Cherre and Spatial.ai Announce Partnership to Integrate Geosocial Data Into Real Estate Data Platform

Cherre, the NYC-based real estate data and analytics platform, today announced a new partnership with Spatial.ai, creators of the world's first human-driven location dataset built by categorizing billions of conversations from social networks into actionable consumer segments. In this new partnership, Cherre will add Spatial's Geosocial data into their platform, providing mutual customers with turnkey access to 72 "social segments" to incorporate into real estate decision making. Communities, like people, are unique and cannot be accurately defined by a single demographic or psychographic characterization. Spatial.ai's Geosocial dataset allows decision makers to better understand each community's multifaceted interests. Now with Geosocial data on Cherre's platform, mutual customers can see if people in their area of study are interested in wellness, or are craft brew lovers who have a penchant for traveling. 72 interest categories are featured in the platform and include segments such as Bookish, Dog Lovers, Girl Squad, Hops & Brews, Trendy Eats, and Yoga Advocates.

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