The History of Content Marketing

August 14, 2019

If you want some insights into where the content marketing industry may be headed, it might just help to take a look at where it’s been. As we pointed out when CMI shared its History of Content Marketing infographic in 2012, brands have been telling their stories to audiences for hundreds of years. Not to mention that storytelling itself is one of the oldest forms of communication. Benjamin Franklin first publishes the yearly Poor Richard’s Almanack. The goal is to promote his printing business.

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Lower

Lower's multi-channel fintech platform helps consumers build wealth through homeownership, no matter where they are in their life's journey. The company's products for mortgage, banking, insurance, and real estate provide customers with an intuitive ecosystem to simplify their homeownership goals, whether it's their first home or their last. Lower is a national and local best place to work, and the naming rights partner of Lower.com Field, home of the Columbus Crew.

Other Infographics
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The Top Reasons To Own Your Home

Infographic | June 10, 2022

June is National Homeownership Month, and it’s a great time to consider the benefits of owning your own home. If you’re considering homeownership, know that it can give you privacy, comfort, and a place to express yourself. It can also provide financial stability and help you grow your net worth. Are you ready to experience all the great benefits that come from purchasing a home? Let’s connect to begin the process today.

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History Proves Recession Doesn’t Equal a Housing Crisis

Infographic | June 3, 2022

It’s important to understand history proves an economic slowdown does not equal a housing crisis. In 4 of the last 6 recessions, home prices actually appreciated. Home prices only fell twice – minimally in the early 90s and then by nearly 20% during the housing crash in 2008. If you have questions, let’s connect to discuss why today’s housing market is nothing like 2008.

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3 Ways to Maximize the Value of Your Real Estate Agent

Infographic | August 24, 2021

Agents, share with consumers who want to better understand how to work with a real estate agent. Outlines choices in commission models, and explains valuable roles agents play in helping buyers manage transactions.

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Pending Home Sales Snapshot

Infographic | April 30, 2021

The Pending Home Sales Index (PHS), a leading indicator of housing activity, measures housing contract activity, and is based on signed real estate contracts for existing single-family homes, condos, and co-ops. Because a home goes under contract a month or two before it is sold, the Pending Home Sales Index generally leads Existing-Home Sales by a month or two.

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The Homebuyer's Roadmap

Infographic | June 14, 2022

Meet with a Real Estate Professional. Discuss the type of home you;re looking for, including style, price and location.

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Homes Across the Country Are Selling Fast

Infographic | May 28, 2021

In today’s whirlwind real estate market, houses are selling at astonishing speed – from sea to shining sea. Four years ago, the average house spent 39 days on the market. Two years ago, homes were on the market for about 24 days. Today, that number has dropped to just 17 short days. If you’re looking to sell your house quickly and on the best possible terms, today’s market can’t be beat. Reach out to a local real estate professional to discuss how to secure a speedy, top-dollar sale for your house.

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Spotlight

Lower

Lower's multi-channel fintech platform helps consumers build wealth through homeownership, no matter where they are in their life's journey. The company's products for mortgage, banking, insurance, and real estate provide customers with an intuitive ecosystem to simplify their homeownership goals, whether it's their first home or their last. Lower is a national and local best place to work, and the naming rights partner of Lower.com Field, home of the Columbus Crew.

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