Real Estate Technology

Realtor.com Seller's Marketplace Adds Four New Selling Options

Selling Options
Realtor.com announced the expansion of its Seller's Marketplace, adding four new selling options and expanding its reach throughout the U.S. Seller's Marketplace presents homeowners with information about more selling options than any other real estate search site, allowing them to compare information and choose the option that works best for them. Seller's Marketplace has grown traffic by more than 300% year-over-year for Q3 while providing highly qualified leads to our industry partners and agents.

In addition to the 5 seller offerings already available from companies such as EasyKnock, HomeGo (New Western Company), Knock and WeBuyHouses.com, as well as listing with an agent, homeowners can now view selling options from Flyhomes, Orchard, Reali and Swift Home Solutions. With just a few clicks, homeowners can see which of these are available in their area and compare estimates for sale price, timeline, and more with no upfront cost or commitment.

Since launching in 2020, Seller's Marketplace has had tremendous momentum and we're proud to add more great selling options to help homeowners understand all the different ways to sell a home. We want to empower homeowners to take control of their home sale and be able to compare more options than ever before – all in one place."

Marissa Mierow, vice president of product, Realtor.com

Seller's Marketplace now includes:

  • List on the open market with an agent
  • Buy Now, Sell Later
  • Sell with Ease
  • Sell Now, Move Later
  • Sell in Any Condition

In today's competitive housing market, alternative selling and financing solutions have gained popularity as ways to sell a home quickly, compete and win in bidding wars, unlock home equity, and even provide flexibility for tricky circumstances. Realtor.com is the only national home search site that lets people compare different selling options and empowers them to find the right fit with just a few clicks. Real estate agents also continue to benefit from Seller's Marketplace through many of the solutions offered by Seller's Marketplace providers as well as from referrals from the Realtor.com network.

"Everyone's situation is different and Realtor.com wants to provide important information and connect homeowners with providers in the financing and selling spaces, so that they can weigh their options and make the best decision for themselves and their families," added Mierow.

About Realtor.com 
Realtor.com makes buying, selling, renting and living in homes easier and more rewarding for everyone. Realtor.com pioneered the world of digital real estate more than 25 years ago, and today through its website and mobile apps offers a marketplace where people can learn about their options, trust in the transparency of information provided to them, and get services and resources that are personalized to their needs. Using proprietary data science and machine learning technology, Realtor.com pairs buyers and sellers with local agents in their market, helping take the guesswork out of buying and selling a home. For professionals, Realtor.com is a trusted provider of consumer connections and branding solutions that help them succeed in today's on-demand world. Realtor.com is operated by News Corp subsidiary Move, Inc.

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