PRINCIPLES AND PRACTICE OF REAL ESTATE FOR SALESPEOPLE

whitePaper | January 30, 2020

This article is the third in a series discussing the disruptors that are remaking commercial real estate and will impact the way we live, build, work, play and invest. Rather than thinking about technology as a defensive, isolated disruption of commercial real estate, we need to contemplate technology in the context of a disruptive framework and consider how technology and accelerated change will impact the built environment. Being strategic and applying research will prove key in evaluating the demand for real estate, the impact of technological change, and potential sources of disruption to how we build.

whitePaper | April 1, 2022

Real estate crowdfunding platforms are the only solutions available on the market. They o¬er the possibility to invest in a fractional way, to get dividends on the rents and capital gains on the properties. But we consider these platforms as "hybrid" solutions giving access to a right of "co-ownership" and therefore according to us, they do not in any way provide the possibility to invest in a fractional way. In the last few years, these platforms have opened up the crowdfunding market and made people aware of the potential of fractional investment and the strength of a liquid real estate market.

whitePaper | September 5, 2022

In sports, the goal is winning games. In real estate, the goal is selling property. Just as there are teams that drive their players to win at all costs, there are real estate companies that push their agents to sell at all costs. In both cases, individual and even team happiness is sacrificed in hopes of achieving financial success.

whitePaper | August 29, 2022

Public markets can see huge swings and volatility so it is always a great time to consider expanding your investment portfolio to include alternative asset classes to provide stability. Alternative investments have substantial benefits when there is economic uncertainty and market gains of traditional investments are being wiped out.

whitePaper | March 23, 2022

“The real estate industry is facing numerous challenges ...” — this is often the opening sentence to current articles about the future of the industry. And indeed, the real estate industry is moving more and more into the public eye due to increasing socio-political and regulatory tasks. The tasks range from the creation of affordable living space in the housing industry and the need to adapt development models on the commercial property market to the new workplace models. In addition, those involved in the market must equally deal with the changed view of sustainability criteria, which are now summarized under the abbreviation ESG (Environmental, Social, Governance).

whitePaper | October 27, 2022

Commercial real estate used to be an ‘easy’ investment, with long-term leases and stable, predictable ROI. But the office real estate landscape has profoundly changed. First with the emergence of coworking spaces, shorter-term leases and pay-as-you-go flexibility. Then the market was shaken up by the COVID-19 pandemic and the massive remote work experiment that it forced almost overnight.