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Managing Innovation in the Real Estate Industry: A Theory of Disruptive Innovations

April 15, 2017

Managers of successful firms are today facing challenges that would have been unimaginable to many of their predecessors a decade ago. The advent of information technology and electronic commerce has brought with it a significant paradigm shift in the business world. Innovation has now, more than ever become synonymous with success. There is no shortage of examples of "New Economy" investors richly rewarding innovative firms and harshly punishing firms that are either unable or unwilling to adapt their business models to capture value from change. As a result, management teams are under intense scrutiny from shareholders to identify and capitalize on new market opportunities arising from technological innovations. Technology-driven strategic management is no longer confined to "high-tech" areas like the software, biotechnology, and consumer electronics industries. Established firmnns in mature industries such as banking, retailing, transportation, and health care are increasingly focused on building their competitive strategies around technological innovations.

Spotlight

Walker Corporation

It’s all about the possibilities. Taking a space and using it to create something of purpose that's sustainable and superbly designed. The challenge of transforming vision into reality is what drives me, it’s what drives the company. We have an eye for detail and are committed to doing whatever it takes to create great developments. We enjoy our work and have fun completing it successfully.” Lang Walker, Executive Chairman

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Managing Innovation in the Real Estate Industry: A Theory of Disruptive Innovations