Amazon, Lennar Create Nationwide Alexa Smart Homes Partnership

The world's top online retailer - Amazon - announced this past week a unique nationwide marketing partnership with Miami-based Lennar Homes, the nation's largest homebuilder by volume. The new partnership includes the opening of interactive Amazon Experience Centers within select Lennar model home centers across the United States. In these Alexa-enabled smart homes, customers can simply ask Alexa to control the television, lights, thermostat, shades, and more. The model homes showcase how customers can use Alexa in their everyday lives. Customers can experience just how easy it can be to reorder household essentials with a press of an Amazon Dash Button, listen or watch Prime content with Fire TV or schedule on-demand home services through Amazon Home Services.