SHIFTS & NEW MARKETING OPPORTUNITIES

SHIFTS & NEW MARKETING OPPORTUNITIES
Trying to juggle a real estate career and adjusting to a constantly changing social media world can be overwhelming. But where there are social media users, there are leads.

Travis Thom of Walled Garden joins us to provide insight on how agents can utilize Facebook and TikTok to generate leads.

What to expect:
  • Simplify your campaign structure
  • Use open or interest audience targeting
  • Create a strategy map with hooks and call-to-actions
  • The importance of optimizing your ads for mobile
  • Editing tools to help you build your ads
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Spotlight

OTHER ON-DEMAND WEBINARS

How to Maximize Small Multifamily ROI in 2018: An Investment & Finance Outlook

Multi-Housing News

As the multifamily cycle matures and fundamentals tighten, investors and owners are searching for creative ways to boost ROI. From exploring new growth markets to refinancing with improved loan terms and lower rates, the choices made today will play a critical role in positioning your firm for long-term success. Geared toward owners and operators of communities valued between $1 million and $10 million, this free webinar will expand your arsenal of actionable ways to optimize and expand your multifamily portfolio.
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Modernizing Seniors Housing Care: Simplifying Workflows for Caregivers through Technology

As the acuity care needs of senior living residents rise, so does the need for more efficient workflows and better outcomes. Technology can help simplify both of these areas, by providing customizable data that highlight changes in condition and quality of care, and by informing residents' families about the care their loved ones are receiving. On September 8, at 2:00 pm Eastern, Seniors Housing Business magazine will host a webinar exploring how technology is helping to improve senior care across the country. Webinar attendees will learn about the latest innovations in care transition management and preventive healthcare. Topics will include: The latest trends in technology-enabled senior care How technology can help simplify workflows and improve care transitions The importance of involving families in the care planning process How to implement technology solutions to support these goals Panelists: Amy Ostrem, Vice President, Strategy & Portfolio Management, MatrixCare; Cassie Diner, Clinical Product Manager, MatrixCare; Kelly Danielson, Clinical Product Manager, MatrixCare; Joy Herring, VP of Clinical Analytics, LTC Consultants; and the moderator, Eric Goldberg, Seniors Housing Business. This discussion is sponsored by MatrixCare, an industry-leading provider of post-acute EHR to facility-based care settings and home care/home health and hospice organizations.
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Real Estate Operating Expenses From a Lease Compliance Professional

Lorman

What you don't know will hurt you. Many landlords, tenants, brokers and attorneys think they understand all the nuances of Operating Expenses (OpEx). But even an advanced degree does not keep you from the dangers of not knowing what the pitfalls really are when dealing with OpEx. This material will not only give you a working knowledge of the basic concepts concerning Operating Expenses, it will also give insights into protective language to include your lease agreements based upon my 30+ years of practical experience, both from the landlord and tenant side. This is one topic that will cost you and your firm money if you don't learn this information.
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Remodeling and Inflation Webinar Replay

In this insightful building products webinar, Todd Tomalak and Matt Samson share historical data on past housing cycles and how they compare to today’s housing market.
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