Implementing Buyer Enablement in Your Sales Enablement Strategy (2019)

| September 10, 2019

The majority of the time I only had access to two TV channels, three on a good weather day, and I vividly remember when I first saw a color television. At this time, products and services were limited, and buyer choices were almost non-existent. Fast-forward to 2019. Not only do I have access to hundreds of channels, HD TVs with more vibrant colors than reality; I also have access to a wide variety of options for almost any product or service I want to buy, both personally and professionally. We all have countless choices and more options than we could have ever imagined a few decades ago.
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Spotlight

The Connor Group

The Connor Group is a real estate investment firm based in Centerville, Ohio. Founded in 1991 with the purchase of three Dayton apartment communities, The Connor Group has increased its portfolio to more than $1.6 billion in assets. The company has 14,000 units and more than 400 associates in nine markets: Atlanta, Austin, Charlotte, Cincinnati, Columbus, Dallas, Dayton, Nashville and Raleigh-Durham. In 2013, Glassdoor.com recognized the company as one of the top 50 places to work among mid-size companies. In 2008, the Dayton Business Journal named The Connor Group its overall Business of the Year as well as the Service Business of the Year. The company was a finalist for the award again in 2011 and 2012.

Spotlight

The Connor Group

The Connor Group is a real estate investment firm based in Centerville, Ohio. Founded in 1991 with the purchase of three Dayton apartment communities, The Connor Group has increased its portfolio to more than $1.6 billion in assets. The company has 14,000 units and more than 400 associates in nine markets: Atlanta, Austin, Charlotte, Cincinnati, Columbus, Dallas, Dayton, Nashville and Raleigh-Durham. In 2013, Glassdoor.com recognized the company as one of the top 50 places to work among mid-size companies. In 2008, the Dayton Business Journal named The Connor Group its overall Business of the Year as well as the Service Business of the Year. The company was a finalist for the award again in 2011 and 2012.

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