The HyperLocal Movement in Real Estate

February 15, 2019

To gain insight into how brokers and agents are responding to the HyperLocal trend, WAV Group conducted real estate’s first HyperLocal Survey. The research confirms that while brokers and agents recognize the importance of neighborhood-focused expertise and marketing, to date they have not adapted their practices to seize the incredible business opportunity that has already been embraced by so many other industries. To show what a successful HyperLocal real estate business looks like, we burrowed inside an award-winning and innovative real estate brokerage that built a HyperLocal business model based on an exclusive territory for each agent. It even invented its own HyperLocal marketing system for its agents. As a result, Colorado’s 8z Real Estate became one of the fastest-growing brokerages in America, with transaction volume approaching $1 billion eight years after launch – accomplished with only 150 agents.

Spotlight

Coastal Construction Company

Coastal Construction Group, and the Murphy Family, have been building throughout South Florida for five generations. Operating in Florida for more than 25 years, Coastal employs more than 400 people and has developed a distinguished roster of public and private clients.

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Spotlight

Coastal Construction Company

Coastal Construction Group, and the Murphy Family, have been building throughout South Florida for five generations. Operating in Florida for more than 25 years, Coastal employs more than 400 people and has developed a distinguished roster of public and private clients.

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