DIVERSE VOICES STRENGTHEN BRAND CHARACTER

| August 14, 2019

What character appears in the most films and television programs? Dracula? God? Santa Claus?  All of those make the top ten list, but none is the correct answer. Satan (or The Devil) is a character is more than 840 projects – more than any other character. If you limit the list to mortals, the Guinness Book of World Records recognizes fictional detective Sherlock Holmes as the most portrayed human. More than 75 actors have taken on the role, including Sir Christopher Lee, John Cleese, Charlton Heston, Roger Moore, Robert Downey Jr, Will Farrell, Benedict Cumberbatch, and Yuko Takeuchi (who plays a female version of the character in a new series from HBO Asia and Hulu Japan). The diversity of these distinct voices and performances makes the Sherlock Holmes brand richer and stronger. In fact, it highlights the importance of understanding the difference between voice and character.
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Rustomjee

The group was incorporated in 1996, by a group of qualified professionals led by Mr. Boman Irani & has built up a strong management team with over a decade of experience in real. Rustomjee Group is well reputed for focus on construction quality and has built up significant brand equity in its target market. Obsession with quality has enabled Rustomjee to become one of the first wholly indigenous Indian Real Estate Development Companies to get an ISO 9001 – 2000 certification which is now upgraded to ISO 9001 – 2008.

Spotlight

Rustomjee

The group was incorporated in 1996, by a group of qualified professionals led by Mr. Boman Irani & has built up a strong management team with over a decade of experience in real. Rustomjee Group is well reputed for focus on construction quality and has built up significant brand equity in its target market. Obsession with quality has enabled Rustomjee to become one of the first wholly indigenous Indian Real Estate Development Companies to get an ISO 9001 – 2000 certification which is now upgraded to ISO 9001 – 2008.

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