable marketplace for rental properties, increasing transparency in the rental process and helping protect renters from scams. SWMLS has long been the premier marketplace for the Albuquerque home sales market and this new platform will become the central source of truth for the rental market in the same way."
The platform integration includes an array of features, including a rental-centric Add/Edit tool, access to valuable leads, third-party syndication to premier websites, an online application and tenant screening tool, powerful client management tools, and comprehensive training and support for SWMLS members to become experts in the rental market.
"We are giving members the tools they need to thrive in this space," said Ishay Grinberg, CEO of Rental Beast. "Our integration equips SWMLS members with the cutting-edge tools and resources needed to navigate the dynamic rental market landscape, deliver exceptional service to their clients, and capitalize on the immense potential that the rental market presents."
About Southwest MLS
The Southwest MLS Inc, also known as SWMLS, is the top real estate information and data provider in New Mexico, offering services to Central New Mexico and includes coverage in Bernalillo, Valencia, Sandoval, Torrance, and the areas of Socorro and Santa Fe Counties. The Southwest MLS is headquartered in Albuquerque, NM and is committed to equipping its members with valuable products and services, promoting strong ethical and professional stands while also supporting private property rights.
About the Greater Albuquerque Association of REALTORS® (GAAR)
The voice for real estate in the Greater Albuquerque area, the Greater Albuquerque Association of REALTORS® (GAAR) represents the growing region of Central New Mexico, which includes Bernalillo, Valencia, Sandoval, Torrance, parts of Socorro, and Santa Fe Counties, and is recognized as the leading provider of real estate information services and data in New Mexico.
Chartered in 1921 as the Real Estate Board of Albuquerque, GAAR today is the largest, local professional trade association in Central New Mexico, with 4,300 members pledged to uphold a strict Code of Ethics and Standards of Practice. GAAR is an association of professional REALTORS® who work cooperatively to advance the industry and actively support the communities and people they serve.
About Rental Beast
Rental Beast is a leading real estate technology firm with an end-to-end SaaS platform designed to empower real estate professionals and the nation's most comprehensive database of nearly eleven million rental properties. Sourced directly from property owners, updated in real-time, and offering a fulfillment-grade rental dataset, the Rental Beast database provides real estate professionals with an unparalleled view of all properties and owner types.
Utilizing a seamless and secure integration, participating MLSs, and REALTOR® Associations can capture thousands of properties that are normally off-MLS inventory, and leverage essential search, data ingestion, and maintenance systems needed to help member agents and subscribers capture their share of $12 billion in annual leasing commissions.
Rental Beast is recognized and supported by Second Century Ventures, the capital and strategic growth arm of the National Association of REALTORS® and is a proud member of the 2022 REACH-Canada program.
Real Estate Investment
PRnewswire | August 22, 2023
Green Street, the preeminent provider of actionable commercial real estate intelligence and analytics, has partnered with Snowflake, the Data Cloud company, to deliver real-time U.S. and Pan-European commercial real estate intelligence on Snowflake Marketplace.
"Green Street is committed to delivering seamlessly connected commercial real estate data, analytics, research and news on both the public and private real estate markets in various formats," said John Guilfoy, Chief Product Officer for Green Street. "This collaboration gives clients yet another means to easily extract extensive time series data and predictive analytics – such as cap rates, market grades, and forecasts – and seamlessly integrate them into their own company models, internal systems, and daily workflows. We are excited to partner with Snowflake for this new method of data delivery."
Some key Snowflake capabilities include:
• Systematic updates: New data and analytics are promptly reflected in Snowflake.
• Integrations: Market participants can connect to their company's preferred integrations, including BI/dashboarding tools, internal databases and more.
Snowflake Marketplace simplifies discovery, access, and the commercialization of data products, enabling companies to unlock entirely new revenue streams and extended insights across the Data Cloud. To learn more about Snowflake Marketplace click here.
About Green Street
Green Street is the preeminent provider of actionable commercial real estate research, news, data, analytics, and advisory services in the U.S. and Europe. For more than 35 years, Green Street has delivered unparalleled intelligence and trusted data on the public and private real estate markets, helping investors, banks, lenders, and other industry participants optimize investment and strategic decisions. The firm delivers exclusive market information, conclusion-driven insights, and predictive analytics through a SaaS platform.